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Copywriting Secrets Review: Should You Get A FREE Copy?

8 out of 10 individuals only check out headlines.

Visitors to your website just checked out 20% of the content you compose.

Individuals only read the very first two words on a line– usually, they miss out on the third word.

It’s numbers like this that make you think you must employ a copywriter.

However then you discover the costs of working with a copywriter to get more clicks:

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Summary: Copywriting Secrets is a effective and basic book that will teach you how to get more clicks, acquire more visibility, bring in more leads, make more subscribers, and and land more sales online.

Excellent freelance copywriters charge up to $250 per hour

Scammy ones will tell you that “all you truly require to make sales is fantastic sales copy” (lies).

75% of visitors to a website take note of the total quality of the copy, though, and they’ll avoid working with a business that does not have professional and tidy copy.

Facts like these make you question if it’s all really worth it– or if words-that-convert are a matter you can master yourself.

I’m going to let you in on a secret about efficient copywriting.

No newbie copywriter understands what works. They only learn what works after they go through some trial and error, acquire some real information around where consumers are leaving and where they’re investing the most time, and refine the copy based upon the results.

If they don’t know what works, how can they assist you make more sales?

It’s “basic.”

All you need are:

Copy solutions that help you compose sales copy and after that hook these transformative words into the bigger structure of your sales page.

A precise understanding of who your ideal consumers are, what their biggest “discomforts” are, and where they presently live.

Particular, trusted, and consistent “power” words that harness powerful, psychological and mental triggers that assist people to buy your services and products.

And that’s precisely what Copywriting Secrets, a basic and powerful book for anybody who wishes to make money using advertisements, e-mails, sales letters, teaches you to do.

Get a FREE copy of Copywriting Secrets.

What is Copywriting and Why Does it Matter?

When I state that everyone can utilize Copywriting Secrets, it’s not an exaggeration.

When it comes to encouraging people to purchase, it’s a testament to the power of words. When you require to offer anything online, it’s likewise a clear recognition of simply how essential material marketing has become.

Most people hear “copywriting” and they believe they’re speaking to someone who practices copyright law.

However copywriting is no place as dry, arcane, or verbose as legalese. In fact, if you’re doing it right, you should be interacting info to your leads at a third-grade reading level.

That suggests you value your potential customers’ time and you wish to provide access to your deal as clearly and strategically as possible.

Now, the “technique” part of copywriting secrets originates from knowing which buttons to press when you’re composing advertisement copy or how to inform a sales story that guides a consumer from being uninformed about how to fix an issue to completely gung-ho about your option.

However, in my experience, copywriting is simpler: It’s like being somebody’s friend and their worst opponent all on one page.

Consider it by doing this:.

Whether it’s:

  • An email,
  • A sales page,
  • A landing page,
  • A social networks advertisement, or
  • A websites,

… you start describing your reader’s deepest, darkest, most prevalent pain to them. You hold up an extremely undesirable mirror.

Then, using words, you continue to poke them everywhere it harms. Slowly, they keep in mind why they require to alter, take action, or simply make a different decision.

And then, you’re their buddy. You offer them a solution that really works, without being aggressive, scammy, or salesy.

Now, numerous business owners will inform you that what they want is for quality causes open their wallets and buy. But the truth is that copywriting is about trading something much more valuable.

Something that’s almost a limited resource.

And that’s attention.

With so many solutions, deals, services, items, and opportunities, the only possible way for your prospects and readers to trust you, purchase from you, and stay loyal to you is through keeping their attention.

And nothing grabs attention on the Internet like copy and content.

Clearly, everyone can use a dependable method to master high-converting copy.

Get a FREE copy of Copywriting Secrets.

What is Copywriting Secrets?

The Copywriting Secrets book is not composed by Russell Brunson– although it looks similar to the DotCom Secrets book (a trilogy including Expert Secrets and the brand-new edition of Traffic Secrets).

Instead, Copywriting Secrets is a book that uses the very formulas it’s attempting to teach you. As you go through this marketing book, you’ll be able to see persuasion in print and action.

Here’s an example of a sales letter, across a series of pages, that earned Jim Edwards, author of the book, $2.5 million in sales.

2.5 M in Sales.

Hey, no one stated that looking gorgeous was part of copywriting tricks. Instead, the book reveals you book how to utilize the power of words to:.

Get more clicks,.

Gain more presence,.

Attract more leads,.

Make more customers, and.

Land more sales online.

A lot of copywriting books attempt to teach you how to “compose excellent copy.”.

Except that each time you try, your words fail to persuade anyone to buy– other than possibly your mom and a few faithful buddies.

But the book shares with you the best secret about copywriting (and it doesn’t matter what you sell).

Take note:

The power of words in well-written sales copy is not an art.

It’s a puzzle.

You don’t write copy– you assemble it.

According to the famous marketer, Eugene Schwartz, when you’re producing copy:.

” You are working with a series of structure blocks, you are putting the structure obstructs together, and then you are putting them in certain structures.

Does this sound familiar?

If not, checked out that quote again.

Think about another principle in marketing that depends on tactical positioning, building blocks, and the sensible, step-by-step journey that guides a prospect from start to finish.

The surface being a sale.

Sales funnels.

Which means that sales funnels and sales copy skills go hand-in-hand. Find out one and you’ll enhance the experience of the other.

That’s what the Copywriting Secrets book does. Through 305 pages the book unloads 31 proven copywriting formulas to help you become a million-dollar copywriter.

Through the Copywriting Secrets book, you’ll discover to use the power of words to get people to do something about it in such a natural and seamless way, your potential customers will not even understand they’re being encouraged.

Hint: One of the main copywriting secrets, says Jim Edwards, is to make sales copy “vanish.”.

As the Copywriting Secrets book tagline says,.

” … no matter what you offer or who you sell it to!”.

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Jim Edwards: The Author of the Copywriting Secrets Book.

There’s a reason it’s Jim Edwards and not Brunson composing the Copywriting Secrets book.

Jim. Knows. Great. Sales Copy.

Duration.

You may have seen him interacting with Russell Brunson on Funnel Scripts, the copywriting software from the creators of ClickFunnels.

Russell is wise– he understands his lane or area of knowledge lies in helping business owners make profits from funnel building.

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Russel Brunson Copywriting Secrets Book.

Jim Edwards is the self-taught, go-to guru for success with sales copy. Just have a look at his credentials:.

He’s the creator and owner of a direct reaction marketing company.

He commits hundreds of hours every year to training individually entrepreneur in the Funnel Scripts neighborhood.

He’s a very popular author who has actually been operating online considering that he first began offering e-books online in 1997! (does anyone even remember what the Web looked like in ’97 or was it a blur of pixels and dial-up sounds?).

He’s released numerous offers for his own products and those of others using sales letters that have actually created him $2.5 million and $3 million in income.

He’s been featured in the New York Times, Entrepreneur Magazine, and numerous other leading publications for his copywriting know-how.

Most importantly, he used his self-taught copywriting abilities to earn millions– the type of cash responsible for taking him from dead broke, bankrupt, and living in a trailer park to a paid-off home in 18 months.

Yes, you read that right.

So if this isn’t the best man to give you in-depth training through the Copywriting Secrets book– who is?

Is Copywriting Secrets the Same As Funnel Scripts ?

Before we enter into the full review, I want to let you know that the Copywriting Secrets book is not the exact same product as the Funnel Scripts software tool.

Funnel Scripts is a done-for-you copy generator that uses your knowledge of your clients and information of your offer to produce high-converting copy for your funnels, ads, blog sites, email newsletters, and more.

And that can save you an enormous quantity of time. It’s the ideal alternative to developing or keeping an in-house copywriter copy from scratch.

In fact, a lot of the formulas that power Funnel Scripts are explored even more in the Sales Story Secrets upsell (I’ll inform you more about that later on in my review).

Since Jim Edwards worked on both– however that must simply show how powerful his ability as a copy creator really is, they may appear similar.

The Copywriting Secrets book, on the other hand, will give you everything you require to customize, fine-tune, and ideal conversion copy.

Get a FREE copy of Copywriting Secrets.

Go Deep Into the Copywriting Secrets Book.

The Copywriting Secrets book is everything about persuasion with words, right?

Well, there are lots of “tricks” to persuading individuals– and, typically, you need to utilize a mix of sales letters and sales copy solutions.

Copywriting Secrets Book Review

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These secrets and insights work together so you can use the formulas to build persuasion with time. Some examples in the book consist of:.

The “Love me. Hate me. There’s no money in the center!” technique. Your words need to generate very strong emotions from individuals and force them to make a decision about you personally– it’s one of the most rewarding things your copy can do! (page 181).

Learn how to make more on each prospect, which is best for a sales funnel, utilizing the “give them a shovel … then sell them a bulldozer” technique for make more on each (page 179).

How to take a blank screen and transform that blinking cursor into a completed piece of sales copy FAST. It’s a technique so powerful, you can use it to break through author’s block (page 168).

A 13-step sales message formula that reveals you how to instantly persuade customers to purchase choice, utilizing deeply ingrained psychological triggers (page 143-158).

Speak in the voice of your customer and discover the “magic” words customers utilize to describe what they want to buy (page 104).

8 specific locations online that will reveal you the precise triggers encouraging your prospective customers and getting them to invest their money. You can utilize this to position your own item, service, training, software application (page 69-71).

How to quickly put together the “building blocks” of sales copy that produce a “little city of desire” for your prospects and consumers (page 79).

The “Yellow Brick Road” Formula, another ideal formula for funnels, that leads people on a journey towards eventually purchasing from you (page 178).

When you check out the sales page for the Copywriting Secrets book, it gets sort of overwhelming reading about the large amount of information Jim Edwards crams in a mere book.

I’ve broken down his deliverables into 5 standard areas. I’ll rapidly summarize what you ought to anticipate in each area of the Copywriting Secrets book.

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1. Copywriting Mindset Secrets.

Jim Edwards starts this section revealing you how to cultivate the copywriting mindset, as he calls it. You’ll get a refresher course on:.

All the trademarks of high-performing copywriting.

How to develop the practice.

How to approach nearly every piece of content you see from now on utilizing a copywriter’s viewpoint on persuasion.

2. Sales Formula/Letter Secrets.

This is where the rubber fulfills the road. It’s not simply that fantastic copywriting leaves clues. It’s that excellent copy can constantly be plugged in and “developed” utilizing formulas– and these work no matter what you offer. This section exposes solutions and templates for emails, sales, and ads letters which have never ever failed.

3. Make ‘Em Thirsty Secrets.

The trick to offering through ads, e-mails, and sales letters? As Jim Edwards says, “Make ’em thirsty!” In other words, you want to tickle those levers so they’ll buy faster. And the very best way to do that through copywriting is to use four fundamental sales stories.

The stories make your potential customers “thirsty,” and your copywriting will assist individuals to the drink. This is a proven pattern for success with copywriting.

4. Offer Without Selling Secrets.

Keep in mind that among the best copywriting secrets is to make it appear you’re not selling at all. This is the area that assists you master and embed those secret “stealth closes.”.

Keep in mind Columbo, popular for “playing dumb,” while covertly finding out the truth? Well, Jim Edwards shows you how to utilize this area of the Copywriting Secrets book to give your consumers value and close without pressure.

Cha-ching!

5. Copy Polishing Secrets.

Do not be fooled by the name of this area in the Copywriting Secrets book. Copywriting is just as good as the quantity of tweaking and refining you do.

You can likewise use the feedback to plug into a couple of proven techniques for improving your sales, e-mails, and ads letters. That’s what this area of the Copywriting Secrets book is everything about.

How to Get the Copywriting Secrets Book.

There are a number of ways to get Jim Edwards’ Copywriting Secrets book in your hands. Possibly the cheapest is to head directly to the Copywriting Secrets book sales page.

Here, Jim offers the Copywriting Secrets book utilizing the tried-and-true Free plus Shipping Cost offer. This implies that you’ll get the book for free as long as you pay the shipping expenses. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else worldwide.

Jim likewise makes you a distinct pledge. If you do not like it, you can request for a refund and you do not have to send out the book back. You essentially get free shipping for the Copywriting Secrets book.

Get a FREE copy of Copywriting Secrets.

Where Can I Buy the Copywriting Secrets Audiobook?

To get the audiobook variation of the Copywriting Secrets book, all you need to do is get the original deal. The audio version will appear as a “Special Offer” prior to you complete your purchase of the Copywriting Secrets book.

The 2nd “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that helps you develop the best stories that will inspire your audience, no matter what you offer.

sales story tricks.

This is the book you desire in your corner when you’re prepared to get even more in-depth with learning copywriting secrets for any industry.

Get a FREE copy of Copywriting Secrets.

Copywriting Secrets Review Summary:

A Tool You’ll Return to Over and Over Again.

Look, this is a real kahuna of a book– and I’m not going to lie. I still have not utilized every technique in Copywriting Secrets.

What I understand for sure, though, is that whenever I sit down to compose any of my marketing materials, sales pages, ads, emails, and even social networks posts, I first thumb through my Copywriting Secrets book.

And I expect I’ll be doing that till I become a master copywriter. What about you?

Get a FREE copy of Copywriting Secrets.