Copywriting Secrets Review: Should You Get A FREE Copy?
Eight out of 10 people just read headlines.
Visitors to your website just checked out 20% of the material you compose.
People only check out the very first 2 words on a line– normally, they miss out on the 3rd word.
It’s numbers like this that make you believe you ought to employ a copywriter.
But then you discover the costs of employing a copywriter to get more clicks:
Summary: Copywriting Secrets is a powerful and essential book that will teach you how to get more clicks, acquire more visibility, attract more leads, make more subscribers, and and land more sales online.
Good freelance copywriters charge up to $250 per hour
Scammy ones will tell you that “all you really require to make sales is terrific sales copy” (lies).
75% of visitors to a site pay attention to the general quality of the copy, though, and they’ll avoid doing business with a business that does not have clean and professional copy.
Truths like these make you wonder if it’s all actually worth it– or if words-that-convert are a matter you can master yourself.
I’m going to let you in on a secret about efficient copywriting.
No newbie copywriter understands what works. They only learn what works after they go through some experimentation, get some genuine information around where customers are leaving and where they’re spending the most time, and improve the copy based upon the outcomes.
If they do not understand what works, how can they help you make more sales?
All you need are:
Copy solutions that assist you compose sales copy and then hook these transformative words into the bigger structure of your sales page.
A precise understanding of who your ideal customers are, what their greatest “discomforts” are, and where they presently live.
Particular, trustworthy, and constant “power” words that harness powerful, emotional and mental triggers that guide individuals to buy your product or services.
Which’s precisely what Copywriting Secrets, a essential and powerful book for anyone who wishes to generate income utilizing ads, e-mails, sales letters, teaches you to do.
What is Copywriting and Why Does it Matter?
It’s not an exaggeration when I state that everyone can utilize Copywriting Secrets.
When it comes to encouraging people to purchase, it’s a testament to the power of words. When you need to offer anything online, it’s likewise a clear recognition of simply how crucial material marketing has actually become.
Most people hear “copywriting” and they believe they’re speaking with somebody who practices copyright law.
Copywriting is no place as dry, arcane, or wordy as legalese. In fact, if you’re doing it right, you should be interacting info to your leads at a third-grade reading level.
That implies you value your prospects’ time and you wish to give them access to your deal as clearly and tactically as possible.
Now, the “method” part of copywriting tricks originates from knowing which buttons to push when you’re writing ad copy or how to tell a sales story that guides a client from being unaware about how to fix an issue to totally gung-ho about your solution.
But, in my experience, copywriting is simpler: It’s like being someone’s friend and their worst opponent all on one page.
Think of it by doing this:.
- An email,
- A sales page,
- A landing page,
- A social networks ad, or
- A websites,
… you start describing your reader’s deepest, darkest, most pervasive pain to them. You hold up an extremely unpleasant mirror.
Then, utilizing words, you continue to poke them all over it harms. Gradually, they keep in mind why they require to change, take action, or just make a different choice.
And after that, you’re their friend. You offer them a service that actually works, without being aggressive, scammy, or salesy.
Now, many business owners will inform you that what they want is for quality results in open their wallets and purchase. However the fact is that copywriting has to do with trading something much more important.
Something that’s almost a scarce resource.
With numerous options, offers, items, opportunities, and services, the only possible way for your prospects and readers to trust you, purchase from you, and stay faithful to you is through preserving their attention.
And absolutely nothing grabs attention on the Internet like copy and material.
Clearly, everybody can use a trustworthy method to master high-converting copy.
What is Copywriting Secrets?
The Copywriting Secrets book is not written by Russell Brunson– despite the fact that it looks similar to the DotCom Secrets book (a trilogy including Expert Secrets and the new edition of Traffic Secrets).
Instead, Copywriting Secrets is a book that utilizes the really solutions it’s attempting to teach you. As you go through this marketing book, you’ll have the ability to see persuasion in print and action.
Here’s an example of a sales letter, throughout a series of pages, that made Jim Edwards, author of the book, $2.5 million in sales.
2.5 M in Sales.
Hey, nobody stated that looking stunning became part of copywriting secrets. Instead, the book reveals you book how to use the power of words to:.
Get more clicks,.
Gain more visibility,.
Bring in more leads,.
Make more subscribers, and.
Land more sales online.
Many copywriting books try to teach you how to “write fantastic copy.”.
Other than that whenever you attempt, your words fail to convince anybody to buy– except maybe your mother and a couple of devoted friends.
The book shares with you the biggest secret about copywriting (and it doesn’t matter what you offer).
The power of words in well-written sales copy is not an art.
It’s a puzzle.
You do not compose copy– you assemble it.
According to the legendary advertiser, Eugene Schwartz, when you’re creating copy:.
” You are working with a series of foundation, you are putting the foundation together, and then you are putting them in certain structures. [Your words are] developing a little city of desire for your individual to live and come in.”.
Does this sound familiar?
If not, checked out that quote once again.
Consider another principle in marketing that relies on tactical positioning, foundation, and the logical, step-by-step journey that guides a prospect from start to finish.
The surface being a sale.
Which means that sales funnels and sales copy skills go hand-in-hand. Find out one and you’ll boost the experience of the other.
That’s what the Copywriting Secrets book does. Through 305 pages the book unloads 31 proven copywriting solutions to help you become a million-dollar copywriter.
Through the Copywriting Secrets book, you’ll learn to utilize the power of words to get people to act in such a natural and seamless method, your potential customers will not even understand they’re being encouraged.
Tip: One of the primary copywriting tricks, states Jim Edwards, is to make sales copy “disappear.”.
As the Copywriting Secrets book tagline states,.
” … no matter what you offer or who you sell it to!”.
Jim Edwards: The Author of the Copywriting Secrets Book.
There’s a reason why it’s Jim Edwards and not Brunson writing the Copywriting Secrets book.
Jim. Knows. Great. Sales Copy.
You might have seen him collaborating with Russell Brunson on Funnel Scripts, the copywriting software application from the developers of ClickFunnels.
Russell is smart– he understands his lane or location of proficiency lies in assisting entrepreneurs make make money from funnel structure.
Russel Brunson Copywriting Secrets Book.
Jim Edwards is the self-taught, go-to guru for success with sales copy. Simply have a look at his credentials:.
He’s the creator and owner of a direct action marketing company.
He commits hundreds of hours every year to training individually business owners in the Funnel Scripts neighborhood.
He’s a very popular author who has been operating online because he initially began offering e-books online in 1997! (does anybody even remember what the Web looked like in ’97 or was it a blur of pixels and dial-up noises?).
He’s released several deals for his own products and those of others utilizing sales letters that have actually created him $2.5 million and $3 million in income.
He’s been included in the New York Times, Entrepreneur Magazine, and numerous other leading publications for his copywriting proficiency.
Most importantly, he utilized his self-taught copywriting abilities to earn millions– the sort of money responsible for taking him from dead broke, bankrupt, and living in a trailer park to a paid-off home in 18 months.
Yes, you read that right.
If this isn’t the ideal guy to provide you in-depth training through the Copywriting Secrets book– who is?
Is Copywriting Secrets the Same As Funnel Scripts ?
Before we get into the complete review, I wish to let you understand that the Copywriting Secrets book is not the very same product as the Funnel Scripts software tool.
Funnel Scripts is a done-for-you copy generator that uses your knowledge of your clients and details of your offer to develop high-converting copy for your funnels, ads, blogs, e-mail newsletters, and more.
And that can conserve you a massive amount of time. It’s the best alternative to developing or keeping an internal copywriter copy from scratch.
A lot of the solutions that power Funnel Scripts are checked out even more in the Sales Story Secrets upsell (I’ll inform you more about that later on in my evaluation).
They may appear similar since Jim Edwards dealt with both– however that ought to simply demonstrate how powerful his ability as a copy creator really is.
The Copywriting Secrets book, on the other hand, will give you everything you need to customize, modify, and ideal conversion copy.
Go Deep Into the Copywriting Secrets Book.
The Copywriting Secrets book is everything about persuasion with words, right?
Well, there are numerous “tricks” to convincing people– and, typically, you have to utilize a mix of sales letters and sales copy solutions.
Copywriting Secrets Book Review
These secrets and insights interact so you can utilize the formulas to develop persuasion in time. Some examples in the book consist of:.
The “Love me. Your words need to elicit really strong feelings from people and force them to make a decision about you personally– it’s one of the most successful things your copy can do! (page 181).
Discover how to make more on each prospect, which is ideal for a sales funnel, using the “provide a shovel … then offer them a bulldozer” method for make more on each (page 179).
How to take a blank screen and transform that blinking cursor into a finished piece of sales copy FAST. It’s a method so powerful, you can use it to break through author’s block (page 168).
A 13-step sales message formula that reveals you how to quickly convince customers to purchase choice, using deeply deep-rooted psychological triggers (page 143-158).
Speak in the voice of your client and find the “magic” words clients utilize to describe what they want to buy (page 104).
8 particular places online that will show you the specific triggers motivating your prospective clients and getting them to invest their cash. You can utilize this to place your own item, service, training, software application (page 69-71).
How to rapidly put together the “building blocks” of sales copy that create a “little city of desire” for your customers and prospects (page 79).
The “Yellow Brick Road” Formula, another best formula for funnels, that leads individuals on a journey towards ultimately buying from you (page 178).
When you have a look at the sales page for the Copywriting Secrets book, it gets sort of overwhelming reading about the large amount of information Jim Edwards packs in a mere book.
I’ve broken down his deliverables into five standard areas. I’ll rapidly summarize what you need to anticipate in each area of the Copywriting Secrets book.
1. Copywriting Mindset Secrets.
Jim Edwards starts this area revealing you how to cultivate the copywriting state of mind, as he calls it. You’ll get a crash course on:.
All the trademarks of high-performing copywriting.
How to establish the practice.
How to approach nearly every piece of content you see from now on using a copywriter’s viewpoint on persuasion.
2. Sales Formula/Letter Secrets.
It’s not simply that fantastic copywriting leaves hints. This section reveals formulas and templates for emails, sales, and ads letters which have never ever stopped working.
3. Make ‘Em Thirsty Secrets.
The secret to offering through sales, emails, and advertisements letters? As Jim Edwards says, “Make ’em thirsty!” In other words, you wish to tickle those levers so they’ll buy much faster. And the best method to do that through copywriting is to use 4 basic sales stories.
The stories make your prospects “thirsty,” and your copywriting will direct individuals to the beverage. This is a tested pattern for success with copywriting.
4. Sell Without Selling Secrets.
Remember that among the very best copywriting tricks is to make it appear you’re not selling at all. This is the section that assists you master and embed those secret “stealth closes.”.
Keep in mind Columbo, popular for “playing dumb,” while covertly determining the truth? Well, Jim Edwards shows you how to utilize this section of the Copywriting Secrets book to give your customers value and close without pressure.
5. Copy Polishing Secrets.
Don’t be fooled by the name of this section in the Copywriting Secrets book. Copywriting is only as great as the quantity of tweaking and refining you do.
But you can also use the feedback to plug into a couple of proven techniques for enhancing your sales, ads, and e-mails letters. That’s what this area of the Copywriting Secrets book is everything about.
How to Get the Copywriting Secrets Book.
There are numerous methods to get Jim Edwards’ Copywriting Secrets book in your hands. Perhaps the most inexpensive is to head straight to the Copywriting Secrets book sales page.
Here, Jim sells the Copywriting Secrets book utilizing the reliable Free plus Shipping Cost offer. This implies that you’ll get the book for free as long as you pay the shipping costs. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else worldwide.
Jim likewise makes you a special promise. You can ask for a refund and you do not have to send the book back if you do not like it. You essentially get free shipping for the Copywriting Secrets book.
Where Can I Buy the Copywriting Secrets Audiobook?
To get the audiobook variation of the Copywriting Secrets book, all you require to do is get the original deal. The audio variation will appear as a “Special Offer” before you finish your purchase of the Copywriting Secrets book.
The 2nd “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that helps you develop the right stories that will motivate your audience, no matter what you offer.
sales story secrets.
When you’re all set to get even more in-depth with discovering copywriting tricks for any market, this is the book you want on your side.
Copywriting Secrets Review Summary:
A Tool You’ll Return to Over and Over Again.
Look, this is a genuine kahuna of a book– and I’m not going to lie. I still haven’t utilized every technique in Copywriting Secrets.
What I understand for sure, however, is that every time I sit down to write any of my marketing products, sales pages, advertisements, e-mails, and even social media posts, I first thumb through my Copywriting Secrets book.
And I anticipate I’ll be doing that till I become a master copywriter. What about you?