Russell Brunson Newsletter

Copywriting Secrets Review: Should You Get A FREE Copy?

Eight out of 10 individuals just check out headlines.

Visitors to your site just checked out 20% of the material you write.

Individuals just check out the first 2 words on a line– typically, they miss out on the 3rd word.

It’s numbers like this that make you think you should employ a copywriter.

However then you learn more about the costs of employing a copywriter to get more clicks:

Russell Brunson Newsletter

Summary: Copywriting Secrets is a powerful and basic book that will teach you how to get more clicks, get more visibility, draw in more leads, make more subscribers, and and land more sales online.

Excellent freelance copywriters charge up to $250 per hour

Scammy ones will inform you that “all you actually need to make sales is excellent sales copy” (lies).

75% of visitors to a website focus on the overall quality of the copy, though, and they’ll prevent doing business with a business that does not have expert and tidy copy.

Truths like these make you question if it’s all really worth it– or if words-that-convert are a matter you can master yourself.

I’m going to let you in on a secret about efficient copywriting.

No newbie copywriter knows what works. They just learn what works after they go through some trial and error, acquire some real data around where customers are leaving and where they’re investing the most time, and fine-tune the copy based upon the results.

If they don’t know what works, how can they assist you make more sales?

It’s “easy.”

All you require are:

Copy solutions that assist you compose sales copy and then hook these transformative words into the larger structure of your sales page.

A specific understanding of who your perfect customers are, what their biggest “discomforts” are, and where they presently live.

Particular, reliable, and consistent “power” words that harness effective, emotional and psychological triggers that guide people to purchase your product or services.

Which’s exactly what Copywriting Secrets, a effective and fundamental book for anyone who wishes to earn money utilizing ads, emails, sales letters, teaches you to do.

Get a FREE copy of Copywriting Secrets.

What is Copywriting and Why Does it Matter?

When I state that everybody can utilize Copywriting Secrets, it’s not an exaggeration.

It’s a testament to the power of words when it pertains to encouraging individuals to buy. It’s also a clear recognition of just how crucial content marketing has actually become when you need to offer anything online.

The majority of people hear “copywriting” and they think they’re speaking with someone who practices copyright law.

But copywriting is nowhere as dry, arcane, or wordy as legalese. If you’re doing it right, you must be interacting information to your leads at a third-grade reading level.

That indicates you worth your prospects’ time and you want to give them access to your deal as plainly and strategically as possible.

Now, the “method” part of copywriting tricks originates from understanding which buttons to press when you’re writing advertisement copy or how to tell a sales story that guides a consumer from being uninformed about how to resolve a problem to completely gung-ho about your option.

In my experience, copywriting is easier: It’s like being somebody’s best pal and their worst enemy all on one page.

Think about it in this manner:.

Whether it’s:

  • An email,
  • A sales page,
  • A landing page,
  • A social networks advertisement, or
  • A web page,

… you begin describing your reader’s inmost, darkest, most prevalent discomfort to them. You hold up a very undesirable mirror.

Using words, you continue to poke them all over it harms. Slowly, they keep in mind why they need to change, act, or simply make a different decision.

And after that, you’re their friend. You offer them a solution that in fact works, without being pushy, scammy, or salesy.

Now, lots of business owners will tell you that what they desire is for quality leads to open their wallets and buy. The reality is that copywriting is about trading something far more important.

Something that’s nearly a limited resource.

Which’s attention.

With so many solutions, offers, items, services, and chances, the only possible method for your readers and potential customers to trust you, buy from you, and remain faithful to you is through maintaining their attention.

And nothing grabs attention on the Internet like copy and content.

Clearly, everybody can utilize a trusted method to master high-converting copy.

Get a FREE copy of Copywriting Secrets.

What is Copywriting Secrets?

The Copywriting Secrets book is not composed by Russell Brunson– although it looks comparable to the DotCom Secrets book (a trilogy consisting of Expert Secrets and the brand-new edition of Traffic Secrets).

Instead, Copywriting Secrets is a book that uses the very formulas it’s trying to teach you. As you go through this marketing book, you’ll be able to see persuasion in print and action.

Here’s an example of a sales letter, throughout a series of pages, that made Jim Edwards, author of the book, $2.5 million in sales.

2.5 M in Sales.

Hey, nobody said that looking beautiful became part of copywriting tricks. Rather, the book reveals you book how to utilize the power of words to:.

Get more clicks,.

Gain more exposure,.

Bring in more leads,.

Make more customers, and.

Land more sales online.

A lot of copywriting books try to teach you how to “compose terrific copy.”.

Other than that every time you attempt, your words stop working to convince anyone to buy– except possibly your mommy and a couple of faithful friends.

However the book show you the best secret about copywriting (and it doesn’t matter what you sell).

Pay attention:

The power of words in well-written sales copy is not an art.

It’s a puzzle.

You don’t compose copy– you assemble it.

According to the legendary marketer, Eugene Schwartz, when you’re creating copy:.

” You are working with a series of structure blocks, you are putting the structure obstructs together, and then you are putting them in particular structures.

Does this noise familiar?

If not, read that quote once again.

Think of another idea in marketing that depends on tactical positioning, building blocks, and the logical, step-by-step journey that guides a possibility from start to finish.

The surface being a sale.

Sales funnels.

Which implies that sales funnels and sales copy skills go together. Find out one and you’ll boost the experience of the other.

That’s what the Copywriting Secrets book does. Through 305 pages the book unpacks 31 proven copywriting solutions to assist you end up being a million-dollar copywriter.

Through the Copywriting Secrets book, you’ll learn to utilize the power of words to get people to take action in such a natural and smooth way, your potential customers will not even recognize they’re being encouraged.

Tip: One of the primary copywriting secrets, says Jim Edwards, is to make sales copy “vanish.”.

As the Copywriting Secrets book tagline states,.

” … no matter what you offer or who you offer it to!”.

Get a FREE copy of Copywriting Secrets.

Jim Edwards: The Author of the Copywriting Secrets Book.

There’s a reason why it’s Jim Edwards and not Brunson writing the Copywriting Secrets book.

Jim. Knows. Great. Sales Copy.

Duration.

You might have seen him interacting with Russell Brunson on Funnel Scripts, the copywriting software application from the creators of ClickFunnels.

Russell is wise– he understands his lane or location of know-how depends on helping entrepreneurs make make money from funnel building.

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Russel Brunson Copywriting Secrets Book.

But Jim Edwards is the self-taught, go-to expert for success with sales copy. Simply have a look at his qualifications:.

He’s the creator and owner of a direct response marketing company.

He devotes numerous hours every year to coaching one-on-one company owner in the Funnel Scripts community.

He’s a best-selling author who has actually been running online because he initially began selling e-books online in 1997! (does anybody even remember what the Web looked like in ’97 or was it a blur of pixels and dial-up sounds?).

He’s released numerous deals for his own items and those of others utilizing sales letters that have created him $2.5 million and $3 million in revenue.

He’s been included in the New York Times, Entrepreneur Magazine, and numerous other leading publications for his copywriting expertise.

Most importantly, he used his self-taught copywriting abilities to make millions– the kind of money responsible for taking him from dead broke, bankrupt, and living in a trailer park to a paid-off house in 18 months.

Yes, you check out that.

If this isn’t the best person to offer you in-depth training through the Copywriting Secrets book– who is?

Is Copywriting Secrets the Same As Funnel Scripts ?

Before we enter into the full review, I wish to let you understand that the Copywriting Secrets book is not the very same product as the Funnel Scripts software tool.

Funnel Scripts is a done-for-you copy generator that uses your knowledge of your clients and information of your offer to produce high-converting copy for your funnels, ads, blogs, email newsletters, and more.

Which can conserve you a huge quantity of time. It’s the best option to keeping an in-house copywriter or developing copy from scratch.

In fact, a great deal of the formulas that power Funnel Scripts are explored further in the Sales Story Secrets upsell (I’ll inform you more about that later on in my review).

They might seem comparable due to the fact that Jim Edwards worked on both– however that need to simply show how powerful his capability as a copy developer genuinely is.

The Copywriting Secrets book, on the other hand, will offer you everything you need to personalize, fine-tune, and ideal conversion copy.

Get a FREE copy of Copywriting Secrets.

Go Deep Into the Copywriting Secrets Book.

The Copywriting Secrets book is everything about persuasion with words, right?

Well, there are numerous “tricks” to convincing people– and, often, you have to use a mix of sales letters and sales copy formulas.

Copywriting Secrets Book Review

Russell Brunson Newsletter

These insights and secrets interact so you can utilize the formulas to construct persuasion in time. Some examples in the book include:.

The “Love me. Hate me. There’s no cash in the center!” strategy. Your words ought to elicit really strong feelings from individuals and require them to decide about you personally– it’s one of the most profitable things your copy can do! (page 181).

Discover how to make more on each prospect, which is best for a sales funnel, utilizing the “provide a shovel … then sell them a bulldozer” method for make more on each (page 179).

How to take a blank screen and transform that blinking cursor into an ended up piece of sales copy FAST. It’s a technique so effective, you can utilize it to break through author’s block (page 168).

A 13-step sales message formula that reveals you how to instantly convince customers to purchase decision, using deeply ingrained psychological triggers (page 143-158).

Speak in the voice of your client and discover the “magic” words clients use to explain what they wish to buy (page 104).

8 specific places online that will show you the specific triggers motivating your potential clients and getting them to spend their money. You can use this to place your own item, service, training, software (page 69-71).

How to quickly assemble the “building blocks” of sales copy that develop a “little city of desire” for your clients and potential customers (page 79).

The “Yellow Brick Road” Formula, another perfect formula for funnels, that leads people on a journey towards ultimately buying from you (page 178).

It gets sort of frustrating reading about the sheer quantity of details Jim Edwards packs in a simple book when you examine out the sales page for the Copywriting Secrets book.

So I’ve broken down his deliverables into five standard areas. I’ll rapidly summarize what you should expect in each area of the Copywriting Secrets book.

Get a FREE copy of Copywriting Secrets.

1. Copywriting Mindset Secrets.

Jim Edwards begins this section showing you how to cultivate the copywriting frame of mind, as he calls it. You’ll get a crash course on:.

All the trademarks of high-performing copywriting.

How to develop the practice.

How to approach nearly every piece of material you see from now on using a copywriter’s viewpoint on persuasion.

2. Sales Formula/Letter Secrets.

This is where the rubber fulfills the road. It’s not simply that fantastic copywriting leaves hints. It’s that great copy can constantly be plugged in and “constructed” using solutions– and these work no matter what you offer. This section reveals formulas and design templates for emails, sales, and advertisements letters which have never ever stopped working.

3. Make ‘Em Thirsty Secrets.

The trick to offering through sales, ads, and emails letters? And the finest method to do that through copywriting is to use four basic sales stories.

The stories make your prospects “thirsty,” and your copywriting will assist people to the drink. This is a tested pattern for success with copywriting.

4. Sell Without Selling Secrets.

Bear in mind that among the best copywriting tricks is to make it appear you’re not selling at all. This is the section that assists you master and embed those secret “stealth closes.”.

Keep in mind Columbo, well-known for “playing dumb,” while privately finding out the fact? Well, Jim Edwards reveals you how to use this section of the Copywriting Secrets book to provide your customers worth and close without pressure.

Cha-ching!

5. Copy Polishing Secrets.

Don’t be deceived by the name of this area in the Copywriting Secrets book. Copywriting is only as great as the amount of tweaking and refining you do.

You can also use the feedback to plug into a couple of tested techniques for improving your sales, emails, and ads letters. That’s what this section of the Copywriting Secrets book is everything about.

How to Get the Copywriting Secrets Book.

There are numerous ways to get Jim Edwards’ Copywriting Secrets book in your hands. Perhaps the most affordable is to head straight to the Copywriting Secrets book sales page.

Here, Jim sells the Copywriting Secrets book using the tried-and-true Free plus Shipping Cost offer. This implies that you’ll get the book free of charge as long as you pay the shipping costs. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else worldwide.

Jim also makes you a distinct pledge. If you do not like it, you can request a refund and you do not have to send the book back. You basically get free shipping for the Copywriting Secrets book.

Get a FREE copy of Copywriting Secrets.

Where Can I Buy the Copywriting Secrets Audiobook?

To get the audiobook version of the Copywriting Secrets book, all you require to do is get the original deal. The audio variation will pop up as a “Special Offer” prior to you complete your purchase of the Copywriting Secrets book.

The 2nd “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that assists you develop the right stories that will encourage your audience, no matter what you sell.

sales story secrets.

This is the book you want on your side when you’re prepared to get back at more in-depth with learning copywriting secrets for any industry.

Get a FREE copy of Copywriting Secrets.

Copywriting Secrets Review Summary:

A Tool You’ll Return to Over and Over Again.

Look, this is a genuine kahuna of a book– and I’m not going to lie. I still have not used each and every single strategy in Copywriting Secrets.

What I know for sure, though, is that whenever I take a seat to write any of my marketing products, sales pages, ads, emails, and even social media posts, I first thumb through my Copywriting Secrets book.

And I expect I’ll be doing that until I end up being a master copywriter. What about you?

Get a FREE copy of Copywriting Secrets.