Copywriting Secrets Review: Should You Get A FREE Copy?
Eight out of 10 individuals just read headings.
Visitors to your website only checked out 20% of the content you compose.
Individuals only check out the first two words on a line– usually, they miss the 3rd word.
It’s numbers like this that make you think you should work with a copywriter.
But then you learn about the costs of employing a copywriter to get more clicks:
Summary: Copywriting Secrets is a powerful and fundamental book that will teach you how to get more clicks, gain more exposure, attract more leads, make more subscribers, and and land more sales online.
Great freelance copywriters charge up to $250 per hour
Scammy ones will inform you that “all you actually require to make sales is great sales copy” (lies).
75% of visitors to a website pay attention to the general quality of the copy, though, and they’ll avoid working with a business that does not have professional and tidy copy.
Truths like these make you wonder if it’s all truly worth it– or if words-that-convert are a matter you can master yourself.
I’m going to let you in on a secret about effective copywriting.
No novice copywriter knows what works. They just discover what works after they go through some experimentation, get some genuine data around where consumers are leaving and where they’re spending the most time, and fine-tune the copy based on the results.
So if they do not know what works, how can they assist you make more sales?
All you need are:
Copy solutions that help you compose sales copy and after that hook these transformative words into the bigger structure of your sales page.
A specific understanding of who your perfect customers are, what their greatest “pains” are, and where they currently live.
Particular, trusted, and constant “power” words that harness effective, emotional and psychological triggers that assist individuals to buy your products and services.
Which’s precisely what Copywriting Secrets, a essential and effective book for anyone who wants to generate income using ads, emails, sales letters, teaches you to do.
What is Copywriting and Why Does it Matter?
When I say that everyone can utilize Copywriting Secrets, it’s not an exaggeration.
When it comes to inspiring individuals to purchase, it’s a testimony to the power of words. When you require to offer anything online, it’s likewise a clear acknowledgement of just how crucial material marketing has become.
Many people hear “copywriting” and they think they’re talking to someone who practices copyright law.
Copywriting is nowhere as dry, arcane, or verbose as legalese. If you’re doing it right, you should be interacting information to your leads at a third-grade reading level.
That implies you worth your prospects’ time and you want to provide access to your deal as plainly and tactically as possible.
Now, the “technique” part of copywriting tricks originates from understanding which buttons to push when you’re composing advertisement copy or how to inform a sales story that guides a consumer from being uninformed about how to solve a problem to absolutely gung-ho about your service.
However, in my experience, copywriting is easier: It’s like being somebody’s buddy and their worst opponent all on one page.
Consider it by doing this:.
- An e-mail,
- A sales page,
- A landing page,
- A social media advertisement, or
- A websites,
… you start describing your reader’s inmost, darkest, most pervasive pain to them. You hold up a very unpleasant mirror.
Using words, you continue to poke them all over it hurts. Gradually, they remember why they require to change, do something about it, or just make a different choice.
And after that, you’re their buddy. You offer them a service that in fact works, without being pushy, scammy, or salesy.
Now, numerous entrepreneurs will inform you that what they want is for quality leads to open their wallets and buy. But the reality is that copywriting has to do with trading something much more valuable.
Something that’s nearly a limited resource.
And that’s attention.
With so many services, offers, services, opportunities, and products, the only possible way for your readers and potential customers to trust you, purchase from you, and stay faithful to you is through maintaining their attention.
And nothing grabs attention on the Internet like copy and material.
Clearly, everybody can utilize a trusted way to master high-converting copy.
What is Copywriting Secrets?
The Copywriting Secrets book is not composed by Russell Brunson– even though it looks comparable to the DotCom Secrets book (a trilogy including Expert Secrets and the brand-new edition of Traffic Secrets).
Instead, Copywriting Secrets is a book that utilizes the very solutions it’s trying to teach you. As you go through this marketing book, you’ll be able to see persuasion in print and action.
Here’s an example of a sales letter, throughout a series of pages, that made Jim Edwards, author of the book, $2.5 million in sales.
2.5 M in Sales.
Hey, no one said that looking lovely was part of copywriting secrets. Instead, the book reveals you book how to utilize the power of words to:.
Get more clicks,.
Gain more visibility,.
Bring in more leads,.
Earn more subscribers, and.
Land more sales online.
The majority of copywriting books attempt to teach you how to “write terrific copy.”.
Except that every time you try, your words fail to persuade anybody to purchase– except possibly your mommy and a few devoted buddies.
However the book shares with you the greatest secret about copywriting (and it doesn’t matter what you offer).
The power of words in well-written sales copy is not an art.
It’s a puzzle.
You do not compose copy– you assemble it.
According to the legendary marketer, Eugene Schwartz, when you’re producing copy:.
” You are working with a series of structure blocks, you are putting the building obstructs together, and then you are putting them in specific structures.
Does this sound familiar?
If not, read that quote once again.
Consider another idea in marketing that counts on tactical positioning, building blocks, and the rational, step-by-step journey that guides a possibility from start to finish.
The finish being a sale.
Which indicates that sales funnels and sales copy skills go together. Find out one and you’ll boost the experience of the other.
That’s what the Copywriting Secrets book does. Through 305 pages the book unloads 31 proven copywriting formulas to help you end up being a million-dollar copywriter.
Through the Copywriting Secrets book, you’ll learn to utilize the power of words to get people to take action in such a natural and seamless method, your prospects won’t even understand they’re being persuaded.
Hint: One of the primary copywriting tricks, says Jim Edwards, is to make sales copy “disappear.”.
As the Copywriting Secrets book tagline says,.
” … no matter what you offer or who you offer it to!”.
Jim Edwards: The Author of the Copywriting Secrets Book.
There’s a reason it’s Jim Edwards and not Brunson composing the Copywriting Secrets book.
Jim. Sales Copy.
You may have seen him working together with Russell Brunson on Funnel Scripts, the copywriting software application from the developers of ClickFunnels.
Russell is smart– he knows his lane or area of know-how lies in assisting entrepreneurs make profits from funnel structure.
Russel Brunson Copywriting Secrets Book.
However Jim Edwards is the self-taught, go-to expert for success with sales copy. Simply have a look at his credentials:.
He’s the founder and owner of a direct action marketing firm.
He commits numerous hours every year to coaching one-on-one business owners in the Funnel Scripts community.
He’s a very popular author who has actually been running online since he initially began offering e-books online in 1997! (does anyone even remember what the Web appeared like in ’97 or was it a blur of pixels and dial-up sounds?).
He’s launched several deals for his own items and those of others using sales letters that have produced him $2.5 million and $3 million in income.
He’s been featured in the New York Times, Entrepreneur Magazine, and multiple other leading publications for his copywriting expertise.
Most importantly, he used his self-taught copywriting abilities to earn millions– the kind of money responsible for taking him from dead broke, insolvent, and living in a trailer park to a paid-off home in 18 months.
Yes, you read that right.
So if this isn’t the right man to provide you extensive training through the Copywriting Secrets book– who is?
Is Copywriting Secrets the Same As Funnel Scripts ?
Before we get into the complete evaluation, I wish to let you understand that the Copywriting Secrets book is not the very same product as the Funnel Scripts software application tool.
Funnel Scripts is a done-for-you copy generator that uses your knowledge of your clients and information of your offer to develop high-converting copy for your funnels, ads, blog sites, email newsletters, and more.
And that can conserve you a massive quantity of time. It’s the ideal alternative to keeping an internal copywriter or creating copy from scratch.
A lot of the formulas that power Funnel Scripts are checked out even more in the Sales Story Secrets upsell (I’ll tell you more about that later on in my review).
Since Jim Edwards worked on both– however that must just show how powerful his ability as a copy developer really is, they may appear comparable.
The Copywriting Secrets book, on the other hand, will provide you whatever you require to tailor, modify, and best conversion copy.
Go Deep Into the Copywriting Secrets Book.
The Copywriting Secrets book is all about persuasion with words?
Well, there are lots of “secrets” to convincing people– and, often, you have to use a combination of sales letters and sales copy formulas.
Copywriting Secrets Book Review
These insights and secrets collaborate so you can utilize the formulas to construct persuasion over time. Some examples in the book include:.
The “Love me. Dislike me. There’s no money in the center!” technique. Your words ought to elicit very strong emotions from people and require them to make a decision about you personally– it’s one of the most profitable things your copy can do! (page 181).
Find out how to make more on each prospect, which is perfect for a sales funnel, utilizing the “give them a shovel … then offer them a bulldozer” method for make more on each (page 179).
How to take a blank screen and transform that blinking cursor into a finished piece of sales copy FAST. It’s a method so effective, you can utilize it to break through author’s block (page 168).
A 13-step sales message formula that reveals you how to quickly convince clients to purchase decision, using deeply ingrained mental triggers (page 143-158).
Speak in the voice of your client and discover the “magic” words clients use to describe what they want to buy (page 104).
8 specific locations online that will reveal you the exact triggers encouraging your possible clients and getting them to spend their cash. You can utilize this to place your own item, service, coaching, software (page 69-71).
How to rapidly assemble the “building blocks” of sales copy that develop a “little city of desire” for your potential customers and consumers (page 79).
The “Yellow Brick Road” Formula, another perfect formula for funnels, that leads individuals on a journey towards eventually purchasing from you (page 178).
It gets sort of overwhelming reading about the sheer amount of info Jim Edwards packs in a mere book when you examine out the sales page for the Copywriting Secrets book.
I’ve broken down his deliverables into five fundamental areas. I’ll quickly summarize what you should anticipate in each section of the Copywriting Secrets book.
1. Copywriting Mindset Secrets.
Jim Edwards begins this section revealing you how to cultivate the copywriting mindset, as he calls it. You’ll get a crash course on:.
All the hallmarks of high-performing copywriting.
How to establish the practice.
How to approach nearly every piece of content you see from now on utilizing a copywriter’s perspective on persuasion.
2. Sales Formula/Letter Secrets.
It’s not just that great copywriting leaves hints. This section reveals formulas and templates for advertisements, emails, and sales letters which have never stopped working.
3. Make ‘Em Thirsty Secrets.
The trick to selling through ads, e-mails, and sales letters? And the best method to do that through copywriting is to use four basic sales stories.
The stories make your potential customers “thirsty,” and your copywriting will assist individuals to the beverage. This is a proven pattern for success with copywriting.
4. Sell Without Selling Secrets.
Keep in mind that one of the best copywriting tricks is to make it appear you’re not costing all. This is the section that assists you master and embed those secret “stealth closes.”.
Keep in mind Columbo, popular for “playing dumb,” while privately determining the fact? Well, Jim Edwards shows you how to utilize this area of the Copywriting Secrets book to offer your customers value and close without pressure.
5. Copy Polishing Secrets.
Do not be tricked by the name of this section in the Copywriting Secrets book. It’s not optional. Copywriting is just as good as the quantity of tweaking and refining you do. Typically, you can utilize data to guide your decisions.
However you can also utilize the feedback to plug into a couple of proven methods for improving your e-mails, advertisements, and sales letters. That’s what this section of the Copywriting Secrets book is all about.
How to Get the Copywriting Secrets Book.
There are several ways to get Jim Edwards’ Copywriting Secrets book in your hands. Maybe the most inexpensive is to head directly to the Copywriting Secrets book sales page.
Here, Jim sells the Copywriting Secrets book using the reliable Free plus Shipping Cost offer. This suggests that you’ll get the book for free as long as you pay the shipping expenses. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else worldwide.
Nevertheless, Jim also makes you an unique guarantee. You can ask for a refund and you do not have to send out the book back if you don’t like it. You basically secure free shipping for the Copywriting Secrets book.
Where Can I Buy the Copywriting Secrets Audiobook?
To get the audiobook variation of the Copywriting Secrets book, all you need to do is get the original offer. The audio variation will turn up as a “Special Offer” prior to you finish your purchase of the Copywriting Secrets book.
The second “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that helps you produce the right stories that will encourage your audience, no matter what you offer.
sales story tricks.
When you’re prepared to get even more extensive with finding out copywriting secrets for any market, this is the book you want on your side.
Copywriting Secrets Review Summary:
A Tool You’ll Return to Over and Over Again.
Look, this is a real kahuna of a book– and I’m not going to lie. I still have not utilized each and every single technique in Copywriting Secrets.
What I know for sure, though, is that each time I take a seat to compose any of my marketing materials, sales pages, advertisements, e-mails, and even social media posts, I first thumb through my Copywriting Secrets book.
And I anticipate I’ll be doing that up until I become a master copywriter. What about you?