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Copywriting Secrets Review: Should You Get A FREE Copy?

Eight out of 10 people just read headlines.

Visitors to your site only checked out 20% of the material you compose.

Individuals only check out the first 2 words on a line– generally, they miss the 3rd word.

It’s numbers like this that make you believe you need to hire a copywriter.

But then you find out about the costs of hiring a copywriter to get more clicks:

Russell Brunson Energy Drinl

Summary: Copywriting Secrets is a fundamental and powerful book that will teach you how to get more clicks, acquire more exposure, attract more leads, earn more customers, and and land more sales online.

Excellent freelance copywriters charge up to $250 per hour

Scammy ones will inform you that “all you truly require to make sales is fantastic sales copy” (lies).

75% of visitors to a website focus on the general quality of the copy, however, and they’ll prevent doing business with a company that does not have professional and clean copy.

Truths like these make you question if it’s all really worth it– or if words-that-convert are a matter you can master yourself.

I’m going to let you in on a secret about reliable copywriting.

No beginner copywriter understands what works. They just find out what works after they go through some experimentation, get some real data around where clients are leaving and where they’re spending the most time, and refine the copy based on the outcomes.

If they don’t understand what works, how can they assist you make more sales?

It’s “basic.”

All you require are:

Copy formulas that assist you compose sales copy and after that hook these transformative words into the larger structure of your sales page.

A precise understanding of who your ideal customers are, what their greatest “pains” are, and where they currently live.

Particular, reputable, and consistent “power” words that harness powerful, emotional and mental triggers that assist people to purchase your products and services.

Which’s precisely what Copywriting Secrets, a basic and effective book for anyone who wants to make money utilizing advertisements, emails, sales letters, teaches you to do.

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What is Copywriting and Why Does it Matter?

When I state that everybody can utilize Copywriting Secrets, it’s not an exaggeration.

It’s a testimony to the power of words when it comes to inspiring individuals to purchase. It’s also a clear recognition of just how important content marketing has become when you need to offer anything online.

Most people hear “copywriting” and they think they’re speaking with someone who practices copyright law.

But copywriting is nowhere as dry, arcane, or wordy as legalese. If you’re doing it right, you need to be interacting info to your leads at a third-grade reading level.

That means you worth your potential customers’ time and you wish to give them access to your offer as plainly and tactically as possible.

Now, the “method” part of copywriting tricks originates from knowing which buttons to press when you’re writing advertisement copy or how to inform a sales story that guides a client from being uninformed about how to solve a problem to absolutely gung-ho about your option.

But, in my experience, copywriting is easier: It’s like being somebody’s buddy and their worst opponent all on one page.

Think of it in this manner:.

Whether it’s:

  • An email,
  • A sales page,
  • A landing page,
  • A social media ad, or
  • A web page,

… you begin describing your reader’s inmost, darkest, most pervasive pain to them. You hold up a really undesirable mirror.

Using words, you continue to poke them all over it injures. Gradually, they remember why they need to change, act, or simply make a different choice.

And then, you’re their buddy. You use them a service that actually works, without being pushy, scammy, or salesy.

Now, many entrepreneurs will inform you that what they desire is for quality results in open their wallets and purchase. But the fact is that copywriting has to do with trading something even more important.

Something that’s almost a scarce resource.

Which’s attention.

With a lot of services, deals, services, items, and opportunities, the only possible way for your potential customers and readers to trust you, purchase from you, and remain faithful to you is through preserving their attention.

And nothing grabs attention on the Internet like copy and content.

Clearly, everyone can utilize a dependable way to master high-converting copy.

Get a FREE copy of Copywriting Secrets.

What is Copywriting Secrets?

The Copywriting Secrets book is not written by Russell Brunson– despite the fact that it looks comparable to the DotCom Secrets book (a trilogy consisting of Expert Secrets and the brand-new edition of Traffic Secrets).

Rather, Copywriting Secrets is a book that utilizes the extremely solutions it’s attempting to teach you. As you go through this marketing book, you’ll be able to see persuasion in print and action.

Here’s an example of a sales letter, throughout a series of pages, that made Jim Edwards, author of the book, $2.5 million in sales.

2.5 M in Sales.

Hey, no one said that looking beautiful became part of copywriting secrets. Instead, the book reveals you book how to utilize the power of words to:.

Get more clicks,.

Gain more presence,.

Draw in more leads,.

Make more subscribers, and.

Land more sales online.

A lot of copywriting books attempt to teach you how to “compose fantastic copy.”.

Other than that whenever you attempt, your words stop working to encourage anybody to buy– except maybe your mother and a few loyal good friends.

The book shares with you the greatest secret about copywriting (and it doesn’t matter what you sell).

Focus:

The power of words in well-written sales copy is not an art.

It’s a puzzle.

You don’t compose copy– you assemble it.

According to the famous advertiser, Eugene Schwartz, when you’re developing copy:.

” You are working with a series of building blocks, you are putting the structure obstructs together, and then you are putting them in certain structures.

Does this noise familiar?

If not, read that quote again.

Think about another principle in marketing that counts on tactical positioning, building blocks, and the rational, step-by-step journey that guides a possibility from start to finish.

The surface being a sale.

Sales funnels.

Which implies that sales funnels and sales copy skills go hand-in-hand. Discover one and you’ll improve the experience of the other.

That’s what the Copywriting Secrets book does. Through 305 pages the book unloads 31 tested copywriting formulas to assist you end up being a million-dollar copywriter.

Through the Copywriting Secrets book, you’ll learn to utilize the power of words to get people to do something about it in such a natural and smooth method, your potential customers won’t even realize they’re being convinced.

Hint: One of the primary copywriting tricks, states Jim Edwards, is to make sales copy “vanish.”.

As the Copywriting Secrets book tagline says,.

” … no matter what you offer or who you offer it to!”.

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Jim Edwards: The Author of the Copywriting Secrets Book.

There’s a reason why it’s Jim Edwards and not Brunson composing the Copywriting Secrets book.

Jim. Knows. Great. Sales Copy.

Duration.

You might have seen him working together with Russell Brunson on Funnel Scripts, the copywriting software from the creators of ClickFunnels.

Russell is sensible– he knows his lane or area of expertise depends on helping entrepreneurs make profits from funnel building.

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Russel Brunson Copywriting Secrets Book.

Jim Edwards is the self-taught, go-to guru for success with sales copy. Just have a look at his qualifications:.

He’s the creator and owner of a direct response marketing company.

He commits numerous hours every year to coaching individually entrepreneur in the Funnel Scripts neighborhood.

He’s a best-selling author who has actually been operating online considering that he initially began selling e-books online in 1997! (does anyone even remember what the Web appeared like in ’97 or was it a blur of pixels and dial-up noises?).

He’s launched multiple offers for his own products and those of others utilizing sales letters that have produced him $2.5 million and $3 million in profits.

He’s been included in the New York Times, Entrepreneur Magazine, and several other leading publications for his copywriting proficiency.

Most importantly, he utilized his self-taught copywriting abilities to make millions– the type of cash responsible for taking him from dead broke, bankrupt, and living in a trailer park to a paid-off home in 18 months.

Yes, you check out that right.

So if this isn’t the best person to offer you extensive training through the Copywriting Secrets book– who is?

Is Copywriting Secrets the Same As Funnel Scripts ?

Before we enter into the full review, I want to let you understand that the Copywriting Secrets book is not the exact same item as the Funnel Scripts software tool.

Funnel Scripts is a done-for-you copy generator that utilizes your understanding of your clients and information of your offer to develop high-converting copy for your funnels, advertisements, blog sites, email newsletters, and more.

Which can conserve you an enormous quantity of time. It’s the ideal alternative to keeping an internal copywriter or producing copy from scratch.

A lot of the solutions that power Funnel Scripts are explored even more in the Sales Story Secrets upsell (I’ll tell you more about that later on in my review).

They might seem comparable since Jim Edwards dealt with both– however that need to just show how powerful his ability as a copy developer truly is.

The Copywriting Secrets book, on the other hand, will give you whatever you need to customize, tweak, and best conversion copy.

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Go Deep Into the Copywriting Secrets Book.

The Copywriting Secrets book is everything about persuasion with words, right?

Well, there are many “tricks” to persuading individuals– and, often, you need to utilize a combination of sales letters and sales copy formulas.

Copywriting Secrets Book Review

Russell Brunson Energy Drinl

These insights and tricks work together so you can use the formulas to develop persuasion in time. Some examples in the book consist of:.

The “Love me. Hate me. There’s no money in the center!” strategy. Your words need to elicit very strong feelings from individuals and force them to make a decision about you personally– it’s one of the most successful things your copy can do! (page 181).

Discover how to make more on each possibility, which is ideal for a sales funnel, using the “give them a shovel … then offer them a bulldozer” technique for make more on each (page 179).

How to take a blank screen and transform that blinking cursor into an ended up piece of sales copy FAST. It’s a technique so effective, you can utilize it to break through writer’s block (page 168).

A 13-step sales message formula that shows you how to immediately encourage consumers to purchase decision, utilizing deeply ingrained psychological triggers (page 143-158).

Speak in the voice of your client and discover the “magic” words clients use to explain what they wish to buy (page 104).

8 specific locations online that will show you the specific triggers inspiring your possible customers and getting them to invest their money. You can utilize this to place your own item, service, coaching, software (page 69-71).

How to rapidly put together the “foundation” of sales copy that produce a “little city of desire” for your customers and potential customers (page 79).

The “Yellow Brick Road” Formula, another best formula for funnels, that leads people on a journey towards eventually purchasing from you (page 178).

When you have a look at the sales page for the Copywriting Secrets book, it gets sort of frustrating reading about the sheer amount of details Jim Edwards crams in a simple book.

I’ve broken down his deliverables into five fundamental areas. I’ll quickly summarize what you need to anticipate in each area of the Copywriting Secrets book.

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1. Copywriting Mindset Secrets.

Jim Edwards starts this area revealing you how to cultivate the copywriting frame of mind, as he calls it. You’ll get a crash course on:.

All the trademarks of high-performing copywriting.

How to develop the practice.

How to approach nearly every piece of content you see from now on using a copywriter’s perspective on persuasion.

2. Sales Formula/Letter Secrets.

This is where the rubber satisfies the roadway. It’s not just that terrific copywriting leaves clues. It’s that terrific copy can always be plugged in and “constructed” utilizing solutions– and these work no matter what you offer. This section reveals formulas and templates for ads, emails, and sales letters which have actually never stopped working.

3. Make ‘Em Thirsty Secrets.

The trick to selling through ads, sales, and e-mails letters? As Jim Edwards says, “Make ’em thirsty!” To put it simply, you want to tickle those levers so they’ll purchase faster. And the very best method to do that through copywriting is to utilize 4 basic sales stories.

The stories make your prospects “thirsty,” and your copywriting will guide individuals to the beverage. This is a proven pattern for success with copywriting.

4. Offer Without Selling Secrets.

Remember that one of the very best copywriting tricks is to make it appear you’re not selling at all. This is the section that assists you master and embed those secret “stealth closes.”.

Keep in mind Columbo, popular for “playing dumb,” while privately figuring out the fact? Well, Jim Edwards reveals you how to utilize this area of the Copywriting Secrets book to provide your clients value and close without pressure.

Cha-ching!

5. Copy Polishing Secrets.

Don’t be tricked by the name of this section in the Copywriting Secrets book. It’s not optional. Copywriting is only as good as the amount of tweaking and refining you do. Typically, you can utilize information to guide your decisions.

But you can also use the feedback to plug into a few tested methods for enhancing your advertisements, e-mails, and sales letters. That’s what this section of the Copywriting Secrets book is everything about.

How to Get the Copywriting Secrets Book.

There are several methods to get Jim Edwards’ Copywriting Secrets book in your hands. Maybe the cheapest is to head directly to the Copywriting Secrets book sales page.

Here, Jim offers the Copywriting Secrets book utilizing the reliable Free plus Shipping Cost deal. This means that you’ll get the book totally free as long as you pay the shipping costs. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else in the world.

Jim likewise makes you a special pledge. You can ask for a refund and you do not have to send the book back if you do not like it. You basically secure free shipping for the Copywriting Secrets book.

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Where Can I Buy the Copywriting Secrets Audiobook?

To get the audiobook variation of the Copywriting Secrets book, all you need to do is get the initial offer. The audio variation will pop up as a “Special Offer” prior to you finish your purchase of the Copywriting Secrets book.

The 2nd “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that helps you produce the best stories that will encourage your audience, no matter what you offer.

sales story secrets.

This is the book you want on your side when you’re prepared to get back at more in-depth with learning copywriting tricks for any market.

Get a FREE copy of Copywriting Secrets.

Copywriting Secrets Review Summary:

A Tool You’ll Return to Over and Over Again.

Look, this is a real kahuna of a book– and I’m not going to lie. I still haven’t used every technique in Copywriting Secrets.

What I understand for sure, however, is that every time I sit down to compose any of my marketing materials, sales pages, advertisements, e-mails, and even social networks posts, I initially thumb through my Copywriting Secrets book.

And I expect I’ll be doing that till I end up being a master copywriter. What about you?

Get a FREE copy of Copywriting Secrets.