Copywriting Secrets Review: Should You Get A FREE Copy?
Eight out of 10 individuals only check out headings.
Visitors to your website only checked out 20% of the content you compose.
People just check out the very first two words on a line– usually, they miss the 3rd word.
It’s numbers like this that make you think you must work with a copywriter.
However then you learn more about the expenses of working with a copywriter to get more clicks:
Summary: Copywriting Secrets is a effective and basic book that will teach you how to get more clicks, gain more exposure, attract more leads, earn more subscribers, and and land more sales online.
Excellent freelance copywriters charge up to $250 per hour
Scammy ones will tell you that “all you truly need to make sales is terrific sales copy” (lies).
75% of visitors to a website take note of the general quality of the copy, though, and they’ll avoid working with a business that does not have expert and tidy copy.
Realities like these make you question if it’s all actually worth it– or if words-that-convert are a matter you can master yourself.
I’m going to let you in on a secret about effective copywriting.
No newbie copywriter understands what works. They just discover what works after they go through some trial and error, gain some genuine information around where clients are leaving and where they’re spending the most time, and fine-tune the copy based on the results.
If they do not understand what works, how can they help you make more sales?
All you need are:
Copy formulas that help you compose sales copy and then hook these transformative words into the bigger structure of your sales page.
A precise understanding of who your ideal consumers are, what their greatest “discomforts” are, and where they currently live.
Specific, dependable, and constant “power” words that harness powerful, emotional and psychological triggers that direct people to purchase your products and services.
Which’s exactly what Copywriting Secrets, a effective and essential book for anyone who wants to earn money using ads, emails, sales letters, teaches you to do.
What is Copywriting and Why Does it Matter?
When I say that everybody can use Copywriting Secrets, it’s not an exaggeration.
It’s a testament to the power of words when it pertains to inspiring individuals to purchase. When you require to sell anything online, it’s also a clear recognition of simply how essential content marketing has become.
Many people hear “copywriting” and they believe they’re speaking with somebody who practices copyright law.
Copywriting is nowhere as dry, arcane, or wordy as legalese. If you’re doing it right, you should be interacting details to your leads at a third-grade reading level.
That means you worth your potential customers’ time and you want to give them access to your offer as plainly and strategically as possible.
Now, the “method” part of copywriting secrets originates from understanding which buttons to push when you’re writing ad copy or how to inform a sales story that guides a client from being unaware about how to fix an issue to completely gung-ho about your service.
But, in my experience, copywriting is simpler: It’s like being someone’s best friend and their worst opponent all on one page.
Think of it by doing this:.
- An email,
- A sales page,
- A landing page,
- A social networks advertisement, or
- A websites,
… you start off explaining your reader’s inmost, darkest, most prevalent pain to them. You hold up a really undesirable mirror.
Then, using words, you continue to poke them everywhere it hurts. Gradually, they keep in mind why they require to change, do something about it, or simply make a various decision.
And after that, you’re their buddy. You offer them a service that in fact works, without being pushy, scammy, or salesy.
Now, many entrepreneurs will tell you that what they want is for quality leads to open their wallets and buy. The fact is that copywriting is about trading something far more important.
Something that’s practically a scarce resource.
With a lot of solutions, deals, products, chances, and services, the only possible way for your prospects and readers to trust you, buy from you, and stay loyal to you is through preserving their attention.
And absolutely nothing grabs attention on the Internet like copy and material.
Plainly, everyone can utilize a trustworthy method to master high-converting copy.
What is Copywriting Secrets?
The Copywriting Secrets book is not composed by Russell Brunson– despite the fact that it looks similar to the DotCom Secrets book (a trilogy including Expert Secrets and the new edition of Traffic Secrets).
Rather, Copywriting Secrets is a book that utilizes the very solutions it’s attempting to teach you. As you go through this marketing book, you’ll have the ability to see persuasion in print and action.
Here’s an example of a sales letter, across a series of pages, that earned Jim Edwards, author of the book, $2.5 million in sales.
2.5 M in Sales.
Hey, nobody said that looking gorgeous belonged to copywriting tricks. Rather, the book shows you book how to utilize the power of words to:.
Get more clicks,.
Gain more visibility,.
Draw in more leads,.
Make more subscribers, and.
Land more sales online.
Most copywriting books try to teach you how to “compose excellent copy.”.
Except that every time you attempt, your words fail to convince anybody to buy– except maybe your mother and a couple of faithful buddies.
The book shares with you the biggest secret about copywriting (and it doesn’t matter what you offer).
The power of words in well-written sales copy is not an art.
It’s a puzzle.
You don’t compose copy– you assemble it.
According to the legendary advertiser, Eugene Schwartz, when you’re creating copy:.
” You are working with a series of building blocks, you are putting the building blocks together, and then you are putting them in certain structures.
Does this noise familiar?
If not, checked out that quote again.
Think of another idea in marketing that counts on strategic placement, foundation, and the logical, step-by-step journey that guides a possibility from start to finish.
The finish being a sale.
Which suggests that sales funnels and sales copy abilities go together. Find out one and you’ll boost the experience of the other.
That’s what the Copywriting Secrets book does. Through 305 pages the book unpacks 31 tested copywriting solutions to assist you end up being a million-dollar copywriter.
Through the Copywriting Secrets book, you’ll find out to use the power of words to get people to take action in such a natural and seamless way, your prospects will not even realize they’re being convinced.
Tip: One of the main copywriting tricks, says Jim Edwards, is to make sales copy “disappear.”.
As the Copywriting Secrets book tagline states,.
” … no matter what you sell or who you offer it to!”.
Jim Edwards: The Author of the Copywriting Secrets Book.
There’s a reason it’s Jim Edwards and not Brunson composing the Copywriting Secrets book.
Jim. Knows. Great. Sales Copy.
You might have seen him working together with Russell Brunson on Funnel Scripts, the copywriting software application from the creators of ClickFunnels.
Russell is wise– he understands his lane or location of competence depends on helping entrepreneurs make profits from funnel structure.
Russel Brunson Copywriting Secrets Book.
However Jim Edwards is the self-taught, go-to master for success with sales copy. Simply take a look at his qualifications:.
He’s the creator and owner of a direct response marketing company.
He commits numerous hours every year to training individually entrepreneur in the Funnel Scripts community.
He’s a best-selling author who has been operating online because he initially started selling e-books online in 1997! (does anybody even remember what the Web appeared like in ’97 or was it a blur of pixels and dial-up noises?).
He’s launched multiple offers for his own items and those of others using sales letters that have generated him $2.5 million and $3 million in revenue.
He’s been included in the New York Times, Entrepreneur Magazine, and several other leading publications for his copywriting knowledge.
Most importantly, he utilized his self-taught copywriting skills to earn millions– the sort of cash responsible for taking him from dead broke, bankrupt, and living in a trailer park to a paid-off house in 18 months.
Yes, you check out that right.
If this isn’t the best person to provide you in-depth training through the Copywriting Secrets book– who is?
Is Copywriting Secrets the Same As Funnel Scripts ?
Before we enter into the full evaluation, I wish to let you understand that the Copywriting Secrets book is not the very same product as the Funnel Scripts software tool.
Funnel Scripts is a done-for-you copy generator that uses your knowledge of your clients and details of your offer to develop high-converting copy for your funnels, ads, blog sites, email newsletters, and more.
And that can conserve you an enormous amount of time. It’s the perfect option to creating or keeping an in-house copywriter copy from scratch.
In fact, a great deal of the formulas that power Funnel Scripts are explored further in the Sales Story Secrets upsell (I’ll inform you more about that later in my evaluation).
Because Jim Edwards worked on both– however that must simply show how effective his ability as a copy creator truly is, they might seem similar.
The Copywriting Secrets book, on the other hand, will offer you everything you need to personalize, modify, and best conversion copy.
Go Deep Into the Copywriting Secrets Book.
The Copywriting Secrets book is everything about persuasion with words, right?
Well, there are many “secrets” to convincing individuals– and, often, you have to utilize a combination of sales letters and sales copy solutions.
Copywriting Secrets Book Review
These tricks and insights collaborate so you can use the formulas to construct persuasion over time. Some examples in the book consist of:.
The “Love me. Dislike me. There’s no money in the middle!” strategy. Your words should generate very strong feelings from people and force them to decide about you personally– it’s one of the most rewarding things your copy can do! (page 181).
Learn how to make more on each prospect, which is best for a sales funnel, using the “provide a shovel … then offer them a bulldozer” method for make more on each (page 179).
How to take a blank screen and transform that blinking cursor into an ended up piece of sales copy FAST. It’s a technique so powerful, you can utilize it to break through author’s block (page 168).
A 13-step sales message formula that shows you how to immediately convince customers to make a purchase choice, utilizing deeply deep-rooted mental triggers (page 143-158).
Speak in the voice of your client and discover the “magic” words consumers utilize to explain what they want to buy (page 104).
8 particular locations online that will show you the precise triggers inspiring your prospective consumers and getting them to spend their money. You can utilize this to place your own product, service, training, software application (page 69-71).
How to rapidly assemble the “building blocks” of sales copy that create a “little city of desire” for your clients and prospects (page 79).
The “Yellow Brick Road” Formula, another ideal formula for funnels, that leads individuals on a journey towards ultimately purchasing from you (page 178).
It gets sort of overwhelming reading about the large amount of info Jim Edwards packs in a mere book when you check out the sales page for the Copywriting Secrets book.
I’ve broken down his deliverables into five fundamental areas. I’ll rapidly summarize what you should expect in each area of the Copywriting Secrets book.
1. Copywriting Mindset Secrets.
Jim Edwards starts this area showing you how to cultivate the copywriting frame of mind, as he calls it. You’ll get a refresher course on:.
All the hallmarks of high-performing copywriting.
How to establish the practice.
How to approach nearly every piece of content you see from now on utilizing a copywriter’s viewpoint on persuasion.
2. Sales Formula/Letter Secrets.
It’s not just that excellent copywriting leaves clues. This section reveals solutions and design templates for advertisements, emails, and sales letters which have actually never ever stopped working.
3. Make ‘Em Thirsty Secrets.
The secret to selling through sales, e-mails, and advertisements letters? And the best way to do that through copywriting is to utilize 4 fundamental sales stories.
The stories make your prospects “thirsty,” and your copywriting will direct people to the drink. This is a tested pattern for success with copywriting.
4. Offer Without Selling Secrets.
Remember that one of the very best copywriting tricks is to make it appear you’re not costing all. This is the area that assists you master and embed those secret “stealth closes.”.
Remember Columbo, popular for “playing dumb,” while secretly finding out the truth? Well, Jim Edwards reveals you how to utilize this section of the Copywriting Secrets book to offer your clients worth and close without pressure.
5. Copy Polishing Secrets.
Don’t be tricked by the name of this section in the Copywriting Secrets book. It’s not optional. Copywriting is just as good as the quantity of tweaking and refining you do. Typically, you can utilize data to direct your decisions.
But you can likewise utilize the feedback to plug into a few tested methods for enhancing your advertisements, e-mails, and sales letters. That’s what this area of the Copywriting Secrets book is all about.
How to Get the Copywriting Secrets Book.
There are a number of methods to get Jim Edwards’ Copywriting Secrets book in your hands. Possibly the most inexpensive is to head directly to the Copywriting Secrets book sales page.
Here, Jim offers the Copywriting Secrets book using the reliable Free plus Shipping Cost deal. This means that you’ll get the book for free as long as you pay the shipping costs. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else in the world.
Jim likewise makes you a special guarantee. If you do not like it, you can request for a refund and you don’t have to send the book back. You basically get free shipping for the Copywriting Secrets book.
Where Can I Buy the Copywriting Secrets Audiobook?
To get the audiobook variation of the Copywriting Secrets book, all you need to do is get the initial offer. The audio version will pop up as a “Special Offer” prior to you complete your purchase of the Copywriting Secrets book.
The second “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that assists you develop the ideal stories that will encourage your audience, no matter what you sell.
sales story secrets.
This is the book you want on your side when you’re ready to get even more thorough with learning copywriting secrets for any market.
Copywriting Secrets Review Summary:
A Tool You’ll Return to Over and Over Again.
Look, this is a real kahuna of a book– and I’m not going to lie. I still haven’t utilized each and every single technique in Copywriting Secrets.
What I know for sure, however, is that whenever I take a seat to write any of my marketing products, sales pages, ads, e-mails, and even social networks posts, I initially thumb through my Copywriting Secrets book.
And I expect I’ll be doing that until I end up being a master copywriter. What about you?