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Copywriting Secrets Review: Should You Get A FREE Copy?

8 out of 10 individuals only check out headlines.

Visitors to your website only checked out 20% of the content you write.

People just check out the first two words on a line– typically, they miss out on the 3rd word.

It’s numbers like this that make you believe you need to hire a copywriter.

Then you find out about the costs of working with a copywriter to get more clicks:

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Summary: Copywriting Secrets is a effective and essential book that will teach you how to get more clicks, acquire more visibility, draw in more leads, make more customers, and and land more sales online.

Excellent freelance copywriters charge up to $250 per hour

Scammy ones will inform you that “all you really need to make sales is terrific sales copy” (lies).

75% of visitors to a website take notice of the total quality of the copy, however, and they’ll avoid working with a company that doesn’t have tidy and professional copy.

Truths like these make you wonder if it’s all actually worth it– or if words-that-convert are a matter you can master yourself.

I’m going to let you in on a secret about efficient copywriting.

No newbie copywriter knows what works. They only discover what works after they go through some trial and error, acquire some real information around where consumers are leaving and where they’re spending the most time, and fine-tune the copy based upon the outcomes.

So if they do not understand what works, how can they help you make more sales?

It’s “basic.”

All you need are:

Copy formulas that assist you write sales copy and after that hook these transformative words into the larger structure of your sales page.

An exact understanding of who your perfect clients are, what their greatest “discomforts” are, and where they presently live.

Particular, dependable, and consistent “power” words that harness effective, psychological and emotional triggers that guide people to buy your products and services.

And that’s precisely what Copywriting Secrets, a basic and powerful book for anybody who wishes to make money utilizing advertisements, e-mails, sales letters, teaches you to do.

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What is Copywriting and Why Does it Matter?

It’s not an exaggeration when I state that everyone can use Copywriting Secrets.

It’s a testimony to the power of words when it comes to motivating people to purchase. When you require to offer anything online, it’s likewise a clear acknowledgement of just how essential material marketing has actually ended up being.

Many people hear “copywriting” and they believe they’re speaking to somebody who practices copyright law.

Copywriting is nowhere as dry, arcane, or long-winded as legalese. In fact, if you’re doing it right, you should be communicating info to your leads at a third-grade reading level.

That indicates you worth your prospects’ time and you want to provide access to your deal as plainly and strategically as possible.

Now, the “technique” part of copywriting secrets comes from understanding which buttons to push when you’re composing advertisement copy or how to tell a sales story that guides a customer from being unaware about how to solve a problem to completely gung-ho about your option.

But, in my experience, copywriting is simpler: It’s like being someone’s best friend and their worst opponent all on one page.

Think of it this way:.

Whether it’s:

  • An e-mail,
  • A sales page,
  • A landing page,
  • A social media ad, or
  • A web page,

… you begin describing your reader’s inmost, darkest, most prevalent pain to them. You hold up a very undesirable mirror.

Then, using words, you continue to poke them all over it harms. Gradually, they remember why they require to alter, take action, or just make a different decision.

And then, you’re their best friend. You offer them a service that really works, without being aggressive, scammy, or salesy.

Now, lots of business owners will tell you that what they want is for quality results in open their wallets and buy. However the reality is that copywriting is about trading something far more important.

Something that’s almost a limited resource.

And that’s attention.

With so many options, deals, opportunities, items, and services, the only possible way for your readers and prospects to trust you, buy from you, and remain devoted to you is through preserving their attention.

And nothing grabs attention on the Internet like copy and content.

Plainly, everyone can utilize a dependable method to master high-converting copy.

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What is Copywriting Secrets?

The Copywriting Secrets book is not composed by Russell Brunson– even though it looks comparable to the DotCom Secrets book (a trilogy including Expert Secrets and the new edition of Traffic Secrets).

Rather, Copywriting Secrets is a book that utilizes the extremely formulas it’s trying to teach you. As you go through this marketing book, you’ll have the ability to see persuasion in print and action.

Here’s an example of a sales letter, throughout a series of pages, that earned Jim Edwards, author of the book, $2.5 million in sales.

2.5 M in Sales.

Hey, nobody stated that looking gorgeous became part of copywriting tricks. Rather, the book shows you book how to use the power of words to:.

Get more clicks,.

Gain more exposure,.

Bring in more leads,.

Earn more subscribers, and.

Land more sales online.

Many copywriting books try to teach you how to “compose great copy.”.

Except that each time you attempt, your words fail to convince anyone to purchase– other than perhaps your mother and a couple of devoted buddies.

However the book show you the best secret about copywriting (and it doesn’t matter what you sell).

Pay attention:

The power of words in well-written sales copy is not an art.

It’s a puzzle.

You do not write copy– you assemble it.

According to the legendary marketer, Eugene Schwartz, when you’re creating copy:.

” You are working with a series of building blocks, you are putting the building obstructs together, and then you are putting them in specific structures.

Does this noise familiar?

If not, read that quote again.

Think about another concept in marketing that counts on strategic placement, foundation, and the rational, stepwise journey that guides a possibility from start to finish.

The finish being a sale.

Sales funnels.

Which implies that sales funnels and sales copy abilities go hand-in-hand. Find out one and you’ll improve the experience of the other.

That’s what the Copywriting Secrets book does. Through 305 pages the book unpacks 31 tested copywriting formulas to help you become a million-dollar copywriter.

Through the Copywriting Secrets book, you’ll discover to use the power of words to get people to take action in such a natural and seamless way, your prospects won’t even recognize they’re being convinced.

Tip: One of the main copywriting secrets, states Jim Edwards, is to make sales copy “disappear.”.

As the Copywriting Secrets book tagline states,.

” … no matter what you sell or who you sell it to!”.

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Jim Edwards: The Author of the Copywriting Secrets Book.

There’s a reason that it’s Jim Edwards and not Brunson writing the Copywriting Secrets book.

Jim. Knows. Great. Sales Copy.

Period.

You might have seen him collaborating with Russell Brunson on Funnel Scripts, the copywriting software application from the developers of ClickFunnels.

Russell is smart– he understands his lane or location of expertise depends on helping entrepreneurs make make money from funnel building.

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Russel Brunson Copywriting Secrets Book.

Jim Edwards is the self-taught, go-to guru for success with sales copy. Just take a look at his credentials:.

He’s the creator and owner of a direct action marketing company.

He devotes numerous hours every year to training individually business owners in the Funnel Scripts community.

He’s a best-selling author who has actually been operating online since he initially started offering e-books online in 1997! (does anyone even remember what the Web appeared like in ’97 or was it a blur of pixels and dial-up sounds?).

He’s released multiple offers for his own products and those of others using sales letters that have actually created him $2.5 million and $3 million in profits.

He’s been included in the New York Times, Entrepreneur Magazine, and multiple other leading publications for his copywriting know-how.

Most importantly, he utilized his self-taught copywriting abilities to earn millions– the kind of cash responsible for taking him from dead broke, insolvent, and living in a trailer park to a paid-off home in 18 months.

Yes, you check out that right.

So if this isn’t the right man to give you thorough training through the Copywriting Secrets book– who is?

Is Copywriting Secrets the Same As Funnel Scripts ?

Before we enter the full evaluation, I wish to let you understand that the Copywriting Secrets book is not the very same product as the Funnel Scripts software application tool.

Funnel Scripts is a done-for-you copy generator that uses your understanding of your clients and details of your deal to develop high-converting copy for your funnels, ads, blog sites, email newsletters, and more.

And that can conserve you a huge quantity of time. It’s the ideal alternative to producing or keeping an in-house copywriter copy from scratch.

A lot of the formulas that power Funnel Scripts are checked out further in the Sales Story Secrets upsell (I’ll tell you more about that later on in my review).

Since Jim Edwards worked on both– however that should simply show how effective his capability as a copy developer truly is, they may seem comparable.

The Copywriting Secrets book, on the other hand, will offer you everything you need to tailor, modify, and perfect conversion copy.

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Go Deep Into the Copywriting Secrets Book.

The Copywriting Secrets book is all about persuasion with words?

Well, there are many “tricks” to persuading individuals– and, typically, you need to utilize a mix of sales letters and sales copy formulas.

Copywriting Secrets Book Review

Jim Edwards Cowboys

These insights and tricks work together so you can use the formulas to construct persuasion in time. Some examples in the book consist of:.

The “Love me. Your words ought to generate very strong feelings from individuals and require them to make a decision about you personally– it’s one of the most successful things your copy can do! (page 181).

Discover how to make more on each prospect, which is perfect for a sales funnel, utilizing the “give them a shovel … then sell them a bulldozer” method for make more on each (page 179).

How to take a blank screen and change that blinking cursor into a finished piece of sales copy FAST. It’s a method so powerful, you can use it to break through author’s block (page 168).

A 13-step sales message formula that reveals you how to instantly persuade customers to make a purchase choice, utilizing deeply ingrained mental triggers (page 143-158).

Speak in the voice of your customer and find the “magic” words customers use to describe what they wish to buy (page 104).

8 specific locations online that will reveal you the exact triggers encouraging your prospective consumers and getting them to invest their cash. You can utilize this to position your own product, service, training, software (page 69-71).

How to rapidly assemble the “foundation” of sales copy that create a “little city of desire” for your clients and prospects (page 79).

The “Yellow Brick Road” Formula, another best formula for funnels, that leads people on a journey towards eventually purchasing from you (page 178).

It gets sort of frustrating reading about the large quantity of info Jim Edwards loads in a mere book when you check out the sales page for the Copywriting Secrets book.

So I’ve broken down his deliverables into 5 basic sections. I’ll quickly summarize what you must anticipate in each area of the Copywriting Secrets book.

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1. Copywriting Mindset Secrets.

Jim Edwards begins this area showing you how to cultivate the copywriting mindset, as he calls it. You’ll get a crash course on:.

All the hallmarks of high-performing copywriting.

How to develop the practice.

How to approach almost every piece of content you see from now on using a copywriter’s point of view on persuasion.

2. Sales Formula/Letter Secrets.

It’s not simply that excellent copywriting leaves ideas. This section exposes solutions and design templates for ads, sales, and e-mails letters which have actually never ever stopped working.

3. Make ‘Em Thirsty Secrets.

The trick to offering through ads, emails, and sales letters? As Jim Edwards says, “Make ’em thirsty!” In other words, you wish to tickle those levers so they’ll purchase faster. And the very best method to do that through copywriting is to utilize four basic sales stories.

The stories make your prospects “thirsty,” and your copywriting will guide people to the drink. This is a proven pattern for success with copywriting.

4. Sell Without Selling Secrets.

Bear in mind that among the best copywriting tricks is to make it appear you’re not costing all. This is the section that assists you master and embed those secret “stealth closes.”.

Remember Columbo, well-known for “playing dumb,” while covertly figuring out the reality? Well, Jim Edwards shows you how to utilize this area of the Copywriting Secrets book to provide your customers worth and close without pressure.

Cha-ching!

5. Copy Polishing Secrets.

Do not be deceived by the name of this section in the Copywriting Secrets book. Copywriting is only as good as the amount of tweaking and refining you do.

But you can likewise use the feedback to plug into a couple of tested approaches for enhancing your ads, e-mails, and sales letters. That’s what this section of the Copywriting Secrets book is everything about.

How to Get the Copywriting Secrets Book.

There are several ways to get Jim Edwards’ Copywriting Secrets book in your hands. Possibly the least expensive is to head straight to the Copywriting Secrets book sales page.

Here, Jim offers the Copywriting Secrets book using the reliable Free plus Shipping Cost deal. This suggests that you’ll get the book totally free as long as you pay the shipping costs. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else worldwide.

Jim likewise makes you a special guarantee. You can ask for a refund and you do not have to send out the book back if you do not like it. You basically get free shipping for the Copywriting Secrets book.

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Where Can I Buy the Copywriting Secrets Audiobook?

To get the audiobook version of the Copywriting Secrets book, all you require to do is get the original deal. The audio variation will pop up as a “Special Offer” before you finish your purchase of the Copywriting Secrets book.

The 2nd “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that assists you develop the ideal stories that will inspire your audience, no matter what you offer.

sales story secrets.

This is the book you want in your corner when you’re all set to get back at more in-depth with finding out copywriting secrets for any industry.

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Copywriting Secrets Review Summary:

A Tool You’ll Return to Over and Over Again.

Look, this is a real kahuna of a book– and I’m not going to lie. I still have not utilized every single technique in Copywriting Secrets.

What I understand for sure, though, is that whenever I sit down to write any of my marketing materials, sales pages, ads, e-mails, and even social networks posts, I first thumb through my Copywriting Secrets book.

And I expect I’ll be doing that until I end up being a master copywriter. What about you?

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