Jim Edwards; Whitworth; Mark 5

Copywriting Secrets Review: Should You Get A FREE Copy?

8 out of 10 individuals just check out headings.

Visitors to your site only checked out 20% of the content you compose.

People only check out the first two words on a line– typically, they miss out on the third word.

It’s numbers like this that make you think you should work with a copywriter.

Then you learn about the expenses of working with a copywriter to get more clicks:

Jim Edwards; Whitworth; Mark 5

Summary: Copywriting Secrets is a powerful and essential book that will teach you how to get more clicks, get more presence, attract more leads, make more customers, and and land more sales online.

Excellent freelance copywriters charge up to $250 per hour

Scammy ones will tell you that “all you really require to make sales is fantastic sales copy” (lies).

75% of visitors to a site pay attention to the total quality of the copy, though, and they’ll avoid doing business with a company that doesn’t have expert and tidy copy.

Truths like these make you wonder if it’s all really worth it– or if words-that-convert are a matter you can master yourself.

I’m going to let you in on a secret about reliable copywriting.

No beginner copywriter knows what works. They only find out what works after they go through some experimentation, get some real information around where clients are leaving and where they’re investing the most time, and improve the copy based upon the outcomes.

So if they don’t understand what works, how can they help you make more sales?

It’s “simple.”

All you need are:

Copy formulas that assist you write sales copy and after that hook these transformative words into the bigger structure of your sales page.

A precise understanding of who your ideal customers are, what their biggest “pains” are, and where they presently live.

Specific, reputable, and consistent “power” words that harness effective, mental and emotional triggers that direct people to purchase your services and products.

And that’s exactly what Copywriting Secrets, a powerful and fundamental book for anyone who wants to generate income using advertisements, e-mails, sales letters, teaches you to do.

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What is Copywriting and Why Does it Matter?

When I state that everyone can use Copywriting Secrets, it’s not an exaggeration.

When it comes to encouraging individuals to buy, it’s a testament to the power of words. It’s also a clear recognition of simply how crucial content marketing has actually become when you require to sell anything online.

Most people hear “copywriting” and they think they’re talking to somebody who practices copyright law.

Copywriting is no place as dry, arcane, or long-winded as legalese. If you’re doing it right, you need to be interacting info to your leads at a third-grade reading level.

That means you value your prospects’ time and you want to provide access to your offer as plainly and tactically as possible.

Now, the “method” part of copywriting tricks comes from understanding which buttons to press when you’re writing ad copy or how to tell a sales story that guides a client from being unaware about how to solve a problem to absolutely gung-ho about your service.

In my experience, copywriting is easier: It’s like being someone’s finest buddy and their worst opponent all on one page.

Consider it by doing this:.

Whether it’s:

  • An email,
  • A sales page,
  • A landing page,
  • A social networks ad, or
  • A web page,

… you start off describing your reader’s inmost, darkest, most prevalent pain to them. You hold up a really unpleasant mirror.

Using words, you continue to poke them everywhere it hurts. Gradually, they remember why they need to change, take action, or simply make a various decision.

And after that, you’re their buddy. You offer them a solution that in fact works, without being aggressive, scammy, or salesy.

Now, numerous business owners will inform you that what they desire is for quality results in open their wallets and buy. The reality is that copywriting is about trading something far more important.

Something that’s almost a limited resource.

And that’s attention.

With so many options, offers, chances, items, and services, the only possible way for your prospects and readers to trust you, purchase from you, and remain devoted to you is through preserving their attention.

And nothing grabs attention on the Internet like copy and content.

Plainly, everybody can utilize a reputable way to master high-converting copy.

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What is Copywriting Secrets?

The Copywriting Secrets book is not written by Russell Brunson– despite the fact that it looks similar to the DotCom Secrets book (a trilogy including Expert Secrets and the brand-new edition of Traffic Secrets).

Instead, Copywriting Secrets is a book that utilizes the really formulas it’s trying to teach you. As you go through this marketing book, you’ll be able to see persuasion in print and action.

Here’s an example of a sales letter, across a series of pages, that earned Jim Edwards, author of the book, $2.5 million in sales.

2.5 M in Sales.

Hey, no one stated that looking lovely belonged to copywriting secrets. Instead, the book shows you book how to use the power of words to:.

Get more clicks,.

Gain more exposure,.

Draw in more leads,.

Earn more customers, and.

Land more sales online.

Most copywriting books try to teach you how to “compose excellent copy.”.

Except that each time you attempt, your words stop working to persuade anyone to buy– except maybe your mommy and a couple of faithful friends.

But the book show you the greatest secret about copywriting (and it doesn’t matter what you sell).

Pay attention:

The power of words in well-written sales copy is not an art.

It’s a puzzle.

You do not write copy– you assemble it.

According to the famous advertiser, Eugene Schwartz, when you’re creating copy:.

” You are dealing with a series of foundation, you are putting the foundation together, and then you are putting them in particular structures. [Your words are] constructing a little city of desire for your individual to live and come in.”.

Does this noise familiar?

If not, checked out that quote again.

Think about another idea in marketing that depends on strategic placement, foundation, and the logical, step-by-step journey that guides a possibility from start to finish.

The surface being a sale.

Sales funnels.

Which indicates that sales funnels and sales copy abilities go together. Discover one and you’ll boost the experience of the other.

That’s what the Copywriting Secrets book does. Through 305 pages the book unloads 31 proven copywriting solutions to assist you end up being a million-dollar copywriter.

Through the Copywriting Secrets book, you’ll learn to use the power of words to get individuals to do something about it in such a natural and seamless method, your prospects won’t even understand they’re being convinced.

Hint: One of the main copywriting tricks, says Jim Edwards, is to make sales copy “vanish.”.

As the Copywriting Secrets book tagline says,.

” … no matter what you offer or who you offer it to!”.

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Jim Edwards: The Author of the Copywriting Secrets Book.

There’s a reason it’s Jim Edwards and not Brunson writing the Copywriting Secrets book.

Jim. Sales Copy.

Duration.

You may have seen him interacting with Russell Brunson on Funnel Scripts, the copywriting software application from the developers of ClickFunnels.

Russell is wise– he knows his lane or location of proficiency lies in helping business owners make make money from funnel building.

Jim Edwards; Whitworth; Mark 5

Russel Brunson Copywriting Secrets Book.

But Jim Edwards is the self-taught, go-to guru for success with sales copy. Simply take a look at his qualifications:.

He’s the creator and owner of a direct reaction marketing company.

He commits numerous hours every year to coaching one-on-one entrepreneur in the Funnel Scripts neighborhood.

He’s a very popular author who has actually been running online given that he initially began selling e-books online in 1997! (does anyone even remember what the Web appeared like in ’97 or was it a blur of pixels and dial-up noises?).

He’s launched multiple offers for his own products and those of others using sales letters that have created him $2.5 million and $3 million in revenue.

He’s been featured in the New York Times, Entrepreneur Magazine, and several other leading publications for his copywriting expertise.

Most importantly, he used his self-taught copywriting skills to earn millions– the kind of money responsible for taking him from dead broke, bankrupt, and living in a trailer park to a paid-off home in 18 months.

Yes, you check out that right.

So if this isn’t the ideal guy to offer you in-depth training through the Copywriting Secrets book– who is?

Is Copywriting Secrets the Same As Funnel Scripts ?

Prior to we enter the complete review, I want to let you understand that the Copywriting Secrets book is not the very same product as the Funnel Scripts software tool.

Funnel Scripts is a done-for-you copy generator that utilizes your understanding of your clients and details of your deal to create high-converting copy for your funnels, advertisements, blog sites, email newsletters, and more.

And that can conserve you a massive amount of time. It’s the perfect alternative to developing or keeping an internal copywriter copy from scratch.

In fact, a great deal of the formulas that power Funnel Scripts are explored further in the Sales Story Secrets upsell (I’ll inform you more about that later in my review).

They may seem similar because Jim Edwards dealt with both– however that ought to just demonstrate how effective his capability as a copy developer truly is.

The Copywriting Secrets book, on the other hand, will provide you whatever you need to customize, tweak, and perfect conversion copy.

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Go Deep Into the Copywriting Secrets Book.

The Copywriting Secrets book is all about persuasion with words?

Well, there are lots of “secrets” to convincing people– and, frequently, you have to utilize a mix of sales letters and sales copy formulas.

Copywriting Secrets Book Review

Jim Edwards; Whitworth; Mark 5

These secrets and insights collaborate so you can use the formulas to develop persuasion over time. Some examples in the book consist of:.

The “Love me. Hate me. There’s no money in the center!” technique. Your words ought to elicit really strong emotions from people and force them to decide about you personally– it’s one of the most rewarding things your copy can do! (page 181).

Discover how to make more on each prospect, which is perfect for a sales funnel, using the “give them a shovel … then sell them a bulldozer” method for make more on each (page 179).

How to take a blank screen and transform that blinking cursor into a finished piece of sales copy FAST. It’s a technique so effective, you can use it to break through author’s block (page 168).

A 13-step sales message formula that reveals you how to quickly persuade consumers to purchase decision, utilizing deeply deep-rooted mental triggers (page 143-158).

Speak in the voice of your customer and find the “magic” words consumers utilize to explain what they want to buy (page 104).

8 particular locations online that will show you the precise triggers motivating your potential consumers and getting them to invest their cash. You can use this to place your own product, service, training, software (page 69-71).

How to quickly put together the “foundation” of sales copy that produce a “little city of desire” for your prospects and clients (page 79).

The “Yellow Brick Road” Formula, another ideal formula for funnels, that leads people on a journey towards ultimately buying from you (page 178).

When you have a look at the sales page for the Copywriting Secrets book, it gets sort of frustrating reading about the large amount of info Jim Edwards crams in a simple book.

So I’ve broken down his deliverables into five standard sections. I’ll quickly summarize what you ought to expect in each area of the Copywriting Secrets book.

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1. Copywriting Mindset Secrets.

Jim Edwards starts this section showing you how to cultivate the copywriting frame of mind, as he calls it. You’ll get a refresher course on:.

All the hallmarks of high-performing copywriting.

How to establish the practice.

How to approach nearly every piece of content you see from now on using a copywriter’s perspective on persuasion.

2. Sales Formula/Letter Secrets.

It’s not simply that terrific copywriting leaves hints. This area reveals formulas and templates for e-mails, advertisements, and sales letters which have never ever failed.

3. Make ‘Em Thirsty Secrets.

The secret to offering through emails, sales, and ads letters? And the best way to do that through copywriting is to utilize 4 basic sales stories.

The stories make your prospects “thirsty,” and your copywriting will assist people to the drink. This is a proven pattern for success with copywriting.

4. Sell Without Selling Secrets.

Remember that one of the best copywriting tricks is to make it appear you’re not costing all. This is the section that assists you master and embed those secret “stealth closes.”.

Remember Columbo, famous for “playing dumb,” while covertly figuring out the fact? Well, Jim Edwards reveals you how to utilize this section of the Copywriting Secrets book to give your customers worth and close without pressure.

Cha-ching!

5. Copy Polishing Secrets.

Do not be fooled by the name of this area in the Copywriting Secrets book. It’s not optional. Copywriting is only as good as the amount of tweaking and refining you do. Often, you can utilize information to direct your choices.

You can also utilize the feedback to plug into a couple of proven methods for improving your ads, sales, and emails letters. That’s what this section of the Copywriting Secrets book is all about.

How to Get the Copywriting Secrets Book.

There are numerous ways to get Jim Edwards’ Copywriting Secrets book in your hands. Maybe the most inexpensive is to head straight to the Copywriting Secrets book sales page.

Here, Jim sells the Copywriting Secrets book using the reliable Free plus Shipping Cost offer. This indicates that you’ll get the book totally free as long as you pay the shipping costs. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else worldwide.

Jim likewise makes you an unique guarantee. You can ask for a refund and you do not have to send the book back if you don’t like it. You basically secure free shipping for the Copywriting Secrets book.

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Where Can I Buy the Copywriting Secrets Audiobook?

To get the audiobook variation of the Copywriting Secrets book, all you require to do is grab the initial offer. The audio version will appear as a “Special Offer” before you complete your purchase of the Copywriting Secrets book.

The second “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that assists you produce the right stories that will encourage your audience, no matter what you sell.

sales story tricks.

This is the book you want on your side when you’re ready to get even more in-depth with discovering copywriting tricks for any market.

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Copywriting Secrets Review Summary:

A Tool You’ll Return to Over and Over Again.

Look, this is a real kahuna of a book– and I’m not going to lie. I still have not utilized each and every single method in Copywriting Secrets.

What I know for sure, though, is that every time I sit down to compose any of my marketing products, sales pages, advertisements, e-mails, and even social media posts, I first thumb through my Copywriting Secrets book.

And I expect I’ll be doing that until I become a master copywriter. What about you?

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