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Copywriting Secrets Review: Should You Get A FREE Copy?

8 out of 10 people only read headings.

Visitors to your website just checked out 20% of the material you compose.

People only read the first 2 words on a line– typically, they miss the third word.

It’s numbers like this that make you think you must work with a copywriter.

Then you find out about the expenses of hiring a copywriter to get more clicks:

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Summary: Copywriting Secrets is a effective and basic book that will teach you how to get more clicks, gain more visibility, attract more leads, earn more customers, and and land more sales online.

Great freelance copywriters charge up to $250 per hour

Scammy ones will inform you that “all you actually need to make sales is fantastic sales copy” (lies).

75% of visitors to a site focus on the total quality of the copy, though, and they’ll avoid working with a business that doesn’t have professional and clean copy.

Truths like these make you question if it’s all really worth it– or if words-that-convert are a matter you can master yourself.

I’m going to let you in on a secret about reliable copywriting.

No novice copywriter understands what works. They just find out what works after they go through some trial and error, get some genuine information around where consumers are leaving and where they’re investing the most time, and refine the copy based upon the results.

So if they don’t know what works, how can they assist you make more sales?

It’s “basic.”

All you require are:

Copy solutions that assist you compose sales copy and after that hook these transformative words into the larger structure of your sales page.

A precise understanding of who your ideal consumers are, what their greatest “discomforts” are, and where they currently live.

Specific, trusted, and consistent “power” words that harness powerful, mental and emotional triggers that assist people to buy your services and products.

And that’s exactly what Copywriting Secrets, a powerful and essential book for anyone who wishes to earn money utilizing advertisements, e-mails, sales letters, teaches you to do.

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What is Copywriting and Why Does it Matter?

It’s not an exaggeration when I state that everyone can utilize Copywriting Secrets.

When it comes to motivating people to buy, it’s a testimony to the power of words. It’s also a clear recognition of just how essential content marketing has actually become when you need to sell anything online.

Most people hear “copywriting” and they think they’re speaking to someone who practices copyright law.

But copywriting is no place as dry, arcane, or verbose as legalese. In fact, if you’re doing it right, you must be communicating info to your leads at a third-grade reading level.

That means you value your prospects’ time and you want to give them access to your offer as plainly and tactically as possible.

Now, the “method” part of copywriting tricks originates from knowing which buttons to press when you’re writing ad copy or how to tell a sales story that guides a client from being unaware about how to resolve a problem to absolutely gung-ho about your option.

But, in my experience, copywriting is easier: It’s like being somebody’s friend and their worst opponent all on one page.

Think of it in this manner:.

Whether it’s:

  • An e-mail,
  • A sales page,
  • A landing page,
  • A social media ad, or
  • A websites,

… you start explaining your reader’s deepest, darkest, most pervasive pain to them. You hold up a very undesirable mirror.

Then, using words, you continue to poke them everywhere it injures. Slowly, they remember why they require to alter, take action, or merely make a different decision.

And then, you’re their best friend. You offer them a solution that actually works, without being pushy, scammy, or salesy.

Now, lots of entrepreneurs will inform you that what they desire is for quality causes open their wallets and purchase. The fact is that copywriting is about trading something far more valuable.

Something that’s almost a limited resource.

And that’s attention.

With so many options, deals, services, opportunities, and items, the only possible way for your readers and potential customers to trust you, purchase from you, and remain devoted to you is through preserving their attention.

And nothing grabs attention on the Internet like copy and content.

Plainly, everybody can utilize a trusted way to master high-converting copy.

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What is Copywriting Secrets?

The Copywriting Secrets book is not composed by Russell Brunson– although it looks similar to the DotCom Secrets book (a trilogy including Expert Secrets and the new edition of Traffic Secrets).

Instead, Copywriting Secrets is a book that utilizes the really solutions it’s trying to teach you. As you go through this marketing book, you’ll be able to see persuasion in print and action.

Here’s an example of a sales letter, throughout a series of pages, that made Jim Edwards, author of the book, $2.5 million in sales.

2.5 M in Sales.

Hey, nobody stated that looking beautiful belonged to copywriting tricks. Rather, the book shows you book how to utilize the power of words to:.

Get more clicks,.

Gain more exposure,.

Draw in more leads,.

Make more subscribers, and.

Land more sales online.

A lot of copywriting books attempt to teach you how to “compose great copy.”.

Other than that each time you try, your words stop working to convince anybody to purchase– other than possibly your mommy and a couple of loyal buddies.

The book shares with you the biggest secret about copywriting (and it doesn’t matter what you offer).

Focus:

The power of words in well-written sales copy is not an art.

It’s a puzzle.

You don’t compose copy– you assemble it.

According to the famous marketer, Eugene Schwartz, when you’re creating copy:.

” You are working with a series of foundation, you are putting the building blocks together, and after that you are putting them in specific structures. [Your words are] building a little city of desire for your person to live and come in.”.

Does this noise familiar?

If not, checked out that quote once again.

Consider another principle in marketing that relies on tactical positioning, foundation, and the logical, step-by-step journey that guides a prospect from start to finish.

The finish being a sale.

Sales funnels.

Which means that sales funnels and sales copy skills go hand-in-hand. Find out one and you’ll improve the experience of the other.

That’s what the Copywriting Secrets book does. Through 305 pages the book unloads 31 tested copywriting formulas to help you end up being a million-dollar copywriter.

Through the Copywriting Secrets book, you’ll discover to use the power of words to get individuals to do something about it in such a seamless and natural method, your prospects will not even recognize they’re being encouraged.

Tip: One of the primary copywriting tricks, says Jim Edwards, is to make sales copy “vanish.”.

As the Copywriting Secrets book tagline says,.

” … no matter what you sell or who you sell it to!”.

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Jim Edwards: The Author of the Copywriting Secrets Book.

There’s a reason why it’s Jim Edwards and not Brunson composing the Copywriting Secrets book.

Jim. Sales Copy.

Duration.

You might have seen him collaborating with Russell Brunson on Funnel Scripts, the copywriting software from the developers of ClickFunnels.

Russell is wise– he knows his lane or area of expertise depends on assisting business owners make benefit from funnel structure.

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Russel Brunson Copywriting Secrets Book.

However Jim Edwards is the self-taught, go-to guru for success with sales copy. Simply have a look at his qualifications:.

He’s the founder and owner of a direct reaction marketing company.

He commits hundreds of hours every year to coaching individually business owners in the Funnel Scripts neighborhood.

He’s a best-selling author who has been running online because he first started selling e-books online in 1997! (does anyone even remember what the Web appeared like in ’97 or was it a blur of pixels and dial-up noises?).

He’s released multiple deals for his own items and those of others using sales letters that have produced him $2.5 million and $3 million in income.

He’s been included in the New York Times, Entrepreneur Magazine, and multiple other leading publications for his copywriting proficiency.

Most importantly, he used his self-taught copywriting skills to earn millions– the kind of money responsible for taking him from dead broke, bankrupt, and living in a trailer park to a paid-off home in 18 months.

Yes, you check out that.

So if this isn’t the right person to offer you in-depth training through the Copywriting Secrets book– who is?

Is Copywriting Secrets the Same As Funnel Scripts ?

Prior to we enter the full review, I wish to let you know that the Copywriting Secrets book is not the same product as the Funnel Scripts software tool.

Funnel Scripts is a done-for-you copy generator that uses your understanding of your customers and details of your deal to develop high-converting copy for your funnels, advertisements, blog sites, e-mail newsletters, and more.

And that can save you a huge quantity of time. It’s the best option to keeping an internal copywriter or developing copy from scratch.

A lot of the formulas that power Funnel Scripts are checked out further in the Sales Story Secrets upsell (I’ll tell you more about that later on in my review).

Since Jim Edwards worked on both– however that should simply show how powerful his ability as a copy creator really is, they may seem comparable.

The Copywriting Secrets book, on the other hand, will offer you whatever you need to customize, tweak, and perfect conversion copy.

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Go Deep Into the Copywriting Secrets Book.

The Copywriting Secrets book is all about persuasion with words, right?

Well, there are numerous “secrets” to persuading individuals– and, often, you need to use a combination of sales letters and sales copy solutions.

Copywriting Secrets Book Review

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These secrets and insights interact so you can use the formulas to build persuasion over time. Some examples in the book include:.

The “Love me. Your words need to generate extremely strong feelings from people and require them to make a decision about you personally– it’s one of the most lucrative things your copy can do! (page 181).

Discover how to make more on each prospect, which is ideal for a sales funnel, using the “provide a shovel … then sell them a bulldozer” approach for make more on each (page 179).

How to take a blank screen and transform that blinking cursor into a finished piece of sales copy FAST. It’s a method so powerful, you can use it to break through writer’s block (page 168).

A 13-step sales message formula that reveals you how to quickly convince customers to buy choice, utilizing deeply deep-rooted psychological triggers (page 143-158).

Speak in the voice of your client and discover the “magic” words consumers use to explain what they wish to buy (page 104).

8 particular places online that will show you the precise triggers motivating your prospective customers and getting them to spend their cash. You can utilize this to place your own product, service, coaching, software application (page 69-71).

How to rapidly assemble the “foundation” of sales copy that develop a “little city of desire” for your consumers and prospects (page 79).

The “Yellow Brick Road” Formula, another best formula for funnels, that leads people on a journey towards ultimately purchasing from you (page 178).

It gets sort of frustrating reading about the sheer amount of details Jim Edwards loads in a simple book when you examine out the sales page for the Copywriting Secrets book.

So I’ve broken down his deliverables into 5 basic sections. I’ll rapidly summarize what you ought to expect in each area of the Copywriting Secrets book.

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1. Copywriting Mindset Secrets.

Jim Edwards starts this area showing you how to cultivate the copywriting state of mind, as he calls it. You’ll get a refresher course on:.

All the trademarks of high-performing copywriting.

How to establish the practice.

How to approach practically every piece of content you see from now on using a copywriter’s viewpoint on persuasion.

2. Sales Formula/Letter Secrets.

It’s not simply that fantastic copywriting leaves hints. This area exposes solutions and design templates for sales, ads, and e-mails letters which have actually never stopped working.

3. Make ‘Em Thirsty Secrets.

The trick to selling through e-mails, advertisements, and sales letters? As Jim Edwards states, “Make ’em thirsty!” Simply put, you want to tickle those levers so they’ll buy much faster. And the very best way to do that through copywriting is to utilize four basic sales stories.

The stories make your potential customers “thirsty,” and your copywriting will direct individuals to the drink. This is a tested pattern for success with copywriting.

4. Sell Without Selling Secrets.

Remember that one of the very best copywriting secrets is to make it appear you’re not selling at all. This is the area that helps you master and embed those secret “stealth closes.”.

Remember Columbo, famous for “playing dumb,” while covertly figuring out the truth? Well, Jim Edwards shows you how to use this area of the Copywriting Secrets book to give your consumers value and close without pressure.

Cha-ching!

5. Copy Polishing Secrets.

Don’t be tricked by the name of this section in the Copywriting Secrets book. It’s not optional. Copywriting is only as good as the amount of tweaking and refining you do. Frequently, you can use information to direct your decisions.

You can likewise utilize the feedback to plug into a couple of tested techniques for improving your ads, sales, and emails letters. That’s what this section of the Copywriting Secrets book is all about.

How to Get the Copywriting Secrets Book.

There are several ways to get Jim Edwards’ Copywriting Secrets book in your hands. Perhaps the least expensive is to head straight to the Copywriting Secrets book sales page.

Here, Jim offers the Copywriting Secrets book utilizing the tried-and-true Free plus Shipping Cost offer. This implies that you’ll get the book free of charge as long as you pay the shipping costs. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else worldwide.

However, Jim likewise makes you a distinct promise. If you don’t like it, you can request for a refund and you do not have to send the book back. You essentially secure free shipping for the Copywriting Secrets book.

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Where Can I Buy the Copywriting Secrets Audiobook?

To get the audiobook variation of the Copywriting Secrets book, all you need to do is grab the original offer. The audio variation will appear as a “Special Offer” prior to you complete your purchase of the Copywriting Secrets book.

The second “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that helps you create the ideal stories that will encourage your audience, no matter what you sell.

sales story secrets.

This is the book you want on your side when you’re ready to get back at more thorough with finding out copywriting tricks for any market.

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Copywriting Secrets Review Summary:

A Tool You’ll Return to Over and Over Again.

Look, this is a genuine kahuna of a book– and I’m not going to lie. I still haven’t used each and every single technique in Copywriting Secrets.

What I know for sure, though, is that every time I take a seat to write any of my marketing products, sales pages, ads, e-mails, and even social networks posts, I first thumb through my Copywriting Secrets book.

And I anticipate I’ll be doing that till I become a master copywriter. What about you?

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