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Copywriting Secrets Review: Should You Get A FREE Copy?

8 out of 10 people just check out headlines.

Visitors to your site just checked out 20% of the content you write.

People only read the very first 2 words on a line– typically, they miss the 3rd word.

It’s numbers like this that make you believe you must employ a copywriter.

But then you learn about the expenses of working with a copywriter to get more clicks:

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Summary: Copywriting Secrets is a powerful and basic book that will teach you how to get more clicks, acquire more visibility, draw in more leads, make more subscribers, and and land more sales online.

Good freelance copywriters charge up to $250 per hour

Scammy ones will tell you that “all you actually require to make sales is fantastic sales copy” (lies).

75% of visitors to a site focus on the general quality of the copy, however, and they’ll avoid doing business with a business that doesn’t have expert and clean copy.

Realities like these make you wonder if it’s all truly worth it– or if words-that-convert are a matter you can master yourself.

I’m going to let you in on a secret about effective copywriting.

No newbie copywriter understands what works. They only find out what works after they go through some trial and error, get some real information around where clients are leaving and where they’re investing the most time, and fine-tune the copy based upon the outcomes.

If they do not know what works, how can they help you make more sales?

It’s “simple.”

All you need are:

Copy formulas that assist you write sales copy and after that hook these transformative words into the larger structure of your sales page.

A specific understanding of who your ideal customers are, what their greatest “pains” are, and where they presently live.

Specific, trusted, and constant “power” words that harness powerful, psychological and psychological triggers that direct people to purchase your services and products.

Which’s precisely what Copywriting Secrets, a effective and fundamental book for anyone who wishes to make money using advertisements, emails, sales letters, teaches you to do.

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What is Copywriting and Why Does it Matter?

When I say that everyone can utilize Copywriting Secrets, it’s not an exaggeration.

When it comes to motivating individuals to purchase, it’s a testimony to the power of words. It’s also a clear acknowledgement of simply how crucial material marketing has ended up being when you require to offer anything online.

The majority of people hear “copywriting” and they think they’re speaking to someone who practices copyright law.

Copywriting is no place as dry, arcane, or verbose as legalese. If you’re doing it right, you need to be communicating information to your leads at a third-grade reading level.

That means you value your prospects’ time and you wish to provide access to your offer as clearly and strategically as possible.

Now, the “technique” part of copywriting secrets comes from understanding which buttons to press when you’re writing advertisement copy or how to tell a sales story that guides a consumer from being uninformed about how to resolve an issue to totally gung-ho about your service.

In my experience, copywriting is easier: It’s like being somebody’s best friend and their worst enemy all on one page.

Think about it this way:.

Whether it’s:

  • An email,
  • A sales page,
  • A landing page,
  • A social networks advertisement, or
  • A websites,

… you start off explaining your reader’s deepest, darkest, most pervasive pain to them. You hold up an extremely undesirable mirror.

Then, utilizing words, you continue to poke them all over it hurts. Slowly, they keep in mind why they need to alter, take action, or simply make a various decision.

And then, you’re their buddy. You use them a service that really works, without being aggressive, scammy, or salesy.

Now, lots of entrepreneurs will tell you that what they desire is for quality leads to open their wallets and purchase. But the truth is that copywriting is about trading something even more valuable.

Something that’s almost a scarce resource.

Which’s attention.

With so many options, offers, services, opportunities, and items, the only possible way for your prospects and readers to trust you, buy from you, and remain devoted to you is through preserving their attention.

And nothing grabs attention on the Internet like copy and material.

Plainly, everybody can use a reputable way to master high-converting copy.

Get a FREE copy of Copywriting Secrets.

What is Copywriting Secrets?

The Copywriting Secrets book is not composed by Russell Brunson– although it looks similar to the DotCom Secrets book (a trilogy including Expert Secrets and the new edition of Traffic Secrets).

Rather, Copywriting Secrets is a book that uses the very formulas it’s trying to teach you. As you go through this marketing book, you’ll be able to see persuasion in print and action.

Here’s an example of a sales letter, throughout a series of pages, that made Jim Edwards, author of the book, $2.5 million in sales.

2.5 M in Sales.

Hey, no one said that looking gorgeous became part of copywriting tricks. Rather, the book reveals you book how to use the power of words to:.

Get more clicks,.

Gain more visibility,.

Draw in more leads,.

Make more subscribers, and.

Land more sales online.

The majority of copywriting books attempt to teach you how to “compose terrific copy.”.

Other than that whenever you attempt, your words fail to convince anyone to buy– except maybe your mama and a few loyal friends.

The book shares with you the greatest secret about copywriting (and it doesn’t matter what you sell).

Take note:

The power of words in well-written sales copy is not an art.

It’s a puzzle.

You do not write copy– you assemble it.

According to the legendary advertiser, Eugene Schwartz, when you’re developing copy:.

” You are working with a series of structure blocks, you are putting the building blocks together, and then you are putting them in certain structures.

Does this noise familiar?

If not, read that quote once again.

Think about another principle in marketing that depends on strategic positioning, building blocks, and the sensible, step-by-step journey that guides a possibility from start to finish.

The finish being a sale.

Sales funnels.

Which indicates that sales funnels and sales copy abilities go together. Find out one and you’ll enhance the experience of the other.

That’s what the Copywriting Secrets book does. Through 305 pages the book unloads 31 proven copywriting solutions to assist you end up being a million-dollar copywriter.

Through the Copywriting Secrets book, you’ll learn to use the power of words to get people to do something about it in such a natural and seamless way, your prospects won’t even realize they’re being encouraged.

Hint: One of the primary copywriting tricks, states Jim Edwards, is to make sales copy “disappear.”.

As the Copywriting Secrets book tagline says,.

” … no matter what you sell or who you offer it to!”.

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Jim Edwards: The Author of the Copywriting Secrets Book.

There’s a reason that it’s Jim Edwards and not Brunson writing the Copywriting Secrets book.

Jim. Knows. Great. Sales Copy.

Period.

You may have seen him interacting with Russell Brunson on Funnel Scripts, the copywriting software from the creators of ClickFunnels.

Russell is wise– he knows his lane or area of knowledge depends on helping business owners make profits from funnel structure.

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Russel Brunson Copywriting Secrets Book.

But Jim Edwards is the self-taught, go-to expert for success with sales copy. Just have a look at his credentials:.

He’s the founder and owner of a direct reaction marketing company.

He devotes hundreds of hours every year to training one-on-one entrepreneur in the Funnel Scripts community.

He’s a very popular author who has been running online considering that he initially started selling e-books online in 1997! (does anyone even remember what the Web looked like in ’97 or was it a blur of pixels and dial-up sounds?).

He’s introduced multiple deals for his own items and those of others using sales letters that have produced him $2.5 million and $3 million in earnings.

He’s been included in the New York Times, Entrepreneur Magazine, and numerous other leading publications for his copywriting knowledge.

Most importantly, he utilized his self-taught copywriting skills to make millions– the kind of money responsible for taking him from dead broke, insolvent, and living in a trailer park to a paid-off home in 18 months.

Yes, you check out that right.

So if this isn’t the best man to provide you extensive training through the Copywriting Secrets book– who is?

Is Copywriting Secrets the Same As Funnel Scripts ?

Prior to we enter the complete evaluation, I wish to let you understand that the Copywriting Secrets book is not the same product as the Funnel Scripts software tool.

Funnel Scripts is a done-for-you copy generator that uses your understanding of your consumers and information of your offer to develop high-converting copy for your funnels, ads, blog sites, email newsletters, and more.

Which can conserve you a huge quantity of time. It’s the ideal alternative to keeping an internal copywriter or creating copy from scratch.

A lot of the solutions that power Funnel Scripts are explored even more in the Sales Story Secrets upsell (I’ll tell you more about that later on in my review).

Due to the fact that Jim Edwards worked on both– however that must simply show how powerful his ability as a copy developer genuinely is, they might appear similar.

The Copywriting Secrets book, on the other hand, will give you whatever you require to tailor, modify, and perfect conversion copy.

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Go Deep Into the Copywriting Secrets Book.

The Copywriting Secrets book is all about persuasion with words?

Well, there are numerous “secrets” to convincing people– and, frequently, you need to use a mix of sales letters and sales copy solutions.

Copywriting Secrets Book Review

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These tricks and insights interact so you can use the formulas to develop persuasion in time. Some examples in the book consist of:.

The “Love me. Hate me. There’s no cash in the middle!” strategy. Your words should generate really strong emotions from people and require them to make a decision about you personally– it’s one of the most profitable things your copy can do! (page 181).

Find out how to make more on each possibility, which is ideal for a sales funnel, using the “provide a shovel … then sell them a bulldozer” technique for make more on each (page 179).

How to take a blank screen and transform that blinking cursor into a finished piece of sales copy FAST. It’s a technique so powerful, you can utilize it to break through author’s block (page 168).

A 13-step sales message formula that reveals you how to instantly encourage customers to purchase choice, utilizing deeply ingrained psychological triggers (page 143-158).

Speak in the voice of your client and find the “magic” words customers use to explain what they wish to purchase (page 104).

8 particular locations online that will reveal you the precise triggers inspiring your possible clients and getting them to invest their cash. You can use this to place your own product, service, training, software (page 69-71).

How to rapidly put together the “foundation” of sales copy that develop a “little city of desire” for your prospects and customers (page 79).

The “Yellow Brick Road” Formula, another best formula for funnels, that leads individuals on a journey towards eventually purchasing from you (page 178).

When you take a look at the sales page for the Copywriting Secrets book, it gets sort of frustrating reading about the large amount of details Jim Edwards packs in a simple book.

So I’ve broken down his deliverables into 5 standard sections. I’ll quickly summarize what you must anticipate in each section of the Copywriting Secrets book.

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1. Copywriting Mindset Secrets.

Jim Edwards starts this area showing you how to cultivate the copywriting state of mind, as he calls it. You’ll get a refresher course on:.

All the trademarks of high-performing copywriting.

How to develop the practice.

How to approach almost every piece of material you see from now on utilizing a copywriter’s point of view on persuasion.

2. Sales Formula/Letter Secrets.

It’s not just that fantastic copywriting leaves ideas. This section exposes formulas and templates for advertisements, sales, and e-mails letters which have never stopped working.

3. Make ‘Em Thirsty Secrets.

The secret to selling through ads, sales, and e-mails letters? As Jim Edwards says, “Make ’em thirsty!” In other words, you want to tickle those levers so they’ll buy faster. And the very best method to do that through copywriting is to use four fundamental sales stories.

The stories make your potential customers “thirsty,” and your copywriting will direct individuals to the drink. This is a proven pattern for success with copywriting.

4. Offer Without Selling Secrets.

Bear in mind that one of the best copywriting tricks is to make it appear you’re not selling at all. This is the area that helps you master and embed those secret “stealth closes.”.

Remember Columbo, famous for “playing dumb,” while covertly figuring out the fact? Well, Jim Edwards shows you how to use this area of the Copywriting Secrets book to offer your customers worth and close without pressure.

Cha-ching!

5. Copy Polishing Secrets.

Do not be fooled by the name of this area in the Copywriting Secrets book. Copywriting is only as excellent as the quantity of tweaking and refining you do.

But you can likewise use the feedback to plug into a couple of tested methods for improving your ads, sales, and emails letters. That’s what this area of the Copywriting Secrets book is everything about.

How to Get the Copywriting Secrets Book.

There are numerous ways to get Jim Edwards’ Copywriting Secrets book in your hands. Perhaps the cheapest is to head directly to the Copywriting Secrets book sales page.

Here, Jim offers the Copywriting Secrets book using the reliable Free plus Shipping Cost offer. This suggests that you’ll get the book for free as long as you pay the shipping costs. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else on the planet.

However, Jim also makes you a special promise. You can ask for a refund and you do not have to send the book back if you don’t like it. You basically secure free shipping for the Copywriting Secrets book.

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Where Can I Buy the Copywriting Secrets Audiobook?

To get the audiobook version of the Copywriting Secrets book, all you need to do is get the original deal. The audio version will turn up as a “Special Offer” prior to you complete your purchase of the Copywriting Secrets book.

The 2nd “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that helps you create the right stories that will inspire your audience, no matter what you sell.

sales story tricks.

When you’re ready to get even more thorough with discovering copywriting secrets for any market, this is the book you desire on your side.

Get a FREE copy of Copywriting Secrets.

Copywriting Secrets Review Summary:

A Tool You’ll Return to Over and Over Again.

Look, this is a genuine kahuna of a book– and I’m not going to lie. I still have not utilized each and every single strategy in Copywriting Secrets.

What I understand for sure, though, is that each time I take a seat to compose any of my marketing products, sales pages, ads, e-mails, and even social networks posts, I initially thumb through my Copywriting Secrets book.

And I anticipate I’ll be doing that up until I become a master copywriter. What about you?

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