Robbie Summers Russell Brunson

Copywriting Secrets Review: Should You Get A FREE Copy?

Eight out of 10 individuals just check out headlines.

Visitors to your website just checked out 20% of the content you compose.

People only read the first two words on a line– usually, they miss the 3rd word.

It’s numbers like this that make you believe you need to employ a copywriter.

However then you discover the costs of employing a copywriter to get more clicks:

Robbie Summers Russell Brunson

Summary: Copywriting Secrets is a essential and effective book that will teach you how to get more clicks, gain more exposure, attract more leads, make more subscribers, and and land more sales online.

Excellent freelance copywriters charge up to $250 per hour

Scammy ones will tell you that “all you really require to make sales is fantastic sales copy” (lies).

75% of visitors to a website take note of the overall quality of the copy, though, and they’ll prevent doing business with a company that doesn’t have expert and clean copy.

Truths like these make you wonder if it’s all truly worth it– or if words-that-convert are a matter you can master yourself.

I’m going to let you in on a secret about effective copywriting.

No novice copywriter understands what works. They only learn what works after they go through some experimentation, gain some genuine information around where consumers are leaving and where they’re investing the most time, and improve the copy based upon the results.

If they don’t understand what works, how can they help you make more sales?

It’s “easy.”

All you need are:

Copy solutions that assist you compose sales copy and then hook these transformative words into the bigger structure of your sales page.

An exact understanding of who your ideal clients are, what their biggest “discomforts” are, and where they presently live.

Particular, trustworthy, and consistent “power” words that harness powerful, emotional and psychological triggers that guide people to purchase your products and services.

And that’s exactly what Copywriting Secrets, a powerful and basic book for anybody who wishes to generate income using ads, emails, sales letters, teaches you to do.

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What is Copywriting and Why Does it Matter?

It’s not an exaggeration when I state that everybody can utilize Copywriting Secrets.

It’s a testament to the power of words when it concerns inspiring individuals to purchase. When you need to offer anything online, it’s also a clear acknowledgement of simply how important content marketing has ended up being.

Many people hear “copywriting” and they think they’re speaking to somebody who practices copyright law.

Copywriting is nowhere as dry, arcane, or long-winded as legalese. In fact, if you’re doing it right, you must be communicating info to your leads at a third-grade reading level.

That indicates you worth your prospects’ time and you want to provide access to your deal as clearly and tactically as possible.

Now, the “technique” part of copywriting secrets originates from knowing which buttons to push when you’re composing advertisement copy or how to tell a sales story that guides a consumer from being unaware about how to solve a problem to completely gung-ho about your solution.

In my experience, copywriting is simpler: It’s like being someone’s finest friend and their worst enemy all on one page.

Consider it in this manner:.

Whether it’s:

  • An email,
  • A sales page,
  • A landing page,
  • A social media ad, or
  • A websites,

… you begin describing your reader’s deepest, darkest, most prevalent pain to them. You hold up a really undesirable mirror.

Using words, you continue to poke them everywhere it injures. Slowly, they remember why they require to alter, do something about it, or merely make a various decision.

And then, you’re their buddy. You offer them a service that actually works, without being pushy, scammy, or salesy.

Now, numerous entrepreneurs will tell you that what they desire is for quality results in open their wallets and buy. The fact is that copywriting is about trading something far more valuable.

Something that’s almost a limited resource.

And that’s attention.

With a lot of options, offers, services, items, and chances, the only possible method for your readers and potential customers to trust you, buy from you, and remain devoted to you is through preserving their attention.

And absolutely nothing grabs attention on the Internet like copy and content.

Plainly, everybody can use a reputable method to master high-converting copy.

Get a FREE copy of Copywriting Secrets.

What is Copywriting Secrets?

The Copywriting Secrets book is not composed by Russell Brunson– even though it looks similar to the DotCom Secrets book (a trilogy including Expert Secrets and the brand-new edition of Traffic Secrets).

Instead, Copywriting Secrets is a book that utilizes the very solutions it’s trying to teach you. As you go through this marketing book, you’ll have the ability to see persuasion in print and action.

Here’s an example of a sales letter, throughout a series of pages, that made Jim Edwards, author of the book, $2.5 million in sales.

2.5 M in Sales.

Hey, nobody stated that looking gorgeous became part of copywriting tricks. Instead, the book reveals you book how to use the power of words to:.

Get more clicks,.

Gain more exposure,.

Bring in more leads,.

Make more subscribers, and.

Land more sales online.

A lot of copywriting books try to teach you how to “compose terrific copy.”.

Except that whenever you try, your words fail to persuade anybody to buy– other than possibly your mommy and a few loyal pals.

But the book show you the best secret about copywriting (and it doesn’t matter what you sell).

Focus:

The power of words in well-written sales copy is not an art.

It’s a puzzle.

You do not compose copy– you assemble it.

According to the famous advertiser, Eugene Schwartz, when you’re producing copy:.

” You are working with a series of building blocks, you are putting the building obstructs together, and then you are putting them in specific structures.

Does this noise familiar?

If not, checked out that quote once again.

Think of another principle in marketing that relies on strategic positioning, foundation, and the logical, step-by-step journey that guides a possibility from start to finish.

The finish being a sale.

Sales funnels.

Which indicates that sales funnels and sales copy skills go together. Find out one and you’ll boost the experience of the other.

That’s what the Copywriting Secrets book does. Through 305 pages the book unpacks 31 tested copywriting formulas to assist you become a million-dollar copywriter.

Through the Copywriting Secrets book, you’ll find out to utilize the power of words to get people to act in such a smooth and natural method, your potential customers will not even recognize they’re being convinced.

Hint: One of the main copywriting secrets, says Jim Edwards, is to make sales copy “vanish.”.

As the Copywriting Secrets book tagline states,.

” … no matter what you sell or who you sell it to!”.

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Jim Edwards: The Author of the Copywriting Secrets Book.

There’s a reason why it’s Jim Edwards and not Brunson composing the Copywriting Secrets book.

Jim. Sales Copy.

Period.

You may have seen him collaborating with Russell Brunson on Funnel Scripts, the copywriting software from the creators of ClickFunnels.

Russell is smart– he understands his lane or location of expertise depends on helping business owners make benefit from funnel structure.

Robbie Summers Russell Brunson

Russel Brunson Copywriting Secrets Book.

However Jim Edwards is the self-taught, go-to master for success with sales copy. Simply take a look at his qualifications:.

He’s the founder and owner of a direct reaction marketing company.

He dedicates numerous hours every year to training one-on-one entrepreneur in the Funnel Scripts community.

He’s a best-selling author who has been operating online given that he first started offering e-books online in 1997! (does anyone even remember what the Web appeared like in ’97 or was it a blur of pixels and dial-up sounds?).

He’s launched multiple offers for his own items and those of others utilizing sales letters that have actually produced him $2.5 million and $3 million in earnings.

He’s been featured in the New York Times, Entrepreneur Magazine, and several other leading publications for his copywriting proficiency.

Best of all, he used his self-taught copywriting skills to earn millions– the type of cash responsible for taking him from dead broke, insolvent, and living in a trailer park to a paid-off house in 18 months.

Yes, you check out that.

So if this isn’t the best person to offer you extensive training through the Copywriting Secrets book– who is?

Is Copywriting Secrets the Same As Funnel Scripts ?

Prior to we enter the complete evaluation, I want to let you know that the Copywriting Secrets book is not the exact same product as the Funnel Scripts software tool.

Funnel Scripts is a done-for-you copy generator that uses your knowledge of your customers and information of your offer to develop high-converting copy for your funnels, advertisements, blog sites, email newsletters, and more.

And that can conserve you a huge quantity of time. It’s the ideal option to producing or keeping an internal copywriter copy from scratch.

A lot of the solutions that power Funnel Scripts are explored even more in the Sales Story Secrets upsell (I’ll inform you more about that later on in my review).

They may appear similar since Jim Edwards dealt with both– but that should simply demonstrate how powerful his capability as a copy creator really is.

The Copywriting Secrets book, on the other hand, will offer you whatever you require to personalize, modify, and ideal conversion copy.

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Go Deep Into the Copywriting Secrets Book.

The Copywriting Secrets book is everything about persuasion with words, right?

Well, there are numerous “secrets” to persuading individuals– and, frequently, you need to employ a combination of sales letters and sales copy solutions.

Copywriting Secrets Book Review

Robbie Summers Russell Brunson

These secrets and insights interact so you can utilize the formulas to build persuasion over time. Some examples in the book include:.

The “Love me. Your words should elicit really strong feelings from people and force them to make a choice about you personally– it’s one of the most rewarding things your copy can do! (page 181).

Learn how to make more on each prospect, which is ideal for a sales funnel, using the “give them a shovel … then offer them a bulldozer” technique for make more on each (page 179).

How to take a blank screen and change that blinking cursor into an ended up piece of sales copy FAST. It’s a method so effective, you can utilize it to break through author’s block (page 168).

A 13-step sales message formula that shows you how to instantly encourage customers to buy decision, utilizing deeply ingrained psychological triggers (page 143-158).

Speak in the voice of your consumer and discover the “magic” words customers utilize to explain what they wish to purchase (page 104).

8 particular locations online that will show you the precise triggers inspiring your possible clients and getting them to spend their money. You can utilize this to place your own product, service, coaching, software application (page 69-71).

How to quickly put together the “foundation” of sales copy that produce a “little city of desire” for your potential customers and clients (page 79).

The “Yellow Brick Road” Formula, another perfect formula for funnels, that leads people on a journey towards eventually purchasing from you (page 178).

When you have a look at the sales page for the Copywriting Secrets book, it gets sort of overwhelming reading about the large amount of info Jim Edwards crams in a mere book.

I’ve broken down his deliverables into five standard areas. I’ll rapidly summarize what you must anticipate in each area of the Copywriting Secrets book.

Get a FREE copy of Copywriting Secrets.

1. Copywriting Mindset Secrets.

Jim Edwards begins this area revealing you how to cultivate the copywriting mindset, as he calls it. You’ll get a refresher course on:.

All the trademarks of high-performing copywriting.

How to establish the practice.

How to approach practically every piece of content you see from now on utilizing a copywriter’s perspective on persuasion.

2. Sales Formula/Letter Secrets.

It’s not just that excellent copywriting leaves hints. This area exposes formulas and design templates for e-mails, sales, and ads letters which have actually never ever failed.

3. Make ‘Em Thirsty Secrets.

The trick to selling through emails, sales, and ads letters? And the finest method to do that through copywriting is to use four fundamental sales stories.

The stories make your potential customers “thirsty,” and your copywriting will direct individuals to the drink. This is a tested pattern for success with copywriting.

4. Sell Without Selling Secrets.

Remember that among the best copywriting secrets is to make it appear you’re not costing all. This is the section that helps you master and embed those secret “stealth closes.”.

Remember Columbo, famous for “playing dumb,” while covertly finding out the truth? Well, Jim Edwards reveals you how to utilize this area of the Copywriting Secrets book to give your customers worth and close without pressure.

Cha-ching!

5. Copy Polishing Secrets.

Do not be fooled by the name of this area in the Copywriting Secrets book. It’s not optional. Copywriting is just as good as the quantity of tweaking and refining you do. Often, you can utilize data to direct your decisions.

You can likewise use the feedback to plug into a few proven methods for enhancing your sales, emails, and advertisements letters. That’s what this section of the Copywriting Secrets book is everything about.

How to Get the Copywriting Secrets Book.

There are a number of methods to get Jim Edwards’ Copywriting Secrets book in your hands. Maybe the least expensive is to head straight to the Copywriting Secrets book sales page.

Here, Jim offers the Copywriting Secrets book utilizing the reliable Free plus Shipping Cost deal. This indicates that you’ll get the book totally free as long as you pay the shipping expenses. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else worldwide.

Nevertheless, Jim also makes you a distinct promise. You can ask for a refund and you don’t have to send out the book back if you don’t like it. You basically get free shipping for the Copywriting Secrets book.

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Where Can I Buy the Copywriting Secrets Audiobook?

To get the audiobook variation of the Copywriting Secrets book, all you need to do is get the original deal. The audio version will pop up as a “Special Offer” prior to you finish your purchase of the Copywriting Secrets book.

The 2nd “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that helps you create the ideal stories that will inspire your audience, no matter what you offer.

sales story tricks.

When you’re prepared to get even more extensive with finding out copywriting tricks for any market, this is the book you want on your side.

Get a FREE copy of Copywriting Secrets.

Copywriting Secrets Review Summary:

A Tool You’ll Return to Over and Over Again.

Look, this is a real kahuna of a book– and I’m not going to lie. I still haven’t utilized every method in Copywriting Secrets.

What I understand for sure, though, is that whenever I sit down to compose any of my marketing products, sales pages, advertisements, emails, and even social media posts, I initially thumb through my Copywriting Secrets book.

And I anticipate I’ll be doing that until I end up being a master copywriter. What about you?

Get a FREE copy of Copywriting Secrets.