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Copywriting Secrets Review: Should You Get A FREE Copy?

8 out of 10 people just check out headlines.

Visitors to your site only read 20% of the content you write.

Individuals just check out the very first two words on a line– typically, they miss the third word.

It’s numbers like this that make you believe you must work with a copywriter.

Then you learn about the expenses of employing a copywriter to get more clicks:

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Summary: Copywriting Secrets is a effective and essential book that will teach you how to get more clicks, get more presence, draw in more leads, earn more subscribers, and and land more sales online.

Good freelance copywriters charge up to $250 per hour

Scammy ones will inform you that “all you truly require to make sales is terrific sales copy” (lies).

75% of visitors to a website focus on the overall quality of the copy, though, and they’ll avoid working with a company that does not have professional and tidy copy.

Truths like these make you question if it’s all actually worth it– or if words-that-convert are a matter you can master yourself.

I’m going to let you in on a secret about effective copywriting.

No newbie copywriter knows what works. They only learn what works after they go through some experimentation, get some genuine information around where customers are leaving and where they’re spending the most time, and refine the copy based on the outcomes.

If they do not understand what works, how can they help you make more sales?

It’s “simple.”

All you require are:

Copy solutions that help you compose sales copy and after that hook these transformative words into the bigger structure of your sales page.

A specific understanding of who your perfect clients are, what their greatest “pains” are, and where they currently live.

Particular, trustworthy, and constant “power” words that harness powerful, psychological and psychological triggers that guide individuals to purchase your services and items.

Which’s exactly what Copywriting Secrets, a essential and effective book for anybody who wants to make money using advertisements, e-mails, sales letters, teaches you to do.

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What is Copywriting and Why Does it Matter?

It’s not an exaggeration when I say that everybody can use Copywriting Secrets.

When it comes to motivating individuals to buy, it’s a testimony to the power of words. It’s likewise a clear recognition of just how crucial content marketing has actually become when you need to sell anything online.

Many people hear “copywriting” and they think they’re speaking to someone who practices copyright law.

Copywriting is nowhere as dry, arcane, or verbose as legalese. In fact, if you’re doing it right, you need to be communicating info to your leads at a third-grade reading level.

That suggests you value your potential customers’ time and you want to provide access to your offer as plainly and strategically as possible.

Now, the “strategy” part of copywriting tricks originates from understanding which buttons to press when you’re writing ad copy or how to inform a sales story that guides a customer from being uninformed about how to resolve a problem to totally gung-ho about your service.

However, in my experience, copywriting is simpler: It’s like being somebody’s buddy and their worst enemy all on one page.

Consider it in this manner:.

Whether it’s:

  • An email,
  • A sales page,
  • A landing page,
  • A social networks ad, or
  • A web page,

… you begin describing your reader’s inmost, darkest, most pervasive discomfort to them. You hold up a really unpleasant mirror.

Utilizing words, you continue to poke them all over it hurts. Gradually, they remember why they require to change, do something about it, or merely make a various decision.

And then, you’re their best friend. You use them an option that really works, without being aggressive, scammy, or salesy.

Now, lots of business owners will inform you that what they desire is for quality causes open their wallets and buy. The fact is that copywriting is about trading something far more valuable.

Something that’s almost a limited resource.

And that’s attention.

With numerous solutions, deals, products, services, and chances, the only possible way for your prospects and readers to trust you, buy from you, and remain loyal to you is through maintaining their attention.

And absolutely nothing grabs attention on the Internet like copy and content.

Plainly, everybody can utilize a trusted way to master high-converting copy.

Get a FREE copy of Copywriting Secrets.

What is Copywriting Secrets?

The Copywriting Secrets book is not composed by Russell Brunson– although it looks similar to the DotCom Secrets book (a trilogy consisting of Expert Secrets and the new edition of Traffic Secrets).

Instead, Copywriting Secrets is a book that uses the very formulas it’s attempting to teach you. As you go through this marketing book, you’ll have the ability to see persuasion in print and action.

Here’s an example of a sales letter, across a series of pages, that made Jim Edwards, author of the book, $2.5 million in sales.

2.5 M in Sales.

Hey, nobody said that looking stunning belonged to copywriting tricks. Instead, the book shows you book how to utilize the power of words to:.

Get more clicks,.

Gain more presence,.

Draw in more leads,.

Earn more customers, and.

Land more sales online.

Most copywriting books attempt to teach you how to “compose great copy.”.

Other than that every time you attempt, your words fail to encourage anyone to buy– except perhaps your mom and a couple of faithful buddies.

But the book show you the best secret about copywriting (and it doesn’t matter what you sell).

Take note:

The power of words in well-written sales copy is not an art.

It’s a puzzle.

You do not compose copy– you assemble it.

According to the legendary advertiser, Eugene Schwartz, when you’re producing copy:.

” You are working with a series of structure blocks, you are putting the structure blocks together, and then you are putting them in specific structures.

Does this sound familiar?

If not, checked out that quote again.

Consider another concept in marketing that depends on strategic placement, foundation, and the rational, stepwise journey that guides a possibility from start to finish.

The finish being a sale.

Sales funnels.

Which implies that sales funnels and sales copy abilities go together. Find out one and you’ll boost the experience of the other.

That’s what the Copywriting Secrets book does. Through 305 pages the book unpacks 31 tested copywriting solutions to help you end up being a million-dollar copywriter.

Through the Copywriting Secrets book, you’ll find out to use the power of words to get people to do something about it in such a seamless and natural way, your potential customers will not even realize they’re being persuaded.

Tip: One of the primary copywriting secrets, states Jim Edwards, is to make sales copy “disappear.”.

As the Copywriting Secrets book tagline states,.

” … no matter what you sell or who you sell it to!”.

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Jim Edwards: The Author of the Copywriting Secrets Book.

There’s a reason that it’s Jim Edwards and not Brunson writing the Copywriting Secrets book.

Jim. Knows. Great. Sales Copy.

Duration.

You might have seen him working together with Russell Brunson on Funnel Scripts, the copywriting software from the creators of ClickFunnels.

Russell is wise– he knows his lane or location of competence depends on helping entrepreneurs make profits from funnel building.

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Russel Brunson Copywriting Secrets Book.

However Jim Edwards is the self-taught, go-to master for success with sales copy. Just have a look at his qualifications:.

He’s the founder and owner of a direct response marketing company.

He dedicates numerous hours every year to coaching individually business owners in the Funnel Scripts community.

He’s a very popular author who has actually been running online because he initially started offering e-books online in 1997! (does anyone even remember what the Web looked like in ’97 or was it a blur of pixels and dial-up sounds?).

He’s introduced multiple offers for his own products and those of others utilizing sales letters that have generated him $2.5 million and $3 million in revenue.

He’s been included in the New York Times, Entrepreneur Magazine, and multiple other leading publications for his copywriting proficiency.

Best of all, he used his self-taught copywriting abilities to earn millions– the kind of money responsible for taking him from dead broke, bankrupt, and living in a trailer park to a paid-off house in 18 months.

Yes, you read that.

If this isn’t the best person to give you extensive training through the Copywriting Secrets book– who is?

Is Copywriting Secrets the Same As Funnel Scripts ?

Before we get into the complete evaluation, I wish to let you understand that the Copywriting Secrets book is not the exact same item as the Funnel Scripts software application tool.

Funnel Scripts is a done-for-you copy generator that utilizes your understanding of your consumers and details of your deal to create high-converting copy for your funnels, ads, blogs, email newsletters, and more.

Which can save you a huge quantity of time. It’s the perfect alternative to keeping an internal copywriter or creating copy from scratch.

In fact, a lot of the formulas that power Funnel Scripts are checked out even more in the Sales Story Secrets upsell (I’ll inform you more about that later on in my review).

Due to the fact that Jim Edwards worked on both– however that must just demonstrate how powerful his capability as a copy creator really is, they might seem similar.

The Copywriting Secrets book, on the other hand, will give you whatever you require to customize, tweak, and best conversion copy.

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Go Deep Into the Copywriting Secrets Book.

The Copywriting Secrets book is everything about persuasion with words, right?

Well, there are numerous “tricks” to persuading people– and, frequently, you have to employ a combination of sales letters and sales copy solutions.

Copywriting Secrets Book Review

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These insights and tricks interact so you can use the formulas to develop persuasion with time. Some examples in the book include:.

The “Love me. Dislike me. There’s no money in the center!” strategy. Your words ought to generate really strong emotions from people and require them to decide about you personally– it’s one of the most lucrative things your copy can do! (page 181).

Find out how to make more on each prospect, which is perfect for a sales funnel, utilizing the “provide a shovel … then sell them a bulldozer” approach for make more on each (page 179).

How to take a blank screen and change that blinking cursor into a finished piece of sales copy FAST. It’s a strategy so powerful, you can utilize it to break through writer’s block (page 168).

A 13-step sales message formula that shows you how to instantly encourage customers to make a purchase decision, utilizing deeply ingrained psychological triggers (page 143-158).

Speak in the voice of your client and discover the “magic” words customers utilize to describe what they want to purchase (page 104).

8 particular locations online that will reveal you the precise triggers encouraging your potential clients and getting them to spend their cash. You can use this to position your own product, service, training, software (page 69-71).

How to rapidly put together the “foundation” of sales copy that develop a “little city of desire” for your potential customers and customers (page 79).

The “Yellow Brick Road” Formula, another best formula for funnels, that leads people on a journey towards ultimately purchasing from you (page 178).

It gets sort of overwhelming reading about the sheer quantity of information Jim Edwards loads in a mere book when you examine out the sales page for the Copywriting Secrets book.

So I’ve broken down his deliverables into five fundamental areas. I’ll rapidly summarize what you should anticipate in each section of the Copywriting Secrets book.

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1. Copywriting Mindset Secrets.

Jim Edwards begins this area revealing you how to cultivate the copywriting mindset, as he calls it. You’ll get a crash course on:.

All the trademarks of high-performing copywriting.

How to establish the practice.

How to approach almost every piece of material you see from now on utilizing a copywriter’s point of view on persuasion.

2. Sales Formula/Letter Secrets.

It’s not just that great copywriting leaves clues. This area reveals formulas and design templates for e-mails, advertisements, and sales letters which have never ever stopped working.

3. Make ‘Em Thirsty Secrets.

The trick to selling through advertisements, sales, and e-mails letters? As Jim Edwards states, “Make ’em thirsty!” Simply put, you wish to tickle those levers so they’ll purchase faster. And the very best method to do that through copywriting is to use four standard sales stories.

The stories make your prospects “thirsty,” and your copywriting will assist people to the drink. This is a proven pattern for success with copywriting.

4. Sell Without Selling Secrets.

Bear in mind that among the best copywriting tricks is to make it appear you’re not selling at all. This is the section that assists you master and embed those secret “stealth closes.”.

Remember Columbo, famous for “playing dumb,” while secretly finding out the reality? Well, Jim Edwards shows you how to use this section of the Copywriting Secrets book to provide your clients value and close without pressure.

Cha-ching!

5. Copy Polishing Secrets.

Don’t be fooled by the name of this section in the Copywriting Secrets book. Copywriting is just as great as the amount of tweaking and refining you do.

But you can likewise use the feedback to plug into a couple of tested approaches for improving your emails, advertisements, and sales letters. That’s what this section of the Copywriting Secrets book is all about.

How to Get the Copywriting Secrets Book.

There are numerous ways to get Jim Edwards’ Copywriting Secrets book in your hands. Possibly the cheapest is to head directly to the Copywriting Secrets book sales page.

Here, Jim offers the Copywriting Secrets book utilizing the tried-and-true Free plus Shipping Cost deal. This means that you’ll get the book totally free as long as you pay the shipping costs. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else worldwide.

Nevertheless, Jim also makes you a special guarantee. You can ask for a refund and you don’t have to send the book back if you do not like it. You basically secure free shipping for the Copywriting Secrets book.

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Where Can I Buy the Copywriting Secrets Audiobook?

To get the audiobook version of the Copywriting Secrets book, all you require to do is get the initial offer. The audio variation will pop up as a “Special Offer” before you finish your purchase of the Copywriting Secrets book.

The 2nd “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that helps you produce the ideal stories that will inspire your audience, no matter what you offer.

sales story secrets.

This is the book you want on your side when you’re prepared to get back at more extensive with discovering copywriting secrets for any market.

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Copywriting Secrets Review Summary:

A Tool You’ll Return to Over and Over Again.

Look, this is a genuine kahuna of a book– and I’m not going to lie. I still haven’t used each and every single method in Copywriting Secrets.

What I know for sure, though, is that each time I sit down to compose any of my marketing materials, sales pages, advertisements, emails, and even social media posts, I initially thumb through my Copywriting Secrets book.

And I anticipate I’ll be doing that till I end up being a master copywriter. What about you?

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