Good Book On Copywriting

Copywriting Secrets Review: Should You Get A FREE Copy?

Eight out of 10 people just check out headings.

Visitors to your site just checked out 20% of the material you compose.

People only read the very first 2 words on a line– typically, they miss out on the 3rd word.

It’s numbers like this that make you think you should work with a copywriter.

Then you find out about the costs of hiring a copywriter to get more clicks:

Good Book On Copywriting

Summary: Copywriting Secrets is a effective and essential book that will teach you how to get more clicks, get more exposure, draw in more leads, make more customers, and and land more sales online.

Good freelance copywriters charge up to $250 per hour

Scammy ones will tell you that “all you actually require to make sales is terrific sales copy” (lies).

75% of visitors to a website pay attention to the general quality of the copy, however, and they’ll avoid working with a business that doesn’t have professional and clean copy.

Realities like these make you question if it’s all really worth it– or if words-that-convert are a matter you can master yourself.

I’m going to let you in on a secret about reliable copywriting.

No beginner copywriter knows what works. They only find out what works after they go through some trial and error, get some genuine data around where consumers are leaving and where they’re investing the most time, and fine-tune the copy based upon the results.

So if they don’t know what works, how can they assist you make more sales?

It’s “simple.”

All you require are:

Copy solutions that help you write sales copy and after that hook these transformative words into the larger structure of your sales page.

A precise understanding of who your ideal customers are, what their biggest “discomforts” are, and where they currently live.

Specific, reliable, and consistent “power” words that harness effective, mental and psychological triggers that direct individuals to buy your services and products.

Which’s exactly what Copywriting Secrets, a effective and essential book for anyone who wants to generate income utilizing ads, e-mails, sales letters, teaches you to do.

Get a FREE copy of Copywriting Secrets.

What is Copywriting and Why Does it Matter?

It’s not an exaggeration when I state that everybody can utilize Copywriting Secrets.

It’s a testament to the power of words when it comes to encouraging people to purchase. When you require to sell anything online, it’s likewise a clear recognition of simply how essential content marketing has become.

Many people hear “copywriting” and they think they’re talking to someone who practices copyright law.

However copywriting is nowhere as dry, arcane, or wordy as legalese. If you’re doing it right, you should be interacting info to your leads at a third-grade reading level.

That suggests you value your prospects’ time and you want to give them access to your offer as plainly and tactically as possible.

Now, the “strategy” part of copywriting secrets originates from understanding which buttons to press when you’re composing advertisement copy or how to tell a sales story that guides a consumer from being uninformed about how to solve a problem to completely gung-ho about your solution.

In my experience, copywriting is easier: It’s like being somebody’s finest buddy and their worst opponent all on one page.

Think about it this way:.

Whether it’s:

  • An email,
  • A sales page,
  • A landing page,
  • A social networks advertisement, or
  • A web page,

… you start off explaining your reader’s deepest, darkest, most pervasive discomfort to them. You hold up a really unpleasant mirror.

Utilizing words, you continue to poke them all over it harms. Slowly, they remember why they need to change, do something about it, or just make a different decision.

And then, you’re their friend. You offer them a solution that in fact works, without being aggressive, scammy, or salesy.

Now, many entrepreneurs will tell you that what they want is for quality results in open their wallets and purchase. However the reality is that copywriting has to do with trading something much more valuable.

Something that’s practically a scarce resource.

And that’s attention.

With many solutions, offers, items, chances, and services, the only possible method for your potential customers and readers to trust you, purchase from you, and remain devoted to you is through maintaining their attention.

And absolutely nothing grabs attention on the Internet like copy and material.

Clearly, everybody can utilize a trusted way to master high-converting copy.

Get a FREE copy of Copywriting Secrets.

What is Copywriting Secrets?

The Copywriting Secrets book is not written by Russell Brunson– although it looks similar to the DotCom Secrets book (a trilogy consisting of Expert Secrets and the brand-new edition of Traffic Secrets).

Instead, Copywriting Secrets is a book that uses the really solutions it’s attempting to teach you. As you go through this marketing book, you’ll be able to see persuasion in print and action.

Here’s an example of a sales letter, throughout a series of pages, that earned Jim Edwards, author of the book, $2.5 million in sales.

2.5 M in Sales.

Hey, nobody said that looking stunning became part of copywriting secrets. Instead, the book shows you book how to utilize the power of words to:.

Get more clicks,.

Gain more presence,.

Bring in more leads,.

Make more customers, and.

Land more sales online.

A lot of copywriting books try to teach you how to “write great copy.”.

Other than that each time you try, your words fail to persuade anybody to purchase– other than perhaps your mama and a couple of devoted pals.

But the book show you the greatest secret about copywriting (and it doesn’t matter what you sell).

Focus:

The power of words in well-written sales copy is not an art.

It’s a puzzle.

You don’t compose copy– you assemble it.

According to the famous marketer, Eugene Schwartz, when you’re developing copy:.

” You are working with a series of structure blocks, you are putting the structure blocks together, and then you are putting them in certain structures.

Does this sound familiar?

If not, read that quote once again.

Think of another concept in marketing that depends on strategic placement, foundation, and the sensible, step-by-step journey that guides a prospect from start to finish.

The surface being a sale.

Sales funnels.

Which suggests that sales funnels and sales copy abilities go hand-in-hand. Discover one and you’ll enhance the experience of the other.

That’s what the Copywriting Secrets book does. Through 305 pages the book unpacks 31 proven copywriting solutions to assist you end up being a million-dollar copywriter.

Through the Copywriting Secrets book, you’ll learn to utilize the power of words to get individuals to act in such a natural and seamless method, your potential customers won’t even understand they’re being persuaded.

Tip: One of the primary copywriting secrets, states Jim Edwards, is to make sales copy “vanish.”.

As the Copywriting Secrets book tagline says,.

” … no matter what you offer or who you offer it to!”.

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Jim Edwards: The Author of the Copywriting Secrets Book.

There’s a reason that it’s Jim Edwards and not Brunson composing the Copywriting Secrets book.

Jim. Knows. Great. Sales Copy.

Duration.

You may have seen him interacting with Russell Brunson on Funnel Scripts, the copywriting software application from the creators of ClickFunnels.

Russell is smart– he knows his lane or location of expertise lies in helping business owners make profits from funnel building.

Good Book On Copywriting

Russel Brunson Copywriting Secrets Book.

However Jim Edwards is the self-taught, go-to guru for success with sales copy. Simply have a look at his qualifications:.

He’s the creator and owner of a direct action marketing company.

He commits numerous hours every year to coaching individually business owners in the Funnel Scripts community.

He’s a very popular author who has actually been operating online given that he first started selling e-books online in 1997! (does anyone even remember what the Web appeared like in ’97 or was it a blur of pixels and dial-up noises?).

He’s introduced several offers for his own products and those of others using sales letters that have actually produced him $2.5 million and $3 million in revenue.

He’s been featured in the New York Times, Entrepreneur Magazine, and several other leading publications for his copywriting know-how.

Best of all, he utilized his self-taught copywriting abilities to make millions– the sort of cash responsible for taking him from dead broke, bankrupt, and living in a trailer park to a paid-off home in 18 months.

Yes, you read that.

If this isn’t the ideal guy to provide you extensive training through the Copywriting Secrets book– who is?

Is Copywriting Secrets the Same As Funnel Scripts ?

Prior to we get into the full review, I wish to let you understand that the Copywriting Secrets book is not the same product as the Funnel Scripts software tool.

Funnel Scripts is a done-for-you copy generator that utilizes your knowledge of your customers and details of your deal to create high-converting copy for your funnels, ads, blog sites, email newsletters, and more.

And that can save you a huge amount of time. It’s the perfect option to keeping an internal copywriter or producing copy from scratch.

A lot of the formulas that power Funnel Scripts are explored further in the Sales Story Secrets upsell (I’ll tell you more about that later in my review).

Due to the fact that Jim Edwards worked on both– however that must simply show how effective his capability as a copy creator really is, they might seem comparable.

The Copywriting Secrets book, on the other hand, will give you whatever you need to personalize, modify, and perfect conversion copy.

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Go Deep Into the Copywriting Secrets Book.

The Copywriting Secrets book is all about persuasion with words, right?

Well, there are many “tricks” to persuading people– and, frequently, you have to utilize a combination of sales letters and sales copy solutions.

Copywriting Secrets Book Review

Good Book On Copywriting

These secrets and insights work together so you can utilize the formulas to build persuasion over time. Some examples in the book include:.

The “Love me. Hate me. There’s no cash in the middle!” technique. Your words must generate extremely strong feelings from people and force them to decide about you personally– it’s one of the most profitable things your copy can do! (page 181).

Find out how to make more on each prospect, which is best for a sales funnel, utilizing the “provide a shovel … then sell them a bulldozer” approach for make more on each (page 179).

How to take a blank screen and change that blinking cursor into a finished piece of sales copy FAST. It’s a technique so powerful, you can use it to break through writer’s block (page 168).

A 13-step sales message formula that reveals you how to quickly encourage clients to make a purchase choice, using deeply ingrained psychological triggers (page 143-158).

Speak in the voice of your client and find the “magic” words customers use to explain what they wish to buy (page 104).

8 particular places online that will show you the exact triggers encouraging your prospective clients and getting them to spend their cash. You can use this to place your own product, service, coaching, software (page 69-71).

How to quickly put together the “building blocks” of sales copy that produce a “little city of desire” for your customers and potential customers (page 79).

The “Yellow Brick Road” Formula, another best formula for funnels, that leads individuals on a journey towards eventually purchasing from you (page 178).

It gets sort of overwhelming reading about the large amount of information Jim Edwards loads in a mere book when you examine out the sales page for the Copywriting Secrets book.

So I’ve broken down his deliverables into five standard sections. I’ll quickly summarize what you should expect in each area of the Copywriting Secrets book.

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1. Copywriting Mindset Secrets.

Jim Edwards starts this section revealing you how to cultivate the copywriting frame of mind, as he calls it. You’ll get a crash course on:.

All the trademarks of high-performing copywriting.

How to develop the practice.

How to approach practically every piece of content you see from now on using a copywriter’s perspective on persuasion.

2. Sales Formula/Letter Secrets.

It’s not just that terrific copywriting leaves hints. This area reveals solutions and templates for sales, e-mails, and advertisements letters which have actually never ever failed.

3. Make ‘Em Thirsty Secrets.

The trick to offering through sales, advertisements, and e-mails letters? And the best way to do that through copywriting is to utilize four standard sales stories.

The stories make your potential customers “thirsty,” and your copywriting will guide people to the beverage. This is a proven pattern for success with copywriting.

4. Offer Without Selling Secrets.

Bear in mind that one of the best copywriting tricks is to make it appear you’re not selling at all. This is the section that assists you master and embed those secret “stealth closes.”.

Keep in mind Columbo, well-known for “playing dumb,” while secretly figuring out the truth? Well, Jim Edwards shows you how to use this area of the Copywriting Secrets book to give your customers worth and close without pressure.

Cha-ching!

5. Copy Polishing Secrets.

Don’t be deceived by the name of this area in the Copywriting Secrets book. It’s not optional. Copywriting is only as good as the quantity of tweaking and refining you do. Frequently, you can utilize data to direct your decisions.

But you can also utilize the feedback to plug into a couple of tested approaches for improving your e-mails, sales, and advertisements letters. That’s what this area of the Copywriting Secrets book is all about.

How to Get the Copywriting Secrets Book.

There are a number of methods to get Jim Edwards’ Copywriting Secrets book in your hands. Perhaps the most affordable is to head directly to the Copywriting Secrets book sales page.

Here, Jim sells the Copywriting Secrets book using the tried-and-true Free plus Shipping Cost offer. This suggests that you’ll get the book totally free as long as you pay the shipping expenses. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else in the world.

However, Jim also makes you a special guarantee. If you do not like it, you can request for a refund and you don’t have to send out the book back. You basically secure free shipping for the Copywriting Secrets book.

Get a FREE copy of Copywriting Secrets.

Where Can I Buy the Copywriting Secrets Audiobook?

To get the audiobook variation of the Copywriting Secrets book, all you require to do is get the initial deal. The audio variation will turn up as a “Special Offer” before you finish your purchase of the Copywriting Secrets book.

The second “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that helps you create the ideal stories that will inspire your audience, no matter what you offer.

sales story tricks.

This is the book you desire in your corner when you’re all set to get back at more in-depth with discovering copywriting tricks for any market.

Get a FREE copy of Copywriting Secrets.

Copywriting Secrets Review Summary:

A Tool You’ll Return to Over and Over Again.

Look, this is a genuine kahuna of a book– and I’m not going to lie. I still haven’t used every single strategy in Copywriting Secrets.

What I understand for sure, however, is that whenever I sit down to write any of my marketing products, sales pages, advertisements, e-mails, and even social media posts, I first thumb through my Copywriting Secrets book.

And I anticipate I’ll be doing that till I end up being a master copywriter. What about you?

Get a FREE copy of Copywriting Secrets.