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Copywriting Secrets Review: Should You Get A FREE Copy?

8 out of 10 people just read headlines.

Visitors to your site only read 20% of the content you compose.

Individuals just read the first two words on a line– usually, they miss the third word.

It’s numbers like this that make you believe you ought to employ a copywriter.

Then you find out about the expenses of working with a copywriter to get more clicks:

Russell Brunson Fly Catcher Spud Gun

Summary: Copywriting Secrets is a essential and powerful book that will teach you how to get more clicks, get more visibility, attract more leads, earn more customers, and and land more sales online.

Good freelance copywriters charge up to $250 per hour

Scammy ones will inform you that “all you actually require to make sales is excellent sales copy” (lies).

75% of visitors to a website focus on the overall quality of the copy, though, and they’ll avoid doing business with a business that doesn’t have tidy and professional copy.

Facts like these make you wonder if it’s all truly worth it– or if words-that-convert are a matter you can master yourself.

I’m going to let you in on a secret about reliable copywriting.

No novice copywriter knows what works. They just discover what works after they go through some trial and error, gain some real information around where clients are leaving and where they’re spending the most time, and fine-tune the copy based upon the results.

So if they don’t know what works, how can they help you make more sales?

It’s “simple.”

All you need are:

Copy formulas that assist you write sales copy and after that hook these transformative words into the larger structure of your sales page.

An exact understanding of who your perfect customers are, what their biggest “discomforts” are, and where they presently live.

Particular, trustworthy, and consistent “power” words that harness powerful, emotional and psychological triggers that assist individuals to buy your services and products.

Which’s exactly what Copywriting Secrets, a effective and essential book for anyone who wishes to earn money using advertisements, e-mails, sales letters, teaches you to do.

Get a FREE copy of Copywriting Secrets.

What is Copywriting and Why Does it Matter?

It’s not an exaggeration when I state that everybody can use Copywriting Secrets.

It’s a testimony to the power of words when it comes to encouraging individuals to purchase. When you need to sell anything online, it’s also a clear acknowledgement of simply how essential content marketing has actually become.

Many people hear “copywriting” and they believe they’re speaking to somebody who practices copyright law.

Copywriting is no place as dry, arcane, or long-winded as legalese. In fact, if you’re doing it right, you should be interacting information to your leads at a third-grade reading level.

That implies you value your potential customers’ time and you want to give them access to your deal as clearly and strategically as possible.

Now, the “strategy” part of copywriting secrets originates from understanding which buttons to push when you’re writing ad copy or how to tell a sales story that guides a consumer from being uninformed about how to resolve a problem to completely gung-ho about your solution.

However, in my experience, copywriting is simpler: It’s like being someone’s best friend and their worst opponent all on one page.

Consider it this way:.

Whether it’s:

  • An e-mail,
  • A sales page,
  • A landing page,
  • A social networks advertisement, or
  • A websites,

… you begin explaining your reader’s deepest, darkest, most prevalent discomfort to them. You hold up a really unpleasant mirror.

Using words, you continue to poke them everywhere it harms. Slowly, they remember why they need to change, do something about it, or simply make a different choice.

And after that, you’re their best friend. You use them a solution that in fact works, without being aggressive, scammy, or salesy.

Now, many business owners will tell you that what they want is for quality causes open their wallets and buy. The reality is that copywriting is about trading something far more valuable.

Something that’s practically a scarce resource.

And that’s attention.

With so many services, deals, chances, services, and items, the only possible method for your readers and potential customers to trust you, buy from you, and stay devoted to you is through keeping their attention.

And nothing grabs attention on the Internet like copy and content.

Plainly, everybody can use a trustworthy method to master high-converting copy.

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What is Copywriting Secrets?

The Copywriting Secrets book is not composed by Russell Brunson– although it looks comparable to the DotCom Secrets book (a trilogy consisting of Expert Secrets and the brand-new edition of Traffic Secrets).

Rather, Copywriting Secrets is a book that utilizes the extremely solutions it’s trying to teach you. As you go through this marketing book, you’ll have the ability to see persuasion in print and action.

Here’s an example of a sales letter, throughout a series of pages, that made Jim Edwards, author of the book, $2.5 million in sales.

2.5 M in Sales.

Hey, no one stated that looking gorgeous became part of copywriting tricks. Rather, the book shows you book how to use the power of words to:.

Get more clicks,.

Gain more visibility,.

Draw in more leads,.

Earn more customers, and.

Land more sales online.

Many copywriting books attempt to teach you how to “write great copy.”.

Except that every time you try, your words stop working to convince anybody to purchase– other than possibly your mom and a few devoted good friends.

But the book shares with you the greatest secret about copywriting (and it doesn’t matter what you sell).

Focus:

The power of words in well-written sales copy is not an art.

It’s a puzzle.

You do not write copy– you assemble it.

According to the famous advertiser, Eugene Schwartz, when you’re creating copy:.

” You are working with a series of building blocks, you are putting the structure blocks together, and then you are putting them in certain structures.

Does this noise familiar?

If not, read that quote again.

Consider another idea in marketing that relies on strategic positioning, building blocks, and the sensible, step-by-step journey that guides a prospect from start to finish.

The finish being a sale.

Sales funnels.

Which indicates that sales funnels and sales copy abilities go together. Discover one and you’ll boost the experience of the other.

That’s what the Copywriting Secrets book does. Through 305 pages the book unpacks 31 tested copywriting solutions to assist you become a million-dollar copywriter.

Through the Copywriting Secrets book, you’ll discover to use the power of words to get people to act in such a seamless and natural method, your prospects will not even realize they’re being encouraged.

Tip: One of the primary copywriting secrets, states Jim Edwards, is to make sales copy “disappear.”.

As the Copywriting Secrets book tagline says,.

” … no matter what you offer or who you offer it to!”.

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Jim Edwards: The Author of the Copywriting Secrets Book.

There’s a reason why it’s Jim Edwards and not Brunson composing the Copywriting Secrets book.

Jim. Knows. Great. Sales Copy.

Duration.

You might have seen him collaborating with Russell Brunson on Funnel Scripts, the copywriting software from the developers of ClickFunnels.

Russell is sensible– he knows his lane or location of competence depends on helping entrepreneurs make profits from funnel structure.

Russell Brunson Fly Catcher Spud Gun

Russel Brunson Copywriting Secrets Book.

Jim Edwards is the self-taught, go-to expert for success with sales copy. Simply take a look at his qualifications:.

He’s the founder and owner of a direct reaction marketing company.

He commits hundreds of hours every year to training individually business owners in the Funnel Scripts neighborhood.

He’s a best-selling author who has actually been running online given that he initially started offering e-books online in 1997! (does anyone even remember what the Web appeared like in ’97 or was it a blur of pixels and dial-up noises?).

He’s introduced several offers for his own products and those of others using sales letters that have created him $2.5 million and $3 million in earnings.

He’s been featured in the New York Times, Entrepreneur Magazine, and numerous other leading publications for his copywriting knowledge.

Most importantly, he used his self-taught copywriting abilities to make millions– the sort of money responsible for taking him from dead broke, bankrupt, and living in a trailer park to a paid-off home in 18 months.

Yes, you read that.

So if this isn’t the right person to give you extensive training through the Copywriting Secrets book– who is?

Is Copywriting Secrets the Same As Funnel Scripts ?

Prior to we get into the complete review, I wish to let you know that the Copywriting Secrets book is not the same product as the Funnel Scripts software tool.

Funnel Scripts is a done-for-you copy generator that utilizes your understanding of your clients and information of your deal to develop high-converting copy for your funnels, ads, blogs, email newsletters, and more.

Which can conserve you a huge quantity of time. It’s the perfect option to keeping an internal copywriter or producing copy from scratch.

In fact, a lot of the formulas that power Funnel Scripts are checked out even more in the Sales Story Secrets upsell (I’ll inform you more about that later on in my review).

They might seem similar because Jim Edwards worked on both– but that should simply demonstrate how powerful his capability as a copy creator really is.

The Copywriting Secrets book, on the other hand, will provide you everything you require to personalize, tweak, and perfect conversion copy.

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Go Deep Into the Copywriting Secrets Book.

The Copywriting Secrets book is all about persuasion with words?

Well, there are numerous “secrets” to convincing people– and, frequently, you have to use a mix of sales letters and sales copy solutions.

Copywriting Secrets Book Review

Russell Brunson Fly Catcher Spud Gun

These insights and tricks collaborate so you can utilize the formulas to construct persuasion gradually. Some examples in the book consist of:.

The “Love me. Dislike me. There’s no money in the middle!” strategy. Your words must elicit really strong emotions from individuals and require them to make a decision about you personally– it’s one of the most rewarding things your copy can do! (page 181).

Discover how to make more on each possibility, which is perfect for a sales funnel, utilizing the “give them a shovel … then sell them a bulldozer” approach for make more on each (page 179).

How to take a blank screen and transform that blinking cursor into an ended up piece of sales copy FAST. It’s a technique so powerful, you can utilize it to break through author’s block (page 168).

A 13-step sales message formula that shows you how to immediately encourage consumers to make a purchase decision, utilizing deeply ingrained mental triggers (page 143-158).

Speak in the voice of your customer and find the “magic” words customers use to explain what they wish to buy (page 104).

8 specific locations online that will reveal you the precise triggers motivating your prospective customers and getting them to spend their cash. You can utilize this to position your own item, service, training, software application (page 69-71).

How to rapidly put together the “building blocks” of sales copy that create a “little city of desire” for your potential customers and customers (page 79).

The “Yellow Brick Road” Formula, another best formula for funnels, that leads individuals on a journey towards ultimately purchasing from you (page 178).

When you check out the sales page for the Copywriting Secrets book, it gets sort of overwhelming reading about the sheer amount of information Jim Edwards crams in a mere book.

So I’ve broken down his deliverables into five fundamental sections. I’ll rapidly summarize what you should expect in each area of the Copywriting Secrets book.

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1. Copywriting Mindset Secrets.

Jim Edwards begins this section showing you how to cultivate the copywriting frame of mind, as he calls it. You’ll get a crash course on:.

All the trademarks of high-performing copywriting.

How to establish the practice.

How to approach nearly every piece of content you see from now on utilizing a copywriter’s perspective on persuasion.

2. Sales Formula/Letter Secrets.

It’s not simply that great copywriting leaves hints. This area exposes solutions and templates for ads, emails, and sales letters which have actually never stopped working.

3. Make ‘Em Thirsty Secrets.

The secret to offering through emails, sales, and ads letters? As Jim Edwards states, “Make ’em thirsty!” In other words, you wish to tickle those levers so they’ll buy faster. And the best way to do that through copywriting is to utilize four basic sales stories.

The stories make your potential customers “thirsty,” and your copywriting will guide people to the drink. This is a proven pattern for success with copywriting.

4. Offer Without Selling Secrets.

Bear in mind that among the best copywriting secrets is to make it appear you’re not costing all. This is the area that assists you master and embed those secret “stealth closes.”.

Remember Columbo, well-known for “playing dumb,” while covertly determining the fact? Well, Jim Edwards reveals you how to use this section of the Copywriting Secrets book to provide your clients worth and close without pressure.

Cha-ching!

5. Copy Polishing Secrets.

Don’t be tricked by the name of this area in the Copywriting Secrets book. Copywriting is just as great as the amount of tweaking and refining you do.

But you can likewise use the feedback to plug into a couple of proven methods for enhancing your sales, advertisements, and e-mails letters. That’s what this area of the Copywriting Secrets book is everything about.

How to Get the Copywriting Secrets Book.

There are several ways to get Jim Edwards’ Copywriting Secrets book in your hands. Maybe the least expensive is to head directly to the Copywriting Secrets book sales page.

Here, Jim offers the Copywriting Secrets book using the tried-and-true Free plus Shipping Cost offer. This means that you’ll get the book free of charge as long as you pay the shipping expenses. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else in the world.

Jim likewise makes you a distinct guarantee. You can ask for a refund and you don’t have to send the book back if you do not like it. You essentially secure free shipping for the Copywriting Secrets book.

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Where Can I Buy the Copywriting Secrets Audiobook?

To get the audiobook version of the Copywriting Secrets book, all you need to do is grab the original offer. The audio variation will pop up as a “Special Offer” prior to you complete your purchase of the Copywriting Secrets book.

The 2nd “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that helps you produce the ideal stories that will inspire your audience, no matter what you sell.

sales story tricks.

When you’re prepared to get even more in-depth with discovering copywriting tricks for any market, this is the book you desire on your side.

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Copywriting Secrets Review Summary:

A Tool You’ll Return to Over and Over Again.

Look, this is a real kahuna of a book– and I’m not going to lie. I still have not utilized each and every single technique in Copywriting Secrets.

What I know for sure, however, is that every time I take a seat to compose any of my marketing materials, sales pages, advertisements, emails, and even social networks posts, I initially thumb through my Copywriting Secrets book.

And I anticipate I’ll be doing that until I become a master copywriter. What about you?

Get a FREE copy of Copywriting Secrets.