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Copywriting Secrets Review: Should You Get A FREE Copy?

8 out of 10 individuals just read headlines.

Visitors to your site just read 20% of the content you compose.

People only check out the very first two words on a line– usually, they miss out on the 3rd word.

It’s numbers like this that make you think you should employ a copywriter.

But then you learn more about the costs of working with a copywriter to get more clicks:

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Summary: Copywriting Secrets is a powerful and fundamental book that will teach you how to get more clicks, acquire more visibility, attract more leads, earn more customers, and and land more sales online.

Good freelance copywriters charge up to $250 per hour

Scammy ones will tell you that “all you really need to make sales is great sales copy” (lies).

75% of visitors to a website take note of the total quality of the copy, though, and they’ll avoid working with a company that doesn’t have tidy and professional copy.

Truths like these make you wonder if it’s all truly worth it– or if words-that-convert are a matter you can master yourself.

I’m going to let you in on a secret about reliable copywriting.

No novice copywriter knows what works. They just discover what works after they go through some trial and error, get some real data around where clients are leaving and where they’re spending the most time, and fine-tune the copy based on the results.

If they don’t know what works, how can they help you make more sales?

It’s “easy.”

All you require are:

Copy solutions that help you compose sales copy and after that hook these transformative words into the bigger structure of your sales page.

An exact understanding of who your perfect clients are, what their biggest “pains” are, and where they presently live.

Particular, reliable, and consistent “power” words that harness powerful, psychological and psychological triggers that direct individuals to purchase your product or services.

Which’s precisely what Copywriting Secrets, a powerful and essential book for anyone who wants to generate income using ads, e-mails, sales letters, teaches you to do.

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What is Copywriting and Why Does it Matter?

When I state that everybody can utilize Copywriting Secrets, it’s not an exaggeration.

When it comes to motivating people to purchase, it’s a testament to the power of words. When you require to sell anything online, it’s also a clear acknowledgement of simply how essential material marketing has actually ended up being.

Most people hear “copywriting” and they believe they’re talking to somebody who practices copyright law.

However copywriting is no place as dry, arcane, or long-winded as legalese. In fact, if you’re doing it right, you ought to be communicating information to your leads at a third-grade reading level.

That suggests you worth your potential customers’ time and you want to provide access to your deal as plainly and tactically as possible.

Now, the “technique” part of copywriting tricks comes from understanding which buttons to push when you’re composing advertisement copy or how to tell a sales story that guides a client from being unaware about how to resolve a problem to totally gung-ho about your option.

In my experience, copywriting is simpler: It’s like being someone’s finest friend and their worst enemy all on one page.

Think about it this way:.

Whether it’s:

  • An email,
  • A sales page,
  • A landing page,
  • A social media advertisement, or
  • A web page,

… you begin explaining your reader’s inmost, darkest, most pervasive discomfort to them. You hold up a really undesirable mirror.

Then, using words, you continue to poke them all over it injures. Slowly, they remember why they require to change, take action, or merely make a various decision.

And after that, you’re their best friend. You use them a service that really works, without being pushy, scammy, or salesy.

Now, numerous entrepreneurs will inform you that what they want is for quality causes open their wallets and buy. But the reality is that copywriting has to do with trading something far more valuable.

Something that’s nearly a scarce resource.

And that’s attention.

With a lot of services, offers, services, items, and opportunities, the only possible way for your prospects and readers to trust you, buy from you, and remain loyal to you is through preserving their attention.

And absolutely nothing grabs attention on the Internet like copy and material.

Clearly, everyone can utilize a reputable method to master high-converting copy.

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What is Copywriting Secrets?

The Copywriting Secrets book is not written by Russell Brunson– although it looks similar to the DotCom Secrets book (a trilogy consisting of Expert Secrets and the new edition of Traffic Secrets).

Rather, Copywriting Secrets is a book that utilizes the really formulas it’s attempting to teach you. As you go through this marketing book, you’ll be able to see persuasion in print and action.

Here’s an example of a sales letter, throughout a series of pages, that made Jim Edwards, author of the book, $2.5 million in sales.

2.5 M in Sales.

Hey, no one said that looking gorgeous became part of copywriting secrets. Instead, the book shows you book how to utilize the power of words to:.

Get more clicks,.

Gain more exposure,.

Draw in more leads,.

Earn more subscribers, and.

Land more sales online.

A lot of copywriting books try to teach you how to “compose excellent copy.”.

Other than that each time you try, your words fail to encourage anybody to buy– other than perhaps your mother and a few loyal good friends.

However the book shares with you the greatest secret about copywriting (and it doesn’t matter what you offer).

Pay attention:

The power of words in well-written sales copy is not an art.

It’s a puzzle.

You don’t compose copy– you assemble it.

According to the famous advertiser, Eugene Schwartz, when you’re developing copy:.

” You are working with a series of building blocks, you are putting the building blocks together, and then you are putting them in particular structures.

Does this noise familiar?

If not, checked out that quote again.

Think about another principle in marketing that depends on strategic placement, foundation, and the logical, stepwise journey that guides a prospect from start to finish.

The finish being a sale.

Sales funnels.

Which suggests that sales funnels and sales copy skills go hand-in-hand. Find out one and you’ll improve the experience of the other.

That’s what the Copywriting Secrets book does. Through 305 pages the book unloads 31 tested copywriting formulas to assist you end up being a million-dollar copywriter.

Through the Copywriting Secrets book, you’ll find out to use the power of words to get people to act in such a natural and seamless method, your prospects will not even realize they’re being persuaded.

Tip: One of the primary copywriting tricks, states Jim Edwards, is to make sales copy “vanish.”.

As the Copywriting Secrets book tagline says,.

” … no matter what you offer or who you sell it to!”.

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Jim Edwards: The Author of the Copywriting Secrets Book.

There’s a reason why it’s Jim Edwards and not Brunson writing the Copywriting Secrets book.

Jim. Knows. Great. Sales Copy.

Period.

You may have seen him interacting with Russell Brunson on Funnel Scripts, the copywriting software from the creators of ClickFunnels.

Russell is wise– he knows his lane or location of knowledge depends on helping business owners make benefit from funnel building.

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Russel Brunson Copywriting Secrets Book.

However Jim Edwards is the self-taught, go-to guru for success with sales copy. Just take a look at his credentials:.

He’s the founder and owner of a direct response marketing company.

He devotes numerous hours every year to coaching one-on-one entrepreneur in the Funnel Scripts community.

He’s a very popular author who has actually been running online since he initially started offering e-books online in 1997! (does anybody even remember what the Web appeared like in ’97 or was it a blur of pixels and dial-up sounds?).

He’s launched several offers for his own products and those of others utilizing sales letters that have created him $2.5 million and $3 million in profits.

He’s been featured in the New York Times, Entrepreneur Magazine, and numerous other leading publications for his copywriting know-how.

Most importantly, he used his self-taught copywriting skills to earn millions– the sort of cash responsible for taking him from dead broke, insolvent, and living in a trailer park to a paid-off home in 18 months.

Yes, you read that right.

So if this isn’t the best man to provide you extensive training through the Copywriting Secrets book– who is?

Is Copywriting Secrets the Same As Funnel Scripts ?

Prior to we get into the complete evaluation, I wish to let you know that the Copywriting Secrets book is not the very same product as the Funnel Scripts software tool.

Funnel Scripts is a done-for-you copy generator that utilizes your knowledge of your clients and information of your deal to produce high-converting copy for your funnels, advertisements, blog sites, email newsletters, and more.

Which can save you an enormous quantity of time. It’s the perfect option to developing or keeping an internal copywriter copy from scratch.

A lot of the formulas that power Funnel Scripts are checked out further in the Sales Story Secrets upsell (I’ll tell you more about that later in my evaluation).

Since Jim Edwards worked on both– however that must just show how powerful his ability as a copy creator really is, they might seem similar.

The Copywriting Secrets book, on the other hand, will provide you everything you need to tailor, modify, and best conversion copy.

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Go Deep Into the Copywriting Secrets Book.

The Copywriting Secrets book is everything about persuasion with words, right?

Well, there are lots of “secrets” to convincing individuals– and, typically, you have to employ a mix of sales letters and sales copy formulas.

Copywriting Secrets Book Review

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These insights and tricks collaborate so you can use the formulas to develop persuasion gradually. Some examples in the book include:.

The “Love me. Your words must generate very strong feelings from people and force them to make a choice about you personally– it’s one of the most rewarding things your copy can do! (page 181).

Find out how to make more on each prospect, which is ideal for a sales funnel, using the “provide a shovel … then offer them a bulldozer” technique for make more on each (page 179).

How to take a blank screen and change that blinking cursor into a finished piece of sales copy FAST. It’s a strategy so powerful, you can utilize it to break through author’s block (page 168).

A 13-step sales message formula that reveals you how to quickly convince clients to purchase decision, using deeply deep-rooted mental triggers (page 143-158).

Speak in the voice of your customer and find the “magic” words consumers use to describe what they want to purchase (page 104).

8 specific locations online that will reveal you the precise triggers motivating your possible consumers and getting them to spend their cash. You can utilize this to position your own product, service, training, software application (page 69-71).

How to rapidly assemble the “foundation” of sales copy that produce a “little city of desire” for your potential customers and consumers (page 79).

The “Yellow Brick Road” Formula, another perfect formula for funnels, that leads people on a journey towards eventually purchasing from you (page 178).

It gets sort of overwhelming reading about the large amount of information Jim Edwards loads in a mere book when you check out the sales page for the Copywriting Secrets book.

So I’ve broken down his deliverables into 5 standard areas. I’ll quickly summarize what you must expect in each section of the Copywriting Secrets book.

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1. Copywriting Mindset Secrets.

Jim Edwards begins this section revealing you how to cultivate the copywriting mindset, as he calls it. You’ll get a refresher course on:.

All the trademarks of high-performing copywriting.

How to establish the practice.

How to approach almost every piece of content you see from now on using a copywriter’s point of view on persuasion.

2. Sales Formula/Letter Secrets.

This is where the rubber meets the roadway. It’s not just that terrific copywriting leaves hints. It’s that fantastic copy can always be plugged in and “developed” utilizing formulas– and these work no matter what you sell. This section exposes formulas and design templates for emails, advertisements, and sales letters which have actually never failed.

3. Make ‘Em Thirsty Secrets.

The trick to selling through ads, emails, and sales letters? As Jim Edwards states, “Make ’em thirsty!” In other words, you want to tickle those levers so they’ll purchase much faster. And the very best method to do that through copywriting is to utilize four basic sales stories.

The stories make your prospects “thirsty,” and your copywriting will guide people to the drink. This is a tested pattern for success with copywriting.

4. Sell Without Selling Secrets.

Keep in mind that one of the very best copywriting tricks is to make it appear you’re not costing all. This is the section that helps you master and embed those secret “stealth closes.”.

Keep in mind Columbo, well-known for “playing dumb,” while covertly figuring out the truth? Well, Jim Edwards reveals you how to use this area of the Copywriting Secrets book to give your consumers worth and close without pressure.

Cha-ching!

5. Copy Polishing Secrets.

Don’t be deceived by the name of this section in the Copywriting Secrets book. It’s not optional. Copywriting is just as good as the quantity of tweaking and refining you do. Often, you can use information to guide your decisions.

You can likewise utilize the feedback to plug into a few tested approaches for improving your ads, e-mails, and sales letters. That’s what this area of the Copywriting Secrets book is everything about.

How to Get the Copywriting Secrets Book.

There are numerous ways to get Jim Edwards’ Copywriting Secrets book in your hands. Maybe the cheapest is to head straight to the Copywriting Secrets book sales page.

Here, Jim offers the Copywriting Secrets book utilizing the tried-and-true Free plus Shipping Cost offer. This suggests that you’ll get the book totally free as long as you pay the shipping expenses. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else on the planet.

Jim also makes you an unique pledge. If you do not like it, you can request a refund and you don’t need to send the book back. You basically get free shipping for the Copywriting Secrets book.

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Where Can I Buy the Copywriting Secrets Audiobook?

To get the audiobook variation of the Copywriting Secrets book, all you require to do is grab the original offer. The audio variation will turn up as a “Special Offer” before you finish your purchase of the Copywriting Secrets book.

The second “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that helps you develop the right stories that will encourage your audience, no matter what you sell.

sales story secrets.

This is the book you desire in your corner when you’re prepared to get even more thorough with finding out copywriting tricks for any market.

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Copywriting Secrets Review Summary:

A Tool You’ll Return to Over and Over Again.

Look, this is a real kahuna of a book– and I’m not going to lie. I still haven’t utilized every single method in Copywriting Secrets.

What I know for sure, however, is that each time I sit down to compose any of my marketing products, sales pages, ads, emails, and even social media posts, I first thumb through my Copywriting Secrets book.

And I anticipate I’ll be doing that until I end up being a master copywriter. What about you?

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