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Copywriting Secrets Review: Should You Get A FREE Copy?

Eight out of 10 people only read headlines.

Visitors to your site only checked out 20% of the content you compose.

People just read the first two words on a line– normally, they miss out on the 3rd word.

It’s numbers like this that make you think you must employ a copywriter.

However then you discover the expenses of hiring a copywriter to get more clicks:

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Summary: Copywriting Secrets is a effective and basic book that will teach you how to get more clicks, gain more presence, bring in more leads, make more subscribers, and and land more sales online.

Excellent freelance copywriters charge up to $250 per hour

Scammy ones will tell you that “all you really need to make sales is excellent sales copy” (lies).

75% of visitors to a website focus on the general quality of the copy, however, and they’ll prevent working with a business that does not have expert and clean copy.

Realities like these make you wonder if it’s all really worth it– or if words-that-convert are a matter you can master yourself.

I’m going to let you in on a secret about efficient copywriting.

No newbie copywriter knows what works. They only find out what works after they go through some experimentation, acquire some real information around where clients are leaving and where they’re investing the most time, and refine the copy based on the outcomes.

If they don’t know what works, how can they help you make more sales?

It’s “basic.”

All you require are:

Copy solutions that assist you write sales copy and after that hook these transformative words into the larger structure of your sales page.

A specific understanding of who your ideal consumers are, what their greatest “discomforts” are, and where they currently live.

Specific, dependable, and consistent “power” words that harness effective, psychological and emotional triggers that guide people to purchase your services and products.

Which’s precisely what Copywriting Secrets, a effective and essential book for anyone who wishes to earn money utilizing advertisements, emails, sales letters, teaches you to do.

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What is Copywriting and Why Does it Matter?

When I say that everyone can utilize Copywriting Secrets, it’s not an exaggeration.

It’s a testimony to the power of words when it pertains to inspiring individuals to buy. When you need to sell anything online, it’s likewise a clear acknowledgement of just how essential material marketing has ended up being.

The majority of people hear “copywriting” and they think they’re speaking with somebody who practices copyright law.

But copywriting is no place as dry, arcane, or wordy as legalese. If you’re doing it right, you ought to be interacting details to your leads at a third-grade reading level.

That implies you value your potential customers’ time and you wish to give them access to your offer as clearly and strategically as possible.

Now, the “method” part of copywriting secrets originates from knowing which buttons to push when you’re writing advertisement copy or how to tell a sales story that guides a customer from being unaware about how to solve an issue to completely gung-ho about your service.

However, in my experience, copywriting is easier: It’s like being somebody’s best friend and their worst opponent all on one page.

Think of it this way:.

Whether it’s:

  • An email,
  • A sales page,
  • A landing page,
  • A social networks ad, or
  • A web page,

… you begin describing your reader’s inmost, darkest, most prevalent discomfort to them. You hold up a very unpleasant mirror.

Then, using words, you continue to poke them everywhere it harms. Gradually, they keep in mind why they require to change, act, or merely make a various decision.

And after that, you’re their friend. You provide them a service that in fact works, without being aggressive, scammy, or salesy.

Now, many entrepreneurs will tell you that what they want is for quality results in open their wallets and buy. The fact is that copywriting is about trading something far more valuable.

Something that’s almost a scarce resource.

And that’s attention.

With numerous options, offers, items, chances, and services, the only possible method for your readers and potential customers to trust you, purchase from you, and remain faithful to you is through keeping their attention.

And absolutely nothing grabs attention on the Internet like copy and material.

Clearly, everyone can use a trustworthy method to master high-converting copy.

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What is Copywriting Secrets?

The Copywriting Secrets book is not written by Russell Brunson– despite the fact that it looks comparable to the DotCom Secrets book (a trilogy consisting of Expert Secrets and the new edition of Traffic Secrets).

Instead, Copywriting Secrets is a book that utilizes the extremely solutions it’s attempting to teach you. As you go through this marketing book, you’ll be able to see persuasion in print and action.

Here’s an example of a sales letter, across a series of pages, that earned Jim Edwards, author of the book, $2.5 million in sales.

2.5 M in Sales.

Hey, nobody stated that looking lovely belonged to copywriting tricks. Rather, the book reveals you book how to use the power of words to:.

Get more clicks,.

Gain more exposure,.

Draw in more leads,.

Make more customers, and.

Land more sales online.

Most copywriting books try to teach you how to “write fantastic copy.”.

Except that every time you attempt, your words fail to convince anybody to purchase– except possibly your mother and a couple of faithful good friends.

The book shares with you the greatest secret about copywriting (and it doesn’t matter what you offer).

Take note:

The power of words in well-written sales copy is not an art.

It’s a puzzle.

You do not compose copy– you assemble it.

According to the legendary marketer, Eugene Schwartz, when you’re developing copy:.

” You are dealing with a series of building blocks, you are putting the building blocks together, and then you are putting them in particular structures. [Your words are] developing a little city of desire for your individual to live and come in.”.

Does this noise familiar?

If not, read that quote once again.

Think of another concept in marketing that relies on strategic placement, foundation, and the rational, stepwise journey that guides a prospect from start to finish.

The surface being a sale.

Sales funnels.

Which indicates that sales funnels and sales copy abilities go hand-in-hand. Learn one and you’ll enhance the experience of the other.

That’s what the Copywriting Secrets book does. Through 305 pages the book unloads 31 tested copywriting solutions to assist you end up being a million-dollar copywriter.

Through the Copywriting Secrets book, you’ll learn to use the power of words to get individuals to take action in such a seamless and natural method, your potential customers will not even recognize they’re being persuaded.

Hint: One of the primary copywriting tricks, states Jim Edwards, is to make sales copy “disappear.”.

As the Copywriting Secrets book tagline states,.

” … no matter what you sell or who you offer it to!”.

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Jim Edwards: The Author of the Copywriting Secrets Book.

There’s a reason why it’s Jim Edwards and not Brunson writing the Copywriting Secrets book.

Jim. Sales Copy.

Duration.

You may have seen him interacting with Russell Brunson on Funnel Scripts, the copywriting software application from the creators of ClickFunnels.

Russell is wise– he knows his lane or area of knowledge lies in assisting business owners make profits from funnel structure.

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Russel Brunson Copywriting Secrets Book.

Jim Edwards is the self-taught, go-to expert for success with sales copy. Simply have a look at his qualifications:.

He’s the founder and owner of a direct reaction marketing company.

He dedicates hundreds of hours every year to coaching one-on-one business owners in the Funnel Scripts neighborhood.

He’s a best-selling author who has actually been operating online because he initially began offering e-books online in 1997! (does anyone even remember what the Web looked like in ’97 or was it a blur of pixels and dial-up sounds?).

He’s introduced several deals for his own products and those of others utilizing sales letters that have actually produced him $2.5 million and $3 million in profits.

He’s been featured in the New York Times, Entrepreneur Magazine, and multiple other leading publications for his copywriting knowledge.

Best of all, he used his self-taught copywriting abilities to earn millions– the sort of money responsible for taking him from dead broke, insolvent, and living in a trailer park to a paid-off home in 18 months.

Yes, you check out that.

If this isn’t the best person to provide you in-depth training through the Copywriting Secrets book– who is?

Is Copywriting Secrets the Same As Funnel Scripts ?

Prior to we enter the full review, I wish to let you understand that the Copywriting Secrets book is not the same product as the Funnel Scripts software application tool.

Funnel Scripts is a done-for-you copy generator that utilizes your understanding of your consumers and details of your offer to create high-converting copy for your funnels, ads, blogs, email newsletters, and more.

Which can save you a huge amount of time. It’s the ideal option to keeping an in-house copywriter or producing copy from scratch.

In fact, a great deal of the formulas that power Funnel Scripts are explored further in the Sales Story Secrets upsell (I’ll tell you more about that later on in my evaluation).

Because Jim Edwards worked on both– but that should just show how effective his ability as a copy creator genuinely is, they might seem comparable.

The Copywriting Secrets book, on the other hand, will give you everything you need to tailor, modify, and perfect conversion copy.

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Go Deep Into the Copywriting Secrets Book.

The Copywriting Secrets book is all about persuasion with words?

Well, there are lots of “secrets” to persuading people– and, often, you have to use a mix of sales letters and sales copy solutions.

Copywriting Secrets Book Review

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These insights and tricks interact so you can utilize the formulas to construct persuasion in time. Some examples in the book consist of:.

The “Love me. Your words should generate really strong emotions from individuals and force them to make a choice about you personally– it’s one of the most successful things your copy can do! (page 181).

Discover how to make more on each prospect, which is ideal for a sales funnel, utilizing the “provide a shovel … then sell them a bulldozer” technique for make more on each (page 179).

How to take a blank screen and transform that blinking cursor into a completed piece of sales copy FAST. It’s a technique so powerful, you can utilize it to break through author’s block (page 168).

A 13-step sales message formula that reveals you how to quickly encourage consumers to buy decision, utilizing deeply ingrained psychological triggers (page 143-158).

Speak in the voice of your consumer and find the “magic” words customers use to explain what they wish to buy (page 104).

8 particular locations online that will show you the exact triggers inspiring your potential clients and getting them to invest their cash. You can utilize this to place your own product, service, training, software (page 69-71).

How to rapidly put together the “building blocks” of sales copy that create a “little city of desire” for your potential customers and consumers (page 79).

The “Yellow Brick Road” Formula, another ideal formula for funnels, that leads people on a journey towards eventually purchasing from you (page 178).

It gets sort of overwhelming reading about the sheer amount of information Jim Edwards packs in a mere book when you inspect out the sales page for the Copywriting Secrets book.

So I’ve broken down his deliverables into 5 standard areas. I’ll rapidly summarize what you must expect in each section of the Copywriting Secrets book.

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1. Copywriting Mindset Secrets.

Jim Edwards begins this area revealing you how to cultivate the copywriting mindset, as he calls it. You’ll get a refresher course on:.

All the trademarks of high-performing copywriting.

How to develop the practice.

How to approach nearly every piece of material you see from now on utilizing a copywriter’s viewpoint on persuasion.

2. Sales Formula/Letter Secrets.

This is where the rubber meets the roadway. It’s not just that excellent copywriting leaves clues. It’s that terrific copy can always be plugged in and “developed” using formulas– and these work no matter what you offer. This area reveals solutions and templates for sales, emails, and ads letters which have actually never failed.

3. Make ‘Em Thirsty Secrets.

The secret to selling through ads, emails, and sales letters? And the best way to do that through copywriting is to utilize 4 basic sales stories.

The stories make your prospects “thirsty,” and your copywriting will direct people to the beverage. This is a proven pattern for success with copywriting.

4. Sell Without Selling Secrets.

Keep in mind that among the best copywriting secrets is to make it appear you’re not selling at all. This is the area that helps you master and embed those secret “stealth closes.”.

Keep in mind Columbo, popular for “playing dumb,” while privately determining the reality? Well, Jim Edwards shows you how to use this section of the Copywriting Secrets book to provide your clients worth and close without pressure.

Cha-ching!

5. Copy Polishing Secrets.

Don’t be deceived by the name of this area in the Copywriting Secrets book. It’s not optional. Copywriting is only as good as the quantity of tweaking and refining you do. Frequently, you can use information to assist your choices.

But you can also utilize the feedback to plug into a few tested approaches for enhancing your sales, e-mails, and advertisements letters. That’s what this section of the Copywriting Secrets book is everything about.

How to Get the Copywriting Secrets Book.

There are a number of ways to get Jim Edwards’ Copywriting Secrets book in your hands. Possibly the least expensive is to head directly to the Copywriting Secrets book sales page.

Here, Jim offers the Copywriting Secrets book utilizing the tried-and-true Free plus Shipping Cost deal. This suggests that you’ll get the book totally free as long as you pay the shipping costs. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else worldwide.

However, Jim also makes you a special guarantee. You can ask for a refund and you don’t have to send out the book back if you don’t like it. You essentially secure free shipping for the Copywriting Secrets book.

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Where Can I Buy the Copywriting Secrets Audiobook?

To get the audiobook variation of the Copywriting Secrets book, all you require to do is get the initial deal. The audio variation will turn up as a “Special Offer” prior to you finish your purchase of the Copywriting Secrets book.

The second “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that assists you produce the best stories that will motivate your audience, no matter what you sell.

sales story tricks.

When you’re ready to get even more extensive with discovering copywriting secrets for any industry, this is the book you want on your side.

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Copywriting Secrets Review Summary:

A Tool You’ll Return to Over and Over Again.

Look, this is a genuine kahuna of a book– and I’m not going to lie. I still have not used every single method in Copywriting Secrets.

What I understand for sure, however, is that whenever I take a seat to write any of my marketing materials, sales pages, ads, e-mails, and even social media posts, I initially thumb through my Copywriting Secrets book.

And I anticipate I’ll be doing that up until I become a master copywriter. What about you?

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