San Jose State Kareem Harry Edwards Jim Brown

Copywriting Secrets Review: Should You Get A FREE Copy?

Eight out of 10 individuals only read headings.

Visitors to your site just checked out 20% of the material you compose.

People just check out the first 2 words on a line– typically, they miss out on the third word.

It’s numbers like this that make you believe you should work with a copywriter.

Then you find out about the expenses of hiring a copywriter to get more clicks:

San Jose State Kareem Harry Edwards Jim Brown

Summary: Copywriting Secrets is a essential and powerful book that will teach you how to get more clicks, gain more visibility, bring in more leads, earn more subscribers, and and land more sales online.

Good freelance copywriters charge up to $250 per hour

Scammy ones will inform you that “all you actually need to make sales is excellent sales copy” (lies).

75% of visitors to a website take notice of the total quality of the copy, though, and they’ll prevent working with a company that doesn’t have clean and expert copy.

Facts like these make you wonder if it’s all truly worth it– or if words-that-convert are a matter you can master yourself.

I’m going to let you in on a secret about reliable copywriting.

No newbie copywriter knows what works. They just learn what works after they go through some experimentation, get some real information around where consumers are leaving and where they’re investing the most time, and fine-tune the copy based on the results.

So if they don’t understand what works, how can they assist you make more sales?

It’s “easy.”

All you need are:

Copy formulas that help you write sales copy and then hook these transformative words into the larger structure of your sales page.

An exact understanding of who your ideal consumers are, what their biggest “discomforts” are, and where they currently live.

Particular, trustworthy, and consistent “power” words that harness powerful, mental and psychological triggers that direct people to purchase your products and services.

Which’s precisely what Copywriting Secrets, a essential and powerful book for anyone who wishes to make money utilizing ads, e-mails, sales letters, teaches you to do.

Get a FREE copy of Copywriting Secrets.

What is Copywriting and Why Does it Matter?

When I say that everyone can utilize Copywriting Secrets, it’s not an exaggeration.

When it comes to encouraging individuals to buy, it’s a testimony to the power of words. When you require to sell anything online, it’s likewise a clear recognition of simply how crucial material marketing has become.

Many people hear “copywriting” and they believe they’re speaking with somebody who practices copyright law.

Copywriting is no place as dry, arcane, or verbose as legalese. If you’re doing it right, you ought to be interacting information to your leads at a third-grade reading level.

That implies you worth your potential customers’ time and you wish to give them access to your offer as clearly and strategically as possible.

Now, the “technique” part of copywriting tricks comes from knowing which buttons to push when you’re writing advertisement copy or how to tell a sales story that guides a client from being uninformed about how to fix a problem to totally gung-ho about your service.

In my experience, copywriting is simpler: It’s like being somebody’s best friend and their worst enemy all on one page.

Think of it by doing this:.

Whether it’s:

  • An e-mail,
  • A sales page,
  • A landing page,
  • A social media ad, or
  • A web page,

… you start off explaining your reader’s inmost, darkest, most pervasive discomfort to them. You hold up a very unpleasant mirror.

Then, utilizing words, you continue to poke them all over it hurts. Slowly, they keep in mind why they need to change, act, or simply make a different choice.

And then, you’re their best friend. You offer them a service that really works, without being aggressive, scammy, or salesy.

Now, numerous business owners will inform you that what they desire is for quality results in open their wallets and purchase. However the truth is that copywriting is about trading something even more valuable.

Something that’s nearly a scarce resource.

And that’s attention.

With numerous options, offers, items, services, and opportunities, the only possible method for your potential customers and readers to trust you, purchase from you, and remain faithful to you is through keeping their attention.

And absolutely nothing grabs attention on the Internet like copy and material.

Clearly, everybody can use a reputable method to master high-converting copy.

Get a FREE copy of Copywriting Secrets.

What is Copywriting Secrets?

The Copywriting Secrets book is not written by Russell Brunson– although it looks similar to the DotCom Secrets book (a trilogy consisting of Expert Secrets and the new edition of Traffic Secrets).

Instead, Copywriting Secrets is a book that utilizes the extremely formulas it’s attempting to teach you. As you go through this marketing book, you’ll be able to see persuasion in print and action.

Here’s an example of a sales letter, throughout a series of pages, that made Jim Edwards, author of the book, $2.5 million in sales.

2.5 M in Sales.

Hey, nobody stated that looking stunning became part of copywriting secrets. Rather, the book shows you book how to utilize the power of words to:.

Get more clicks,.

Gain more presence,.

Draw in more leads,.

Make more customers, and.

Land more sales online.

Many copywriting books attempt to teach you how to “compose great copy.”.

Other than that each time you attempt, your words fail to encourage anybody to buy– other than perhaps your mommy and a few devoted pals.

However the book show you the greatest secret about copywriting (and it doesn’t matter what you sell).

Take note:

The power of words in well-written sales copy is not an art.

It’s a puzzle.

You do not write copy– you assemble it.

According to the legendary marketer, Eugene Schwartz, when you’re producing copy:.

” You are dealing with a series of foundation, you are putting the foundation together, and then you are putting them in specific structures. [Your words are] developing a little city of desire for your person to come and live in.”.

Does this sound familiar?

If not, checked out that quote once again.

Consider another concept in marketing that counts on strategic positioning, building blocks, and the sensible, step-by-step journey that guides a prospect from start to finish.

The surface being a sale.

Sales funnels.

Which suggests that sales funnels and sales copy abilities go together. Learn one and you’ll improve the experience of the other.

That’s what the Copywriting Secrets book does. Through 305 pages the book unpacks 31 tested copywriting formulas to help you become a million-dollar copywriter.

Through the Copywriting Secrets book, you’ll find out to use the power of words to get people to act in such a natural and seamless way, your potential customers will not even recognize they’re being persuaded.

Hint: One of the primary copywriting secrets, states Jim Edwards, is to make sales copy “disappear.”.

As the Copywriting Secrets book tagline states,.

” … no matter what you sell or who you offer it to!”.

Get a FREE copy of Copywriting Secrets.

Jim Edwards: The Author of the Copywriting Secrets Book.

There’s a reason why it’s Jim Edwards and not Brunson writing the Copywriting Secrets book.

Jim. Sales Copy.

Duration.

You may have seen him working together with Russell Brunson on Funnel Scripts, the copywriting software application from the creators of ClickFunnels.

Russell is smart– he understands his lane or location of knowledge lies in helping entrepreneurs make profits from funnel structure.

San Jose State Kareem Harry Edwards Jim Brown

Russel Brunson Copywriting Secrets Book.

But Jim Edwards is the self-taught, go-to expert for success with sales copy. Just have a look at his qualifications:.

He’s the founder and owner of a direct response marketing firm.

He dedicates hundreds of hours every year to coaching one-on-one company owner in the Funnel Scripts community.

He’s a best-selling author who has actually been running online given that he first started selling e-books online in 1997! (does anybody even remember what the Web looked like in ’97 or was it a blur of pixels and dial-up noises?).

He’s introduced numerous deals for his own items and those of others using sales letters that have generated him $2.5 million and $3 million in revenue.

He’s been featured in the New York Times, Entrepreneur Magazine, and multiple other leading publications for his copywriting expertise.

Most importantly, he utilized his self-taught copywriting abilities to make millions– the type of money responsible for taking him from dead broke, insolvent, and living in a trailer park to a paid-off home in 18 months.

Yes, you check out that.

So if this isn’t the right man to offer you extensive training through the Copywriting Secrets book– who is?

Is Copywriting Secrets the Same As Funnel Scripts ?

Before we enter the complete review, I want to let you understand that the Copywriting Secrets book is not the same item as the Funnel Scripts software application tool.

Funnel Scripts is a done-for-you copy generator that utilizes your knowledge of your customers and details of your offer to produce high-converting copy for your funnels, ads, blogs, email newsletters, and more.

Which can save you a huge quantity of time. It’s the perfect option to keeping an in-house copywriter or producing copy from scratch.

A lot of the formulas that power Funnel Scripts are checked out even more in the Sales Story Secrets upsell (I’ll tell you more about that later in my review).

They may seem similar because Jim Edwards worked on both– however that must simply show how effective his ability as a copy creator truly is.

The Copywriting Secrets book, on the other hand, will give you everything you require to tailor, fine-tune, and ideal conversion copy.

Get a FREE copy of Copywriting Secrets.

Go Deep Into the Copywriting Secrets Book.

The Copywriting Secrets book is all about persuasion with words, right?

Well, there are lots of “secrets” to convincing individuals– and, frequently, you have to use a combination of sales letters and sales copy solutions.

Copywriting Secrets Book Review

San Jose State Kareem Harry Edwards Jim Brown

These secrets and insights collaborate so you can use the formulas to build persuasion over time. Some examples in the book consist of:.

The “Love me. Your words should elicit really strong emotions from individuals and require them to make a decision about you personally– it’s one of the most rewarding things your copy can do! (page 181).

Find out how to make more on each possibility, which is best for a sales funnel, utilizing the “provide a shovel … then offer them a bulldozer” technique for make more on each (page 179).

How to take a blank screen and transform that blinking cursor into a finished piece of sales copy FAST. It’s a strategy so effective, you can utilize it to break through author’s block (page 168).

A 13-step sales message formula that reveals you how to immediately persuade customers to make a purchase decision, utilizing deeply deep-rooted mental triggers (page 143-158).

Speak in the voice of your customer and discover the “magic” words clients utilize to explain what they want to purchase (page 104).

8 specific locations online that will show you the exact triggers motivating your prospective consumers and getting them to invest their money. You can utilize this to position your own item, service, training, software (page 69-71).

How to rapidly put together the “foundation” of sales copy that produce a “little city of desire” for your clients and prospects (page 79).

The “Yellow Brick Road” Formula, another perfect formula for funnels, that leads people on a journey towards eventually buying from you (page 178).

It gets sort of frustrating reading about the large quantity of details Jim Edwards packs in a simple book when you examine out the sales page for the Copywriting Secrets book.

I’ve broken down his deliverables into five standard areas. I’ll quickly summarize what you need to expect in each area of the Copywriting Secrets book.

Get a FREE copy of Copywriting Secrets.

1. Copywriting Mindset Secrets.

Jim Edwards begins this section showing you how to cultivate the copywriting frame of mind, as he calls it. You’ll get a crash course on:.

All the hallmarks of high-performing copywriting.

How to develop the practice.

How to approach almost every piece of content you see from now on using a copywriter’s perspective on persuasion.

2. Sales Formula/Letter Secrets.

This is where the rubber satisfies the road. It’s not just that excellent copywriting leaves ideas. It’s that excellent copy can constantly be plugged in and “constructed” using solutions– and these work no matter what you sell. This section reveals solutions and design templates for emails, ads, and sales letters which have actually never ever failed.

3. Make ‘Em Thirsty Secrets.

The secret to selling through sales, advertisements, and e-mails letters? As Jim Edwards states, “Make ’em thirsty!” Simply put, you want to tickle those levers so they’ll purchase much faster. And the best method to do that through copywriting is to use 4 fundamental sales stories.

The stories make your potential customers “thirsty,” and your copywriting will assist people to the drink. This is a tested pattern for success with copywriting.

4. Offer Without Selling Secrets.

Keep in mind that among the very best copywriting secrets is to make it appear you’re not costing all. This is the section that helps you master and embed those secret “stealth closes.”.

Keep in mind Columbo, popular for “playing dumb,” while secretly finding out the reality? Well, Jim Edwards reveals you how to use this area of the Copywriting Secrets book to offer your clients worth and close without pressure.

Cha-ching!

5. Copy Polishing Secrets.

Don’t be deceived by the name of this area in the Copywriting Secrets book. Copywriting is only as good as the quantity of tweaking and refining you do.

You can also use the feedback to plug into a few proven techniques for improving your sales, ads, and e-mails letters. That’s what this area of the Copywriting Secrets book is all about.

How to Get the Copywriting Secrets Book.

There are a number of ways to get Jim Edwards’ Copywriting Secrets book in your hands. Maybe the most inexpensive is to head directly to the Copywriting Secrets book sales page.

Here, Jim offers the Copywriting Secrets book utilizing the tried-and-true Free plus Shipping Cost offer. This means that you’ll get the book for free as long as you pay the shipping costs. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else worldwide.

However, Jim likewise makes you an unique promise. If you do not like it, you can ask for a refund and you don’t have to send out the book back. You basically secure free shipping for the Copywriting Secrets book.

Get a FREE copy of Copywriting Secrets.

Where Can I Buy the Copywriting Secrets Audiobook?

To get the audiobook variation of the Copywriting Secrets book, all you require to do is get the original deal. The audio version will turn up as a “Special Offer” prior to you complete your purchase of the Copywriting Secrets book.

The 2nd “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that helps you develop the right stories that will motivate your audience, no matter what you sell.

sales story secrets.

This is the book you want on your side when you’re all set to get back at more thorough with finding out copywriting secrets for any industry.

Get a FREE copy of Copywriting Secrets.

Copywriting Secrets Review Summary:

A Tool You’ll Return to Over and Over Again.

Look, this is a genuine kahuna of a book– and I’m not going to lie. I still haven’t used each and every single technique in Copywriting Secrets.

What I understand for sure, though, is that every time I sit down to write any of my marketing materials, sales pages, advertisements, emails, and even social media posts, I first thumb through my Copywriting Secrets book.

And I anticipate I’ll be doing that until I become a master copywriter. What about you?

Get a FREE copy of Copywriting Secrets.