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Copywriting Secrets Review: Should You Get A FREE Copy?

8 out of 10 people only check out headings.

Visitors to your site just checked out 20% of the content you compose.

Individuals just read the first two words on a line– typically, they miss the 3rd word.

It’s numbers like this that make you believe you ought to work with a copywriter.

But then you discover the expenses of hiring a copywriter to get more clicks:

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Summary: Copywriting Secrets is a basic and powerful book that will teach you how to get more clicks, gain more presence, attract more leads, make more subscribers, and and land more sales online.

Great freelance copywriters charge up to $250 per hour

Scammy ones will tell you that “all you actually require to make sales is fantastic sales copy” (lies).

75% of visitors to a website focus on the overall quality of the copy, though, and they’ll prevent doing business with a business that does not have expert and clean copy.

Facts like these make you question if it’s all really worth it– or if words-that-convert are a matter you can master yourself.

I’m going to let you in on a secret about reliable copywriting.

No newbie copywriter understands what works. They just learn what works after they go through some trial and error, gain some real information around where clients are leaving and where they’re spending the most time, and improve the copy based upon the outcomes.

So if they don’t know what works, how can they help you make more sales?

It’s “simple.”

All you need are:

Copy formulas that help you compose sales copy and after that hook these transformative words into the bigger structure of your sales page.

A specific understanding of who your perfect consumers are, what their greatest “discomforts” are, and where they currently live.

Specific, trustworthy, and constant “power” words that harness effective, psychological and emotional triggers that direct people to buy your services and items.

And that’s exactly what Copywriting Secrets, a essential and effective book for anyone who wishes to earn money utilizing ads, emails, sales letters, teaches you to do.

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What is Copywriting and Why Does it Matter?

It’s not an exaggeration when I state that everybody can use Copywriting Secrets.

It’s a testimony to the power of words when it pertains to inspiring people to purchase. When you require to sell anything online, it’s likewise a clear recognition of just how essential content marketing has ended up being.

Many people hear “copywriting” and they think they’re talking with somebody who practices copyright law.

However copywriting is no place as dry, arcane, or long-winded as legalese. If you’re doing it right, you need to be interacting information to your leads at a third-grade reading level.

That indicates you value your prospects’ time and you want to provide access to your offer as clearly and tactically as possible.

Now, the “strategy” part of copywriting tricks comes from knowing which buttons to push when you’re composing advertisement copy or how to tell a sales story that guides a customer from being unaware about how to resolve a problem to totally gung-ho about your solution.

In my experience, copywriting is easier: It’s like being someone’s finest good friend and their worst opponent all on one page.

Think of it in this manner:.

Whether it’s:

  • An e-mail,
  • A sales page,
  • A landing page,
  • A social networks advertisement, or
  • A web page,

… you start off describing your reader’s inmost, darkest, most pervasive discomfort to them. You hold up a really undesirable mirror.

Then, using words, you continue to poke them all over it injures. Gradually, they remember why they need to change, act, or simply make a various choice.

And then, you’re their best friend. You offer them a solution that really works, without being pushy, scammy, or salesy.

Now, many entrepreneurs will tell you that what they want is for quality causes open their wallets and buy. The reality is that copywriting is about trading something far more important.

Something that’s nearly a limited resource.

And that’s attention.

With numerous options, offers, items, chances, and services, the only possible way for your readers and potential customers to trust you, buy from you, and remain loyal to you is through keeping their attention.

And nothing grabs attention on the Internet like copy and material.

Plainly, everyone can utilize a reliable way to master high-converting copy.

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What is Copywriting Secrets?

The Copywriting Secrets book is not composed by Russell Brunson– even though it looks comparable to the DotCom Secrets book (a trilogy consisting of Expert Secrets and the brand-new edition of Traffic Secrets).

Instead, Copywriting Secrets is a book that uses the really solutions it’s trying to teach you. As you go through this marketing book, you’ll have the ability to see persuasion in print and action.

Here’s an example of a sales letter, throughout a series of pages, that made Jim Edwards, author of the book, $2.5 million in sales.

2.5 M in Sales.

Hey, nobody stated that looking lovely belonged to copywriting secrets. Instead, the book reveals you book how to utilize the power of words to:.

Get more clicks,.

Gain more presence,.

Bring in more leads,.

Make more subscribers, and.

Land more sales online.

Most copywriting books try to teach you how to “write great copy.”.

Except that every time you try, your words stop working to convince anyone to purchase– other than perhaps your mama and a few faithful buddies.

However the book shares with you the greatest secret about copywriting (and it doesn’t matter what you sell).

Pay attention:

The power of words in well-written sales copy is not an art.

It’s a puzzle.

You don’t write copy– you assemble it.

According to the famous marketer, Eugene Schwartz, when you’re creating copy:.

” You are working with a series of structure blocks, you are putting the building obstructs together, and then you are putting them in particular structures.

Does this noise familiar?

If not, read that quote again.

Think of another principle in marketing that relies on tactical positioning, foundation, and the logical, step-by-step journey that guides a prospect from start to finish.

The surface being a sale.

Sales funnels.

Which suggests that sales funnels and sales copy skills go together. Discover one and you’ll improve the experience of the other.

That’s what the Copywriting Secrets book does. Through 305 pages the book unloads 31 tested copywriting formulas to assist you end up being a million-dollar copywriter.

Through the Copywriting Secrets book, you’ll find out to utilize the power of words to get people to act in such a smooth and natural way, your prospects will not even recognize they’re being encouraged.

Hint: One of the primary copywriting secrets, says Jim Edwards, is to make sales copy “vanish.”.

As the Copywriting Secrets book tagline says,.

” … no matter what you offer or who you offer it to!”.

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Jim Edwards: The Author of the Copywriting Secrets Book.

There’s a reason that it’s Jim Edwards and not Brunson composing the Copywriting Secrets book.

Jim. Sales Copy.

Period.

You may have seen him interacting with Russell Brunson on Funnel Scripts, the copywriting software application from the developers of ClickFunnels.

Russell is smart– he knows his lane or area of knowledge lies in helping entrepreneurs make profits from funnel building.

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Russel Brunson Copywriting Secrets Book.

However Jim Edwards is the self-taught, go-to expert for success with sales copy. Simply have a look at his credentials:.

He’s the creator and owner of a direct reaction marketing firm.

He devotes numerous hours every year to coaching individually company owner in the Funnel Scripts community.

He’s a best-selling author who has been running online given that he first started offering e-books online in 1997! (does anybody even remember what the Web looked like in ’97 or was it a blur of pixels and dial-up sounds?).

He’s introduced numerous offers for his own items and those of others using sales letters that have actually created him $2.5 million and $3 million in earnings.

He’s been featured in the New York Times, Entrepreneur Magazine, and numerous other leading publications for his copywriting knowledge.

Most importantly, he used his self-taught copywriting skills to earn millions– the kind of cash responsible for taking him from dead broke, bankrupt, and living in a trailer park to a paid-off home in 18 months.

Yes, you read that right.

If this isn’t the right man to offer you extensive training through the Copywriting Secrets book– who is?

Is Copywriting Secrets the Same As Funnel Scripts ?

Prior to we get into the complete evaluation, I wish to let you know that the Copywriting Secrets book is not the very same product as the Funnel Scripts software tool.

Funnel Scripts is a done-for-you copy generator that uses your knowledge of your consumers and information of your offer to create high-converting copy for your funnels, advertisements, blogs, email newsletters, and more.

Which can conserve you an enormous quantity of time. It’s the ideal alternative to keeping an internal copywriter or developing copy from scratch.

A lot of the solutions that power Funnel Scripts are checked out even more in the Sales Story Secrets upsell (I’ll tell you more about that later on in my review).

Due to the fact that Jim Edwards worked on both– but that must simply demonstrate how effective his ability as a copy developer genuinely is, they may appear similar.

The Copywriting Secrets book, on the other hand, will provide you everything you need to personalize, tweak, and perfect conversion copy.

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Go Deep Into the Copywriting Secrets Book.

The Copywriting Secrets book is everything about persuasion with words, right?

Well, there are lots of “tricks” to convincing people– and, often, you have to utilize a combination of sales letters and sales copy formulas.

Copywriting Secrets Book Review

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These secrets and insights interact so you can utilize the formulas to build persuasion over time. Some examples in the book consist of:.

The “Love me. Dislike me. There’s no cash in the center!” strategy. Your words must elicit extremely strong emotions from individuals and force them to make a decision about you personally– it’s one of the most successful things your copy can do! (page 181).

Learn how to make more on each prospect, which is ideal for a sales funnel, utilizing the “provide a shovel … then sell them a bulldozer” approach for make more on each (page 179).

How to take a blank screen and change that blinking cursor into a completed piece of sales copy FAST. It’s a strategy so powerful, you can use it to break through author’s block (page 168).

A 13-step sales message formula that reveals you how to quickly convince consumers to make a purchase choice, using deeply deep-rooted mental triggers (page 143-158).

Speak in the voice of your client and discover the “magic” words consumers use to explain what they want to buy (page 104).

8 particular places online that will reveal you the precise triggers encouraging your prospective customers and getting them to spend their cash. You can utilize this to position your own product, service, training, software (page 69-71).

How to rapidly put together the “foundation” of sales copy that develop a “little city of desire” for your prospects and consumers (page 79).

The “Yellow Brick Road” Formula, another ideal formula for funnels, that leads individuals on a journey towards eventually buying from you (page 178).

When you take a look at the sales page for the Copywriting Secrets book, it gets sort of frustrating reading about the large amount of information Jim Edwards crams in a simple book.

I’ve broken down his deliverables into five standard areas. I’ll quickly summarize what you ought to anticipate in each area of the Copywriting Secrets book.

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1. Copywriting Mindset Secrets.

Jim Edwards begins this section showing you how to cultivate the copywriting state of mind, as he calls it. You’ll get a refresher course on:.

All the hallmarks of high-performing copywriting.

How to establish the practice.

How to approach practically every piece of content you see from now on utilizing a copywriter’s point of view on persuasion.

2. Sales Formula/Letter Secrets.

It’s not just that excellent copywriting leaves clues. This area exposes solutions and templates for sales, emails, and advertisements letters which have actually never failed.

3. Make ‘Em Thirsty Secrets.

The secret to selling through e-mails, advertisements, and sales letters? And the finest way to do that through copywriting is to use 4 basic sales stories.

The stories make your potential customers “thirsty,” and your copywriting will assist individuals to the beverage. This is a tested pattern for success with copywriting.

4. Offer Without Selling Secrets.

Bear in mind that one of the very best copywriting secrets is to make it appear you’re not selling at all. This is the area that helps you master and embed those secret “stealth closes.”.

Remember Columbo, well-known for “playing dumb,” while privately determining the truth? Well, Jim Edwards shows you how to use this area of the Copywriting Secrets book to offer your customers value and close without pressure.

Cha-ching!

5. Copy Polishing Secrets.

Do not be deceived by the name of this section in the Copywriting Secrets book. It’s not optional. Copywriting is just as good as the amount of tweaking and refining you do. Often, you can utilize information to guide your decisions.

However you can also use the feedback to plug into a couple of proven approaches for improving your ads, emails, and sales letters. That’s what this section of the Copywriting Secrets book is everything about.

How to Get the Copywriting Secrets Book.

There are several methods to get Jim Edwards’ Copywriting Secrets book in your hands. Perhaps the cheapest is to head directly to the Copywriting Secrets book sales page.

Here, Jim offers the Copywriting Secrets book utilizing the tried-and-true Free plus Shipping Cost offer. This suggests that you’ll get the book for free as long as you pay the shipping costs. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else on the planet.

Nevertheless, Jim likewise makes you a special promise. If you do not like it, you can request for a refund and you do not have to send out the book back. You basically get free shipping for the Copywriting Secrets book.

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Where Can I Buy the Copywriting Secrets Audiobook?

To get the audiobook version of the Copywriting Secrets book, all you need to do is grab the original deal. The audio variation will appear as a “Special Offer” before you complete your purchase of the Copywriting Secrets book.

The 2nd “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that assists you create the ideal stories that will inspire your audience, no matter what you offer.

sales story secrets.

When you’re prepared to get even more thorough with learning copywriting secrets for any industry, this is the book you want on your side.

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Copywriting Secrets Review Summary:

A Tool You’ll Return to Over and Over Again.

Look, this is a genuine kahuna of a book– and I’m not going to lie. I still have not used every method in Copywriting Secrets.

What I understand for sure, though, is that each time I sit down to write any of my marketing products, sales pages, ads, e-mails, and even social networks posts, I initially thumb through my Copywriting Secrets book.

And I anticipate I’ll be doing that till I become a master copywriter. What about you?

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