Russell Brunson Marketing Quickies Show

Copywriting Secrets Review: Should You Get A FREE Copy?

Eight out of 10 people only check out headlines.

Visitors to your website just read 20% of the material you write.

Individuals only check out the very first two words on a line– usually, they miss the third word.

It’s numbers like this that make you believe you must work with a copywriter.

Then you find out about the costs of working with a copywriter to get more clicks:

Russell Brunson Marketing Quickies Show

Summary: Copywriting Secrets is a effective and essential book that will teach you how to get more clicks, acquire more presence, draw in more leads, make more customers, and and land more sales online.

Excellent freelance copywriters charge up to $250 per hour

Scammy ones will tell you that “all you really need to make sales is fantastic sales copy” (lies).

75% of visitors to a website focus on the total quality of the copy, though, and they’ll avoid doing business with a company that doesn’t have expert and clean copy.

Facts like these make you wonder if it’s all actually worth it– or if words-that-convert are a matter you can master yourself.

I’m going to let you in on a secret about effective copywriting.

No beginner copywriter knows what works. They just learn what works after they go through some trial and error, gain some genuine information around where clients are leaving and where they’re investing the most time, and refine the copy based upon the outcomes.

If they do not know what works, how can they assist you make more sales?

It’s “basic.”

All you need are:

Copy solutions that assist you compose sales copy and then hook these transformative words into the larger structure of your sales page.

An exact understanding of who your ideal customers are, what their biggest “discomforts” are, and where they presently live.

Specific, reliable, and constant “power” words that harness powerful, mental and psychological triggers that guide people to purchase your services and products.

And that’s exactly what Copywriting Secrets, a effective and fundamental book for anybody who wants to generate income utilizing ads, emails, sales letters, teaches you to do.

Get a FREE copy of Copywriting Secrets.

What is Copywriting and Why Does it Matter?

When I state that everyone can use Copywriting Secrets, it’s not an exaggeration.

When it comes to motivating people to buy, it’s a testament to the power of words. When you require to offer anything online, it’s also a clear recognition of just how essential content marketing has actually become.

The majority of people hear “copywriting” and they think they’re talking to someone who practices copyright law.

But copywriting is nowhere as dry, arcane, or long-winded as legalese. If you’re doing it right, you ought to be interacting details to your leads at a third-grade reading level.

That means you worth your potential customers’ time and you wish to provide access to your deal as clearly and strategically as possible.

Now, the “technique” part of copywriting secrets originates from understanding which buttons to press when you’re writing advertisement copy or how to tell a sales story that guides a client from being uninformed about how to fix a problem to completely gung-ho about your solution.

In my experience, copywriting is simpler: It’s like being somebody’s best friend and their worst enemy all on one page.

Think about it in this manner:.

Whether it’s:

  • An email,
  • A sales page,
  • A landing page,
  • A social networks ad, or
  • A web page,

… you start off describing your reader’s deepest, darkest, most pervasive pain to them. You hold up a very unpleasant mirror.

Utilizing words, you continue to poke them all over it injures. Gradually, they keep in mind why they require to alter, do something about it, or merely make a various choice.

And then, you’re their best friend. You provide them a service that in fact works, without being aggressive, scammy, or salesy.

Now, lots of business owners will tell you that what they desire is for quality results in open their wallets and purchase. But the truth is that copywriting is about trading something even more valuable.

Something that’s practically a scarce resource.

And that’s attention.

With numerous options, deals, chances, services, and items, the only possible way for your readers and potential customers to trust you, buy from you, and stay devoted to you is through preserving their attention.

And absolutely nothing grabs attention on the Internet like copy and material.

Clearly, everybody can use a reputable method to master high-converting copy.

Get a FREE copy of Copywriting Secrets.

What is Copywriting Secrets?

The Copywriting Secrets book is not written by Russell Brunson– although it looks similar to the DotCom Secrets book (a trilogy consisting of Expert Secrets and the brand-new edition of Traffic Secrets).

Instead, Copywriting Secrets is a book that uses the really formulas it’s attempting to teach you. As you go through this marketing book, you’ll have the ability to see persuasion in print and action.

Here’s an example of a sales letter, throughout a series of pages, that made Jim Edwards, author of the book, $2.5 million in sales.

2.5 M in Sales.

Hey, nobody said that looking beautiful belonged to copywriting tricks. Rather, the book shows you book how to use the power of words to:.

Get more clicks,.

Gain more visibility,.

Draw in more leads,.

Make more customers, and.

Land more sales online.

A lot of copywriting books attempt to teach you how to “write fantastic copy.”.

Other than that each time you attempt, your words stop working to encourage anyone to buy– other than maybe your mother and a couple of loyal pals.

However the book shares with you the best secret about copywriting (and it doesn’t matter what you sell).

Focus:

The power of words in well-written sales copy is not an art.

It’s a puzzle.

You do not compose copy– you assemble it.

According to the famous advertiser, Eugene Schwartz, when you’re producing copy:.

” You are working with a series of building blocks, you are putting the building obstructs together, and then you are putting them in particular structures.

Does this noise familiar?

If not, read that quote again.

Think about another idea in marketing that counts on strategic positioning, building blocks, and the sensible, step-by-step journey that guides a possibility from start to finish.

The surface being a sale.

Sales funnels.

Which means that sales funnels and sales copy abilities go hand-in-hand. Learn one and you’ll boost the experience of the other.

That’s what the Copywriting Secrets book does. Through 305 pages the book unpacks 31 tested copywriting solutions to help you end up being a million-dollar copywriter.

Through the Copywriting Secrets book, you’ll discover to use the power of words to get individuals to do something about it in such a smooth and natural method, your prospects will not even realize they’re being persuaded.

Tip: One of the primary copywriting tricks, states Jim Edwards, is to make sales copy “disappear.”.

As the Copywriting Secrets book tagline states,.

” … no matter what you sell or who you offer it to!”.

Get a FREE copy of Copywriting Secrets.

Jim Edwards: The Author of the Copywriting Secrets Book.

There’s a reason why it’s Jim Edwards and not Brunson writing the Copywriting Secrets book.

Jim. Knows. Great. Sales Copy.

Period.

You might have seen him working together with Russell Brunson on Funnel Scripts, the copywriting software from the creators of ClickFunnels.

Russell is wise– he understands his lane or location of competence lies in helping entrepreneurs make make money from funnel structure.

Russell Brunson Marketing Quickies Show

Russel Brunson Copywriting Secrets Book.

Jim Edwards is the self-taught, go-to expert for success with sales copy. Simply have a look at his credentials:.

He’s the founder and owner of a direct reaction marketing company.

He devotes hundreds of hours every year to coaching individually entrepreneur in the Funnel Scripts neighborhood.

He’s a very popular author who has been operating online given that he first began offering e-books online in 1997! (does anyone even remember what the Web looked like in ’97 or was it a blur of pixels and dial-up sounds?).

He’s released several deals for his own products and those of others using sales letters that have actually produced him $2.5 million and $3 million in profits.

He’s been included in the New York Times, Entrepreneur Magazine, and multiple other leading publications for his copywriting know-how.

Best of all, he used his self-taught copywriting abilities to make millions– the sort of cash responsible for taking him from dead broke, insolvent, and living in a trailer park to a paid-off home in 18 months.

Yes, you read that.

If this isn’t the best person to provide you thorough training through the Copywriting Secrets book– who is?

Is Copywriting Secrets the Same As Funnel Scripts ?

Before we enter the complete review, I want to let you know that the Copywriting Secrets book is not the exact same item as the Funnel Scripts software tool.

Funnel Scripts is a done-for-you copy generator that uses your knowledge of your customers and details of your offer to create high-converting copy for your funnels, advertisements, blogs, e-mail newsletters, and more.

Which can conserve you a huge quantity of time. It’s the best option to keeping an internal copywriter or developing copy from scratch.

A lot of the solutions that power Funnel Scripts are explored further in the Sales Story Secrets upsell (I’ll tell you more about that later in my evaluation).

They might seem similar due to the fact that Jim Edwards worked on both– but that need to just show how powerful his capability as a copy creator really is.

The Copywriting Secrets book, on the other hand, will give you everything you need to tailor, fine-tune, and best conversion copy.

Get a FREE copy of Copywriting Secrets.

Go Deep Into the Copywriting Secrets Book.

The Copywriting Secrets book is all about persuasion with words?

Well, there are many “secrets” to convincing people– and, frequently, you have to utilize a mix of sales letters and sales copy formulas.

Copywriting Secrets Book Review

Russell Brunson Marketing Quickies Show

These secrets and insights interact so you can utilize the formulas to construct persuasion with time. Some examples in the book consist of:.

The “Love me. Dislike me. There’s no money in the middle!” technique. Your words should generate very strong feelings from people and require them to decide about you personally– it’s one of the most lucrative things your copy can do! (page 181).

Find out how to make more on each possibility, which is ideal for a sales funnel, using the “give them a shovel … then sell them a bulldozer” method for make more on each (page 179).

How to take a blank screen and transform that blinking cursor into a finished piece of sales copy FAST. It’s a technique so effective, you can utilize it to break through author’s block (page 168).

A 13-step sales message formula that reveals you how to quickly persuade consumers to buy choice, using deeply deep-rooted psychological triggers (page 143-158).

Speak in the voice of your customer and discover the “magic” words consumers utilize to describe what they wish to purchase (page 104).

8 particular locations online that will reveal you the precise triggers inspiring your potential consumers and getting them to spend their money. You can utilize this to position your own item, service, coaching, software application (page 69-71).

How to rapidly put together the “foundation” of sales copy that create a “little city of desire” for your consumers and prospects (page 79).

The “Yellow Brick Road” Formula, another best formula for funnels, that leads people on a journey towards eventually purchasing from you (page 178).

It gets sort of overwhelming reading about the sheer amount of info Jim Edwards loads in a mere book when you check out the sales page for the Copywriting Secrets book.

So I’ve broken down his deliverables into five standard areas. I’ll rapidly summarize what you need to expect in each area of the Copywriting Secrets book.

Get a FREE copy of Copywriting Secrets.

1. Copywriting Mindset Secrets.

Jim Edwards starts this area revealing you how to cultivate the copywriting frame of mind, as he calls it. You’ll get a crash course on:.

All the trademarks of high-performing copywriting.

How to develop the practice.

How to approach nearly every piece of material you see from now on using a copywriter’s perspective on persuasion.

2. Sales Formula/Letter Secrets.

It’s not just that fantastic copywriting leaves clues. This area reveals formulas and design templates for emails, sales, and advertisements letters which have actually never ever failed.

3. Make ‘Em Thirsty Secrets.

The trick to selling through advertisements, sales, and emails letters? As Jim Edwards states, “Make ’em thirsty!” To put it simply, you wish to tickle those levers so they’ll buy faster. And the very best way to do that through copywriting is to use four fundamental sales stories.

The stories make your prospects “thirsty,” and your copywriting will guide individuals to the drink. This is a proven pattern for success with copywriting.

4. Offer Without Selling Secrets.

Keep in mind that among the best copywriting secrets is to make it appear you’re not selling at all. This is the section that helps you master and embed those secret “stealth closes.”.

Keep in mind Columbo, popular for “playing dumb,” while secretly determining the reality? Well, Jim Edwards shows you how to utilize this area of the Copywriting Secrets book to give your consumers worth and close without pressure.

Cha-ching!

5. Copy Polishing Secrets.

Do not be fooled by the name of this section in the Copywriting Secrets book. It’s not optional. Copywriting is just as good as the amount of tweaking and refining you do. Typically, you can utilize information to assist your choices.

You can also use the feedback to plug into a couple of tested techniques for improving your emails, advertisements, and sales letters. That’s what this area of the Copywriting Secrets book is all about.

How to Get the Copywriting Secrets Book.

There are several ways to get Jim Edwards’ Copywriting Secrets book in your hands. Perhaps the cheapest is to head straight to the Copywriting Secrets book sales page.

Here, Jim sells the Copywriting Secrets book utilizing the reliable Free plus Shipping Cost deal. This suggests that you’ll get the book free of charge as long as you pay the shipping costs. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else worldwide.

Jim also makes you an unique guarantee. You can ask for a refund and you do not have to send the book back if you don’t like it. You essentially get free shipping for the Copywriting Secrets book.

Get a FREE copy of Copywriting Secrets.

Where Can I Buy the Copywriting Secrets Audiobook?

To get the audiobook version of the Copywriting Secrets book, all you need to do is grab the original deal. The audio variation will turn up as a “Special Offer” before you complete your purchase of the Copywriting Secrets book.

The second “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that assists you develop the ideal stories that will inspire your audience, no matter what you offer.

sales story secrets.

This is the book you want on your side when you’re ready to get back at more thorough with learning copywriting tricks for any market.

Get a FREE copy of Copywriting Secrets.

Copywriting Secrets Review Summary:

A Tool You’ll Return to Over and Over Again.

Look, this is a real kahuna of a book– and I’m not going to lie. I still haven’t used every single technique in Copywriting Secrets.

What I know for sure, however, is that each time I sit down to compose any of my marketing products, sales pages, ads, emails, and even social networks posts, I first thumb through my Copywriting Secrets book.

And I anticipate I’ll be doing that until I become a master copywriter. What about you?

Get a FREE copy of Copywriting Secrets.