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Copywriting Secrets Review: Should You Get A FREE Copy?

Eight out of 10 individuals only read headings.

Visitors to your site only checked out 20% of the material you write.

People just read the first two words on a line– typically, they miss the 3rd word.

It’s numbers like this that make you believe you should hire a copywriter.

But then you learn more about the expenses of hiring a copywriter to get more clicks:

Summary: Copywriting Secrets is a effective and fundamental book that will teach you how to get more clicks, gain more exposure, attract more leads, earn more subscribers, and and land more sales online.

Great freelance copywriters charge up to $250 per hour

Scammy ones will tell you that “all you really need to make sales is terrific sales copy” (lies).

75% of visitors to a site take notice of the overall quality of the copy, however, and they’ll avoid doing business with a company that does not have expert and tidy copy.

Realities like these make you question if it’s all actually worth it– or if words-that-convert are a matter you can master yourself.

I’m going to let you in on a secret about efficient copywriting.

No beginner copywriter knows what works. They just discover what works after they go through some trial and error, get some genuine data around where customers are leaving and where they’re spending the most time, and refine the copy based upon the outcomes.

If they don’t understand what works, how can they help you make more sales?

It’s “simple.”

All you require are:

Copy formulas that assist you compose sales copy and then hook these transformative words into the bigger structure of your sales page.

A precise understanding of who your perfect customers are, what their greatest “pains” are, and where they currently live.

Specific, reputable, and constant “power” words that harness powerful, mental and emotional triggers that direct individuals to buy your services and items.

And that’s precisely what Copywriting Secrets, a effective and basic book for anyone who wishes to make money utilizing advertisements, emails, sales letters, teaches you to do.

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What is Copywriting and Why Does it Matter?

It’s not an exaggeration when I say that everybody can utilize Copywriting Secrets.

When it comes to motivating people to purchase, it’s a testimony to the power of words. It’s likewise a clear acknowledgement of simply how essential material marketing has ended up being when you need to offer anything online.

Many people hear “copywriting” and they believe they’re talking to somebody who practices copyright law.

Copywriting is nowhere as dry, arcane, or long-winded as legalese. If you’re doing it right, you need to be interacting info to your leads at a third-grade reading level.

That suggests you value your potential customers’ time and you want to give them access to your offer as plainly and strategically as possible.

Now, the “strategy” part of copywriting tricks comes from understanding which buttons to push when you’re writing advertisement copy or how to tell a sales story that guides a client from being uninformed about how to fix a problem to absolutely gung-ho about your service.

But, in my experience, copywriting is easier: It’s like being somebody’s buddy and their worst enemy all on one page.

Consider it in this manner:.

Whether it’s:

  • An email,
  • A sales page,
  • A landing page,
  • A social media advertisement, or
  • A websites,

… you begin explaining your reader’s inmost, darkest, most prevalent discomfort to them. You hold up a very unpleasant mirror.

Then, using words, you continue to poke them all over it harms. Gradually, they keep in mind why they require to alter, do something about it, or simply make a different decision.

And then, you’re their best friend. You use them a solution that actually works, without being pushy, scammy, or salesy.

Now, numerous entrepreneurs will tell you that what they desire is for quality leads to open their wallets and buy. The reality is that copywriting is about trading something far more valuable.

Something that’s nearly a limited resource.

And that’s attention.

With a lot of options, deals, services, items, and opportunities, the only possible method for your prospects and readers to trust you, buy from you, and remain loyal to you is through keeping their attention.

And nothing grabs attention on the Internet like copy and material.

Plainly, everyone can use a dependable method to master high-converting copy.

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What is Copywriting Secrets?

The Copywriting Secrets book is not written by Russell Brunson– despite the fact that it looks comparable to the DotCom Secrets book (a trilogy including Expert Secrets and the new edition of Traffic Secrets).

Instead, Copywriting Secrets is a book that utilizes the really solutions it’s trying to teach you. As you go through this marketing book, you’ll have the ability to see persuasion in print and action.

Here’s an example of a sales letter, across a series of pages, that made Jim Edwards, author of the book, $2.5 million in sales.

2.5 M in Sales.

Hey, nobody stated that looking gorgeous was part of copywriting secrets. Rather, the book shows you book how to utilize the power of words to:.

Get more clicks,.

Gain more exposure,.

Bring in more leads,.

Make more customers, and.

Land more sales online.

Most copywriting books try to teach you how to “write excellent copy.”.

Except that every time you try, your words stop working to convince anybody to buy– other than possibly your mommy and a couple of devoted buddies.

The book shares with you the greatest secret about copywriting (and it doesn’t matter what you offer).

Take note:

The power of words in well-written sales copy is not an art.

It’s a puzzle.

You don’t write copy– you assemble it.

According to the famous marketer, Eugene Schwartz, when you’re producing copy:.

” You are working with a series of building blocks, you are putting the structure blocks together, and then you are putting them in specific structures.

Does this noise familiar?

If not, read that quote again.

Think of another idea in marketing that counts on tactical placement, foundation, and the logical, stepwise journey that guides a prospect from start to finish.

The finish being a sale.

Sales funnels.

Which means that sales funnels and sales copy abilities go hand-in-hand. Discover one and you’ll improve the experience of the other.

That’s what the Copywriting Secrets book does. Through 305 pages the book unloads 31 tested copywriting formulas to assist you become a million-dollar copywriter.

Through the Copywriting Secrets book, you’ll discover to utilize the power of words to get individuals to take action in such a seamless and natural way, your potential customers won’t even recognize they’re being convinced.

Tip: One of the primary copywriting tricks, says Jim Edwards, is to make sales copy “disappear.”.

As the Copywriting Secrets book tagline says,.

” … no matter what you offer or who you sell it to!”.

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Jim Edwards: The Author of the Copywriting Secrets Book.

There’s a reason it’s Jim Edwards and not Brunson composing the Copywriting Secrets book.

Jim. Sales Copy.

Period.

You might have seen him interacting with Russell Brunson on Funnel Scripts, the copywriting software application from the creators of ClickFunnels.

Russell is sensible– he knows his lane or location of expertise depends on assisting business owners make benefit from funnel building.

Russel Brunson Copywriting Secrets Book.

Jim Edwards is the self-taught, go-to guru for success with sales copy. Just take a look at his credentials:.

He’s the founder and owner of a direct reaction marketing company.

He dedicates hundreds of hours every year to coaching individually entrepreneur in the Funnel Scripts neighborhood.

He’s a best-selling author who has been running online given that he initially started offering e-books online in 1997! (does anyone even remember what the Web appeared like in ’97 or was it a blur of pixels and dial-up noises?).

He’s introduced several offers for his own items and those of others using sales letters that have generated him $2.5 million and $3 million in earnings.

He’s been featured in the New York Times, Entrepreneur Magazine, and numerous other leading publications for his copywriting competence.

Most importantly, he utilized his self-taught copywriting abilities to earn millions– the kind of cash responsible for taking him from dead broke, bankrupt, and living in a trailer park to a paid-off home in 18 months.

Yes, you read that.

So if this isn’t the right guy to offer you extensive training through the Copywriting Secrets book– who is?

Is Copywriting Secrets the Same As Funnel Scripts ?

Before we get into the full review, I want to let you understand that the Copywriting Secrets book is not the very same product as the Funnel Scripts software application tool.

Funnel Scripts is a done-for-you copy generator that uses your understanding of your customers and information of your deal to create high-converting copy for your funnels, advertisements, blogs, email newsletters, and more.

Which can save you a massive quantity of time. It’s the best alternative to keeping an internal copywriter or producing copy from scratch.

A lot of the solutions that power Funnel Scripts are explored further in the Sales Story Secrets upsell (I’ll tell you more about that later in my evaluation).

They may seem similar because Jim Edwards worked on both– however that must just show how powerful his ability as a copy creator truly is.

The Copywriting Secrets book, on the other hand, will offer you everything you need to personalize, tweak, and best conversion copy.

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Go Deep Into the Copywriting Secrets Book.

The Copywriting Secrets book is all about persuasion with words, right?

Well, there are many “tricks” to persuading individuals– and, typically, you have to employ a combination of sales letters and sales copy formulas.

Copywriting Secrets Book Review

These tricks and insights interact so you can use the formulas to construct persuasion over time. Some examples in the book consist of:.

The “Love me. Hate me. There’s no money in the center!” strategy. Your words ought to elicit very strong feelings from individuals and force them to make a decision about you personally– it’s one of the most profitable things your copy can do! (page 181).

Learn how to make more on each possibility, which is ideal for a sales funnel, utilizing the “give them a shovel … then offer them a bulldozer” technique for make more on each (page 179).

How to take a blank screen and change that blinking cursor into an ended up piece of sales copy FAST. It’s a strategy so effective, you can use it to break through writer’s block (page 168).

A 13-step sales message formula that shows you how to immediately convince consumers to purchase decision, utilizing deeply ingrained mental triggers (page 143-158).

Speak in the voice of your customer and find the “magic” words customers use to describe what they wish to purchase (page 104).

8 particular places online that will reveal you the specific triggers encouraging your prospective clients and getting them to invest their cash. You can use this to position your own item, service, coaching, software (page 69-71).

How to quickly put together the “building blocks” of sales copy that create a “little city of desire” for your prospects and consumers (page 79).

The “Yellow Brick Road” Formula, another perfect formula for funnels, that leads people on a journey towards eventually purchasing from you (page 178).

When you have a look at the sales page for the Copywriting Secrets book, it gets sort of overwhelming reading about the sheer quantity of information Jim Edwards crams in a mere book.

I’ve broken down his deliverables into 5 fundamental areas. I’ll quickly summarize what you must anticipate in each section of the Copywriting Secrets book.

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1. Copywriting Mindset Secrets.

Jim Edwards starts this area showing you how to cultivate the copywriting state of mind, as he calls it. You’ll get a refresher course on:.

All the hallmarks of high-performing copywriting.

How to develop the practice.

How to approach nearly every piece of material you see from now on utilizing a copywriter’s viewpoint on persuasion.

2. Sales Formula/Letter Secrets.

It’s not just that excellent copywriting leaves ideas. This area exposes solutions and design templates for sales, emails, and ads letters which have actually never failed.

3. Make ‘Em Thirsty Secrets.

The secret to offering through sales, ads, and e-mails letters? And the finest method to do that through copywriting is to utilize 4 standard sales stories.

The stories make your potential customers “thirsty,” and your copywriting will direct people to the drink. This is a tested pattern for success with copywriting.

4. Offer Without Selling Secrets.

Keep in mind that one of the best copywriting secrets is to make it appear you’re not costing all. This is the section that assists you master and embed those secret “stealth closes.”.

Remember Columbo, famous for “playing dumb,” while covertly determining the reality? Well, Jim Edwards shows you how to use this section of the Copywriting Secrets book to offer your customers value and close without pressure.

Cha-ching!

5. Copy Polishing Secrets.

Do not be deceived by the name of this section in the Copywriting Secrets book. It’s not optional. Copywriting is just as good as the amount of tweaking and refining you do. Typically, you can use information to guide your choices.

You can also use the feedback to plug into a couple of tested techniques for enhancing your ads, sales, and e-mails letters. That’s what this section of the Copywriting Secrets book is everything about.

How to Get the Copywriting Secrets Book.

There are a number of ways to get Jim Edwards’ Copywriting Secrets book in your hands. Perhaps the most affordable is to head directly to the Copywriting Secrets book sales page.

Here, Jim offers the Copywriting Secrets book using the reliable Free plus Shipping Cost offer. This implies that you’ll get the book totally free as long as you pay the shipping expenses. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else in the world.

Jim likewise makes you a distinct promise. You can ask for a refund and you do not have to send the book back if you don’t like it. You basically get free shipping for the Copywriting Secrets book.

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Where Can I Buy the Copywriting Secrets Audiobook?

To get the audiobook variation of the Copywriting Secrets book, all you need to do is get the initial deal. The audio variation will appear as a “Special Offer” prior to you finish your purchase of the Copywriting Secrets book.

The 2nd “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that helps you create the best stories that will inspire your audience, no matter what you offer.

sales story secrets.

When you’re prepared to get even more extensive with discovering copywriting tricks for any market, this is the book you desire on your side.

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Copywriting Secrets Review Summary:

A Tool You’ll Return to Over and Over Again.

Look, this is a genuine kahuna of a book– and I’m not going to lie. I still have not used every technique in Copywriting Secrets.

What I know for sure, though, is that whenever I sit down to compose any of my marketing products, sales pages, ads, e-mails, and even social media posts, I first thumb through my Copywriting Secrets book.

And I expect I’ll be doing that up until I end up being a master copywriter. What about you?

Get a FREE copy of Copywriting Secrets.