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Copywriting Secrets Review: Should You Get A FREE Copy?

8 out of 10 people just read headings.

Visitors to your website only read 20% of the material you write.

Individuals just check out the very first two words on a line– usually, they miss the 3rd word.

It’s numbers like this that make you think you should employ a copywriter.

Then you discover about the expenses of hiring a copywriter to get more clicks:

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Summary: Copywriting Secrets is a basic and powerful book that will teach you how to get more clicks, acquire more visibility, draw in more leads, earn more subscribers, and and land more sales online.

Excellent freelance copywriters charge up to $250 per hour

Scammy ones will inform you that “all you really require to make sales is terrific sales copy” (lies).

75% of visitors to a site take notice of the total quality of the copy, though, and they’ll prevent doing business with a business that doesn’t have professional and clean copy.

Truths like these make you wonder if it’s all actually worth it– or if words-that-convert are a matter you can master yourself.

I’m going to let you in on a secret about effective copywriting.

No beginner copywriter understands what works. They only learn what works after they go through some trial and error, get some genuine data around where customers are leaving and where they’re spending the most time, and improve the copy based upon the outcomes.

If they do not understand what works, how can they help you make more sales?

It’s “simple.”

All you require are:

Copy solutions that help you compose sales copy and then hook these transformative words into the larger structure of your sales page.

A specific understanding of who your ideal customers are, what their greatest “pains” are, and where they presently live.

Specific, reputable, and consistent “power” words that harness effective, emotional and psychological triggers that guide people to buy your services and products.

Which’s exactly what Copywriting Secrets, a powerful and fundamental book for anyone who wishes to make money using ads, e-mails, sales letters, teaches you to do.

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What is Copywriting and Why Does it Matter?

When I say that everybody can use Copywriting Secrets, it’s not an exaggeration.

It’s a testimony to the power of words when it pertains to motivating individuals to buy. When you require to offer anything online, it’s likewise a clear acknowledgement of just how crucial material marketing has actually become.

The majority of people hear “copywriting” and they believe they’re speaking to someone who practices copyright law.

Copywriting is nowhere as dry, arcane, or verbose as legalese. In fact, if you’re doing it right, you must be communicating details to your leads at a third-grade reading level.

That means you worth your prospects’ time and you want to give them access to your offer as plainly and strategically as possible.

Now, the “method” part of copywriting secrets originates from knowing which buttons to push when you’re composing ad copy or how to tell a sales story that guides a customer from being unaware about how to solve an issue to completely gung-ho about your option.

But, in my experience, copywriting is easier: It’s like being someone’s best friend and their worst opponent all on one page.

Think about it in this manner:.

Whether it’s:

  • An e-mail,
  • A sales page,
  • A landing page,
  • A social media advertisement, or
  • A websites,

… you start off explaining your reader’s inmost, darkest, most prevalent pain to them. You hold up an extremely undesirable mirror.

Then, using words, you continue to poke them everywhere it hurts. Slowly, they remember why they require to alter, take action, or just make a various choice.

And after that, you’re their best friend. You provide them a solution that really works, without being pushy, scammy, or salesy.

Now, lots of entrepreneurs will inform you that what they desire is for quality causes open their wallets and purchase. But the truth is that copywriting is about trading something far more important.

Something that’s nearly a scarce resource.

And that’s attention.

With so many solutions, deals, items, services, and opportunities, the only possible method for your prospects and readers to trust you, buy from you, and stay loyal to you is through maintaining their attention.

And absolutely nothing grabs attention on the Internet like copy and content.

Plainly, everybody can utilize a reliable way to master high-converting copy.

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What is Copywriting Secrets?

The Copywriting Secrets book is not composed by Russell Brunson– although it looks comparable to the DotCom Secrets book (a trilogy including Expert Secrets and the brand-new edition of Traffic Secrets).

Rather, Copywriting Secrets is a book that uses the very formulas it’s attempting to teach you. As you go through this marketing book, you’ll have the ability to see persuasion in print and action.

Here’s an example of a sales letter, across a series of pages, that made Jim Edwards, author of the book, $2.5 million in sales.

2.5 M in Sales.

Hey, no one said that looking stunning became part of copywriting tricks. Rather, the book shows you book how to utilize the power of words to:.

Get more clicks,.

Gain more visibility,.

Bring in more leads,.

Make more customers, and.

Land more sales online.

Most copywriting books try to teach you how to “compose fantastic copy.”.

Except that whenever you try, your words fail to persuade anyone to buy– except perhaps your mother and a few devoted pals.

However the book shares with you the greatest secret about copywriting (and it doesn’t matter what you offer).

Take note:

The power of words in well-written sales copy is not an art.

It’s a puzzle.

You do not compose copy– you assemble it.

According to the legendary advertiser, Eugene Schwartz, when you’re developing copy:.

” You are dealing with a series of foundation, you are putting the foundation together, and after that you are putting them in certain structures. [Your words are] constructing a little city of desire for your person to live and come in.”.

Does this sound familiar?

If not, read that quote once again.

Consider another concept in marketing that depends on tactical positioning, foundation, and the sensible, stepwise journey that guides a possibility from start to finish.

The finish being a sale.

Sales funnels.

Which implies that sales funnels and sales copy skills go hand-in-hand. Find out one and you’ll boost the experience of the other.

That’s what the Copywriting Secrets book does. Through 305 pages the book unloads 31 proven copywriting solutions to help you become a million-dollar copywriter.

Through the Copywriting Secrets book, you’ll find out to use the power of words to get individuals to do something about it in such a natural and seamless method, your prospects will not even realize they’re being persuaded.

Tip: One of the primary copywriting secrets, says Jim Edwards, is to make sales copy “vanish.”.

As the Copywriting Secrets book tagline says,.

” … no matter what you sell or who you offer it to!”.

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Jim Edwards: The Author of the Copywriting Secrets Book.

There’s a reason it’s Jim Edwards and not Brunson writing the Copywriting Secrets book.

Jim. Sales Copy.

Duration.

You might have seen him collaborating with Russell Brunson on Funnel Scripts, the copywriting software application from the developers of ClickFunnels.

Russell is smart– he understands his lane or location of proficiency lies in assisting business owners make benefit from funnel building.

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Russel Brunson Copywriting Secrets Book.

Jim Edwards is the self-taught, go-to expert for success with sales copy. Simply have a look at his qualifications:.

He’s the founder and owner of a direct action marketing firm.

He devotes hundreds of hours every year to training one-on-one company owner in the Funnel Scripts community.

He’s a best-selling author who has actually been operating online given that he first started selling e-books online in 1997! (does anyone even remember what the Web looked like in ’97 or was it a blur of pixels and dial-up sounds?).

He’s launched multiple deals for his own products and those of others utilizing sales letters that have actually generated him $2.5 million and $3 million in profits.

He’s been featured in the New York Times, Entrepreneur Magazine, and numerous other leading publications for his copywriting knowledge.

Best of all, he utilized his self-taught copywriting abilities to make millions– the kind of money responsible for taking him from dead broke, insolvent, and living in a trailer park to a paid-off home in 18 months.

Yes, you check out that right.

So if this isn’t the right person to provide you in-depth training through the Copywriting Secrets book– who is?

Is Copywriting Secrets the Same As Funnel Scripts ?

Prior to we enter into the full review, I want to let you know that the Copywriting Secrets book is not the same item as the Funnel Scripts software application tool.

Funnel Scripts is a done-for-you copy generator that utilizes your knowledge of your consumers and information of your deal to produce high-converting copy for your funnels, ads, blogs, email newsletters, and more.

Which can conserve you an enormous quantity of time. It’s the best alternative to keeping an in-house copywriter or creating copy from scratch.

In fact, a great deal of the formulas that power Funnel Scripts are explored further in the Sales Story Secrets upsell (I’ll tell you more about that later on in my review).

They may appear comparable because Jim Edwards worked on both– however that should just demonstrate how powerful his ability as a copy creator genuinely is.

The Copywriting Secrets book, on the other hand, will give you whatever you need to customize, modify, and ideal conversion copy.

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Go Deep Into the Copywriting Secrets Book.

The Copywriting Secrets book is all about persuasion with words?

Well, there are numerous “secrets” to convincing people– and, typically, you need to use a mix of sales letters and sales copy formulas.

Copywriting Secrets Book Review

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These secrets and insights interact so you can utilize the formulas to build persuasion gradually. Some examples in the book consist of:.

The “Love me. Your words need to elicit really strong feelings from people and force them to make a decision about you personally– it’s one of the most profitable things your copy can do! (page 181).

Learn how to make more on each possibility, which is ideal for a sales funnel, using the “provide a shovel … then offer them a bulldozer” approach for make more on each (page 179).

How to take a blank screen and transform that blinking cursor into a finished piece of sales copy FAST. It’s a technique so effective, you can utilize it to break through writer’s block (page 168).

A 13-step sales message formula that reveals you how to instantly convince customers to purchase decision, using deeply ingrained psychological triggers (page 143-158).

Speak in the voice of your customer and find the “magic” words customers utilize to explain what they want to buy (page 104).

8 particular places online that will show you the precise triggers inspiring your prospective clients and getting them to invest their cash. You can utilize this to position your own item, service, coaching, software (page 69-71).

How to rapidly put together the “foundation” of sales copy that develop a “little city of desire” for your consumers and potential customers (page 79).

The “Yellow Brick Road” Formula, another ideal formula for funnels, that leads people on a journey towards eventually purchasing from you (page 178).

It gets sort of overwhelming reading about the large quantity of information Jim Edwards loads in a mere book when you check out the sales page for the Copywriting Secrets book.

So I’ve broken down his deliverables into 5 basic areas. I’ll rapidly summarize what you should expect in each area of the Copywriting Secrets book.

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1. Copywriting Mindset Secrets.

Jim Edwards starts this section revealing you how to cultivate the copywriting state of mind, as he calls it. You’ll get a refresher course on:.

All the hallmarks of high-performing copywriting.

How to develop the practice.

How to approach almost every piece of material you see from now on utilizing a copywriter’s perspective on persuasion.

2. Sales Formula/Letter Secrets.

It’s not simply that great copywriting leaves hints. This area reveals formulas and templates for sales, emails, and advertisements letters which have never ever stopped working.

3. Make ‘Em Thirsty Secrets.

The secret to selling through sales, emails, and advertisements letters? As Jim Edwards states, “Make ’em thirsty!” Simply put, you want to tickle those levers so they’ll purchase much faster. And the very best way to do that through copywriting is to use 4 standard sales stories.

The stories make your prospects “thirsty,” and your copywriting will assist people to the drink. This is a proven pattern for success with copywriting.

4. Sell Without Selling Secrets.

Keep in mind that one of the best copywriting secrets is to make it appear you’re not selling at all. This is the section that assists you master and embed those secret “stealth closes.”.

Remember Columbo, famous for “playing dumb,” while secretly finding out the reality? Well, Jim Edwards reveals you how to utilize this section of the Copywriting Secrets book to offer your consumers worth and close without pressure.

Cha-ching!

5. Copy Polishing Secrets.

Don’t be deceived by the name of this section in the Copywriting Secrets book. It’s not optional. Copywriting is only as good as the amount of tweaking and refining you do. Often, you can use information to direct your choices.

However you can likewise use the feedback to plug into a couple of proven approaches for improving your emails, ads, and sales letters. That’s what this section of the Copywriting Secrets book is all about.

How to Get the Copywriting Secrets Book.

There are numerous methods to get Jim Edwards’ Copywriting Secrets book in your hands. Possibly the most inexpensive is to head straight to the Copywriting Secrets book sales page.

Here, Jim sells the Copywriting Secrets book using the tried-and-true Free plus Shipping Cost offer. This suggests that you’ll get the book free of charge as long as you pay the shipping costs. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else worldwide.

Jim also makes you a special pledge. You can ask for a refund and you do not have to send the book back if you do not like it. You essentially secure free shipping for the Copywriting Secrets book.

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Where Can I Buy the Copywriting Secrets Audiobook?

To get the audiobook version of the Copywriting Secrets book, all you require to do is get the initial offer. The audio variation will turn up as a “Special Offer” before you complete your purchase of the Copywriting Secrets book.

The second “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that assists you create the ideal stories that will encourage your audience, no matter what you offer.

sales story secrets.

This is the book you want on your side when you’re prepared to get even more thorough with discovering copywriting secrets for any industry.

Get a FREE copy of Copywriting Secrets.

Copywriting Secrets Review Summary:

A Tool You’ll Return to Over and Over Again.

Look, this is a real kahuna of a book– and I’m not going to lie. I still haven’t utilized every single method in Copywriting Secrets.

What I know for sure, though, is that each time I sit down to write any of my marketing products, sales pages, advertisements, emails, and even social networks posts, I initially thumb through my Copywriting Secrets book.

And I expect I’ll be doing that till I become a master copywriter. What about you?

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