Copywriting Secrets Review: Should You Get A FREE Copy?
Eight out of 10 individuals only check out headlines.
Visitors to your website only checked out 20% of the content you write.
People only check out the first 2 words on a line– normally, they miss out on the 3rd word.
It’s numbers like this that make you believe you need to work with a copywriter.
However then you learn about the costs of working with a copywriter to get more clicks:
Summary: Copywriting Secrets is a powerful and essential book that will teach you how to get more clicks, get more exposure, draw in more leads, make more subscribers, and and land more sales online.
Good freelance copywriters charge up to $250 per hour
Scammy ones will inform you that “all you really need to make sales is great sales copy” (lies).
75% of visitors to a site take note of the general quality of the copy, however, and they’ll prevent doing business with a company that doesn’t have expert and tidy copy.
Realities like these make you wonder if it’s all really worth it– or if words-that-convert are a matter you can master yourself.
I’m going to let you in on a secret about efficient copywriting.
No beginner copywriter knows what works. They only learn what works after they go through some experimentation, get some genuine information around where customers are leaving and where they’re spending the most time, and refine the copy based on the outcomes.
So if they don’t know what works, how can they help you make more sales?
All you need are:
Copy solutions that assist you compose sales copy and after that hook these transformative words into the larger structure of your sales page.
A specific understanding of who your perfect clients are, what their greatest “pains” are, and where they currently live.
Particular, dependable, and consistent “power” words that harness powerful, psychological and psychological triggers that assist people to purchase your products and services.
And that’s precisely what Copywriting Secrets, a powerful and basic book for anyone who wants to generate income using ads, emails, sales letters, teaches you to do.
What is Copywriting and Why Does it Matter?
It’s not an exaggeration when I say that everyone can use Copywriting Secrets.
It’s a testimony to the power of words when it comes to motivating people to purchase. It’s also a clear recognition of just how crucial material marketing has ended up being when you require to sell anything online.
The majority of people hear “copywriting” and they believe they’re speaking with someone who practices copyright law.
But copywriting is nowhere as dry, arcane, or wordy as legalese. In fact, if you’re doing it right, you should be communicating information to your leads at a third-grade reading level.
That suggests you value your potential customers’ time and you want to provide access to your offer as clearly and tactically as possible.
Now, the “method” part of copywriting tricks originates from understanding which buttons to press when you’re writing advertisement copy or how to tell a sales story that guides a client from being unaware about how to resolve an issue to completely gung-ho about your solution.
In my experience, copywriting is easier: It’s like being somebody’s best buddy and their worst opponent all on one page.
Think of it in this manner:.
- An email,
- A sales page,
- A landing page,
- A social media ad, or
- A websites,
… you start off describing your reader’s deepest, darkest, most prevalent pain to them. You hold up a really unpleasant mirror.
Using words, you continue to poke them everywhere it hurts. Gradually, they remember why they require to alter, do something about it, or merely make a various choice.
And after that, you’re their best friend. You offer them a solution that actually works, without being aggressive, scammy, or salesy.
Now, many entrepreneurs will inform you that what they desire is for quality results in open their wallets and buy. The reality is that copywriting is about trading something far more important.
Something that’s almost a limited resource.
With numerous services, deals, opportunities, products, and services, the only possible way for your readers and prospects to trust you, purchase from you, and stay faithful to you is through maintaining their attention.
And absolutely nothing grabs attention on the Internet like copy and material.
Plainly, everybody can use a trusted way to master high-converting copy.
What is Copywriting Secrets?
The Copywriting Secrets book is not written by Russell Brunson– even though it looks comparable to the DotCom Secrets book (a trilogy including Expert Secrets and the new edition of Traffic Secrets).
Instead, Copywriting Secrets is a book that utilizes the extremely formulas it’s trying to teach you. As you go through this marketing book, you’ll have the ability to see persuasion in print and action.
Here’s an example of a sales letter, across a series of pages, that earned Jim Edwards, author of the book, $2.5 million in sales.
2.5 M in Sales.
Hey, nobody said that looking lovely was part of copywriting tricks. Instead, the book reveals you book how to use the power of words to:.
Get more clicks,.
Gain more presence,.
Attract more leads,.
Make more customers, and.
Land more sales online.
Many copywriting books try to teach you how to “compose terrific copy.”.
Except that whenever you try, your words fail to convince anybody to purchase– except possibly your mom and a few devoted buddies.
The book shares with you the biggest secret about copywriting (and it doesn’t matter what you offer).
The power of words in well-written sales copy is not an art.
It’s a puzzle.
You do not write copy– you assemble it.
According to the legendary advertiser, Eugene Schwartz, when you’re creating copy:.
” You are working with a series of foundation, you are putting the building blocks together, and then you are putting them in specific structures. [Your words are] building a little city of desire for your individual to come and live in.”.
Does this noise familiar?
If not, checked out that quote again.
Consider another idea in marketing that depends on tactical placement, building blocks, and the sensible, stepwise journey that guides a prospect from start to finish.
The surface being a sale.
Which implies that sales funnels and sales copy abilities go together. Find out one and you’ll enhance the experience of the other.
That’s what the Copywriting Secrets book does. Through 305 pages the book unloads 31 proven copywriting formulas to assist you become a million-dollar copywriter.
Through the Copywriting Secrets book, you’ll discover to utilize the power of words to get individuals to take action in such a seamless and natural way, your potential customers will not even recognize they’re being persuaded.
Hint: One of the primary copywriting secrets, says Jim Edwards, is to make sales copy “disappear.”.
As the Copywriting Secrets book tagline states,.
” … no matter what you offer or who you offer it to!”.
Jim Edwards: The Author of the Copywriting Secrets Book.
There’s a reason that it’s Jim Edwards and not Brunson composing the Copywriting Secrets book.
Jim. Knows. Great. Sales Copy.
You may have seen him interacting with Russell Brunson on Funnel Scripts, the copywriting software from the creators of ClickFunnels.
Russell is sensible– he understands his lane or location of proficiency depends on assisting entrepreneurs make make money from funnel structure.
Russel Brunson Copywriting Secrets Book.
However Jim Edwards is the self-taught, go-to expert for success with sales copy. Just take a look at his qualifications:.
He’s the creator and owner of a direct reaction marketing company.
He devotes numerous hours every year to training one-on-one entrepreneur in the Funnel Scripts community.
He’s a very popular author who has been running online given that he first started selling e-books online in 1997! (does anyone even remember what the Web appeared like in ’97 or was it a blur of pixels and dial-up sounds?).
He’s released numerous deals for his own products and those of others using sales letters that have generated him $2.5 million and $3 million in income.
He’s been included in the New York Times, Entrepreneur Magazine, and numerous other leading publications for his copywriting know-how.
Best of all, he utilized his self-taught copywriting skills to make millions– the sort of cash responsible for taking him from dead broke, bankrupt, and living in a trailer park to a paid-off house in 18 months.
Yes, you read that right.
So if this isn’t the right guy to offer you extensive training through the Copywriting Secrets book– who is?
Is Copywriting Secrets the Same As Funnel Scripts ?
Before we enter into the full review, I wish to let you know that the Copywriting Secrets book is not the same item as the Funnel Scripts software tool.
Funnel Scripts is a done-for-you copy generator that utilizes your understanding of your customers and details of your offer to develop high-converting copy for your funnels, advertisements, blog sites, email newsletters, and more.
Which can conserve you a massive quantity of time. It’s the ideal option to keeping an internal copywriter or producing copy from scratch.
In fact, a great deal of the formulas that power Funnel Scripts are explored even more in the Sales Story Secrets upsell (I’ll tell you more about that later on in my evaluation).
Since Jim Edwards worked on both– but that should simply demonstrate how effective his ability as a copy developer really is, they may seem similar.
The Copywriting Secrets book, on the other hand, will give you whatever you need to customize, fine-tune, and perfect conversion copy.
Go Deep Into the Copywriting Secrets Book.
The Copywriting Secrets book is everything about persuasion with words, right?
Well, there are many “tricks” to persuading individuals– and, typically, you have to utilize a mix of sales letters and sales copy solutions.
Copywriting Secrets Book Review
These insights and secrets work together so you can use the formulas to build persuasion over time. Some examples in the book include:.
The “Love me. Hate me. There’s no money in the center!” technique. Your words ought to elicit really strong emotions from individuals and force them to decide about you personally– it’s one of the most profitable things your copy can do! (page 181).
Learn how to make more on each prospect, which is perfect for a sales funnel, utilizing the “give them a shovel … then offer them a bulldozer” technique for make more on each (page 179).
How to take a blank screen and transform that blinking cursor into a finished piece of sales copy FAST. It’s a technique so effective, you can utilize it to break through author’s block (page 168).
A 13-step sales message formula that reveals you how to instantly encourage customers to buy decision, using deeply ingrained mental triggers (page 143-158).
Speak in the voice of your client and discover the “magic” words customers utilize to explain what they wish to buy (page 104).
8 specific places online that will reveal you the specific triggers motivating your potential clients and getting them to spend their cash. You can use this to place your own product, service, training, software (page 69-71).
How to quickly put together the “building blocks” of sales copy that produce a “little city of desire” for your clients and prospects (page 79).
The “Yellow Brick Road” Formula, another best formula for funnels, that leads individuals on a journey towards ultimately buying from you (page 178).
It gets sort of overwhelming reading about the sheer amount of details Jim Edwards loads in a mere book when you check out the sales page for the Copywriting Secrets book.
I’ve broken down his deliverables into 5 standard sections. I’ll rapidly summarize what you must expect in each section of the Copywriting Secrets book.
1. Copywriting Mindset Secrets.
Jim Edwards starts this section showing you how to cultivate the copywriting state of mind, as he calls it. You’ll get a refresher course on:.
All the hallmarks of high-performing copywriting.
How to develop the practice.
How to approach almost every piece of material you see from now on utilizing a copywriter’s viewpoint on persuasion.
2. Sales Formula/Letter Secrets.
It’s not just that great copywriting leaves hints. This section exposes solutions and design templates for ads, sales, and e-mails letters which have actually never failed.
3. Make ‘Em Thirsty Secrets.
The secret to selling through advertisements, sales, and e-mails letters? And the finest method to do that through copywriting is to use 4 basic sales stories.
The stories make your prospects “thirsty,” and your copywriting will assist people to the drink. This is a tested pattern for success with copywriting.
4. Sell Without Selling Secrets.
Bear in mind that one of the best copywriting tricks is to make it appear you’re not costing all. This is the area that helps you master and embed those secret “stealth closes.”.
Keep in mind Columbo, famous for “playing dumb,” while covertly finding out the fact? Well, Jim Edwards shows you how to utilize this section of the Copywriting Secrets book to give your customers value and close without pressure.
5. Copy Polishing Secrets.
Do not be tricked by the name of this section in the Copywriting Secrets book. It’s not optional. Copywriting is only as good as the quantity of tweaking and refining you do. Often, you can utilize data to direct your decisions.
But you can also utilize the feedback to plug into a couple of tested methods for enhancing your ads, sales, and emails letters. That’s what this section of the Copywriting Secrets book is all about.
How to Get the Copywriting Secrets Book.
There are a number of ways to get Jim Edwards’ Copywriting Secrets book in your hands. Perhaps the most inexpensive is to head directly to the Copywriting Secrets book sales page.
Here, Jim offers the Copywriting Secrets book using the tried-and-true Free plus Shipping Cost offer. This suggests that you’ll get the book totally free as long as you pay the shipping expenses. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else on the planet.
Nevertheless, Jim likewise makes you an unique guarantee. If you don’t like it, you can request a refund and you do not need to send the book back. You essentially secure free shipping for the Copywriting Secrets book.
Where Can I Buy the Copywriting Secrets Audiobook?
To get the audiobook version of the Copywriting Secrets book, all you need to do is get the original deal. The audio version will pop up as a “Special Offer” before you complete your purchase of the Copywriting Secrets book.
The second “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that assists you develop the right stories that will motivate your audience, no matter what you sell.
sales story secrets.
This is the book you want in your corner when you’re prepared to get even more extensive with finding out copywriting secrets for any market.
Copywriting Secrets Review Summary:
A Tool You’ll Return to Over and Over Again.
Look, this is a genuine kahuna of a book– and I’m not going to lie. I still haven’t used every single technique in Copywriting Secrets.
What I understand for sure, however, is that every time I take a seat to write any of my marketing products, sales pages, advertisements, e-mails, and even social media posts, I initially thumb through my Copywriting Secrets book.
And I anticipate I’ll be doing that up until I become a master copywriter. What about you?