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Copywriting Secrets Review: Should You Get A FREE Copy?

Eight out of 10 people only check out headlines.

Visitors to your site just checked out 20% of the material you write.

People only check out the very first 2 words on a line– usually, they miss the 3rd word.

It’s numbers like this that make you believe you need to employ a copywriter.

Then you learn about the expenses of working with a copywriter to get more clicks:

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Summary: Copywriting Secrets is a effective and essential book that will teach you how to get more clicks, get more visibility, draw in more leads, earn more subscribers, and and land more sales online.

Good freelance copywriters charge up to $250 per hour

Scammy ones will inform you that “all you actually need to make sales is terrific sales copy” (lies).

75% of visitors to a site focus on the overall quality of the copy, though, and they’ll prevent working with a business that does not have expert and tidy copy.

Facts like these make you wonder if it’s all truly worth it– or if words-that-convert are a matter you can master yourself.

I’m going to let you in on a secret about efficient copywriting.

No novice copywriter knows what works. They just learn what works after they go through some trial and error, get some real data around where consumers are leaving and where they’re investing the most time, and fine-tune the copy based on the results.

So if they do not understand what works, how can they help you make more sales?

It’s “easy.”

All you need are:

Copy formulas that assist you write sales copy and then hook these transformative words into the larger structure of your sales page.

A specific understanding of who your perfect clients are, what their greatest “pains” are, and where they currently live.

Particular, dependable, and consistent “power” words that harness effective, psychological and psychological triggers that direct people to purchase your services and products.

Which’s precisely what Copywriting Secrets, a essential and effective book for anyone who wishes to make money utilizing advertisements, e-mails, sales letters, teaches you to do.

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What is Copywriting and Why Does it Matter?

When I say that everyone can utilize Copywriting Secrets, it’s not an exaggeration.

When it comes to motivating individuals to buy, it’s a testimony to the power of words. When you require to sell anything online, it’s also a clear acknowledgement of simply how crucial material marketing has ended up being.

Most people hear “copywriting” and they believe they’re talking with someone who practices copyright law.

However copywriting is nowhere as dry, arcane, or verbose as legalese. In fact, if you’re doing it right, you must be communicating information to your leads at a third-grade reading level.

That indicates you value your potential customers’ time and you want to give them access to your offer as clearly and strategically as possible.

Now, the “technique” part of copywriting secrets comes from understanding which buttons to press when you’re writing advertisement copy or how to inform a sales story that guides a consumer from being unaware about how to resolve an issue to totally gung-ho about your service.

But, in my experience, copywriting is easier: It’s like being someone’s best friend and their worst opponent all on one page.

Think of it this way:.

Whether it’s:

  • An email,
  • A sales page,
  • A landing page,
  • A social networks advertisement, or
  • A websites,

… you begin explaining your reader’s deepest, darkest, most pervasive pain to them. You hold up a really undesirable mirror.

Using words, you continue to poke them everywhere it hurts. Gradually, they remember why they need to change, do something about it, or simply make a various choice.

And then, you’re their friend. You provide them a solution that really works, without being pushy, scammy, or salesy.

Now, many business owners will inform you that what they desire is for quality leads to open their wallets and purchase. The fact is that copywriting is about trading something far more important.

Something that’s practically a limited resource.

And that’s attention.

With so many services, deals, opportunities, services, and items, the only possible method for your readers and prospects to trust you, buy from you, and stay faithful to you is through maintaining their attention.

And absolutely nothing grabs attention on the Internet like copy and content.

Clearly, everyone can utilize a reliable method to master high-converting copy.

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What is Copywriting Secrets?

The Copywriting Secrets book is not written by Russell Brunson– although it looks comparable to the DotCom Secrets book (a trilogy including Expert Secrets and the brand-new edition of Traffic Secrets).

Rather, Copywriting Secrets is a book that utilizes the really solutions it’s trying to teach you. As you go through this marketing book, you’ll have the ability to see persuasion in print and action.

Here’s an example of a sales letter, throughout a series of pages, that made Jim Edwards, author of the book, $2.5 million in sales.

2.5 M in Sales.

Hey, nobody stated that looking lovely was part of copywriting tricks. Rather, the book shows you book how to use the power of words to:.

Get more clicks,.

Gain more presence,.

Attract more leads,.

Earn more subscribers, and.

Land more sales online.

A lot of copywriting books attempt to teach you how to “compose excellent copy.”.

Except that every time you try, your words fail to convince anybody to buy– except perhaps your mommy and a few faithful buddies.

But the book shares with you the best secret about copywriting (and it doesn’t matter what you offer).

Pay attention:

The power of words in well-written sales copy is not an art.

It’s a puzzle.

You do not compose copy– you assemble it.

According to the legendary marketer, Eugene Schwartz, when you’re developing copy:.

” You are dealing with a series of building blocks, you are putting the foundation together, and then you are putting them in specific structures. [Your words are] building a little city of desire for your person to live and come in.”.

Does this noise familiar?

If not, checked out that quote once again.

Consider another concept in marketing that depends on tactical positioning, foundation, and the sensible, step-by-step journey that guides a possibility from start to finish.

The finish being a sale.

Sales funnels.

Which indicates that sales funnels and sales copy skills go together. Find out one and you’ll enhance the experience of the other.

That’s what the Copywriting Secrets book does. Through 305 pages the book unpacks 31 proven copywriting solutions to help you become a million-dollar copywriter.

Through the Copywriting Secrets book, you’ll find out to utilize the power of words to get people to take action in such a natural and seamless method, your prospects will not even recognize they’re being encouraged.

Hint: One of the primary copywriting secrets, says Jim Edwards, is to make sales copy “disappear.”.

As the Copywriting Secrets book tagline states,.

” … no matter what you offer or who you offer it to!”.

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Jim Edwards: The Author of the Copywriting Secrets Book.

There’s a reason that it’s Jim Edwards and not Brunson composing the Copywriting Secrets book.

Jim. Knows. Great. Sales Copy.

Duration.

You may have seen him working together with Russell Brunson on Funnel Scripts, the copywriting software application from the creators of ClickFunnels.

Russell is wise– he understands his lane or location of expertise depends on helping business owners make profits from funnel structure.

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Russel Brunson Copywriting Secrets Book.

However Jim Edwards is the self-taught, go-to guru for success with sales copy. Simply take a look at his credentials:.

He’s the founder and owner of a direct action marketing firm.

He commits hundreds of hours every year to coaching one-on-one business owners in the Funnel Scripts community.

He’s a very popular author who has actually been running online since he initially started selling e-books online in 1997! (does anyone even remember what the Web appeared like in ’97 or was it a blur of pixels and dial-up sounds?).

He’s launched several offers for his own products and those of others using sales letters that have actually created him $2.5 million and $3 million in revenue.

He’s been included in the New York Times, Entrepreneur Magazine, and numerous other leading publications for his copywriting knowledge.

Most importantly, he utilized his self-taught copywriting skills to earn millions– the sort of cash responsible for taking him from dead broke, bankrupt, and living in a trailer park to a paid-off home in 18 months.

Yes, you check out that right.

If this isn’t the best man to provide you extensive training through the Copywriting Secrets book– who is?

Is Copywriting Secrets the Same As Funnel Scripts ?

Before we enter into the complete evaluation, I want to let you know that the Copywriting Secrets book is not the exact same product as the Funnel Scripts software tool.

Funnel Scripts is a done-for-you copy generator that uses your understanding of your clients and details of your offer to create high-converting copy for your funnels, ads, blog sites, e-mail newsletters, and more.

Which can save you an enormous amount of time. It’s the perfect option to producing or keeping an internal copywriter copy from scratch.

In fact, a great deal of the formulas that power Funnel Scripts are explored even more in the Sales Story Secrets upsell (I’ll tell you more about that later on in my evaluation).

They may seem similar due to the fact that Jim Edwards dealt with both– however that should simply demonstrate how powerful his capability as a copy developer genuinely is.

The Copywriting Secrets book, on the other hand, will offer you everything you require to tailor, tweak, and best conversion copy.

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Go Deep Into the Copywriting Secrets Book.

The Copywriting Secrets book is all about persuasion with words?

Well, there are lots of “tricks” to persuading individuals– and, often, you have to use a combination of sales letters and sales copy solutions.

Copywriting Secrets Book Review

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These secrets and insights interact so you can use the formulas to develop persuasion in time. Some examples in the book consist of:.

The “Love me. Your words need to elicit extremely strong feelings from individuals and require them to make a decision about you personally– it’s one of the most rewarding things your copy can do! (page 181).

Learn how to make more on each possibility, which is ideal for a sales funnel, using the “provide a shovel … then offer them a bulldozer” method for make more on each (page 179).

How to take a blank screen and change that blinking cursor into an ended up piece of sales copy FAST. It’s a method so powerful, you can use it to break through author’s block (page 168).

A 13-step sales message formula that shows you how to quickly convince clients to make a purchase choice, using deeply ingrained mental triggers (page 143-158).

Speak in the voice of your consumer and discover the “magic” words clients use to explain what they want to buy (page 104).

8 specific locations online that will reveal you the precise triggers inspiring your potential customers and getting them to spend their money. You can utilize this to position your own item, service, coaching, software (page 69-71).

How to quickly assemble the “foundation” of sales copy that create a “little city of desire” for your potential customers and customers (page 79).

The “Yellow Brick Road” Formula, another ideal formula for funnels, that leads individuals on a journey towards ultimately purchasing from you (page 178).

When you take a look at the sales page for the Copywriting Secrets book, it gets sort of overwhelming reading about the large amount of info Jim Edwards crams in a mere book.

I’ve broken down his deliverables into 5 standard areas. I’ll quickly summarize what you should anticipate in each area of the Copywriting Secrets book.

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1. Copywriting Mindset Secrets.

Jim Edwards starts this area revealing you how to cultivate the copywriting mindset, as he calls it. You’ll get a refresher course on:.

All the trademarks of high-performing copywriting.

How to establish the practice.

How to approach practically every piece of material you see from now on utilizing a copywriter’s perspective on persuasion.

2. Sales Formula/Letter Secrets.

It’s not simply that fantastic copywriting leaves ideas. This section reveals solutions and design templates for emails, sales, and advertisements letters which have actually never failed.

3. Make ‘Em Thirsty Secrets.

The trick to selling through e-mails, ads, and sales letters? And the finest method to do that through copywriting is to utilize four standard sales stories.

The stories make your prospects “thirsty,” and your copywriting will guide individuals to the beverage. This is a tested pattern for success with copywriting.

4. Offer Without Selling Secrets.

Remember that among the very best copywriting secrets is to make it appear you’re not costing all. This is the section that helps you master and embed those secret “stealth closes.”.

Remember Columbo, famous for “playing dumb,” while secretly figuring out the reality? Well, Jim Edwards shows you how to utilize this section of the Copywriting Secrets book to offer your consumers value and close without pressure.

Cha-ching!

5. Copy Polishing Secrets.

Do not be tricked by the name of this section in the Copywriting Secrets book. It’s not optional. Copywriting is only as good as the amount of tweaking and refining you do. Often, you can use information to direct your decisions.

However you can likewise utilize the feedback to plug into a couple of proven techniques for enhancing your ads, sales, and e-mails letters. That’s what this section of the Copywriting Secrets book is all about.

How to Get the Copywriting Secrets Book.

There are numerous methods to get Jim Edwards’ Copywriting Secrets book in your hands. Maybe the most affordable is to head straight to the Copywriting Secrets book sales page.

Here, Jim sells the Copywriting Secrets book using the tried-and-true Free plus Shipping Cost deal. This indicates that you’ll get the book free of charge as long as you pay the shipping costs. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else on the planet.

Nevertheless, Jim also makes you a distinct pledge. If you don’t like it, you can request a refund and you do not need to send out the book back. You basically get free shipping for the Copywriting Secrets book.

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Where Can I Buy the Copywriting Secrets Audiobook?

To get the audiobook version of the Copywriting Secrets book, all you require to do is get the original deal. The audio variation will turn up as a “Special Offer” prior to you finish your purchase of the Copywriting Secrets book.

The second “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that assists you create the best stories that will motivate your audience, no matter what you sell.

sales story secrets.

This is the book you desire in your corner when you’re all set to get even more extensive with learning copywriting secrets for any industry.

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Copywriting Secrets Review Summary:

A Tool You’ll Return to Over and Over Again.

Look, this is a real kahuna of a book– and I’m not going to lie. I still haven’t used each and every single method in Copywriting Secrets.

What I know for sure, though, is that each time I sit down to write any of my marketing materials, sales pages, ads, e-mails, and even social media posts, I initially thumb through my Copywriting Secrets book.

And I expect I’ll be doing that until I become a master copywriter. What about you?

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