Copywriting Secrets Review: Should You Get A FREE Copy?
Eight out of 10 individuals only check out headings.
Visitors to your site just read 20% of the content you compose.
Individuals just check out the very first 2 words on a line– usually, they miss the third word.
It’s numbers like this that make you believe you need to employ a copywriter.
But then you learn more about the expenses of hiring a copywriter to get more clicks:
Summary: Copywriting Secrets is a basic and effective book that will teach you how to get more clicks, gain more visibility, bring in more leads, make more customers, and and land more sales online.
Great freelance copywriters charge up to $250 per hour
Scammy ones will tell you that “all you actually require to make sales is fantastic sales copy” (lies).
75% of visitors to a website focus on the general quality of the copy, however, and they’ll avoid working with a business that doesn’t have expert and clean copy.
Realities like these make you question if it’s all really worth it– or if words-that-convert are a matter you can master yourself.
I’m going to let you in on a secret about reliable copywriting.
No newbie copywriter understands what works. They just find out what works after they go through some experimentation, gain some real information around where clients are leaving and where they’re spending the most time, and fine-tune the copy based on the results.
So if they do not know what works, how can they help you make more sales?
All you need are:
Copy formulas that help you write sales copy and after that hook these transformative words into the larger structure of your sales page.
A specific understanding of who your ideal customers are, what their biggest “pains” are, and where they currently live.
Particular, reliable, and consistent “power” words that harness powerful, psychological and psychological triggers that guide people to purchase your products and services.
And that’s exactly what Copywriting Secrets, a fundamental and powerful book for anybody who wants to make money utilizing advertisements, e-mails, sales letters, teaches you to do.
What is Copywriting and Why Does it Matter?
It’s not an exaggeration when I state that everyone can utilize Copywriting Secrets.
When it comes to inspiring individuals to purchase, it’s a testament to the power of words. When you need to sell anything online, it’s also a clear recognition of simply how important content marketing has ended up being.
The majority of people hear “copywriting” and they believe they’re talking with someone who practices copyright law.
Copywriting is no place as dry, arcane, or verbose as legalese. If you’re doing it right, you must be interacting information to your leads at a third-grade reading level.
That means you worth your potential customers’ time and you want to provide access to your deal as plainly and strategically as possible.
Now, the “method” part of copywriting secrets comes from understanding which buttons to push when you’re writing advertisement copy or how to inform a sales story that guides a customer from being unaware about how to solve an issue to totally gung-ho about your option.
However, in my experience, copywriting is simpler: It’s like being somebody’s buddy and their worst enemy all on one page.
Consider it in this manner:.
- An email,
- A sales page,
- A landing page,
- A social networks ad, or
- A websites,
… you start off explaining your reader’s deepest, darkest, most pervasive discomfort to them. You hold up a very unpleasant mirror.
Using words, you continue to poke them all over it injures. Gradually, they keep in mind why they need to change, act, or simply make a various decision.
And after that, you’re their best friend. You provide them an option that actually works, without being pushy, scammy, or salesy.
Now, lots of entrepreneurs will inform you that what they want is for quality leads to open their wallets and purchase. But the reality is that copywriting has to do with trading something even more important.
Something that’s nearly a limited resource.
With numerous options, deals, chances, services, and items, the only possible way for your readers and potential customers to trust you, buy from you, and stay faithful to you is through maintaining their attention.
And nothing grabs attention on the Internet like copy and content.
Plainly, everyone can utilize a reputable way to master high-converting copy.
What is Copywriting Secrets?
The Copywriting Secrets book is not written by Russell Brunson– even though it looks similar to the DotCom Secrets book (a trilogy including Expert Secrets and the new edition of Traffic Secrets).
Rather, Copywriting Secrets is a book that utilizes the really formulas it’s trying to teach you. As you go through this marketing book, you’ll be able to see persuasion in print and action.
Here’s an example of a sales letter, across a series of pages, that made Jim Edwards, author of the book, $2.5 million in sales.
2.5 M in Sales.
Hey, nobody said that looking beautiful was part of copywriting secrets. Rather, the book reveals you book how to use the power of words to:.
Get more clicks,.
Gain more presence,.
Draw in more leads,.
Make more customers, and.
Land more sales online.
The majority of copywriting books attempt to teach you how to “compose great copy.”.
Other than that every time you try, your words fail to persuade anyone to purchase– except maybe your mother and a couple of faithful friends.
The book shares with you the greatest secret about copywriting (and it does not matter what you sell).
The power of words in well-written sales copy is not an art.
It’s a puzzle.
You do not compose copy– you assemble it.
According to the famous marketer, Eugene Schwartz, when you’re creating copy:.
” You are working with a series of structure blocks, you are putting the building blocks together, and then you are putting them in certain structures.
Does this sound familiar?
If not, checked out that quote again.
Think about another concept in marketing that depends on tactical positioning, building blocks, and the rational, stepwise journey that guides a prospect from start to finish.
The finish being a sale.
Which means that sales funnels and sales copy abilities go together. Discover one and you’ll enhance the experience of the other.
That’s what the Copywriting Secrets book does. Through 305 pages the book unloads 31 tested copywriting formulas to assist you end up being a million-dollar copywriter.
Through the Copywriting Secrets book, you’ll find out to use the power of words to get individuals to take action in such a natural and smooth method, your prospects will not even realize they’re being convinced.
Hint: One of the main copywriting tricks, says Jim Edwards, is to make sales copy “disappear.”.
As the Copywriting Secrets book tagline states,.
” … no matter what you sell or who you offer it to!”.
Jim Edwards: The Author of the Copywriting Secrets Book.
There’s a reason that it’s Jim Edwards and not Brunson writing the Copywriting Secrets book.
Jim. Knows. Great. Sales Copy.
You may have seen him interacting with Russell Brunson on Funnel Scripts, the copywriting software from the creators of ClickFunnels.
Russell is smart– he knows his lane or area of know-how lies in helping entrepreneurs make benefit from funnel structure.
Russel Brunson Copywriting Secrets Book.
But Jim Edwards is the self-taught, go-to master for success with sales copy. Just take a look at his credentials:.
He’s the founder and owner of a direct response marketing firm.
He commits hundreds of hours every year to training one-on-one business owners in the Funnel Scripts neighborhood.
He’s a best-selling author who has been operating online considering that he first began offering e-books online in 1997! (does anybody even remember what the Web appeared like in ’97 or was it a blur of pixels and dial-up sounds?).
He’s introduced several offers for his own items and those of others utilizing sales letters that have actually produced him $2.5 million and $3 million in income.
He’s been included in the New York Times, Entrepreneur Magazine, and multiple other leading publications for his copywriting competence.
Most importantly, he used his self-taught copywriting abilities to make millions– the sort of cash responsible for taking him from dead broke, bankrupt, and living in a trailer park to a paid-off home in 18 months.
Yes, you read that right.
So if this isn’t the right man to give you in-depth training through the Copywriting Secrets book– who is?
Is Copywriting Secrets the Same As Funnel Scripts ?
Before we get into the complete review, I wish to let you understand that the Copywriting Secrets book is not the same item as the Funnel Scripts software application tool.
Funnel Scripts is a done-for-you copy generator that utilizes your understanding of your consumers and details of your deal to produce high-converting copy for your funnels, advertisements, blog sites, e-mail newsletters, and more.
And that can conserve you a huge amount of time. It’s the best alternative to developing or keeping an in-house copywriter copy from scratch.
A lot of the solutions that power Funnel Scripts are explored further in the Sales Story Secrets upsell (I’ll inform you more about that later in my review).
Due to the fact that Jim Edwards worked on both– but that must just demonstrate how powerful his ability as a copy creator truly is, they may appear similar.
The Copywriting Secrets book, on the other hand, will provide you everything you require to customize, tweak, and perfect conversion copy.
Go Deep Into the Copywriting Secrets Book.
The Copywriting Secrets book is everything about persuasion with words, right?
Well, there are numerous “secrets” to persuading people– and, frequently, you need to use a combination of sales letters and sales copy formulas.
Copywriting Secrets Book Review
These tricks and insights interact so you can utilize the formulas to build persuasion over time. Some examples in the book include:.
The “Love me. Your words ought to generate extremely strong feelings from individuals and force them to make a choice about you personally– it’s one of the most rewarding things your copy can do! (page 181).
Discover how to make more on each possibility, which is best for a sales funnel, using the “give them a shovel … then sell them a bulldozer” method for make more on each (page 179).
How to take a blank screen and transform that blinking cursor into a completed piece of sales copy FAST. It’s a technique so effective, you can use it to break through writer’s block (page 168).
A 13-step sales message formula that reveals you how to quickly convince clients to buy decision, utilizing deeply ingrained mental triggers (page 143-158).
Speak in the voice of your customer and discover the “magic” words consumers utilize to describe what they want to purchase (page 104).
8 particular places online that will show you the exact triggers motivating your possible consumers and getting them to invest their cash. You can use this to place your own product, service, training, software application (page 69-71).
How to rapidly assemble the “building blocks” of sales copy that produce a “little city of desire” for your consumers and potential customers (page 79).
The “Yellow Brick Road” Formula, another ideal formula for funnels, that leads people on a journey towards eventually purchasing from you (page 178).
It gets sort of overwhelming reading about the sheer amount of information Jim Edwards packs in a mere book when you inspect out the sales page for the Copywriting Secrets book.
So I’ve broken down his deliverables into five standard areas. I’ll rapidly summarize what you need to expect in each area of the Copywriting Secrets book.
1. Copywriting Mindset Secrets.
Jim Edwards starts this area revealing you how to cultivate the copywriting frame of mind, as he calls it. You’ll get a refresher course on:.
All the hallmarks of high-performing copywriting.
How to establish the practice.
How to approach practically every piece of content you see from now on utilizing a copywriter’s viewpoint on persuasion.
2. Sales Formula/Letter Secrets.
It’s not simply that great copywriting leaves ideas. This section exposes solutions and design templates for advertisements, e-mails, and sales letters which have actually never failed.
3. Make ‘Em Thirsty Secrets.
The trick to selling through sales, e-mails, and ads letters? And the finest method to do that through copywriting is to utilize four fundamental sales stories.
The stories make your prospects “thirsty,” and your copywriting will assist people to the beverage. This is a tested pattern for success with copywriting.
4. Sell Without Selling Secrets.
Bear in mind that among the very best copywriting secrets is to make it appear you’re not selling at all. This is the area that helps you master and embed those secret “stealth closes.”.
Keep in mind Columbo, well-known for “playing dumb,” while secretly figuring out the fact? Well, Jim Edwards reveals you how to use this area of the Copywriting Secrets book to give your customers worth and close without pressure.
5. Copy Polishing Secrets.
Don’t be tricked by the name of this area in the Copywriting Secrets book. Copywriting is just as excellent as the amount of tweaking and refining you do.
You can also utilize the feedback to plug into a couple of tested methods for improving your sales, ads, and e-mails letters. That’s what this section of the Copywriting Secrets book is all about.
How to Get the Copywriting Secrets Book.
There are numerous ways to get Jim Edwards’ Copywriting Secrets book in your hands. Perhaps the most inexpensive is to head directly to the Copywriting Secrets book sales page.
Here, Jim sells the Copywriting Secrets book using the tried-and-true Free plus Shipping Cost deal. This implies that you’ll get the book free of charge as long as you pay the shipping costs. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else in the world.
Nevertheless, Jim also makes you a distinct promise. You can ask for a refund and you don’t have to send the book back if you do not like it. You basically get free shipping for the Copywriting Secrets book.
Where Can I Buy the Copywriting Secrets Audiobook?
To get the audiobook version of the Copywriting Secrets book, all you need to do is grab the initial deal. The audio version will pop up as a “Special Offer” before you complete your purchase of the Copywriting Secrets book.
The second “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that helps you produce the ideal stories that will encourage your audience, no matter what you sell.
sales story secrets.
When you’re all set to get even more extensive with learning copywriting tricks for any market, this is the book you want on your side.
Copywriting Secrets Review Summary:
A Tool You’ll Return to Over and Over Again.
Look, this is a genuine kahuna of a book– and I’m not going to lie. I still have not utilized each and every single method in Copywriting Secrets.
What I know for sure, though, is that each time I sit down to write any of my marketing products, sales pages, advertisements, e-mails, and even social media posts, I first thumb through my Copywriting Secrets book.
And I anticipate I’ll be doing that up until I end up being a master copywriter. What about you?