Russell Brunson Profit

Copywriting Secrets Review: Should You Get A FREE Copy?

Eight out of 10 individuals just read headlines.

Visitors to your site only checked out 20% of the material you write.

People just read the very first two words on a line– normally, they miss the third word.

It’s numbers like this that make you think you need to hire a copywriter.

Then you discover about the costs of working with a copywriter to get more clicks:

Russell Brunson Profit

Summary: Copywriting Secrets is a powerful and essential book that will teach you how to get more clicks, gain more exposure, bring in more leads, make more customers, and and land more sales online.

Great freelance copywriters charge up to $250 per hour

Scammy ones will inform you that “all you actually need to make sales is great sales copy” (lies).

75% of visitors to a website focus on the overall quality of the copy, however, and they’ll prevent working with a business that doesn’t have clean and expert copy.

Truths like these make you question if it’s all really worth it– or if words-that-convert are a matter you can master yourself.

I’m going to let you in on a secret about reliable copywriting.

No beginner copywriter understands what works. They only find out what works after they go through some experimentation, acquire some genuine data around where clients are leaving and where they’re spending the most time, and improve the copy based upon the results.

If they don’t know what works, how can they help you make more sales?

It’s “easy.”

All you require are:

Copy formulas that help you compose sales copy and then hook these transformative words into the bigger structure of your sales page.

A specific understanding of who your ideal consumers are, what their biggest “pains” are, and where they currently live.

Particular, reputable, and consistent “power” words that harness effective, psychological and psychological triggers that assist individuals to buy your product or services.

And that’s exactly what Copywriting Secrets, a powerful and fundamental book for anybody who wants to earn money using advertisements, e-mails, sales letters, teaches you to do.

Get a FREE copy of Copywriting Secrets.

What is Copywriting and Why Does it Matter?

When I state that everyone can use Copywriting Secrets, it’s not an exaggeration.

It’s a testament to the power of words when it pertains to motivating individuals to purchase. It’s also a clear acknowledgement of just how crucial material marketing has ended up being when you need to offer anything online.

The majority of people hear “copywriting” and they believe they’re talking to somebody who practices copyright law.

However copywriting is no place as dry, arcane, or verbose as legalese. In fact, if you’re doing it right, you ought to be interacting information to your leads at a third-grade reading level.

That indicates you value your potential customers’ time and you wish to provide access to your offer as clearly and strategically as possible.

Now, the “technique” part of copywriting tricks comes from understanding which buttons to press when you’re writing ad copy or how to inform a sales story that guides a client from being unaware about how to fix an issue to absolutely gung-ho about your option.

In my experience, copywriting is simpler: It’s like being someone’s finest good friend and their worst enemy all on one page.

Think of it by doing this:.

Whether it’s:

  • An email,
  • A sales page,
  • A landing page,
  • A social networks ad, or
  • A websites,

… you start off describing your reader’s inmost, darkest, most pervasive pain to them. You hold up a really unpleasant mirror.

Then, utilizing words, you continue to poke them everywhere it hurts. Slowly, they remember why they require to alter, do something about it, or just make a different decision.

And after that, you’re their best friend. You offer them an option that really works, without being pushy, scammy, or salesy.

Now, many business owners will tell you that what they desire is for quality leads to open their wallets and buy. However the reality is that copywriting has to do with trading something even more important.

Something that’s nearly a scarce resource.

And that’s attention.

With a lot of solutions, deals, products, opportunities, and services, the only possible method for your prospects and readers to trust you, purchase from you, and remain devoted to you is through preserving their attention.

And absolutely nothing grabs attention on the Internet like copy and material.

Plainly, everyone can utilize a reliable way to master high-converting copy.

Get a FREE copy of Copywriting Secrets.

What is Copywriting Secrets?

The Copywriting Secrets book is not composed by Russell Brunson– despite the fact that it looks similar to the DotCom Secrets book (a trilogy consisting of Expert Secrets and the brand-new edition of Traffic Secrets).

Instead, Copywriting Secrets is a book that uses the very formulas it’s attempting to teach you. As you go through this marketing book, you’ll have the ability to see persuasion in print and action.

Here’s an example of a sales letter, across a series of pages, that earned Jim Edwards, author of the book, $2.5 million in sales.

2.5 M in Sales.

Hey, nobody said that looking beautiful was part of copywriting secrets. Instead, the book reveals you book how to use the power of words to:.

Get more clicks,.

Gain more exposure,.

Bring in more leads,.

Make more customers, and.

Land more sales online.

Many copywriting books attempt to teach you how to “compose fantastic copy.”.

Except that every time you try, your words stop working to encourage anybody to purchase– other than perhaps your mother and a couple of devoted good friends.

The book shares with you the biggest secret about copywriting (and it doesn’t matter what you offer).

Take note:

The power of words in well-written sales copy is not an art.

It’s a puzzle.

You do not compose copy– you assemble it.

According to the famous advertiser, Eugene Schwartz, when you’re developing copy:.

” You are working with a series of building blocks, you are putting the structure blocks together, and then you are putting them in certain structures.

Does this noise familiar?

If not, read that quote once again.

Think about another principle in marketing that depends on strategic placement, building blocks, and the logical, step-by-step journey that guides a possibility from start to finish.

The finish being a sale.

Sales funnels.

Which implies that sales funnels and sales copy skills go hand-in-hand. Learn one and you’ll improve the experience of the other.

That’s what the Copywriting Secrets book does. Through 305 pages the book unpacks 31 proven copywriting formulas to assist you end up being a million-dollar copywriter.

Through the Copywriting Secrets book, you’ll learn to utilize the power of words to get people to act in such a seamless and natural method, your prospects won’t even recognize they’re being convinced.

Tip: One of the primary copywriting secrets, says Jim Edwards, is to make sales copy “disappear.”.

As the Copywriting Secrets book tagline says,.

” … no matter what you sell or who you sell it to!”.

Get a FREE copy of Copywriting Secrets.

Jim Edwards: The Author of the Copywriting Secrets Book.

There’s a reason it’s Jim Edwards and not Brunson writing the Copywriting Secrets book.

Jim. Knows. Great. Sales Copy.

Period.

You might have seen him interacting with Russell Brunson on Funnel Scripts, the copywriting software application from the developers of ClickFunnels.

Russell is wise– he understands his lane or area of competence depends on assisting entrepreneurs make make money from funnel structure.

Russell Brunson Profit

Russel Brunson Copywriting Secrets Book.

However Jim Edwards is the self-taught, go-to expert for success with sales copy. Just have a look at his qualifications:.

He’s the founder and owner of a direct reaction marketing firm.

He dedicates numerous hours every year to coaching one-on-one entrepreneur in the Funnel Scripts neighborhood.

He’s a best-selling author who has actually been operating online since he first began offering e-books online in 1997! (does anyone even remember what the Web appeared like in ’97 or was it a blur of pixels and dial-up noises?).

He’s launched numerous offers for his own items and those of others utilizing sales letters that have generated him $2.5 million and $3 million in revenue.

He’s been featured in the New York Times, Entrepreneur Magazine, and multiple other leading publications for his copywriting proficiency.

Best of all, he used his self-taught copywriting skills to make millions– the type of cash responsible for taking him from dead broke, insolvent, and living in a trailer park to a paid-off home in 18 months.

Yes, you check out that right.

If this isn’t the best guy to give you extensive training through the Copywriting Secrets book– who is?

Is Copywriting Secrets the Same As Funnel Scripts ?

Before we enter into the complete review, I wish to let you understand that the Copywriting Secrets book is not the exact same product as the Funnel Scripts software tool.

Funnel Scripts is a done-for-you copy generator that uses your knowledge of your consumers and details of your offer to develop high-converting copy for your funnels, ads, blogs, e-mail newsletters, and more.

Which can conserve you a massive amount of time. It’s the best option to creating or keeping an internal copywriter copy from scratch.

In fact, a great deal of the formulas that power Funnel Scripts are checked out further in the Sales Story Secrets upsell (I’ll inform you more about that later in my evaluation).

They may seem comparable due to the fact that Jim Edwards dealt with both– however that should just show how effective his ability as a copy developer truly is.

The Copywriting Secrets book, on the other hand, will provide you everything you need to personalize, modify, and ideal conversion copy.

Get a FREE copy of Copywriting Secrets.

Go Deep Into the Copywriting Secrets Book.

The Copywriting Secrets book is all about persuasion with words?

Well, there are many “secrets” to persuading people– and, frequently, you have to employ a combination of sales letters and sales copy formulas.

Copywriting Secrets Book Review

Russell Brunson Profit

These insights and tricks collaborate so you can use the formulas to develop persuasion over time. Some examples in the book consist of:.

The “Love me. Hate me. There’s no money in the middle!” method. Your words must elicit very strong emotions from individuals and force them to make a decision about you personally– it’s one of the most lucrative things your copy can do! (page 181).

Find out how to make more on each prospect, which is best for a sales funnel, utilizing the “provide a shovel … then sell them a bulldozer” technique for make more on each (page 179).

How to take a blank screen and change that blinking cursor into a finished piece of sales copy FAST. It’s a strategy so effective, you can utilize it to break through writer’s block (page 168).

A 13-step sales message formula that shows you how to immediately persuade consumers to buy decision, using deeply deep-rooted mental triggers (page 143-158).

Speak in the voice of your client and discover the “magic” words clients use to explain what they wish to buy (page 104).

8 specific places online that will show you the precise triggers inspiring your potential clients and getting them to spend their money. You can use this to place your own item, service, training, software (page 69-71).

How to rapidly put together the “building blocks” of sales copy that create a “little city of desire” for your prospects and customers (page 79).

The “Yellow Brick Road” Formula, another ideal formula for funnels, that leads individuals on a journey towards ultimately purchasing from you (page 178).

It gets sort of overwhelming reading about the large quantity of details Jim Edwards loads in a simple book when you check out the sales page for the Copywriting Secrets book.

So I’ve broken down his deliverables into 5 standard sections. I’ll rapidly summarize what you must anticipate in each area of the Copywriting Secrets book.

Get a FREE copy of Copywriting Secrets.

1. Copywriting Mindset Secrets.

Jim Edwards begins this area revealing you how to cultivate the copywriting frame of mind, as he calls it. You’ll get a refresher course on:.

All the hallmarks of high-performing copywriting.

How to develop the practice.

How to approach nearly every piece of material you see from now on utilizing a copywriter’s perspective on persuasion.

2. Sales Formula/Letter Secrets.

It’s not just that excellent copywriting leaves clues. This section reveals solutions and design templates for sales, emails, and ads letters which have actually never ever failed.

3. Make ‘Em Thirsty Secrets.

The secret to offering through ads, sales, and emails letters? As Jim Edwards states, “Make ’em thirsty!” In other words, you wish to tickle those levers so they’ll purchase quicker. And the best method to do that through copywriting is to utilize 4 basic sales stories.

The stories make your potential customers “thirsty,” and your copywriting will direct individuals to the drink. This is a tested pattern for success with copywriting.

4. Sell Without Selling Secrets.

Remember that among the best copywriting tricks is to make it appear you’re not selling at all. This is the section that assists you master and embed those secret “stealth closes.”.

Keep in mind Columbo, popular for “playing dumb,” while secretly finding out the truth? Well, Jim Edwards reveals you how to utilize this area of the Copywriting Secrets book to give your customers worth and close without pressure.

Cha-ching!

5. Copy Polishing Secrets.

Do not be fooled by the name of this section in the Copywriting Secrets book. Copywriting is only as good as the quantity of tweaking and refining you do.

However you can likewise use the feedback to plug into a couple of tested methods for improving your sales, e-mails, and advertisements letters. That’s what this section of the Copywriting Secrets book is all about.

How to Get the Copywriting Secrets Book.

There are a number of ways to get Jim Edwards’ Copywriting Secrets book in your hands. Perhaps the least expensive is to head straight to the Copywriting Secrets book sales page.

Here, Jim offers the Copywriting Secrets book using the tried-and-true Free plus Shipping Cost deal. This suggests that you’ll get the book for free as long as you pay the shipping costs. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else on the planet.

Jim likewise makes you a special pledge. If you don’t like it, you can request a refund and you don’t have to send the book back. You essentially secure free shipping for the Copywriting Secrets book.

Get a FREE copy of Copywriting Secrets.

Where Can I Buy the Copywriting Secrets Audiobook?

To get the audiobook version of the Copywriting Secrets book, all you need to do is get the original offer. The audio variation will turn up as a “Special Offer” before you finish your purchase of the Copywriting Secrets book.

The 2nd “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that assists you develop the ideal stories that will inspire your audience, no matter what you offer.

sales story tricks.

This is the book you desire on your side when you’re ready to get back at more thorough with discovering copywriting secrets for any market.

Get a FREE copy of Copywriting Secrets.

Copywriting Secrets Review Summary:

A Tool You’ll Return to Over and Over Again.

Look, this is a real kahuna of a book– and I’m not going to lie. I still have not utilized every single technique in Copywriting Secrets.

What I know for sure, though, is that each time I take a seat to write any of my marketing materials, sales pages, ads, emails, and even social media posts, I initially thumb through my Copywriting Secrets book.

And I expect I’ll be doing that till I end up being a master copywriter. What about you?

Get a FREE copy of Copywriting Secrets.