Yes, But Russell Brunson

Copywriting Secrets Review: Should You Get A FREE Copy?

Eight out of 10 individuals just check out headlines.

Visitors to your site only read 20% of the material you write.

Individuals just check out the very first 2 words on a line– typically, they miss out on the third word.

It’s numbers like this that make you think you need to hire a copywriter.

However then you learn more about the costs of employing a copywriter to get more clicks:

Yes, But Russell Brunson

Summary: Copywriting Secrets is a powerful and basic book that will teach you how to get more clicks, get more presence, draw in more leads, make more subscribers, and and land more sales online.

Excellent freelance copywriters charge up to $250 per hour

Scammy ones will tell you that “all you truly need to make sales is excellent sales copy” (lies).

75% of visitors to a site focus on the overall quality of the copy, though, and they’ll prevent working with a business that does not have professional and tidy copy.

Realities like these make you wonder if it’s all truly worth it– or if words-that-convert are a matter you can master yourself.

I’m going to let you in on a secret about effective copywriting.

No beginner copywriter understands what works. They just learn what works after they go through some trial and error, acquire some genuine data around where clients are leaving and where they’re spending the most time, and fine-tune the copy based on the results.

So if they do not know what works, how can they assist you make more sales?

It’s “easy.”

All you need are:

Copy solutions that help you compose sales copy and after that hook these transformative words into the bigger structure of your sales page.

An exact understanding of who your ideal clients are, what their greatest “discomforts” are, and where they currently live.

Particular, trustworthy, and consistent “power” words that harness effective, mental and emotional triggers that assist people to buy your services and products.

Which’s exactly what Copywriting Secrets, a basic and effective book for anybody who wishes to make money using ads, emails, sales letters, teaches you to do.

Get a FREE copy of Copywriting Secrets.

What is Copywriting and Why Does it Matter?

When I state that everyone can utilize Copywriting Secrets, it’s not an exaggeration.

When it comes to motivating people to buy, it’s a testimony to the power of words. It’s likewise a clear acknowledgement of simply how crucial content marketing has ended up being when you need to offer anything online.

Most people hear “copywriting” and they believe they’re speaking with somebody who practices copyright law.

Copywriting is nowhere as dry, arcane, or wordy as legalese. If you’re doing it right, you need to be interacting info to your leads at a third-grade reading level.

That suggests you value your potential customers’ time and you want to give them access to your offer as clearly and tactically as possible.

Now, the “method” part of copywriting secrets originates from understanding which buttons to press when you’re writing advertisement copy or how to tell a sales story that guides a client from being uninformed about how to resolve a problem to absolutely gung-ho about your option.

In my experience, copywriting is easier: It’s like being somebody’s finest good friend and their worst enemy all on one page.

Consider it by doing this:.

Whether it’s:

  • An e-mail,
  • A sales page,
  • A landing page,
  • A social networks advertisement, or
  • A websites,

… you start describing your reader’s deepest, darkest, most pervasive pain to them. You hold up a really unpleasant mirror.

Utilizing words, you continue to poke them all over it injures. Slowly, they keep in mind why they need to alter, act, or simply make a different decision.

And after that, you’re their best friend. You provide them an option that actually works, without being aggressive, scammy, or salesy.

Now, many entrepreneurs will tell you that what they want is for quality results in open their wallets and buy. The reality is that copywriting is about trading something far more valuable.

Something that’s practically a scarce resource.

And that’s attention.

With so many services, deals, items, services, and chances, the only possible method for your readers and potential customers to trust you, purchase from you, and remain faithful to you is through keeping their attention.

And absolutely nothing grabs attention on the Internet like copy and material.

Plainly, everyone can utilize a trustworthy method to master high-converting copy.

Get a FREE copy of Copywriting Secrets.

What is Copywriting Secrets?

The Copywriting Secrets book is not composed by Russell Brunson– despite the fact that it looks similar to the DotCom Secrets book (a trilogy consisting of Expert Secrets and the new edition of Traffic Secrets).

Instead, Copywriting Secrets is a book that utilizes the really solutions it’s trying to teach you. As you go through this marketing book, you’ll have the ability to see persuasion in print and action.

Here’s an example of a sales letter, across a series of pages, that made Jim Edwards, author of the book, $2.5 million in sales.

2.5 M in Sales.

Hey, no one stated that looking beautiful became part of copywriting secrets. Rather, the book shows you book how to utilize the power of words to:.

Get more clicks,.

Gain more presence,.

Attract more leads,.

Earn more customers, and.

Land more sales online.

Most copywriting books try to teach you how to “write terrific copy.”.

Except that whenever you try, your words fail to persuade anyone to purchase– other than possibly your mom and a couple of loyal good friends.

The book shares with you the biggest secret about copywriting (and it does not matter what you offer).

Focus:

The power of words in well-written sales copy is not an art.

It’s a puzzle.

You do not write copy– you assemble it.

According to the legendary marketer, Eugene Schwartz, when you’re developing copy:.

” You are dealing with a series of foundation, you are putting the foundation together, and then you are putting them in certain structures. [Your words are] constructing a little city of desire for your individual to live and come in.”.

Does this sound familiar?

If not, read that quote again.

Think of another principle in marketing that relies on tactical positioning, foundation, and the logical, step-by-step journey that guides a possibility from start to finish.

The finish being a sale.

Sales funnels.

Which indicates that sales funnels and sales copy abilities go hand-in-hand. Learn one and you’ll boost the experience of the other.

That’s what the Copywriting Secrets book does. Through 305 pages the book unloads 31 tested copywriting solutions to help you become a million-dollar copywriter.

Through the Copywriting Secrets book, you’ll discover to use the power of words to get individuals to do something about it in such a natural and seamless way, your prospects won’t even understand they’re being encouraged.

Tip: One of the primary copywriting secrets, says Jim Edwards, is to make sales copy “disappear.”.

As the Copywriting Secrets book tagline says,.

” … no matter what you offer or who you offer it to!”.

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Jim Edwards: The Author of the Copywriting Secrets Book.

There’s a reason why it’s Jim Edwards and not Brunson writing the Copywriting Secrets book.

Jim. Knows. Great. Sales Copy.

Period.

You may have seen him collaborating with Russell Brunson on Funnel Scripts, the copywriting software from the developers of ClickFunnels.

Russell is sensible– he understands his lane or location of competence depends on helping business owners make make money from funnel building.

Yes, But Russell Brunson

Russel Brunson Copywriting Secrets Book.

However Jim Edwards is the self-taught, go-to master for success with sales copy. Simply take a look at his credentials:.

He’s the creator and owner of a direct reaction marketing firm.

He devotes numerous hours every year to coaching one-on-one business owners in the Funnel Scripts community.

He’s a best-selling author who has actually been operating online given that he first began offering e-books online in 1997! (does anybody even remember what the Web looked like in ’97 or was it a blur of pixels and dial-up noises?).

He’s released several offers for his own products and those of others utilizing sales letters that have created him $2.5 million and $3 million in earnings.

He’s been featured in the New York Times, Entrepreneur Magazine, and numerous other leading publications for his copywriting knowledge.

Most importantly, he utilized his self-taught copywriting skills to earn millions– the kind of money responsible for taking him from dead broke, bankrupt, and living in a trailer park to a paid-off home in 18 months.

Yes, you check out that right.

If this isn’t the ideal guy to offer you in-depth training through the Copywriting Secrets book– who is?

Is Copywriting Secrets the Same As Funnel Scripts ?

Before we enter into the full evaluation, I wish to let you know that the Copywriting Secrets book is not the very same product as the Funnel Scripts software tool.

Funnel Scripts is a done-for-you copy generator that uses your knowledge of your consumers and details of your deal to develop high-converting copy for your funnels, ads, blog sites, email newsletters, and more.

Which can save you an enormous amount of time. It’s the best option to producing or keeping an in-house copywriter copy from scratch.

A lot of the solutions that power Funnel Scripts are checked out further in the Sales Story Secrets upsell (I’ll tell you more about that later in my review).

Due to the fact that Jim Edwards worked on both– however that ought to just demonstrate how powerful his ability as a copy developer really is, they may seem similar.

The Copywriting Secrets book, on the other hand, will give you everything you need to personalize, modify, and best conversion copy.

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Go Deep Into the Copywriting Secrets Book.

The Copywriting Secrets book is all about persuasion with words?

Well, there are numerous “tricks” to persuading individuals– and, frequently, you have to employ a combination of sales letters and sales copy solutions.

Copywriting Secrets Book Review

Yes, But Russell Brunson

These insights and tricks collaborate so you can utilize the formulas to develop persuasion with time. Some examples in the book include:.

The “Love me. Your words ought to elicit very strong emotions from people and force them to make a decision about you personally– it’s one of the most rewarding things your copy can do! (page 181).

Find out how to make more on each prospect, which is best for a sales funnel, using the “give them a shovel … then offer them a bulldozer” method for make more on each (page 179).

How to take a blank screen and change that blinking cursor into a finished piece of sales copy FAST. It’s a method so powerful, you can utilize it to break through writer’s block (page 168).

A 13-step sales message formula that shows you how to instantly convince clients to buy decision, using deeply ingrained psychological triggers (page 143-158).

Speak in the voice of your customer and find the “magic” words customers use to explain what they want to purchase (page 104).

8 specific locations online that will show you the exact triggers inspiring your potential customers and getting them to spend their money. You can use this to position your own product, service, coaching, software (page 69-71).

How to quickly put together the “foundation” of sales copy that create a “little city of desire” for your prospects and customers (page 79).

The “Yellow Brick Road” Formula, another perfect formula for funnels, that leads people on a journey towards eventually buying from you (page 178).

When you take a look at the sales page for the Copywriting Secrets book, it gets sort of frustrating reading about the large amount of information Jim Edwards packs in a mere book.

I’ve broken down his deliverables into 5 fundamental sections. I’ll rapidly summarize what you ought to expect in each area of the Copywriting Secrets book.

Get a FREE copy of Copywriting Secrets.

1. Copywriting Mindset Secrets.

Jim Edwards starts this section showing you how to cultivate the copywriting frame of mind, as he calls it. You’ll get a refresher course on:.

All the hallmarks of high-performing copywriting.

How to develop the practice.

How to approach practically every piece of content you see from now on using a copywriter’s viewpoint on persuasion.

2. Sales Formula/Letter Secrets.

It’s not simply that fantastic copywriting leaves hints. This section exposes solutions and templates for emails, sales, and ads letters which have never ever failed.

3. Make ‘Em Thirsty Secrets.

The secret to offering through e-mails, sales, and advertisements letters? As Jim Edwards says, “Make ’em thirsty!” To put it simply, you want to tickle those levers so they’ll purchase much faster. And the best way to do that through copywriting is to utilize four basic sales stories.

The stories make your prospects “thirsty,” and your copywriting will direct people to the beverage. This is a tested pattern for success with copywriting.

4. Offer Without Selling Secrets.

Bear in mind that among the best copywriting tricks is to make it appear you’re not selling at all. This is the section that helps you master and embed those secret “stealth closes.”.

Remember Columbo, well-known for “playing dumb,” while secretly finding out the truth? Well, Jim Edwards reveals you how to utilize this area of the Copywriting Secrets book to provide your customers worth and close without pressure.

Cha-ching!

5. Copy Polishing Secrets.

Do not be deceived by the name of this section in the Copywriting Secrets book. It’s not optional. Copywriting is just as good as the amount of tweaking and refining you do. Typically, you can use information to assist your choices.

You can likewise use the feedback to plug into a few proven techniques for enhancing your emails, ads, and sales letters. That’s what this section of the Copywriting Secrets book is everything about.

How to Get the Copywriting Secrets Book.

There are a number of ways to get Jim Edwards’ Copywriting Secrets book in your hands. Possibly the most affordable is to head directly to the Copywriting Secrets book sales page.

Here, Jim offers the Copywriting Secrets book using the tried-and-true Free plus Shipping Cost deal. This indicates that you’ll get the book totally free as long as you pay the shipping expenses. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else on the planet.

Nevertheless, Jim also makes you a special guarantee. You can ask for a refund and you don’t have to send the book back if you do not like it. You essentially get free shipping for the Copywriting Secrets book.

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Where Can I Buy the Copywriting Secrets Audiobook?

To get the audiobook version of the Copywriting Secrets book, all you need to do is grab the original deal. The audio version will pop up as a “Special Offer” before you finish your purchase of the Copywriting Secrets book.

The second “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that assists you create the best stories that will inspire your audience, no matter what you sell.

sales story secrets.

When you’re prepared to get even more thorough with learning copywriting tricks for any industry, this is the book you want on your side.

Get a FREE copy of Copywriting Secrets.

Copywriting Secrets Review Summary:

A Tool You’ll Return to Over and Over Again.

Look, this is a genuine kahuna of a book– and I’m not going to lie. I still haven’t utilized every strategy in Copywriting Secrets.

What I know for sure, however, is that each time I sit down to write any of my marketing products, sales pages, ads, emails, and even social networks posts, I initially thumb through my Copywriting Secrets book.

And I expect I’ll be doing that until I become a master copywriter. What about you?

Get a FREE copy of Copywriting Secrets.