Russell Brunson 100 Day Challenge

Copywriting Secrets Review: Should You Get A FREE Copy?

8 out of 10 individuals only check out headlines.

Visitors to your site only checked out 20% of the content you write.

People only read the very first two words on a line– normally, they miss the 3rd word.

It’s numbers like this that make you think you must hire a copywriter.

Then you find out about the expenses of hiring a copywriter to get more clicks:

Russell Brunson 100 Day Challenge

Summary: Copywriting Secrets is a fundamental and effective book that will teach you how to get more clicks, get more exposure, bring in more leads, earn more subscribers, and and land more sales online.

Good freelance copywriters charge up to $250 per hour

Scammy ones will inform you that “all you actually require to make sales is excellent sales copy” (lies).

75% of visitors to a site focus on the general quality of the copy, though, and they’ll prevent working with a company that does not have expert and clean copy.

Realities like these make you wonder if it’s all really worth it– or if words-that-convert are a matter you can master yourself.

I’m going to let you in on a secret about efficient copywriting.

No novice copywriter knows what works. They only learn what works after they go through some experimentation, get some real information around where customers are leaving and where they’re spending the most time, and refine the copy based on the outcomes.

If they do not understand what works, how can they help you make more sales?

It’s “basic.”

All you need are:

Copy solutions that assist you write sales copy and after that hook these transformative words into the bigger structure of your sales page.

An exact understanding of who your ideal consumers are, what their biggest “pains” are, and where they presently live.

Specific, reliable, and constant “power” words that harness powerful, psychological and psychological triggers that direct individuals to purchase your services and products.

And that’s precisely what Copywriting Secrets, a essential and effective book for anyone who wishes to earn money utilizing advertisements, e-mails, sales letters, teaches you to do.

Get a FREE copy of Copywriting Secrets.

What is Copywriting and Why Does it Matter?

When I say that everyone can utilize Copywriting Secrets, it’s not an exaggeration.

It’s a testimony to the power of words when it concerns motivating people to purchase. When you require to sell anything online, it’s also a clear recognition of simply how crucial material marketing has ended up being.

The majority of people hear “copywriting” and they think they’re speaking to someone who practices copyright law.

However copywriting is no place as dry, arcane, or wordy as legalese. If you’re doing it right, you must be communicating info to your leads at a third-grade reading level.

That indicates you worth your potential customers’ time and you wish to provide access to your offer as plainly and tactically as possible.

Now, the “technique” part of copywriting secrets originates from knowing which buttons to press when you’re composing advertisement copy or how to inform a sales story that guides a client from being unaware about how to solve an issue to absolutely gung-ho about your service.

But, in my experience, copywriting is easier: It’s like being somebody’s friend and their worst enemy all on one page.

Think about it this way:.

Whether it’s:

  • An email,
  • A sales page,
  • A landing page,
  • A social media ad, or
  • A web page,

… you start off explaining your reader’s deepest, darkest, most prevalent discomfort to them. You hold up a very undesirable mirror.

Utilizing words, you continue to poke them all over it injures. Slowly, they remember why they require to change, do something about it, or merely make a different decision.

And then, you’re their friend. You use them a service that in fact works, without being aggressive, scammy, or salesy.

Now, many business owners will inform you that what they desire is for quality results in open their wallets and purchase. However the reality is that copywriting is about trading something far more valuable.

Something that’s practically a scarce resource.

Which’s attention.

With many options, deals, chances, items, and services, the only possible way for your potential customers and readers to trust you, buy from you, and remain devoted to you is through preserving their attention.

And nothing grabs attention on the Internet like copy and material.

Plainly, everyone can utilize a reputable method to master high-converting copy.

Get a FREE copy of Copywriting Secrets.

What is Copywriting Secrets?

The Copywriting Secrets book is not written by Russell Brunson– despite the fact that it looks comparable to the DotCom Secrets book (a trilogy including Expert Secrets and the brand-new edition of Traffic Secrets).

Instead, Copywriting Secrets is a book that uses the very formulas it’s trying to teach you. As you go through this marketing book, you’ll be able to see persuasion in print and action.

Here’s an example of a sales letter, throughout a series of pages, that earned Jim Edwards, author of the book, $2.5 million in sales.

2.5 M in Sales.

Hey, no one said that looking beautiful was part of copywriting tricks. Instead, the book shows you book how to use the power of words to:.

Get more clicks,.

Gain more presence,.

Attract more leads,.

Make more customers, and.

Land more sales online.

Many copywriting books try to teach you how to “write fantastic copy.”.

Except that every time you try, your words stop working to encourage anyone to purchase– except perhaps your mama and a couple of devoted pals.

However the book show you the best secret about copywriting (and it doesn’t matter what you offer).

Take note:

The power of words in well-written sales copy is not an art.

It’s a puzzle.

You don’t write copy– you assemble it.

According to the legendary advertiser, Eugene Schwartz, when you’re producing copy:.

” You are working with a series of foundation, you are putting the foundation together, and then you are putting them in particular structures. [Your words are] constructing a little city of desire for your person to come and live in.”.

Does this noise familiar?

If not, checked out that quote once again.

Think about another principle in marketing that relies on tactical placement, foundation, and the sensible, stepwise journey that guides a possibility from start to finish.

The surface being a sale.

Sales funnels.

Which suggests that sales funnels and sales copy skills go together. Learn one and you’ll boost the experience of the other.

That’s what the Copywriting Secrets book does. Through 305 pages the book unpacks 31 tested copywriting solutions to help you end up being a million-dollar copywriter.

Through the Copywriting Secrets book, you’ll discover to use the power of words to get people to act in such a smooth and natural method, your potential customers will not even understand they’re being convinced.

Tip: One of the main copywriting secrets, says Jim Edwards, is to make sales copy “vanish.”.

As the Copywriting Secrets book tagline states,.

” … no matter what you sell or who you offer it to!”.

Get a FREE copy of Copywriting Secrets.

Jim Edwards: The Author of the Copywriting Secrets Book.

There’s a reason it’s Jim Edwards and not Brunson writing the Copywriting Secrets book.

Jim. Sales Copy.

Duration.

You might have seen him working together with Russell Brunson on Funnel Scripts, the copywriting software application from the developers of ClickFunnels.

Russell is sensible– he knows his lane or location of competence depends on assisting entrepreneurs make profits from funnel building.

Russell Brunson 100 Day Challenge

Russel Brunson Copywriting Secrets Book.

However Jim Edwards is the self-taught, go-to guru for success with sales copy. Just take a look at his qualifications:.

He’s the creator and owner of a direct reaction marketing firm.

He commits hundreds of hours every year to coaching individually business owners in the Funnel Scripts community.

He’s a best-selling author who has been operating online since he first began selling e-books online in 1997! (does anybody even remember what the Web looked like in ’97 or was it a blur of pixels and dial-up sounds?).

He’s released several offers for his own products and those of others using sales letters that have actually created him $2.5 million and $3 million in earnings.

He’s been featured in the New York Times, Entrepreneur Magazine, and several other leading publications for his copywriting competence.

Best of all, he utilized his self-taught copywriting abilities to earn millions– the sort of cash responsible for taking him from dead broke, insolvent, and living in a trailer park to a paid-off home in 18 months.

Yes, you read that.

So if this isn’t the best guy to give you in-depth training through the Copywriting Secrets book– who is?

Is Copywriting Secrets the Same As Funnel Scripts ?

Before we enter into the full review, I want to let you understand that the Copywriting Secrets book is not the exact same product as the Funnel Scripts software application tool.

Funnel Scripts is a done-for-you copy generator that uses your understanding of your customers and information of your offer to create high-converting copy for your funnels, advertisements, blogs, e-mail newsletters, and more.

Which can conserve you a huge amount of time. It’s the best option to keeping an internal copywriter or creating copy from scratch.

In fact, a lot of the formulas that power Funnel Scripts are explored even more in the Sales Story Secrets upsell (I’ll inform you more about that later on in my evaluation).

Since Jim Edwards worked on both– however that must just demonstrate how effective his capability as a copy developer really is, they may appear similar.

The Copywriting Secrets book, on the other hand, will give you whatever you need to personalize, tweak, and perfect conversion copy.

Get a FREE copy of Copywriting Secrets.

Go Deep Into the Copywriting Secrets Book.

The Copywriting Secrets book is all about persuasion with words?

Well, there are numerous “tricks” to persuading individuals– and, frequently, you need to employ a mix of sales letters and sales copy solutions.

Copywriting Secrets Book Review

Russell Brunson 100 Day Challenge

These tricks and insights collaborate so you can utilize the formulas to develop persuasion gradually. Some examples in the book consist of:.

The “Love me. Hate me. There’s no money in the center!” technique. Your words should elicit really strong feelings from people and require them to decide about you personally– it’s one of the most lucrative things your copy can do! (page 181).

Find out how to make more on each prospect, which is best for a sales funnel, using the “give them a shovel … then offer them a bulldozer” technique for make more on each (page 179).

How to take a blank screen and transform that blinking cursor into an ended up piece of sales copy FAST. It’s a technique so effective, you can utilize it to break through author’s block (page 168).

A 13-step sales message formula that reveals you how to quickly persuade consumers to make a purchase decision, using deeply deep-rooted mental triggers (page 143-158).

Speak in the voice of your consumer and find the “magic” words consumers utilize to explain what they wish to buy (page 104).

8 specific places online that will show you the exact triggers motivating your possible consumers and getting them to spend their cash. You can utilize this to position your own product, service, training, software (page 69-71).

How to rapidly put together the “building blocks” of sales copy that develop a “little city of desire” for your prospects and consumers (page 79).

The “Yellow Brick Road” Formula, another ideal formula for funnels, that leads individuals on a journey towards eventually buying from you (page 178).

When you have a look at the sales page for the Copywriting Secrets book, it gets sort of overwhelming reading about the large amount of info Jim Edwards crams in a simple book.

So I’ve broken down his deliverables into five standard areas. I’ll quickly summarize what you should anticipate in each section of the Copywriting Secrets book.

Get a FREE copy of Copywriting Secrets.

1. Copywriting Mindset Secrets.

Jim Edwards starts this section showing you how to cultivate the copywriting mindset, as he calls it. You’ll get a crash course on:.

All the hallmarks of high-performing copywriting.

How to develop the practice.

How to approach nearly every piece of material you see from now on utilizing a copywriter’s viewpoint on persuasion.

2. Sales Formula/Letter Secrets.

It’s not simply that fantastic copywriting leaves clues. This section exposes solutions and templates for sales, advertisements, and emails letters which have never ever failed.

3. Make ‘Em Thirsty Secrets.

The secret to offering through advertisements, emails, and sales letters? And the best way to do that through copywriting is to use four basic sales stories.

The stories make your potential customers “thirsty,” and your copywriting will assist individuals to the drink. This is a tested pattern for success with copywriting.

4. Offer Without Selling Secrets.

Keep in mind that one of the best copywriting tricks is to make it appear you’re not selling at all. This is the area that assists you master and embed those secret “stealth closes.”.

Keep in mind Columbo, famous for “playing dumb,” while secretly finding out the reality? Well, Jim Edwards shows you how to use this area of the Copywriting Secrets book to offer your customers value and close without pressure.

Cha-ching!

5. Copy Polishing Secrets.

Do not be tricked by the name of this area in the Copywriting Secrets book. Copywriting is just as great as the amount of tweaking and refining you do.

You can likewise utilize the feedback to plug into a few tested methods for enhancing your advertisements, emails, and sales letters. That’s what this area of the Copywriting Secrets book is all about.

How to Get the Copywriting Secrets Book.

There are a number of methods to get Jim Edwards’ Copywriting Secrets book in your hands. Maybe the cheapest is to head straight to the Copywriting Secrets book sales page.

Here, Jim sells the Copywriting Secrets book using the reliable Free plus Shipping Cost offer. This suggests that you’ll get the book for free as long as you pay the shipping costs. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else in the world.

Nevertheless, Jim also makes you a distinct guarantee. You can ask for a refund and you do not have to send out the book back if you don’t like it. You essentially get free shipping for the Copywriting Secrets book.

Get a FREE copy of Copywriting Secrets.

Where Can I Buy the Copywriting Secrets Audiobook?

To get the audiobook version of the Copywriting Secrets book, all you require to do is grab the initial offer. The audio version will pop up as a “Special Offer” before you complete your purchase of the Copywriting Secrets book.

The second “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that helps you develop the ideal stories that will motivate your audience, no matter what you sell.

sales story secrets.

When you’re all set to get even more in-depth with discovering copywriting tricks for any industry, this is the book you want on your side.

Get a FREE copy of Copywriting Secrets.

Copywriting Secrets Review Summary:

A Tool You’ll Return to Over and Over Again.

Look, this is a real kahuna of a book– and I’m not going to lie. I still haven’t used every method in Copywriting Secrets.

What I know for sure, though, is that whenever I take a seat to write any of my marketing products, sales pages, ads, e-mails, and even social networks posts, I initially thumb through my Copywriting Secrets book.

And I expect I’ll be doing that up until I become a master copywriter. What about you?

Get a FREE copy of Copywriting Secrets.