Jim Edwards Public Relations

Copywriting Secrets Review: Should You Get A FREE Copy?

8 out of 10 individuals only check out headlines.

Visitors to your website just read 20% of the content you write.

People only read the very first 2 words on a line– normally, they miss out on the 3rd word.

It’s numbers like this that make you think you must hire a copywriter.

Then you learn about the costs of working with a copywriter to get more clicks:

Jim Edwards Public Relations

Summary: Copywriting Secrets is a effective and basic book that will teach you how to get more clicks, gain more presence, bring in more leads, make more subscribers, and and land more sales online.

Excellent freelance copywriters charge up to $250 per hour

Scammy ones will inform you that “all you truly need to make sales is excellent sales copy” (lies).

75% of visitors to a website take note of the total quality of the copy, however, and they’ll avoid working with a business that doesn’t have tidy and expert copy.

Realities like these make you wonder if it’s all really worth it– or if words-that-convert are a matter you can master yourself.

I’m going to let you in on a secret about effective copywriting.

No beginner copywriter understands what works. They just discover what works after they go through some experimentation, get some genuine information around where consumers are leaving and where they’re investing the most time, and refine the copy based upon the outcomes.

So if they do not know what works, how can they help you make more sales?

It’s “simple.”

All you require are:

Copy solutions that help you compose sales copy and after that hook these transformative words into the larger structure of your sales page.

An exact understanding of who your perfect clients are, what their biggest “discomforts” are, and where they presently live.

Particular, reliable, and consistent “power” words that harness effective, psychological and psychological triggers that assist people to purchase your services and products.

Which’s precisely what Copywriting Secrets, a essential and powerful book for anybody who wants to earn money utilizing advertisements, emails, sales letters, teaches you to do.

Get a FREE copy of Copywriting Secrets.

What is Copywriting and Why Does it Matter?

When I state that everyone can utilize Copywriting Secrets, it’s not an exaggeration.

It’s a testament to the power of words when it comes to motivating people to buy. When you need to offer anything online, it’s likewise a clear recognition of just how essential material marketing has become.

Many people hear “copywriting” and they think they’re speaking with somebody who practices copyright law.

Copywriting is nowhere as dry, arcane, or wordy as legalese. In fact, if you’re doing it right, you need to be interacting info to your leads at a third-grade reading level.

That implies you worth your potential customers’ time and you wish to give them access to your offer as clearly and tactically as possible.

Now, the “method” part of copywriting secrets comes from knowing which buttons to press when you’re composing ad copy or how to tell a sales story that guides a client from being unaware about how to solve a problem to completely gung-ho about your service.

In my experience, copywriting is simpler: It’s like being somebody’s best pal and their worst opponent all on one page.

Consider it this way:.

Whether it’s:

  • An e-mail,
  • A sales page,
  • A landing page,
  • A social networks advertisement, or
  • A websites,

… you begin explaining your reader’s deepest, darkest, most pervasive pain to them. You hold up a really undesirable mirror.

Using words, you continue to poke them all over it injures. Gradually, they keep in mind why they need to change, act, or simply make a different choice.

And after that, you’re their friend. You provide them a solution that actually works, without being pushy, scammy, or salesy.

Now, many entrepreneurs will tell you that what they want is for quality causes open their wallets and purchase. However the truth is that copywriting has to do with trading something even more important.

Something that’s almost a scarce resource.

Which’s attention.

With so many services, offers, services, items, and chances, the only possible way for your readers and prospects to trust you, purchase from you, and stay faithful to you is through maintaining their attention.

And nothing grabs attention on the Internet like copy and content.

Clearly, everyone can utilize a reputable method to master high-converting copy.

Get a FREE copy of Copywriting Secrets.

What is Copywriting Secrets?

The Copywriting Secrets book is not composed by Russell Brunson– although it looks comparable to the DotCom Secrets book (a trilogy consisting of Expert Secrets and the new edition of Traffic Secrets).

Rather, Copywriting Secrets is a book that utilizes the really formulas it’s trying to teach you. As you go through this marketing book, you’ll have the ability to see persuasion in print and action.

Here’s an example of a sales letter, throughout a series of pages, that made Jim Edwards, author of the book, $2.5 million in sales.

2.5 M in Sales.

Hey, no one said that looking lovely belonged to copywriting secrets. Instead, the book reveals you book how to utilize the power of words to:.

Get more clicks,.

Gain more exposure,.

Attract more leads,.

Make more customers, and.

Land more sales online.

The majority of copywriting books try to teach you how to “write terrific copy.”.

Other than that every time you try, your words stop working to persuade anybody to buy– other than possibly your mommy and a couple of faithful buddies.

The book shares with you the greatest secret about copywriting (and it doesn’t matter what you offer).

Pay attention:

The power of words in well-written sales copy is not an art.

It’s a puzzle.

You do not write copy– you assemble it.

According to the famous marketer, Eugene Schwartz, when you’re creating copy:.

” You are working with a series of building blocks, you are putting the foundation together, and after that you are putting them in specific structures. [Your words are] developing a little city of desire for your person to come and live in.”.

Does this sound familiar?

If not, checked out that quote again.

Think about another principle in marketing that relies on strategic positioning, building blocks, and the sensible, stepwise journey that guides a prospect from start to finish.

The surface being a sale.

Sales funnels.

Which suggests that sales funnels and sales copy abilities go hand-in-hand. Learn one and you’ll enhance the experience of the other.

That’s what the Copywriting Secrets book does. Through 305 pages the book unpacks 31 proven copywriting formulas to help you become a million-dollar copywriter.

Through the Copywriting Secrets book, you’ll discover to utilize the power of words to get individuals to act in such a natural and smooth method, your potential customers won’t even realize they’re being encouraged.

Hint: One of the primary copywriting tricks, states Jim Edwards, is to make sales copy “vanish.”.

As the Copywriting Secrets book tagline states,.

” … no matter what you offer or who you offer it to!”.

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Jim Edwards: The Author of the Copywriting Secrets Book.

There’s a reason that it’s Jim Edwards and not Brunson writing the Copywriting Secrets book.

Jim. Sales Copy.

Duration.

You might have seen him working together with Russell Brunson on Funnel Scripts, the copywriting software application from the developers of ClickFunnels.

Russell is sensible– he knows his lane or area of knowledge depends on helping business owners make make money from funnel building.

Jim Edwards Public Relations

Russel Brunson Copywriting Secrets Book.

However Jim Edwards is the self-taught, go-to expert for success with sales copy. Just have a look at his credentials:.

He’s the founder and owner of a direct response marketing company.

He commits hundreds of hours every year to coaching individually entrepreneur in the Funnel Scripts community.

He’s a best-selling author who has actually been operating online considering that he first began offering e-books online in 1997! (does anyone even remember what the Web appeared like in ’97 or was it a blur of pixels and dial-up sounds?).

He’s released numerous offers for his own items and those of others using sales letters that have actually produced him $2.5 million and $3 million in profits.

He’s been included in the New York Times, Entrepreneur Magazine, and several other leading publications for his copywriting knowledge.

Most importantly, he used his self-taught copywriting skills to make millions– the kind of cash responsible for taking him from dead broke, insolvent, and living in a trailer park to a paid-off house in 18 months.

Yes, you read that right.

So if this isn’t the best man to provide you thorough training through the Copywriting Secrets book– who is?

Is Copywriting Secrets the Same As Funnel Scripts ?

Prior to we enter into the full evaluation, I want to let you know that the Copywriting Secrets book is not the exact same item as the Funnel Scripts software application tool.

Funnel Scripts is a done-for-you copy generator that uses your knowledge of your consumers and details of your offer to develop high-converting copy for your funnels, advertisements, blog sites, email newsletters, and more.

And that can conserve you a massive amount of time. It’s the perfect alternative to keeping an in-house copywriter or creating copy from scratch.

A lot of the solutions that power Funnel Scripts are checked out further in the Sales Story Secrets upsell (I’ll inform you more about that later in my review).

They may appear comparable since Jim Edwards dealt with both– however that ought to just demonstrate how powerful his capability as a copy creator genuinely is.

The Copywriting Secrets book, on the other hand, will provide you everything you require to customize, fine-tune, and ideal conversion copy.

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Go Deep Into the Copywriting Secrets Book.

The Copywriting Secrets book is all about persuasion with words?

Well, there are numerous “secrets” to persuading people– and, typically, you have to utilize a combination of sales letters and sales copy formulas.

Copywriting Secrets Book Review

Jim Edwards Public Relations

These insights and tricks interact so you can utilize the formulas to develop persuasion with time. Some examples in the book consist of:.

The “Love me. Hate me. There’s no money in the middle!” strategy. Your words must elicit really strong emotions from individuals and force them to decide about you personally– it’s one of the most rewarding things your copy can do! (page 181).

Learn how to make more on each prospect, which is ideal for a sales funnel, utilizing the “provide a shovel … then offer them a bulldozer” approach for make more on each (page 179).

How to take a blank screen and change that blinking cursor into a finished piece of sales copy FAST. It’s a technique so effective, you can use it to break through author’s block (page 168).

A 13-step sales message formula that reveals you how to instantly persuade clients to buy decision, using deeply deep-rooted mental triggers (page 143-158).

Speak in the voice of your consumer and discover the “magic” words clients utilize to explain what they wish to purchase (page 104).

8 specific places online that will show you the exact triggers encouraging your potential customers and getting them to spend their cash. You can utilize this to place your own item, service, training, software (page 69-71).

How to quickly put together the “foundation” of sales copy that produce a “little city of desire” for your potential customers and clients (page 79).

The “Yellow Brick Road” Formula, another ideal formula for funnels, that leads individuals on a journey towards ultimately buying from you (page 178).

It gets sort of overwhelming reading about the large quantity of details Jim Edwards loads in a mere book when you inspect out the sales page for the Copywriting Secrets book.

I’ve broken down his deliverables into 5 standard areas. I’ll quickly summarize what you should expect in each section of the Copywriting Secrets book.

Get a FREE copy of Copywriting Secrets.

1. Copywriting Mindset Secrets.

Jim Edwards begins this area revealing you how to cultivate the copywriting frame of mind, as he calls it. You’ll get a crash course on:.

All the hallmarks of high-performing copywriting.

How to develop the practice.

How to approach nearly every piece of material you see from now on using a copywriter’s point of view on persuasion.

2. Sales Formula/Letter Secrets.

This is where the rubber fulfills the road. It’s not just that great copywriting leaves ideas. It’s that excellent copy can always be plugged in and “developed” using formulas– and these work no matter what you offer. This area reveals formulas and design templates for sales, ads, and emails letters which have actually never failed.

3. Make ‘Em Thirsty Secrets.

The secret to selling through sales, ads, and e-mails letters? As Jim Edwards says, “Make ’em thirsty!” In other words, you wish to tickle those levers so they’ll buy faster. And the very best way to do that through copywriting is to utilize 4 fundamental sales stories.

The stories make your prospects “thirsty,” and your copywriting will direct individuals to the beverage. This is a proven pattern for success with copywriting.

4. Offer Without Selling Secrets.

Bear in mind that one of the very best copywriting tricks is to make it appear you’re not costing all. This is the area that helps you master and embed those secret “stealth closes.”.

Remember Columbo, well-known for “playing dumb,” while secretly determining the fact? Well, Jim Edwards shows you how to utilize this section of the Copywriting Secrets book to offer your consumers worth and close without pressure.

Cha-ching!

5. Copy Polishing Secrets.

Don’t be fooled by the name of this area in the Copywriting Secrets book. It’s not optional. Copywriting is only as good as the amount of tweaking and refining you do. Frequently, you can utilize data to direct your decisions.

However you can likewise use the feedback to plug into a few proven techniques for enhancing your ads, sales, and e-mails letters. That’s what this section of the Copywriting Secrets book is everything about.

How to Get the Copywriting Secrets Book.

There are several ways to get Jim Edwards’ Copywriting Secrets book in your hands. Perhaps the least expensive is to head directly to the Copywriting Secrets book sales page.

Here, Jim offers the Copywriting Secrets book using the tried-and-true Free plus Shipping Cost deal. This indicates that you’ll get the book free of charge as long as you pay the shipping costs. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else worldwide.

Nevertheless, Jim likewise makes you a special promise. You can ask for a refund and you do not have to send the book back if you do not like it. You basically get free shipping for the Copywriting Secrets book.

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Where Can I Buy the Copywriting Secrets Audiobook?

To get the audiobook variation of the Copywriting Secrets book, all you need to do is grab the initial offer. The audio variation will pop up as a “Special Offer” before you finish your purchase of the Copywriting Secrets book.

The 2nd “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that helps you develop the ideal stories that will motivate your audience, no matter what you offer.

sales story tricks.

This is the book you want on your side when you’re ready to get back at more thorough with learning copywriting secrets for any market.

Get a FREE copy of Copywriting Secrets.

Copywriting Secrets Review Summary:

A Tool You’ll Return to Over and Over Again.

Look, this is a genuine kahuna of a book– and I’m not going to lie. I still haven’t used every single technique in Copywriting Secrets.

What I know for sure, though, is that every time I sit down to compose any of my marketing products, sales pages, advertisements, emails, and even social media posts, I first thumb through my Copywriting Secrets book.

And I anticipate I’ll be doing that until I end up being a master copywriter. What about you?

Get a FREE copy of Copywriting Secrets.