Copywriting Secrets Review: Should You Get A FREE Copy?
Eight out of 10 people only read headings.
Visitors to your site just checked out 20% of the content you compose.
People just check out the very first 2 words on a line– generally, they miss out on the third word.
It’s numbers like this that make you think you must work with a copywriter.
Then you learn about the expenses of hiring a copywriter to get more clicks:
Summary: Copywriting Secrets is a effective and fundamental book that will teach you how to get more clicks, acquire more visibility, draw in more leads, earn more customers, and and land more sales online.
Excellent freelance copywriters charge up to $250 per hour
Scammy ones will inform you that “all you actually require to make sales is fantastic sales copy” (lies).
75% of visitors to a website take note of the total quality of the copy, though, and they’ll avoid doing business with a company that does not have expert and tidy copy.
Truths like these make you question if it’s all truly worth it– or if words-that-convert are a matter you can master yourself.
I’m going to let you in on a secret about efficient copywriting.
No novice copywriter knows what works. They just learn what works after they go through some trial and error, gain some genuine data around where clients are leaving and where they’re spending the most time, and improve the copy based on the outcomes.
If they do not know what works, how can they help you make more sales?
All you need are:
Copy solutions that assist you compose sales copy and after that hook these transformative words into the bigger structure of your sales page.
A specific understanding of who your ideal clients are, what their greatest “pains” are, and where they presently live.
Specific, trustworthy, and consistent “power” words that harness effective, psychological and psychological triggers that direct people to purchase your products and services.
Which’s exactly what Copywriting Secrets, a effective and essential book for anyone who wants to generate income utilizing ads, emails, sales letters, teaches you to do.
What is Copywriting and Why Does it Matter?
It’s not an exaggeration when I say that everyone can utilize Copywriting Secrets.
When it comes to inspiring individuals to buy, it’s a testimony to the power of words. It’s also a clear recognition of just how important material marketing has actually ended up being when you need to offer anything online.
Most people hear “copywriting” and they believe they’re talking to somebody who practices copyright law.
However copywriting is nowhere as dry, arcane, or long-winded as legalese. If you’re doing it right, you must be communicating info to your leads at a third-grade reading level.
That implies you worth your prospects’ time and you wish to provide access to your deal as clearly and strategically as possible.
Now, the “method” part of copywriting tricks originates from knowing which buttons to press when you’re composing advertisement copy or how to inform a sales story that guides a client from being uninformed about how to solve a problem to totally gung-ho about your service.
In my experience, copywriting is easier: It’s like being someone’s best friend and their worst opponent all on one page.
Think about it in this manner:.
- An email,
- A sales page,
- A landing page,
- A social media advertisement, or
- A web page,
… you begin explaining your reader’s deepest, darkest, most pervasive discomfort to them. You hold up a very unpleasant mirror.
Then, using words, you continue to poke them everywhere it injures. Gradually, they keep in mind why they require to alter, act, or just make a different choice.
And then, you’re their best friend. You provide them a service that actually works, without being pushy, scammy, or salesy.
Now, many entrepreneurs will inform you that what they desire is for quality leads to open their wallets and buy. The fact is that copywriting is about trading something far more important.
Something that’s nearly a limited resource.
With numerous solutions, offers, items, services, and chances, the only possible way for your readers and prospects to trust you, buy from you, and remain faithful to you is through preserving their attention.
And absolutely nothing grabs attention on the Internet like copy and content.
Clearly, everyone can utilize a trusted way to master high-converting copy.
What is Copywriting Secrets?
The Copywriting Secrets book is not composed by Russell Brunson– despite the fact that it looks similar to the DotCom Secrets book (a trilogy including Expert Secrets and the brand-new edition of Traffic Secrets).
Instead, Copywriting Secrets is a book that uses the extremely formulas it’s attempting to teach you. As you go through this marketing book, you’ll be able to see persuasion in print and action.
Here’s an example of a sales letter, across a series of pages, that earned Jim Edwards, author of the book, $2.5 million in sales.
2.5 M in Sales.
Hey, nobody said that looking lovely was part of copywriting secrets. Instead, the book reveals you book how to utilize the power of words to:.
Get more clicks,.
Gain more presence,.
Draw in more leads,.
Earn more customers, and.
Land more sales online.
Many copywriting books attempt to teach you how to “compose excellent copy.”.
Other than that each time you try, your words stop working to persuade anybody to purchase– other than maybe your mommy and a few faithful friends.
But the book show you the best secret about copywriting (and it doesn’t matter what you sell).
The power of words in well-written sales copy is not an art.
It’s a puzzle.
You do not compose copy– you assemble it.
According to the legendary marketer, Eugene Schwartz, when you’re producing copy:.
” You are working with a series of building blocks, you are putting the building blocks together, and then you are putting them in specific structures.
Does this noise familiar?
If not, checked out that quote once again.
Consider another concept in marketing that relies on strategic placement, foundation, and the logical, stepwise journey that guides a prospect from start to finish.
The surface being a sale.
Which means that sales funnels and sales copy abilities go together. Learn one and you’ll boost the experience of the other.
That’s what the Copywriting Secrets book does. Through 305 pages the book unpacks 31 proven copywriting solutions to assist you end up being a million-dollar copywriter.
Through the Copywriting Secrets book, you’ll find out to utilize the power of words to get people to do something about it in such a seamless and natural method, your prospects won’t even understand they’re being encouraged.
Tip: One of the main copywriting secrets, states Jim Edwards, is to make sales copy “vanish.”.
As the Copywriting Secrets book tagline says,.
” … no matter what you sell or who you offer it to!”.
Jim Edwards: The Author of the Copywriting Secrets Book.
There’s a reason why it’s Jim Edwards and not Brunson composing the Copywriting Secrets book.
Jim. Sales Copy.
You might have seen him interacting with Russell Brunson on Funnel Scripts, the copywriting software application from the developers of ClickFunnels.
Russell is sensible– he knows his lane or location of know-how depends on assisting entrepreneurs make profits from funnel structure.
Russel Brunson Copywriting Secrets Book.
But Jim Edwards is the self-taught, go-to expert for success with sales copy. Simply take a look at his credentials:.
He’s the creator and owner of a direct reaction marketing firm.
He commits numerous hours every year to training one-on-one entrepreneur in the Funnel Scripts community.
He’s a very popular author who has been running online since he initially began offering e-books online in 1997! (does anybody even remember what the Web appeared like in ’97 or was it a blur of pixels and dial-up sounds?).
He’s introduced several offers for his own products and those of others using sales letters that have generated him $2.5 million and $3 million in income.
He’s been included in the New York Times, Entrepreneur Magazine, and several other leading publications for his copywriting proficiency.
Best of all, he used his self-taught copywriting abilities to make millions– the sort of cash responsible for taking him from dead broke, insolvent, and living in a trailer park to a paid-off home in 18 months.
Yes, you read that right.
If this isn’t the best man to give you extensive training through the Copywriting Secrets book– who is?
Is Copywriting Secrets the Same As Funnel Scripts ?
Prior to we enter into the full review, I wish to let you understand that the Copywriting Secrets book is not the very same item as the Funnel Scripts software tool.
Funnel Scripts is a done-for-you copy generator that uses your understanding of your customers and information of your offer to create high-converting copy for your funnels, ads, blogs, email newsletters, and more.
Which can save you a massive amount of time. It’s the best alternative to keeping an in-house copywriter or producing copy from scratch.
A lot of the solutions that power Funnel Scripts are checked out even more in the Sales Story Secrets upsell (I’ll inform you more about that later on in my evaluation).
Since Jim Edwards worked on both– but that need to simply demonstrate how powerful his capability as a copy developer really is, they may appear similar.
The Copywriting Secrets book, on the other hand, will give you everything you need to customize, modify, and perfect conversion copy.
Go Deep Into the Copywriting Secrets Book.
The Copywriting Secrets book is all about persuasion with words?
Well, there are numerous “tricks” to convincing individuals– and, frequently, you have to use a mix of sales letters and sales copy formulas.
Copywriting Secrets Book Review
These secrets and insights collaborate so you can use the formulas to build persuasion with time. Some examples in the book include:.
The “Love me. Your words must elicit very strong feelings from people and force them to make a decision about you personally– it’s one of the most profitable things your copy can do! (page 181).
Learn how to make more on each prospect, which is best for a sales funnel, using the “provide a shovel … then sell them a bulldozer” approach for make more on each (page 179).
How to take a blank screen and transform that blinking cursor into a finished piece of sales copy FAST. It’s a technique so effective, you can utilize it to break through author’s block (page 168).
A 13-step sales message formula that shows you how to immediately convince customers to purchase choice, using deeply ingrained mental triggers (page 143-158).
Speak in the voice of your consumer and discover the “magic” words clients utilize to describe what they wish to purchase (page 104).
8 particular locations online that will reveal you the specific triggers encouraging your potential clients and getting them to invest their money. You can utilize this to position your own product, service, training, software (page 69-71).
How to rapidly put together the “foundation” of sales copy that produce a “little city of desire” for your clients and prospects (page 79).
The “Yellow Brick Road” Formula, another perfect formula for funnels, that leads people on a journey towards ultimately buying from you (page 178).
When you check out the sales page for the Copywriting Secrets book, it gets sort of frustrating reading about the sheer quantity of info Jim Edwards packs in a simple book.
I’ve broken down his deliverables into 5 basic areas. I’ll quickly summarize what you ought to anticipate in each area of the Copywriting Secrets book.
1. Copywriting Mindset Secrets.
Jim Edwards begins this section revealing you how to cultivate the copywriting mindset, as he calls it. You’ll get a refresher course on:.
All the trademarks of high-performing copywriting.
How to develop the practice.
How to approach almost every piece of material you see from now on utilizing a copywriter’s perspective on persuasion.
2. Sales Formula/Letter Secrets.
This is where the rubber fulfills the road. It’s not just that fantastic copywriting leaves ideas. It’s that great copy can always be plugged in and “developed” utilizing formulas– and these work no matter what you offer. This section exposes formulas and design templates for emails, sales, and advertisements letters which have never ever stopped working.
3. Make ‘Em Thirsty Secrets.
The trick to offering through ads, emails, and sales letters? And the finest method to do that through copywriting is to utilize 4 basic sales stories.
The stories make your prospects “thirsty,” and your copywriting will assist people to the drink. This is a tested pattern for success with copywriting.
4. Offer Without Selling Secrets.
Bear in mind that among the best copywriting secrets is to make it appear you’re not selling at all. This is the area that helps you master and embed those secret “stealth closes.”.
Remember Columbo, popular for “playing dumb,” while privately determining the fact? Well, Jim Edwards reveals you how to utilize this area of the Copywriting Secrets book to offer your customers worth and close without pressure.
5. Copy Polishing Secrets.
Do not be deceived by the name of this area in the Copywriting Secrets book. It’s not optional. Copywriting is only as good as the quantity of tweaking and refining you do. Often, you can utilize information to guide your decisions.
You can also use the feedback to plug into a few proven methods for enhancing your sales, e-mails, and ads letters. That’s what this area of the Copywriting Secrets book is everything about.
How to Get the Copywriting Secrets Book.
There are a number of methods to get Jim Edwards’ Copywriting Secrets book in your hands. Perhaps the most affordable is to head straight to the Copywriting Secrets book sales page.
Here, Jim sells the Copywriting Secrets book utilizing the reliable Free plus Shipping Cost offer. This suggests that you’ll get the book free of charge as long as you pay the shipping costs. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else on the planet.
Jim also makes you an unique pledge. If you do not like it, you can ask for a refund and you do not have to send the book back. You essentially secure free shipping for the Copywriting Secrets book.
Where Can I Buy the Copywriting Secrets Audiobook?
To get the audiobook version of the Copywriting Secrets book, all you need to do is grab the original offer. The audio variation will turn up as a “Special Offer” prior to you complete your purchase of the Copywriting Secrets book.
The second “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that assists you develop the best stories that will encourage your audience, no matter what you sell.
sales story secrets.
When you’re ready to get even more in-depth with finding out copywriting tricks for any market, this is the book you want on your side.
Copywriting Secrets Review Summary:
A Tool You’ll Return to Over and Over Again.
Look, this is a real kahuna of a book– and I’m not going to lie. I still have not utilized every strategy in Copywriting Secrets.
What I understand for sure, though, is that whenever I take a seat to compose any of my marketing products, sales pages, ads, e-mails, and even social media posts, I initially thumb through my Copywriting Secrets book.
And I expect I’ll be doing that until I become a master copywriter. What about you?