Copywriting Secrets Review: Should You Get A FREE Copy?
Eight out of 10 individuals just read headlines.
Visitors to your site only read 20% of the material you write.
Individuals just check out the very first 2 words on a line– generally, they miss the 3rd word.
It’s numbers like this that make you believe you should hire a copywriter.
But then you learn more about the costs of employing a copywriter to get more clicks:
Summary: Copywriting Secrets is a effective and essential book that will teach you how to get more clicks, get more visibility, draw in more leads, earn more subscribers, and and land more sales online.
Good freelance copywriters charge up to $250 per hour
Scammy ones will inform you that “all you really require to make sales is excellent sales copy” (lies).
75% of visitors to a site take note of the overall quality of the copy, though, and they’ll prevent working with a business that doesn’t have professional and tidy copy.
Realities like these make you question if it’s all really worth it– or if words-that-convert are a matter you can master yourself.
I’m going to let you in on a secret about effective copywriting.
No novice copywriter knows what works. They just learn what works after they go through some experimentation, get some genuine information around where clients are leaving and where they’re spending the most time, and fine-tune the copy based upon the results.
So if they do not understand what works, how can they help you make more sales?
All you require are:
Copy solutions that help you compose sales copy and then hook these transformative words into the larger structure of your sales page.
An exact understanding of who your perfect clients are, what their biggest “pains” are, and where they currently live.
Specific, trustworthy, and constant “power” words that harness effective, mental and emotional triggers that direct people to buy your services and items.
Which’s precisely what Copywriting Secrets, a effective and basic book for anybody who wants to generate income utilizing advertisements, e-mails, sales letters, teaches you to do.
What is Copywriting and Why Does it Matter?
When I state that everyone can use Copywriting Secrets, it’s not an exaggeration.
When it comes to motivating people to buy, it’s a testament to the power of words. It’s likewise a clear recognition of just how crucial material marketing has actually ended up being when you require to sell anything online.
The majority of people hear “copywriting” and they believe they’re talking to somebody who practices copyright law.
Copywriting is no place as dry, arcane, or long-winded as legalese. If you’re doing it right, you ought to be interacting information to your leads at a third-grade reading level.
That suggests you worth your prospects’ time and you wish to provide access to your offer as clearly and tactically as possible.
Now, the “method” part of copywriting secrets comes from understanding which buttons to press when you’re composing advertisement copy or how to inform a sales story that guides a customer from being uninformed about how to fix an issue to absolutely gung-ho about your option.
However, in my experience, copywriting is simpler: It’s like being somebody’s best friend and their worst opponent all on one page.
Think of it in this manner:.
- An e-mail,
- A sales page,
- A landing page,
- A social media advertisement, or
- A websites,
… you begin describing your reader’s deepest, darkest, most prevalent pain to them. You hold up a really unpleasant mirror.
Then, utilizing words, you continue to poke them everywhere it hurts. Slowly, they keep in mind why they require to change, act, or simply make a different decision.
And then, you’re their best friend. You offer them a solution that in fact works, without being aggressive, scammy, or salesy.
Now, many business owners will tell you that what they desire is for quality results in open their wallets and buy. However the fact is that copywriting has to do with trading something far more important.
Something that’s practically a limited resource.
And that’s attention.
With many solutions, offers, opportunities, items, and services, the only possible method for your readers and potential customers to trust you, buy from you, and remain devoted to you is through keeping their attention.
And nothing grabs attention on the Internet like copy and content.
Clearly, everybody can utilize a trustworthy way to master high-converting copy.
What is Copywriting Secrets?
The Copywriting Secrets book is not composed by Russell Brunson– despite the fact that it looks similar to the DotCom Secrets book (a trilogy consisting of Expert Secrets and the new edition of Traffic Secrets).
Instead, Copywriting Secrets is a book that utilizes the really solutions it’s trying to teach you. As you go through this marketing book, you’ll be able to see persuasion in print and action.
Here’s an example of a sales letter, throughout a series of pages, that made Jim Edwards, author of the book, $2.5 million in sales.
2.5 M in Sales.
Hey, no one said that looking lovely belonged to copywriting secrets. Rather, the book shows you book how to use the power of words to:.
Get more clicks,.
Gain more presence,.
Draw in more leads,.
Make more customers, and.
Land more sales online.
Most copywriting books attempt to teach you how to “compose fantastic copy.”.
Other than that each time you attempt, your words fail to convince anyone to purchase– except maybe your mother and a couple of loyal good friends.
However the book show you the best secret about copywriting (and it doesn’t matter what you sell).
The power of words in well-written sales copy is not an art.
It’s a puzzle.
You don’t compose copy– you assemble it.
According to the legendary marketer, Eugene Schwartz, when you’re developing copy:.
” You are working with a series of building blocks, you are putting the building obstructs together, and then you are putting them in specific structures.
Does this noise familiar?
If not, checked out that quote again.
Think of another idea in marketing that counts on tactical positioning, foundation, and the logical, step-by-step journey that guides a possibility from start to finish.
The finish being a sale.
Which implies that sales funnels and sales copy skills go hand-in-hand. Learn one and you’ll improve the experience of the other.
That’s what the Copywriting Secrets book does. Through 305 pages the book unloads 31 proven copywriting formulas to assist you become a million-dollar copywriter.
Through the Copywriting Secrets book, you’ll find out to use the power of words to get people to do something about it in such a smooth and natural way, your prospects will not even recognize they’re being encouraged.
Hint: One of the main copywriting secrets, states Jim Edwards, is to make sales copy “vanish.”.
As the Copywriting Secrets book tagline states,.
” … no matter what you offer or who you offer it to!”.
Jim Edwards: The Author of the Copywriting Secrets Book.
There’s a reason why it’s Jim Edwards and not Brunson writing the Copywriting Secrets book.
Jim. Sales Copy.
You might have seen him working together with Russell Brunson on Funnel Scripts, the copywriting software from the developers of ClickFunnels.
Russell is wise– he understands his lane or area of knowledge depends on assisting entrepreneurs make profits from funnel structure.
Russel Brunson Copywriting Secrets Book.
However Jim Edwards is the self-taught, go-to master for success with sales copy. Simply take a look at his credentials:.
He’s the creator and owner of a direct action marketing company.
He dedicates numerous hours every year to coaching one-on-one entrepreneur in the Funnel Scripts community.
He’s a very popular author who has actually been running online considering that he first began selling e-books online in 1997! (does anyone even remember what the Web looked like in ’97 or was it a blur of pixels and dial-up sounds?).
He’s released multiple deals for his own products and those of others using sales letters that have generated him $2.5 million and $3 million in profits.
He’s been featured in the New York Times, Entrepreneur Magazine, and multiple other leading publications for his copywriting competence.
Best of all, he utilized his self-taught copywriting skills to earn millions– the kind of cash responsible for taking him from dead broke, insolvent, and living in a trailer park to a paid-off home in 18 months.
Yes, you read that.
If this isn’t the best man to give you in-depth training through the Copywriting Secrets book– who is?
Is Copywriting Secrets the Same As Funnel Scripts ?
Before we enter the complete evaluation, I wish to let you understand that the Copywriting Secrets book is not the very same product as the Funnel Scripts software application tool.
Funnel Scripts is a done-for-you copy generator that utilizes your knowledge of your consumers and details of your offer to create high-converting copy for your funnels, ads, blogs, email newsletters, and more.
Which can save you a huge quantity of time. It’s the best option to keeping an in-house copywriter or producing copy from scratch.
In fact, a lot of the formulas that power Funnel Scripts are explored further in the Sales Story Secrets upsell (I’ll tell you more about that later on in my review).
They may seem similar due to the fact that Jim Edwards dealt with both– but that need to simply demonstrate how powerful his capability as a copy developer genuinely is.
The Copywriting Secrets book, on the other hand, will offer you whatever you require to customize, fine-tune, and best conversion copy.
Go Deep Into the Copywriting Secrets Book.
The Copywriting Secrets book is all about persuasion with words?
Well, there are numerous “tricks” to persuading people– and, typically, you need to use a combination of sales letters and sales copy solutions.
Copywriting Secrets Book Review
These tricks and insights work together so you can utilize the formulas to construct persuasion over time. Some examples in the book include:.
The “Love me. Dislike me. There’s no money in the center!” strategy. Your words should elicit really strong feelings from individuals and require them to make a decision about you personally– it’s one of the most successful things your copy can do! (page 181).
Learn how to make more on each prospect, which is perfect for a sales funnel, using the “provide a shovel … then offer them a bulldozer” method for make more on each (page 179).
How to take a blank screen and change that blinking cursor into an ended up piece of sales copy FAST. It’s a method so effective, you can use it to break through writer’s block (page 168).
A 13-step sales message formula that reveals you how to instantly convince customers to buy choice, using deeply deep-rooted psychological triggers (page 143-158).
Speak in the voice of your client and discover the “magic” words consumers use to explain what they want to buy (page 104).
8 particular places online that will show you the precise triggers encouraging your potential consumers and getting them to spend their money. You can utilize this to place your own item, service, training, software (page 69-71).
How to quickly assemble the “building blocks” of sales copy that develop a “little city of desire” for your customers and prospects (page 79).
The “Yellow Brick Road” Formula, another best formula for funnels, that leads people on a journey towards eventually purchasing from you (page 178).
It gets sort of overwhelming reading about the sheer quantity of info Jim Edwards loads in a simple book when you check out the sales page for the Copywriting Secrets book.
So I’ve broken down his deliverables into five basic sections. I’ll quickly summarize what you ought to expect in each area of the Copywriting Secrets book.
1. Copywriting Mindset Secrets.
Jim Edwards starts this area showing you how to cultivate the copywriting state of mind, as he calls it. You’ll get a refresher course on:.
All the trademarks of high-performing copywriting.
How to establish the practice.
How to approach almost every piece of material you see from now on using a copywriter’s viewpoint on persuasion.
2. Sales Formula/Letter Secrets.
This is where the rubber satisfies the road. It’s not just that excellent copywriting leaves hints. It’s that fantastic copy can always be plugged in and “built” using solutions– and these work no matter what you sell. This area exposes formulas and templates for sales, e-mails, and ads letters which have never failed.
3. Make ‘Em Thirsty Secrets.
The trick to offering through e-mails, sales, and advertisements letters? And the finest way to do that through copywriting is to utilize 4 basic sales stories.
The stories make your potential customers “thirsty,” and your copywriting will guide people to the beverage. This is a tested pattern for success with copywriting.
4. Sell Without Selling Secrets.
Keep in mind that among the best copywriting secrets is to make it appear you’re not costing all. This is the area that assists you master and embed those secret “stealth closes.”.
Remember Columbo, well-known for “playing dumb,” while secretly determining the truth? Well, Jim Edwards shows you how to use this area of the Copywriting Secrets book to offer your customers worth and close without pressure.
5. Copy Polishing Secrets.
Don’t be tricked by the name of this area in the Copywriting Secrets book. It’s not optional. Copywriting is just as good as the quantity of tweaking and refining you do. Frequently, you can use information to direct your decisions.
However you can also use the feedback to plug into a few tested methods for enhancing your sales, emails, and ads letters. That’s what this section of the Copywriting Secrets book is all about.
How to Get the Copywriting Secrets Book.
There are numerous ways to get Jim Edwards’ Copywriting Secrets book in your hands. Perhaps the least expensive is to head directly to the Copywriting Secrets book sales page.
Here, Jim sells the Copywriting Secrets book utilizing the reliable Free plus Shipping Cost offer. This implies that you’ll get the book free of charge as long as you pay the shipping costs. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else on the planet.
Jim also makes you a distinct guarantee. If you don’t like it, you can ask for a refund and you do not need to send the book back. You essentially get free shipping for the Copywriting Secrets book.
Where Can I Buy the Copywriting Secrets Audiobook?
To get the audiobook version of the Copywriting Secrets book, all you require to do is grab the original deal. The audio version will appear as a “Special Offer” before you complete your purchase of the Copywriting Secrets book.
The 2nd “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that helps you develop the best stories that will encourage your audience, no matter what you offer.
sales story tricks.
This is the book you want in your corner when you’re ready to get back at more thorough with discovering copywriting tricks for any industry.
Copywriting Secrets Review Summary:
A Tool You’ll Return to Over and Over Again.
Look, this is a genuine kahuna of a book– and I’m not going to lie. I still have not used every single method in Copywriting Secrets.
What I know for sure, however, is that each time I take a seat to write any of my marketing products, sales pages, advertisements, e-mails, and even social media posts, I initially thumb through my Copywriting Secrets book.
And I anticipate I’ll be doing that till I end up being a master copywriter. What about you?