Copywriting Secrets Review: Should You Get A FREE Copy?
Eight out of 10 individuals only check out headlines.
Visitors to your website just checked out 20% of the material you write.
Individuals only check out the first two words on a line– typically, they miss out on the 3rd word.
It’s numbers like this that make you believe you ought to work with a copywriter.
However then you find out about the expenses of working with a copywriter to get more clicks:
Summary: Copywriting Secrets is a fundamental and effective book that will teach you how to get more clicks, get more presence, bring in more leads, make more customers, and and land more sales online.
Excellent freelance copywriters charge up to $250 per hour
Scammy ones will tell you that “all you truly need to make sales is great sales copy” (lies).
75% of visitors to a site pay attention to the general quality of the copy, however, and they’ll prevent doing business with a business that doesn’t have expert and clean copy.
Facts like these make you wonder if it’s all really worth it– or if words-that-convert are a matter you can master yourself.
I’m going to let you in on a secret about reliable copywriting.
No beginner copywriter knows what works. They only learn what works after they go through some trial and error, acquire some real information around where clients are leaving and where they’re investing the most time, and fine-tune the copy based upon the outcomes.
So if they do not understand what works, how can they help you make more sales?
All you require are:
Copy formulas that help you compose sales copy and then hook these transformative words into the bigger structure of your sales page.
A precise understanding of who your ideal consumers are, what their greatest “pains” are, and where they currently live.
Specific, trustworthy, and consistent “power” words that harness effective, emotional and psychological triggers that assist people to buy your services and items.
And that’s precisely what Copywriting Secrets, a powerful and fundamental book for anybody who wants to generate income using ads, e-mails, sales letters, teaches you to do.
What is Copywriting and Why Does it Matter?
When I state that everyone can utilize Copywriting Secrets, it’s not an exaggeration.
When it comes to inspiring individuals to purchase, it’s a testimony to the power of words. When you need to sell anything online, it’s also a clear acknowledgement of just how important material marketing has actually ended up being.
Most people hear “copywriting” and they believe they’re speaking with somebody who practices copyright law.
But copywriting is no place as dry, arcane, or long-winded as legalese. If you’re doing it right, you ought to be interacting info to your leads at a third-grade reading level.
That suggests you worth your potential customers’ time and you wish to give them access to your deal as plainly and strategically as possible.
Now, the “method” part of copywriting tricks comes from understanding which buttons to push when you’re composing advertisement copy or how to inform a sales story that guides a customer from being uninformed about how to fix a problem to totally gung-ho about your service.
In my experience, copywriting is simpler: It’s like being someone’s best buddy and their worst enemy all on one page.
Think about it in this manner:.
- An e-mail,
- A sales page,
- A landing page,
- A social media ad, or
- A websites,
… you begin explaining your reader’s deepest, darkest, most pervasive discomfort to them. You hold up a really undesirable mirror.
Utilizing words, you continue to poke them all over it harms. Slowly, they keep in mind why they require to alter, act, or merely make a different decision.
And then, you’re their friend. You offer them a service that really works, without being aggressive, scammy, or salesy.
Now, many entrepreneurs will tell you that what they want is for quality leads to open their wallets and purchase. However the truth is that copywriting has to do with trading something even more valuable.
Something that’s almost a scarce resource.
With many services, deals, chances, services, and items, the only possible method for your prospects and readers to trust you, buy from you, and remain devoted to you is through preserving their attention.
And nothing grabs attention on the Internet like copy and content.
Plainly, everyone can utilize a dependable way to master high-converting copy.
What is Copywriting Secrets?
The Copywriting Secrets book is not composed by Russell Brunson– even though it looks comparable to the DotCom Secrets book (a trilogy consisting of Expert Secrets and the new edition of Traffic Secrets).
Instead, Copywriting Secrets is a book that utilizes the really solutions it’s trying to teach you. As you go through this marketing book, you’ll be able to see persuasion in print and action.
Here’s an example of a sales letter, throughout a series of pages, that earned Jim Edwards, author of the book, $2.5 million in sales.
2.5 M in Sales.
Hey, nobody stated that looking beautiful became part of copywriting tricks. Instead, the book reveals you book how to utilize the power of words to:.
Get more clicks,.
Gain more presence,.
Attract more leads,.
Earn more subscribers, and.
Land more sales online.
Most copywriting books attempt to teach you how to “compose fantastic copy.”.
Other than that every time you try, your words stop working to convince anybody to buy– other than possibly your mom and a few loyal good friends.
The book shares with you the greatest secret about copywriting (and it doesn’t matter what you offer).
The power of words in well-written sales copy is not an art.
It’s a puzzle.
You don’t compose copy– you assemble it.
According to the famous advertiser, Eugene Schwartz, when you’re developing copy:.
” You are working with a series of structure blocks, you are putting the building blocks together, and then you are putting them in certain structures.
Does this noise familiar?
If not, read that quote once again.
Think about another concept in marketing that relies on strategic placement, foundation, and the rational, step-by-step journey that guides a possibility from start to finish.
The finish being a sale.
Which implies that sales funnels and sales copy abilities go hand-in-hand. Learn one and you’ll boost the experience of the other.
That’s what the Copywriting Secrets book does. Through 305 pages the book unloads 31 proven copywriting formulas to help you end up being a million-dollar copywriter.
Through the Copywriting Secrets book, you’ll discover to utilize the power of words to get individuals to do something about it in such a seamless and natural way, your potential customers will not even recognize they’re being persuaded.
Tip: One of the main copywriting secrets, says Jim Edwards, is to make sales copy “vanish.”.
As the Copywriting Secrets book tagline says,.
” … no matter what you offer or who you offer it to!”.
Jim Edwards: The Author of the Copywriting Secrets Book.
There’s a reason why it’s Jim Edwards and not Brunson writing the Copywriting Secrets book.
Jim. Knows. Great. Sales Copy.
You may have seen him collaborating with Russell Brunson on Funnel Scripts, the copywriting software from the creators of ClickFunnels.
Russell is smart– he understands his lane or area of proficiency lies in assisting business owners make profits from funnel building.
Russel Brunson Copywriting Secrets Book.
However Jim Edwards is the self-taught, go-to expert for success with sales copy. Simply have a look at his qualifications:.
He’s the founder and owner of a direct response marketing firm.
He commits numerous hours every year to training one-on-one business owners in the Funnel Scripts neighborhood.
He’s a best-selling author who has actually been running online considering that he initially started selling e-books online in 1997! (does anybody even remember what the Web appeared like in ’97 or was it a blur of pixels and dial-up sounds?).
He’s released several offers for his own items and those of others using sales letters that have actually created him $2.5 million and $3 million in earnings.
He’s been featured in the New York Times, Entrepreneur Magazine, and several other leading publications for his copywriting knowledge.
Most importantly, he utilized his self-taught copywriting abilities to make millions– the kind of cash responsible for taking him from dead broke, insolvent, and living in a trailer park to a paid-off house in 18 months.
Yes, you check out that.
So if this isn’t the best guy to offer you in-depth training through the Copywriting Secrets book– who is?
Is Copywriting Secrets the Same As Funnel Scripts ?
Before we enter the complete evaluation, I wish to let you know that the Copywriting Secrets book is not the exact same item as the Funnel Scripts software tool.
Funnel Scripts is a done-for-you copy generator that utilizes your understanding of your consumers and details of your deal to develop high-converting copy for your funnels, ads, blog sites, e-mail newsletters, and more.
Which can conserve you a massive amount of time. It’s the perfect alternative to keeping an internal copywriter or producing copy from scratch.
A lot of the solutions that power Funnel Scripts are explored even more in the Sales Story Secrets upsell (I’ll tell you more about that later in my review).
Due to the fact that Jim Edwards worked on both– but that must just demonstrate how powerful his capability as a copy developer really is, they might appear similar.
The Copywriting Secrets book, on the other hand, will offer you everything you require to personalize, modify, and perfect conversion copy.
Go Deep Into the Copywriting Secrets Book.
The Copywriting Secrets book is all about persuasion with words?
Well, there are many “tricks” to convincing people– and, often, you need to utilize a mix of sales letters and sales copy solutions.
Copywriting Secrets Book Review
These tricks and insights collaborate so you can use the formulas to develop persuasion over time. Some examples in the book include:.
The “Love me. Your words should elicit really strong emotions from individuals and force them to make a decision about you personally– it’s one of the most successful things your copy can do! (page 181).
Discover how to make more on each prospect, which is perfect for a sales funnel, utilizing the “provide a shovel … then offer them a bulldozer” technique for make more on each (page 179).
How to take a blank screen and transform that blinking cursor into a completed piece of sales copy FAST. It’s a method so effective, you can use it to break through author’s block (page 168).
A 13-step sales message formula that reveals you how to instantly convince consumers to purchase decision, utilizing deeply deep-rooted psychological triggers (page 143-158).
Speak in the voice of your consumer and find the “magic” words customers use to explain what they want to buy (page 104).
8 particular places online that will reveal you the specific triggers encouraging your prospective clients and getting them to spend their cash. You can utilize this to position your own product, service, training, software application (page 69-71).
How to quickly put together the “building blocks” of sales copy that create a “little city of desire” for your prospects and consumers (page 79).
The “Yellow Brick Road” Formula, another perfect formula for funnels, that leads individuals on a journey towards eventually purchasing from you (page 178).
It gets sort of overwhelming reading about the large amount of details Jim Edwards packs in a mere book when you inspect out the sales page for the Copywriting Secrets book.
So I’ve broken down his deliverables into five standard areas. I’ll rapidly summarize what you must expect in each area of the Copywriting Secrets book.
1. Copywriting Mindset Secrets.
Jim Edwards starts this section showing you how to cultivate the copywriting frame of mind, as he calls it. You’ll get a crash course on:.
All the hallmarks of high-performing copywriting.
How to establish the practice.
How to approach practically every piece of content you see from now on using a copywriter’s viewpoint on persuasion.
2. Sales Formula/Letter Secrets.
It’s not simply that excellent copywriting leaves hints. This area reveals solutions and templates for sales, ads, and emails letters which have actually never ever stopped working.
3. Make ‘Em Thirsty Secrets.
The trick to selling through advertisements, sales, and e-mails letters? As Jim Edwards states, “Make ’em thirsty!” In other words, you want to tickle those levers so they’ll purchase faster. And the very best method to do that through copywriting is to utilize 4 basic sales stories.
The stories make your prospects “thirsty,” and your copywriting will assist individuals to the beverage. This is a tested pattern for success with copywriting.
4. Offer Without Selling Secrets.
Remember that one of the very best copywriting tricks is to make it appear you’re not selling at all. This is the section that helps you master and embed those secret “stealth closes.”.
Keep in mind Columbo, famous for “playing dumb,” while covertly finding out the reality? Well, Jim Edwards reveals you how to utilize this section of the Copywriting Secrets book to give your consumers value and close without pressure.
5. Copy Polishing Secrets.
Do not be deceived by the name of this area in the Copywriting Secrets book. It’s not optional. Copywriting is only as good as the amount of tweaking and refining you do. Typically, you can utilize data to guide your decisions.
But you can likewise use the feedback to plug into a couple of tested approaches for improving your emails, advertisements, and sales letters. That’s what this area of the Copywriting Secrets book is all about.
How to Get the Copywriting Secrets Book.
There are a number of ways to get Jim Edwards’ Copywriting Secrets book in your hands. Maybe the least expensive is to head directly to the Copywriting Secrets book sales page.
Here, Jim sells the Copywriting Secrets book utilizing the reliable Free plus Shipping Cost deal. This suggests that you’ll get the book free of charge as long as you pay the shipping costs. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else on the planet.
However, Jim also makes you an unique pledge. If you don’t like it, you can request a refund and you do not have to send out the book back. You essentially get free shipping for the Copywriting Secrets book.
Where Can I Buy the Copywriting Secrets Audiobook?
To get the audiobook variation of the Copywriting Secrets book, all you require to do is get the initial deal. The audio variation will turn up as a “Special Offer” before you complete your purchase of the Copywriting Secrets book.
The second “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that assists you produce the right stories that will encourage your audience, no matter what you sell.
sales story secrets.
This is the book you desire in your corner when you’re all set to get even more thorough with finding out copywriting secrets for any industry.
Copywriting Secrets Review Summary:
A Tool You’ll Return to Over and Over Again.
Look, this is a real kahuna of a book– and I’m not going to lie. I still have not used every single strategy in Copywriting Secrets.
What I know for sure, however, is that whenever I take a seat to compose any of my marketing products, sales pages, advertisements, e-mails, and even social media posts, I first thumb through my Copywriting Secrets book.
And I expect I’ll be doing that up until I end up being a master copywriter. What about you?