Russell Brunson Dotcom Screts

Copywriting Secrets Review: Should You Get A FREE Copy?

8 out of 10 people just read headings.

Visitors to your site just read 20% of the material you write.

Individuals just check out the very first two words on a line– typically, they miss out on the third word.

It’s numbers like this that make you think you should work with a copywriter.

But then you find out about the expenses of working with a copywriter to get more clicks:

Russell Brunson Dotcom Screts

Summary: Copywriting Secrets is a fundamental and powerful book that will teach you how to get more clicks, get more presence, attract more leads, earn more subscribers, and and land more sales online.

Great freelance copywriters charge up to $250 per hour

Scammy ones will tell you that “all you truly require to make sales is fantastic sales copy” (lies).

75% of visitors to a website focus on the overall quality of the copy, however, and they’ll prevent working with a business that doesn’t have professional and clean copy.

Facts like these make you wonder if it’s all actually worth it– or if words-that-convert are a matter you can master yourself.

I’m going to let you in on a secret about reliable copywriting.

No novice copywriter knows what works. They just learn what works after they go through some experimentation, gain some genuine information around where clients are leaving and where they’re spending the most time, and improve the copy based upon the results.

So if they do not understand what works, how can they help you make more sales?

It’s “easy.”

All you require are:

Copy formulas that help you write sales copy and after that hook these transformative words into the larger structure of your sales page.

A specific understanding of who your ideal clients are, what their biggest “pains” are, and where they currently live.

Particular, trustworthy, and constant “power” words that harness effective, psychological and psychological triggers that guide individuals to purchase your product or services.

Which’s precisely what Copywriting Secrets, a powerful and essential book for anyone who wishes to make money using advertisements, e-mails, sales letters, teaches you to do.

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What is Copywriting and Why Does it Matter?

When I say that everybody can utilize Copywriting Secrets, it’s not an exaggeration.

It’s a testimony to the power of words when it pertains to inspiring people to purchase. It’s likewise a clear acknowledgement of simply how important content marketing has ended up being when you need to offer anything online.

Most people hear “copywriting” and they believe they’re talking with somebody who practices copyright law.

Copywriting is nowhere as dry, arcane, or long-winded as legalese. In fact, if you’re doing it right, you need to be communicating info to your leads at a third-grade reading level.

That indicates you value your prospects’ time and you want to provide access to your deal as plainly and strategically as possible.

Now, the “technique” part of copywriting tricks originates from understanding which buttons to press when you’re writing ad copy or how to inform a sales story that guides a consumer from being unaware about how to solve an issue to completely gung-ho about your solution.

However, in my experience, copywriting is easier: It’s like being someone’s friend and their worst enemy all on one page.

Think about it in this manner:.

Whether it’s:

  • An e-mail,
  • A sales page,
  • A landing page,
  • A social media advertisement, or
  • A websites,

… you start off explaining your reader’s inmost, darkest, most prevalent discomfort to them. You hold up a very unpleasant mirror.

Then, using words, you continue to poke them all over it harms. Gradually, they remember why they require to alter, do something about it, or merely make a different choice.

And after that, you’re their buddy. You use them a service that actually works, without being pushy, scammy, or salesy.

Now, many business owners will tell you that what they want is for quality leads to open their wallets and purchase. The reality is that copywriting is about trading something far more important.

Something that’s practically a limited resource.

Which’s attention.

With a lot of options, offers, opportunities, services, and items, the only possible way for your potential customers and readers to trust you, buy from you, and remain devoted to you is through keeping their attention.

And nothing grabs attention on the Internet like copy and material.

Plainly, everyone can use a trustworthy way to master high-converting copy.

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What is Copywriting Secrets?

The Copywriting Secrets book is not composed by Russell Brunson– although it looks similar to the DotCom Secrets book (a trilogy consisting of Expert Secrets and the brand-new edition of Traffic Secrets).

Instead, Copywriting Secrets is a book that utilizes the extremely solutions it’s trying to teach you. As you go through this marketing book, you’ll have the ability to see persuasion in print and action.

Here’s an example of a sales letter, across a series of pages, that earned Jim Edwards, author of the book, $2.5 million in sales.

2.5 M in Sales.

Hey, nobody stated that looking beautiful was part of copywriting secrets. Instead, the book shows you book how to utilize the power of words to:.

Get more clicks,.

Gain more visibility,.

Bring in more leads,.

Make more customers, and.

Land more sales online.

The majority of copywriting books attempt to teach you how to “compose fantastic copy.”.

Other than that whenever you attempt, your words fail to convince anybody to purchase– except perhaps your mama and a couple of faithful pals.

The book shares with you the biggest secret about copywriting (and it doesn’t matter what you sell).

Focus:

The power of words in well-written sales copy is not an art.

It’s a puzzle.

You do not compose copy– you assemble it.

According to the famous advertiser, Eugene Schwartz, when you’re developing copy:.

” You are working with a series of structure blocks, you are putting the building blocks together, and then you are putting them in particular structures.

Does this noise familiar?

If not, checked out that quote once again.

Think of another principle in marketing that depends on strategic positioning, foundation, and the rational, step-by-step journey that guides a prospect from start to finish.

The surface being a sale.

Sales funnels.

Which suggests that sales funnels and sales copy abilities go together. Discover one and you’ll enhance the experience of the other.

That’s what the Copywriting Secrets book does. Through 305 pages the book unpacks 31 proven copywriting solutions to help you become a million-dollar copywriter.

Through the Copywriting Secrets book, you’ll discover to utilize the power of words to get individuals to take action in such a seamless and natural method, your potential customers will not even recognize they’re being convinced.

Tip: One of the main copywriting secrets, says Jim Edwards, is to make sales copy “vanish.”.

As the Copywriting Secrets book tagline states,.

” … no matter what you sell or who you offer it to!”.

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Jim Edwards: The Author of the Copywriting Secrets Book.

There’s a reason it’s Jim Edwards and not Brunson composing the Copywriting Secrets book.

Jim. Knows. Great. Sales Copy.

Period.

You may have seen him working together with Russell Brunson on Funnel Scripts, the copywriting software application from the developers of ClickFunnels.

Russell is wise– he knows his lane or location of expertise depends on helping entrepreneurs make benefit from funnel structure.

Russell Brunson Dotcom Screts

Russel Brunson Copywriting Secrets Book.

Jim Edwards is the self-taught, go-to master for success with sales copy. Just have a look at his qualifications:.

He’s the creator and owner of a direct response marketing company.

He dedicates numerous hours every year to coaching individually entrepreneur in the Funnel Scripts neighborhood.

He’s a best-selling author who has actually been operating online considering that he first began selling e-books online in 1997! (does anybody even remember what the Web looked like in ’97 or was it a blur of pixels and dial-up sounds?).

He’s introduced several offers for his own products and those of others utilizing sales letters that have actually created him $2.5 million and $3 million in income.

He’s been included in the New York Times, Entrepreneur Magazine, and numerous other leading publications for his copywriting know-how.

Most importantly, he used his self-taught copywriting skills to make millions– the type of cash responsible for taking him from dead broke, insolvent, and living in a trailer park to a paid-off home in 18 months.

Yes, you check out that right.

If this isn’t the right man to provide you extensive training through the Copywriting Secrets book– who is?

Is Copywriting Secrets the Same As Funnel Scripts ?

Prior to we get into the complete evaluation, I wish to let you understand that the Copywriting Secrets book is not the exact same product as the Funnel Scripts software tool.

Funnel Scripts is a done-for-you copy generator that utilizes your knowledge of your customers and information of your deal to produce high-converting copy for your funnels, ads, blogs, email newsletters, and more.

And that can save you a massive quantity of time. It’s the ideal option to keeping an internal copywriter or creating copy from scratch.

A lot of the solutions that power Funnel Scripts are explored even more in the Sales Story Secrets upsell (I’ll tell you more about that later in my review).

They might appear comparable since Jim Edwards worked on both– however that should just demonstrate how powerful his ability as a copy creator really is.

The Copywriting Secrets book, on the other hand, will provide you whatever you require to personalize, tweak, and perfect conversion copy.

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Go Deep Into the Copywriting Secrets Book.

The Copywriting Secrets book is all about persuasion with words?

Well, there are lots of “secrets” to convincing individuals– and, typically, you need to employ a combination of sales letters and sales copy formulas.

Copywriting Secrets Book Review

Russell Brunson Dotcom Screts

These secrets and insights work together so you can utilize the formulas to construct persuasion in time. Some examples in the book consist of:.

The “Love me. Hate me. There’s no money in the center!” technique. Your words must elicit really strong feelings from people and force them to make a decision about you personally– it’s one of the most profitable things your copy can do! (page 181).

Discover how to make more on each possibility, which is best for a sales funnel, utilizing the “give them a shovel … then offer them a bulldozer” approach for make more on each (page 179).

How to take a blank screen and change that blinking cursor into a completed piece of sales copy FAST. It’s a method so effective, you can use it to break through author’s block (page 168).

A 13-step sales message formula that shows you how to instantly convince customers to make a purchase decision, using deeply ingrained mental triggers (page 143-158).

Speak in the voice of your customer and discover the “magic” words clients utilize to describe what they want to buy (page 104).

8 particular locations online that will show you the specific triggers inspiring your prospective consumers and getting them to spend their cash. You can utilize this to place your own product, service, coaching, software (page 69-71).

How to quickly put together the “building blocks” of sales copy that create a “little city of desire” for your consumers and prospects (page 79).

The “Yellow Brick Road” Formula, another best formula for funnels, that leads people on a journey towards ultimately purchasing from you (page 178).

It gets sort of frustrating reading about the sheer quantity of information Jim Edwards loads in a mere book when you check out the sales page for the Copywriting Secrets book.

So I’ve broken down his deliverables into 5 basic sections. I’ll rapidly summarize what you ought to anticipate in each section of the Copywriting Secrets book.

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1. Copywriting Mindset Secrets.

Jim Edwards starts this area revealing you how to cultivate the copywriting mindset, as he calls it. You’ll get a refresher course on:.

All the trademarks of high-performing copywriting.

How to establish the practice.

How to approach nearly every piece of material you see from now on using a copywriter’s perspective on persuasion.

2. Sales Formula/Letter Secrets.

This is where the rubber fulfills the roadway. It’s not just that fantastic copywriting leaves hints. It’s that great copy can always be plugged in and “developed” using formulas– and these work no matter what you offer. This section reveals solutions and design templates for e-mails, advertisements, and sales letters which have actually never stopped working.

3. Make ‘Em Thirsty Secrets.

The secret to offering through ads, emails, and sales letters? And the finest method to do that through copywriting is to utilize four fundamental sales stories.

The stories make your prospects “thirsty,” and your copywriting will direct people to the drink. This is a tested pattern for success with copywriting.

4. Offer Without Selling Secrets.

Bear in mind that among the best copywriting secrets is to make it appear you’re not selling at all. This is the area that assists you master and embed those secret “stealth closes.”.

Remember Columbo, famous for “playing dumb,” while secretly figuring out the reality? Well, Jim Edwards reveals you how to utilize this area of the Copywriting Secrets book to give your clients value and close without pressure.

Cha-ching!

5. Copy Polishing Secrets.

Don’t be fooled by the name of this section in the Copywriting Secrets book. It’s not optional. Copywriting is just as good as the amount of tweaking and refining you do. Typically, you can use information to assist your choices.

You can also utilize the feedback to plug into a couple of proven techniques for improving your sales, advertisements, and emails letters. That’s what this area of the Copywriting Secrets book is everything about.

How to Get the Copywriting Secrets Book.

There are several ways to get Jim Edwards’ Copywriting Secrets book in your hands. Perhaps the cheapest is to head straight to the Copywriting Secrets book sales page.

Here, Jim offers the Copywriting Secrets book utilizing the reliable Free plus Shipping Cost deal. This indicates that you’ll get the book free of charge as long as you pay the shipping costs. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else on the planet.

Jim likewise makes you a special promise. You can ask for a refund and you don’t have to send out the book back if you don’t like it. You essentially secure free shipping for the Copywriting Secrets book.

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Where Can I Buy the Copywriting Secrets Audiobook?

To get the audiobook variation of the Copywriting Secrets book, all you need to do is get the initial offer. The audio variation will pop up as a “Special Offer” prior to you finish your purchase of the Copywriting Secrets book.

The second “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that assists you develop the right stories that will motivate your audience, no matter what you sell.

sales story tricks.

When you’re ready to get even more in-depth with learning copywriting secrets for any industry, this is the book you desire on your side.

Get a FREE copy of Copywriting Secrets.

Copywriting Secrets Review Summary:

A Tool You’ll Return to Over and Over Again.

Look, this is a genuine kahuna of a book– and I’m not going to lie. I still have not used every strategy in Copywriting Secrets.

What I understand for sure, however, is that every time I sit down to write any of my marketing products, sales pages, advertisements, emails, and even social media posts, I initially thumb through my Copywriting Secrets book.

And I expect I’ll be doing that until I end up being a master copywriter. What about you?

Get a FREE copy of Copywriting Secrets.