“Russell Brunson” “Funnel Hacking Live”

Copywriting Secrets Review: Should You Get A FREE Copy?

Eight out of 10 people just check out headlines.

Visitors to your site just checked out 20% of the content you compose.

Individuals only check out the very first two words on a line– normally, they miss out on the 3rd word.

It’s numbers like this that make you think you should work with a copywriter.

Then you learn about the expenses of employing a copywriter to get more clicks:

Summary: Copywriting Secrets is a basic and powerful book that will teach you how to get more clicks, acquire more presence, bring in more leads, earn more subscribers, and and land more sales online.

Great freelance copywriters charge up to $250 per hour

Scammy ones will tell you that “all you actually need to make sales is fantastic sales copy” (lies).

75% of visitors to a website take notice of the total quality of the copy, though, and they’ll prevent doing business with a company that doesn’t have expert and clean copy.

Realities like these make you question if it’s all really worth it– or if words-that-convert are a matter you can master yourself.

I’m going to let you in on a secret about efficient copywriting.

No newbie copywriter understands what works. They just learn what works after they go through some trial and error, acquire some genuine information around where clients are leaving and where they’re spending the most time, and refine the copy based on the results.

If they don’t know what works, how can they help you make more sales?

It’s “simple.”

All you need are:

Copy solutions that assist you write sales copy and after that hook these transformative words into the bigger structure of your sales page.

A precise understanding of who your ideal customers are, what their greatest “pains” are, and where they presently live.

Specific, trustworthy, and constant “power” words that harness effective, mental and emotional triggers that assist people to purchase your products and services.

Which’s exactly what Copywriting Secrets, a powerful and basic book for anybody who wants to earn money using ads, e-mails, sales letters, teaches you to do.

Get a FREE copy of Copywriting Secrets.

What is Copywriting and Why Does it Matter?

It’s not an exaggeration when I say that everybody can utilize Copywriting Secrets.

It’s a testament to the power of words when it pertains to motivating individuals to buy. It’s likewise a clear recognition of just how crucial content marketing has actually become when you require to sell anything online.

Most people hear “copywriting” and they believe they’re talking to somebody who practices copyright law.

However copywriting is nowhere as dry, arcane, or verbose as legalese. In fact, if you’re doing it right, you must be interacting details to your leads at a third-grade reading level.

That suggests you worth your potential customers’ time and you wish to provide access to your deal as plainly and tactically as possible.

Now, the “method” part of copywriting secrets originates from knowing which buttons to press when you’re writing ad copy or how to tell a sales story that guides a customer from being unaware about how to fix an issue to absolutely gung-ho about your service.

However, in my experience, copywriting is easier: It’s like being someone’s best friend and their worst opponent all on one page.

Think of it this way:.

Whether it’s:

  • An email,
  • A sales page,
  • A landing page,
  • A social networks ad, or
  • A web page,

… you start off describing your reader’s deepest, darkest, most prevalent pain to them. You hold up an extremely unpleasant mirror.

Then, utilizing words, you continue to poke them all over it harms. Slowly, they keep in mind why they need to alter, do something about it, or merely make a various decision.

And after that, you’re their best friend. You use them an option that really works, without being aggressive, scammy, or salesy.

Now, many business owners will inform you that what they want is for quality causes open their wallets and buy. The fact is that copywriting is about trading something far more important.

Something that’s nearly a limited resource.

And that’s attention.

With a lot of solutions, offers, items, chances, and services, the only possible way for your prospects and readers to trust you, buy from you, and stay loyal to you is through keeping their attention.

And absolutely nothing grabs attention on the Internet like copy and material.

Plainly, everybody can utilize a trusted method to master high-converting copy.

Get a FREE copy of Copywriting Secrets.

What is Copywriting Secrets?

The Copywriting Secrets book is not written by Russell Brunson– even though it looks comparable to the DotCom Secrets book (a trilogy including Expert Secrets and the new edition of Traffic Secrets).

Rather, Copywriting Secrets is a book that uses the really formulas it’s trying to teach you. As you go through this marketing book, you’ll be able to see persuasion in print and action.

Here’s an example of a sales letter, throughout a series of pages, that earned Jim Edwards, author of the book, $2.5 million in sales.

2.5 M in Sales.

Hey, no one stated that looking stunning belonged to copywriting tricks. Instead, the book reveals you book how to use the power of words to:.

Get more clicks,.

Gain more visibility,.

Draw in more leads,.

Make more customers, and.

Land more sales online.

Many copywriting books try to teach you how to “compose terrific copy.”.

Other than that whenever you try, your words fail to encourage anyone to purchase– other than maybe your mama and a few faithful pals.

The book shares with you the biggest secret about copywriting (and it does not matter what you sell).

Pay attention:

The power of words in well-written sales copy is not an art.

It’s a puzzle.

You don’t write copy– you assemble it.

According to the legendary marketer, Eugene Schwartz, when you’re creating copy:.

” You are working with a series of structure blocks, you are putting the structure blocks together, and then you are putting them in particular structures.

Does this sound familiar?

If not, checked out that quote once again.

Consider another principle in marketing that depends on strategic placement, foundation, and the logical, stepwise journey that guides a prospect from start to finish.

The surface being a sale.

Sales funnels.

Which implies that sales funnels and sales copy abilities go hand-in-hand. Discover one and you’ll improve the experience of the other.

That’s what the Copywriting Secrets book does. Through 305 pages the book unpacks 31 proven copywriting formulas to assist you become a million-dollar copywriter.

Through the Copywriting Secrets book, you’ll discover to utilize the power of words to get people to do something about it in such a seamless and natural way, your potential customers won’t even understand they’re being convinced.

Tip: One of the primary copywriting secrets, states Jim Edwards, is to make sales copy “vanish.”.

As the Copywriting Secrets book tagline states,.

” … no matter what you offer or who you sell it to!”.

Get a FREE copy of Copywriting Secrets.

Jim Edwards: The Author of the Copywriting Secrets Book.

There’s a reason it’s Jim Edwards and not Brunson writing the Copywriting Secrets book.

Jim. Knows. Great. Sales Copy.

Duration.

You may have seen him interacting with Russell Brunson on Funnel Scripts, the copywriting software from the creators of ClickFunnels.

Russell is sensible– he understands his lane or location of know-how lies in helping business owners make benefit from funnel structure.

Russel Brunson Copywriting Secrets Book.

Jim Edwards is the self-taught, go-to master for success with sales copy. Just take a look at his qualifications:.

He’s the founder and owner of a direct reaction marketing firm.

He dedicates hundreds of hours every year to coaching individually company owner in the Funnel Scripts neighborhood.

He’s a best-selling author who has been running online because he initially started selling e-books online in 1997! (does anyone even remember what the Web looked like in ’97 or was it a blur of pixels and dial-up sounds?).

He’s released multiple offers for his own items and those of others using sales letters that have actually produced him $2.5 million and $3 million in revenue.

He’s been included in the New York Times, Entrepreneur Magazine, and multiple other leading publications for his copywriting knowledge.

Most importantly, he used his self-taught copywriting abilities to make millions– the type of cash responsible for taking him from dead broke, bankrupt, and living in a trailer park to a paid-off home in 18 months.

Yes, you check out that.

So if this isn’t the best person to offer you thorough training through the Copywriting Secrets book– who is?

Is Copywriting Secrets the Same As Funnel Scripts ?

Prior to we enter into the full review, I want to let you know that the Copywriting Secrets book is not the same product as the Funnel Scripts software application tool.

Funnel Scripts is a done-for-you copy generator that utilizes your knowledge of your consumers and details of your offer to produce high-converting copy for your funnels, advertisements, blog sites, e-mail newsletters, and more.

And that can save you an enormous amount of time. It’s the perfect option to producing or keeping an internal copywriter copy from scratch.

In fact, a lot of the formulas that power Funnel Scripts are explored even more in the Sales Story Secrets upsell (I’ll inform you more about that later on in my evaluation).

Because Jim Edwards worked on both– however that ought to just show how powerful his capability as a copy creator really is, they might appear similar.

The Copywriting Secrets book, on the other hand, will provide you everything you require to customize, modify, and best conversion copy.

Get a FREE copy of Copywriting Secrets.

Go Deep Into the Copywriting Secrets Book.

The Copywriting Secrets book is all about persuasion with words, right?

Well, there are many “tricks” to persuading individuals– and, often, you need to utilize a mix of sales letters and sales copy formulas.

Copywriting Secrets Book Review

These insights and secrets collaborate so you can utilize the formulas to develop persuasion over time. Some examples in the book include:.

The “Love me. Your words should generate really strong emotions from individuals and require them to make a choice about you personally– it’s one of the most rewarding things your copy can do! (page 181).

Find out how to make more on each prospect, which is ideal for a sales funnel, utilizing the “provide a shovel … then sell them a bulldozer” method for make more on each (page 179).

How to take a blank screen and transform that blinking cursor into a finished piece of sales copy FAST. It’s a method so powerful, you can utilize it to break through writer’s block (page 168).

A 13-step sales message formula that reveals you how to immediately encourage customers to make a purchase decision, utilizing deeply deep-rooted mental triggers (page 143-158).

Speak in the voice of your customer and find the “magic” words customers use to describe what they want to buy (page 104).

8 specific places online that will show you the precise triggers inspiring your possible clients and getting them to invest their cash. You can use this to position your own item, service, coaching, software (page 69-71).

How to quickly put together the “foundation” of sales copy that develop a “little city of desire” for your prospects and clients (page 79).

The “Yellow Brick Road” Formula, another ideal formula for funnels, that leads people on a journey towards ultimately buying from you (page 178).

It gets sort of frustrating reading about the large quantity of information Jim Edwards packs in a mere book when you check out the sales page for the Copywriting Secrets book.

So I’ve broken down his deliverables into five standard areas. I’ll quickly summarize what you should expect in each section of the Copywriting Secrets book.

Get a FREE copy of Copywriting Secrets.

1. Copywriting Mindset Secrets.

Jim Edwards starts this area showing you how to cultivate the copywriting mindset, as he calls it. You’ll get a refresher course on:.

All the trademarks of high-performing copywriting.

How to establish the practice.

How to approach almost every piece of material you see from now on using a copywriter’s perspective on persuasion.

2. Sales Formula/Letter Secrets.

This is where the rubber satisfies the roadway. It’s not just that terrific copywriting leaves clues. It’s that great copy can constantly be plugged in and “built” using formulas– and these work no matter what you sell. This section exposes solutions and templates for ads, emails, and sales letters which have actually never stopped working.

3. Make ‘Em Thirsty Secrets.

The secret to selling through e-mails, sales, and advertisements letters? As Jim Edwards states, “Make ’em thirsty!” To put it simply, you wish to tickle those levers so they’ll buy faster. And the best way to do that through copywriting is to use 4 fundamental sales stories.

The stories make your prospects “thirsty,” and your copywriting will guide individuals to the beverage. This is a tested pattern for success with copywriting.

4. Offer Without Selling Secrets.

Bear in mind that among the very best copywriting tricks is to make it appear you’re not selling at all. This is the area that assists you master and embed those secret “stealth closes.”.

Keep in mind Columbo, well-known for “playing dumb,” while covertly figuring out the reality? Well, Jim Edwards shows you how to utilize this section of the Copywriting Secrets book to offer your clients worth and close without pressure.

Cha-ching!

5. Copy Polishing Secrets.

Don’t be tricked by the name of this section in the Copywriting Secrets book. Copywriting is just as excellent as the quantity of tweaking and refining you do.

You can also utilize the feedback to plug into a couple of proven techniques for improving your sales, ads, and emails letters. That’s what this area of the Copywriting Secrets book is all about.

How to Get the Copywriting Secrets Book.

There are several methods to get Jim Edwards’ Copywriting Secrets book in your hands. Maybe the most affordable is to head straight to the Copywriting Secrets book sales page.

Here, Jim sells the Copywriting Secrets book using the reliable Free plus Shipping Cost deal. This suggests that you’ll get the book totally free as long as you pay the shipping expenses. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else in the world.

Nevertheless, Jim likewise makes you a special promise. If you don’t like it, you can ask for a refund and you do not need to send out the book back. You basically get free shipping for the Copywriting Secrets book.

Get a FREE copy of Copywriting Secrets.

Where Can I Buy the Copywriting Secrets Audiobook?

To get the audiobook version of the Copywriting Secrets book, all you need to do is get the initial deal. The audio variation will turn up as a “Special Offer” before you complete your purchase of the Copywriting Secrets book.

The second “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that helps you produce the right stories that will motivate your audience, no matter what you sell.

sales story secrets.

This is the book you want on your side when you’re prepared to get even more in-depth with finding out copywriting secrets for any market.

Get a FREE copy of Copywriting Secrets.

Copywriting Secrets Review Summary:

A Tool You’ll Return to Over and Over Again.

Look, this is a real kahuna of a book– and I’m not going to lie. I still have not utilized every method in Copywriting Secrets.

What I understand for sure, however, is that every time I sit down to write any of my marketing materials, sales pages, advertisements, emails, and even social networks posts, I first thumb through my Copywriting Secrets book.

And I anticipate I’ll be doing that till I end up being a master copywriter. What about you?

Get a FREE copy of Copywriting Secrets.

Russell Brunson – Funnel Hacking Live

Copywriting Secrets Review: Should You Get A FREE Copy?

8 out of 10 individuals only check out headings.

Visitors to your site only checked out 20% of the material you compose.

Individuals only read the very first 2 words on a line– generally, they miss the 3rd word.

It’s numbers like this that make you believe you must employ a copywriter.

But then you find out about the expenses of working with a copywriter to get more clicks:

Russell Brunson - Funnel Hacking Live

Summary: Copywriting Secrets is a powerful and fundamental book that will teach you how to get more clicks, get more visibility, draw in more leads, earn more customers, and and land more sales online.

Good freelance copywriters charge up to $250 per hour

Scammy ones will tell you that “all you really need to make sales is fantastic sales copy” (lies).

75% of visitors to a website focus on the overall quality of the copy, however, and they’ll prevent doing business with a company that doesn’t have expert and tidy copy.

Facts like these make you question if it’s all truly worth it– or if words-that-convert are a matter you can master yourself.

I’m going to let you in on a secret about reliable copywriting.

No beginner copywriter understands what works. They only learn what works after they go through some trial and error, acquire some real information around where customers are leaving and where they’re spending the most time, and improve the copy based upon the results.

If they don’t understand what works, how can they assist you make more sales?

It’s “simple.”

All you require are:

Copy formulas that assist you write sales copy and then hook these transformative words into the bigger structure of your sales page.

A specific understanding of who your ideal clients are, what their greatest “pains” are, and where they presently live.

Specific, dependable, and constant “power” words that harness powerful, emotional and psychological triggers that assist people to buy your services and products.

And that’s exactly what Copywriting Secrets, a effective and essential book for anybody who wants to earn money using ads, e-mails, sales letters, teaches you to do.

Get a FREE copy of Copywriting Secrets.

What is Copywriting and Why Does it Matter?

It’s not an exaggeration when I say that everyone can utilize Copywriting Secrets.

It’s a testament to the power of words when it pertains to encouraging people to buy. When you need to sell anything online, it’s likewise a clear acknowledgement of just how crucial content marketing has actually ended up being.

Many people hear “copywriting” and they believe they’re speaking with someone who practices copyright law.

Copywriting is no place as dry, arcane, or wordy as legalese. If you’re doing it right, you must be communicating information to your leads at a third-grade reading level.

That indicates you value your prospects’ time and you wish to provide access to your offer as clearly and strategically as possible.

Now, the “technique” part of copywriting secrets comes from understanding which buttons to push when you’re composing ad copy or how to tell a sales story that guides a customer from being uninformed about how to resolve a problem to absolutely gung-ho about your solution.

However, in my experience, copywriting is simpler: It’s like being someone’s best friend and their worst enemy all on one page.

Think of it this way:.

Whether it’s:

  • An e-mail,
  • A sales page,
  • A landing page,
  • A social media advertisement, or
  • A web page,

… you start off describing your reader’s deepest, darkest, most prevalent discomfort to them. You hold up a really unpleasant mirror.

Then, utilizing words, you continue to poke them all over it hurts. Slowly, they keep in mind why they require to change, act, or merely make a different decision.

And then, you’re their friend. You offer them a service that in fact works, without being pushy, scammy, or salesy.

Now, numerous business owners will inform you that what they want is for quality results in open their wallets and buy. However the truth is that copywriting has to do with trading something far more valuable.

Something that’s almost a limited resource.

And that’s attention.

With so many solutions, deals, opportunities, services, and items, the only possible method for your readers and potential customers to trust you, purchase from you, and remain devoted to you is through maintaining their attention.

And nothing grabs attention on the Internet like copy and content.

Clearly, everybody can use a trusted way to master high-converting copy.

Get a FREE copy of Copywriting Secrets.

What is Copywriting Secrets?

The Copywriting Secrets book is not written by Russell Brunson– although it looks comparable to the DotCom Secrets book (a trilogy consisting of Expert Secrets and the brand-new edition of Traffic Secrets).

Instead, Copywriting Secrets is a book that uses the very formulas it’s trying to teach you. As you go through this marketing book, you’ll be able to see persuasion in print and action.

Here’s an example of a sales letter, throughout a series of pages, that earned Jim Edwards, author of the book, $2.5 million in sales.

2.5 M in Sales.

Hey, no one said that looking beautiful became part of copywriting secrets. Rather, the book reveals you book how to use the power of words to:.

Get more clicks,.

Gain more exposure,.

Attract more leads,.

Make more subscribers, and.

Land more sales online.

A lot of copywriting books try to teach you how to “write great copy.”.

Other than that whenever you attempt, your words fail to convince anybody to buy– other than perhaps your mom and a few loyal friends.

The book shares with you the biggest secret about copywriting (and it does not matter what you offer).

Take note:

The power of words in well-written sales copy is not an art.

It’s a puzzle.

You don’t compose copy– you assemble it.

According to the legendary advertiser, Eugene Schwartz, when you’re producing copy:.

” You are dealing with a series of building blocks, you are putting the building blocks together, and after that you are putting them in specific structures. [Your words are] building a little city of desire for your individual to live and come in.”.

Does this noise familiar?

If not, checked out that quote again.

Think of another concept in marketing that counts on strategic positioning, building blocks, and the logical, step-by-step journey that guides a possibility from start to finish.

The finish being a sale.

Sales funnels.

Which suggests that sales funnels and sales copy skills go together. Find out one and you’ll improve the experience of the other.

That’s what the Copywriting Secrets book does. Through 305 pages the book unpacks 31 proven copywriting formulas to assist you become a million-dollar copywriter.

Through the Copywriting Secrets book, you’ll find out to utilize the power of words to get people to act in such a natural and smooth way, your potential customers will not even realize they’re being encouraged.

Hint: One of the primary copywriting secrets, says Jim Edwards, is to make sales copy “vanish.”.

As the Copywriting Secrets book tagline says,.

” … no matter what you offer or who you offer it to!”.

Get a FREE copy of Copywriting Secrets.

Jim Edwards: The Author of the Copywriting Secrets Book.

There’s a reason why it’s Jim Edwards and not Brunson writing the Copywriting Secrets book.

Jim. Sales Copy.

Period.

You might have seen him collaborating with Russell Brunson on Funnel Scripts, the copywriting software application from the creators of ClickFunnels.

Russell is wise– he knows his lane or area of knowledge lies in helping business owners make benefit from funnel building.

Russell Brunson - Funnel Hacking Live

Russel Brunson Copywriting Secrets Book.

However Jim Edwards is the self-taught, go-to master for success with sales copy. Simply take a look at his qualifications:.

He’s the founder and owner of a direct reaction marketing firm.

He commits hundreds of hours every year to coaching one-on-one company owner in the Funnel Scripts neighborhood.

He’s a very popular author who has actually been running online given that he first started offering e-books online in 1997! (does anyone even remember what the Web appeared like in ’97 or was it a blur of pixels and dial-up noises?).

He’s launched numerous deals for his own products and those of others utilizing sales letters that have produced him $2.5 million and $3 million in earnings.

He’s been featured in the New York Times, Entrepreneur Magazine, and numerous other leading publications for his copywriting expertise.

Best of all, he utilized his self-taught copywriting abilities to earn millions– the sort of cash responsible for taking him from dead broke, bankrupt, and living in a trailer park to a paid-off home in 18 months.

Yes, you check out that.

If this isn’t the right man to offer you thorough training through the Copywriting Secrets book– who is?

Is Copywriting Secrets the Same As Funnel Scripts ?

Prior to we get into the complete evaluation, I wish to let you know that the Copywriting Secrets book is not the exact same item as the Funnel Scripts software application tool.

Funnel Scripts is a done-for-you copy generator that uses your understanding of your customers and details of your deal to develop high-converting copy for your funnels, ads, blogs, email newsletters, and more.

And that can conserve you an enormous quantity of time. It’s the ideal option to keeping an internal copywriter or creating copy from scratch.

In fact, a lot of the formulas that power Funnel Scripts are explored further in the Sales Story Secrets upsell (I’ll inform you more about that later in my evaluation).

They may seem similar due to the fact that Jim Edwards worked on both– however that must just demonstrate how effective his ability as a copy creator truly is.

The Copywriting Secrets book, on the other hand, will offer you whatever you require to tailor, tweak, and perfect conversion copy.

Get a FREE copy of Copywriting Secrets.

Go Deep Into the Copywriting Secrets Book.

The Copywriting Secrets book is all about persuasion with words?

Well, there are lots of “tricks” to persuading people– and, frequently, you have to use a mix of sales letters and sales copy solutions.

Copywriting Secrets Book Review

Russell Brunson - Funnel Hacking Live

These insights and secrets work together so you can use the formulas to construct persuasion gradually. Some examples in the book include:.

The “Love me. Dislike me. There’s no cash in the middle!” technique. Your words ought to elicit really strong emotions from individuals and require them to make a decision about you personally– it’s one of the most profitable things your copy can do! (page 181).

Find out how to make more on each prospect, which is ideal for a sales funnel, utilizing the “give them a shovel … then offer them a bulldozer” approach for make more on each (page 179).

How to take a blank screen and change that blinking cursor into a completed piece of sales copy FAST. It’s a strategy so powerful, you can utilize it to break through writer’s block (page 168).

A 13-step sales message formula that reveals you how to instantly encourage clients to make a purchase decision, utilizing deeply deep-rooted psychological triggers (page 143-158).

Speak in the voice of your consumer and find the “magic” words clients utilize to explain what they want to buy (page 104).

8 specific places online that will show you the exact triggers motivating your prospective clients and getting them to spend their money. You can utilize this to place your own item, service, training, software (page 69-71).

How to rapidly assemble the “foundation” of sales copy that create a “little city of desire” for your potential customers and clients (page 79).

The “Yellow Brick Road” Formula, another best formula for funnels, that leads people on a journey towards ultimately buying from you (page 178).

It gets sort of frustrating reading about the large amount of info Jim Edwards packs in a mere book when you check out the sales page for the Copywriting Secrets book.

So I’ve broken down his deliverables into five standard areas. I’ll quickly summarize what you need to expect in each section of the Copywriting Secrets book.

Get a FREE copy of Copywriting Secrets.

1. Copywriting Mindset Secrets.

Jim Edwards starts this section showing you how to cultivate the copywriting state of mind, as he calls it. You’ll get a crash course on:.

All the hallmarks of high-performing copywriting.

How to establish the practice.

How to approach practically every piece of content you see from now on utilizing a copywriter’s perspective on persuasion.

2. Sales Formula/Letter Secrets.

This is where the rubber satisfies the roadway. It’s not just that terrific copywriting leaves ideas. It’s that great copy can constantly be plugged in and “developed” utilizing solutions– and these work no matter what you sell. This area reveals formulas and templates for sales, advertisements, and e-mails letters which have actually never ever stopped working.

3. Make ‘Em Thirsty Secrets.

The trick to offering through emails, ads, and sales letters? And the finest way to do that through copywriting is to utilize 4 fundamental sales stories.

The stories make your prospects “thirsty,” and your copywriting will assist individuals to the drink. This is a tested pattern for success with copywriting.

4. Offer Without Selling Secrets.

Remember that one of the best copywriting tricks is to make it appear you’re not costing all. This is the section that helps you master and embed those secret “stealth closes.”.

Remember Columbo, popular for “playing dumb,” while privately figuring out the fact? Well, Jim Edwards shows you how to use this section of the Copywriting Secrets book to give your consumers worth and close without pressure.

Cha-ching!

5. Copy Polishing Secrets.

Don’t be tricked by the name of this section in the Copywriting Secrets book. Copywriting is just as great as the quantity of tweaking and refining you do.

However you can likewise use the feedback to plug into a couple of tested approaches for enhancing your emails, advertisements, and sales letters. That’s what this area of the Copywriting Secrets book is all about.

How to Get the Copywriting Secrets Book.

There are several methods to get Jim Edwards’ Copywriting Secrets book in your hands. Perhaps the most affordable is to head directly to the Copywriting Secrets book sales page.

Here, Jim offers the Copywriting Secrets book using the reliable Free plus Shipping Cost deal. This indicates that you’ll get the book totally free as long as you pay the shipping expenses. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else in the world.

Nevertheless, Jim also makes you an unique guarantee. You can ask for a refund and you do not have to send the book back if you don’t like it. You essentially get free shipping for the Copywriting Secrets book.

Get a FREE copy of Copywriting Secrets.

Where Can I Buy the Copywriting Secrets Audiobook?

To get the audiobook version of the Copywriting Secrets book, all you require to do is grab the initial offer. The audio variation will appear as a “Special Offer” prior to you finish your purchase of the Copywriting Secrets book.

The 2nd “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that helps you produce the right stories that will motivate your audience, no matter what you offer.

sales story tricks.

When you’re ready to get even more extensive with learning copywriting secrets for any market, this is the book you desire on your side.

Get a FREE copy of Copywriting Secrets.

Copywriting Secrets Review Summary:

A Tool You’ll Return to Over and Over Again.

Look, this is a real kahuna of a book– and I’m not going to lie. I still have not used every method in Copywriting Secrets.

What I know for sure, though, is that each time I take a seat to write any of my marketing products, sales pages, ads, e-mails, and even social media posts, I initially thumb through my Copywriting Secrets book.

And I expect I’ll be doing that up until I become a master copywriter. What about you?

Get a FREE copy of Copywriting Secrets.

Russell Brunson Funnel Hacking Live

Copywriting Secrets Review: Should You Get A FREE Copy?

Eight out of 10 people just check out headings.

Visitors to your website only checked out 20% of the material you compose.

People only check out the very first 2 words on a line– generally, they miss out on the third word.

It’s numbers like this that make you believe you must hire a copywriter.

Then you learn about the expenses of working with a copywriter to get more clicks:

Russell Brunson Funnel Hacking Live

Summary: Copywriting Secrets is a fundamental and powerful book that will teach you how to get more clicks, gain more exposure, attract more leads, make more subscribers, and and land more sales online.

Good freelance copywriters charge up to $250 per hour

Scammy ones will inform you that “all you actually need to make sales is excellent sales copy” (lies).

75% of visitors to a site take note of the total quality of the copy, however, and they’ll prevent working with a company that does not have expert and tidy copy.

Facts like these make you question if it’s all actually worth it– or if words-that-convert are a matter you can master yourself.

I’m going to let you in on a secret about effective copywriting.

No beginner copywriter understands what works. They only learn what works after they go through some trial and error, gain some genuine data around where customers are leaving and where they’re spending the most time, and improve the copy based on the outcomes.

So if they do not know what works, how can they help you make more sales?

It’s “basic.”

All you need are:

Copy solutions that help you write sales copy and after that hook these transformative words into the larger structure of your sales page.

A specific understanding of who your perfect consumers are, what their greatest “discomforts” are, and where they presently live.

Specific, dependable, and consistent “power” words that harness powerful, emotional and mental triggers that guide individuals to purchase your products and services.

And that’s exactly what Copywriting Secrets, a essential and effective book for anybody who wishes to generate income using ads, emails, sales letters, teaches you to do.

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What is Copywriting and Why Does it Matter?

It’s not an exaggeration when I state that everybody can utilize Copywriting Secrets.

When it comes to encouraging people to buy, it’s a testimony to the power of words. It’s likewise a clear recognition of simply how important content marketing has actually become when you require to offer anything online.

Most people hear “copywriting” and they think they’re speaking to somebody who practices copyright law.

However copywriting is nowhere as dry, arcane, or wordy as legalese. If you’re doing it right, you need to be interacting info to your leads at a third-grade reading level.

That indicates you value your potential customers’ time and you wish to give them access to your offer as plainly and tactically as possible.

Now, the “strategy” part of copywriting secrets comes from understanding which buttons to push when you’re composing advertisement copy or how to tell a sales story that guides a consumer from being unaware about how to resolve an issue to totally gung-ho about your option.

However, in my experience, copywriting is simpler: It’s like being somebody’s buddy and their worst opponent all on one page.

Think about it by doing this:.

Whether it’s:

  • An email,
  • A sales page,
  • A landing page,
  • A social networks advertisement, or
  • A web page,

… you start off explaining your reader’s deepest, darkest, most pervasive discomfort to them. You hold up a really undesirable mirror.

Using words, you continue to poke them all over it harms. Gradually, they keep in mind why they require to change, act, or just make a different decision.

And then, you’re their best friend. You offer them a solution that really works, without being pushy, scammy, or salesy.

Now, many business owners will tell you that what they want is for quality leads to open their wallets and buy. But the truth is that copywriting has to do with trading something even more important.

Something that’s practically a limited resource.

Which’s attention.

With a lot of services, offers, products, opportunities, and services, the only possible method for your readers and potential customers to trust you, purchase from you, and remain devoted to you is through maintaining their attention.

And absolutely nothing grabs attention on the Internet like copy and content.

Plainly, everybody can utilize a dependable way to master high-converting copy.

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What is Copywriting Secrets?

The Copywriting Secrets book is not composed by Russell Brunson– although it looks similar to the DotCom Secrets book (a trilogy including Expert Secrets and the new edition of Traffic Secrets).

Rather, Copywriting Secrets is a book that uses the really solutions it’s attempting to teach you. As you go through this marketing book, you’ll have the ability to see persuasion in print and action.

Here’s an example of a sales letter, across a series of pages, that earned Jim Edwards, author of the book, $2.5 million in sales.

2.5 M in Sales.

Hey, no one stated that looking lovely was part of copywriting tricks. Instead, the book reveals you book how to use the power of words to:.

Get more clicks,.

Gain more visibility,.

Attract more leads,.

Earn more subscribers, and.

Land more sales online.

Most copywriting books try to teach you how to “write fantastic copy.”.

Except that every time you try, your words fail to convince anyone to purchase– other than possibly your mom and a couple of loyal buddies.

The book shares with you the biggest secret about copywriting (and it doesn’t matter what you offer).

Take note:

The power of words in well-written sales copy is not an art.

It’s a puzzle.

You do not write copy– you assemble it.

According to the legendary marketer, Eugene Schwartz, when you’re creating copy:.

” You are dealing with a series of building blocks, you are putting the foundation together, and after that you are putting them in specific structures. [Your words are] developing a little city of desire for your individual to live and come in.”.

Does this sound familiar?

If not, checked out that quote again.

Think about another idea in marketing that counts on tactical positioning, building blocks, and the logical, stepwise journey that guides a possibility from start to finish.

The finish being a sale.

Sales funnels.

Which means that sales funnels and sales copy abilities go hand-in-hand. Learn one and you’ll improve the experience of the other.

That’s what the Copywriting Secrets book does. Through 305 pages the book unpacks 31 tested copywriting formulas to help you become a million-dollar copywriter.

Through the Copywriting Secrets book, you’ll find out to utilize the power of words to get people to take action in such a seamless and natural method, your prospects will not even understand they’re being persuaded.

Tip: One of the main copywriting tricks, says Jim Edwards, is to make sales copy “vanish.”.

As the Copywriting Secrets book tagline states,.

” … no matter what you offer or who you offer it to!”.

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Jim Edwards: The Author of the Copywriting Secrets Book.

There’s a reason it’s Jim Edwards and not Brunson composing the Copywriting Secrets book.

Jim. Sales Copy.

Period.

You might have seen him working together with Russell Brunson on Funnel Scripts, the copywriting software from the creators of ClickFunnels.

Russell is wise– he understands his lane or area of competence depends on helping entrepreneurs make profits from funnel building.

Russell Brunson Funnel Hacking Live

Russel Brunson Copywriting Secrets Book.

Jim Edwards is the self-taught, go-to expert for success with sales copy. Simply have a look at his qualifications:.

He’s the founder and owner of a direct reaction marketing firm.

He commits hundreds of hours every year to coaching individually business owners in the Funnel Scripts neighborhood.

He’s a very popular author who has been operating online considering that he first started selling e-books online in 1997! (does anyone even remember what the Web appeared like in ’97 or was it a blur of pixels and dial-up sounds?).

He’s introduced multiple deals for his own items and those of others utilizing sales letters that have actually generated him $2.5 million and $3 million in earnings.

He’s been included in the New York Times, Entrepreneur Magazine, and several other leading publications for his copywriting proficiency.

Best of all, he utilized his self-taught copywriting abilities to earn millions– the kind of money responsible for taking him from dead broke, insolvent, and living in a trailer park to a paid-off house in 18 months.

Yes, you read that right.

So if this isn’t the best man to give you extensive training through the Copywriting Secrets book– who is?

Is Copywriting Secrets the Same As Funnel Scripts ?

Before we get into the complete review, I want to let you understand that the Copywriting Secrets book is not the same product as the Funnel Scripts software application tool.

Funnel Scripts is a done-for-you copy generator that uses your understanding of your customers and details of your deal to produce high-converting copy for your funnels, ads, blog sites, email newsletters, and more.

And that can save you an enormous amount of time. It’s the ideal option to developing or keeping an internal copywriter copy from scratch.

A lot of the formulas that power Funnel Scripts are checked out even more in the Sales Story Secrets upsell (I’ll inform you more about that later on in my review).

They may seem similar since Jim Edwards dealt with both– however that must simply show how effective his capability as a copy creator genuinely is.

The Copywriting Secrets book, on the other hand, will give you whatever you need to customize, fine-tune, and best conversion copy.

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Go Deep Into the Copywriting Secrets Book.

The Copywriting Secrets book is all about persuasion with words, right?

Well, there are many “secrets” to convincing people– and, frequently, you need to employ a combination of sales letters and sales copy formulas.

Copywriting Secrets Book Review

Russell Brunson Funnel Hacking Live

These tricks and insights collaborate so you can utilize the formulas to construct persuasion in time. Some examples in the book include:.

The “Love me. Hate me. There’s no cash in the center!” strategy. Your words must elicit very strong feelings from people and force them to make a decision about you personally– it’s one of the most lucrative things your copy can do! (page 181).

Discover how to make more on each prospect, which is best for a sales funnel, utilizing the “provide a shovel … then offer them a bulldozer” technique for make more on each (page 179).

How to take a blank screen and change that blinking cursor into a completed piece of sales copy FAST. It’s a method so powerful, you can utilize it to break through author’s block (page 168).

A 13-step sales message formula that shows you how to immediately encourage customers to buy choice, utilizing deeply ingrained psychological triggers (page 143-158).

Speak in the voice of your customer and find the “magic” words customers use to explain what they wish to buy (page 104).

8 specific locations online that will reveal you the exact triggers inspiring your prospective clients and getting them to spend their money. You can utilize this to position your own product, service, coaching, software application (page 69-71).

How to quickly assemble the “building blocks” of sales copy that create a “little city of desire” for your potential customers and consumers (page 79).

The “Yellow Brick Road” Formula, another best formula for funnels, that leads individuals on a journey towards eventually purchasing from you (page 178).

It gets sort of frustrating reading about the sheer amount of information Jim Edwards loads in a mere book when you inspect out the sales page for the Copywriting Secrets book.

I’ve broken down his deliverables into 5 fundamental sections. I’ll quickly summarize what you must expect in each section of the Copywriting Secrets book.

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1. Copywriting Mindset Secrets.

Jim Edwards starts this area showing you how to cultivate the copywriting frame of mind, as he calls it. You’ll get a crash course on:.

All the trademarks of high-performing copywriting.

How to establish the practice.

How to approach almost every piece of material you see from now on using a copywriter’s point of view on persuasion.

2. Sales Formula/Letter Secrets.

This is where the rubber satisfies the road. It’s not just that terrific copywriting leaves clues. It’s that excellent copy can constantly be plugged in and “built” utilizing solutions– and these work no matter what you offer. This section reveals formulas and design templates for sales, advertisements, and e-mails letters which have actually never failed.

3. Make ‘Em Thirsty Secrets.

The secret to offering through emails, ads, and sales letters? And the finest method to do that through copywriting is to utilize four standard sales stories.

The stories make your potential customers “thirsty,” and your copywriting will direct individuals to the drink. This is a proven pattern for success with copywriting.

4. Offer Without Selling Secrets.

Bear in mind that among the best copywriting secrets is to make it appear you’re not costing all. This is the area that assists you master and embed those secret “stealth closes.”.

Keep in mind Columbo, popular for “playing dumb,” while secretly determining the reality? Well, Jim Edwards shows you how to utilize this section of the Copywriting Secrets book to offer your clients worth and close without pressure.

Cha-ching!

5. Copy Polishing Secrets.

Don’t be deceived by the name of this section in the Copywriting Secrets book. Copywriting is just as great as the quantity of tweaking and refining you do.

You can likewise use the feedback to plug into a few tested techniques for improving your emails, sales, and ads letters. That’s what this area of the Copywriting Secrets book is everything about.

How to Get the Copywriting Secrets Book.

There are numerous methods to get Jim Edwards’ Copywriting Secrets book in your hands. Perhaps the cheapest is to head directly to the Copywriting Secrets book sales page.

Here, Jim offers the Copywriting Secrets book utilizing the reliable Free plus Shipping Cost offer. This indicates that you’ll get the book totally free as long as you pay the shipping expenses. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else worldwide.

Jim likewise makes you a distinct pledge. You can ask for a refund and you do not have to send out the book back if you don’t like it. You basically secure free shipping for the Copywriting Secrets book.

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Where Can I Buy the Copywriting Secrets Audiobook?

To get the audiobook version of the Copywriting Secrets book, all you require to do is get the initial offer. The audio variation will appear as a “Special Offer” prior to you finish your purchase of the Copywriting Secrets book.

The second “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that helps you produce the ideal stories that will inspire your audience, no matter what you offer.

sales story tricks.

This is the book you want in your corner when you’re all set to get back at more in-depth with discovering copywriting secrets for any industry.

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Copywriting Secrets Review Summary:

A Tool You’ll Return to Over and Over Again.

Look, this is a real kahuna of a book– and I’m not going to lie. I still have not used each and every single technique in Copywriting Secrets.

What I know for sure, however, is that each time I sit down to write any of my marketing materials, sales pages, ads, e-mails, and even social media posts, I first thumb through my Copywriting Secrets book.

And I anticipate I’ll be doing that up until I end up being a master copywriter. What about you?

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