Copywriting Secrets Review: Should You Get A FREE Copy?
8 out of 10 individuals just read headings.
Visitors to your site only checked out 20% of the content you write.
People just read the first two words on a line– usually, they miss out on the 3rd word.
It’s numbers like this that make you believe you must employ a copywriter.
Then you learn about the costs of working with a copywriter to get more clicks:
Summary: Copywriting Secrets is a essential and powerful book that will teach you how to get more clicks, gain more exposure, draw in more leads, earn more subscribers, and and land more sales online.
Excellent freelance copywriters charge up to $250 per hour
Scammy ones will tell you that “all you really require to make sales is fantastic sales copy” (lies).
75% of visitors to a site pay attention to the general quality of the copy, however, and they’ll prevent working with a business that does not have professional and clean copy.
Truths like these make you wonder if it’s all actually worth it– or if words-that-convert are a matter you can master yourself.
I’m going to let you in on a secret about reliable copywriting.
No newbie copywriter knows what works. They only find out what works after they go through some trial and error, get some genuine information around where clients are leaving and where they’re investing the most time, and improve the copy based on the outcomes.
So if they do not know what works, how can they assist you make more sales?
All you require are:
Copy formulas that help you compose sales copy and then hook these transformative words into the larger structure of your sales page.
A precise understanding of who your perfect consumers are, what their greatest “pains” are, and where they presently live.
Particular, trustworthy, and constant “power” words that harness effective, mental and emotional triggers that direct people to buy your products and services.
And that’s exactly what Copywriting Secrets, a fundamental and effective book for anyone who wishes to earn money using advertisements, e-mails, sales letters, teaches you to do.
What is Copywriting and Why Does it Matter?
It’s not an exaggeration when I state that everybody can use Copywriting Secrets.
It’s a testimony to the power of words when it pertains to encouraging people to buy. It’s also a clear recognition of just how essential material marketing has actually become when you require to offer anything online.
The majority of people hear “copywriting” and they believe they’re speaking with someone who practices copyright law.
But copywriting is no place as dry, arcane, or wordy as legalese. In fact, if you’re doing it right, you should be interacting details to your leads at a third-grade reading level.
That suggests you worth your potential customers’ time and you wish to give them access to your offer as clearly and tactically as possible.
Now, the “strategy” part of copywriting secrets originates from knowing which buttons to push when you’re writing advertisement copy or how to inform a sales story that guides a client from being unaware about how to solve an issue to completely gung-ho about your service.
In my experience, copywriting is simpler: It’s like being someone’s finest pal and their worst opponent all on one page.
Think of it in this manner:.
- An e-mail,
- A sales page,
- A landing page,
- A social media ad, or
- A web page,
… you start off explaining your reader’s inmost, darkest, most prevalent pain to them. You hold up a very unpleasant mirror.
Then, using words, you continue to poke them all over it harms. Slowly, they keep in mind why they require to alter, take action, or simply make a different choice.
And after that, you’re their buddy. You use them an option that in fact works, without being aggressive, scammy, or salesy.
Now, lots of entrepreneurs will tell you that what they want is for quality causes open their wallets and buy. The fact is that copywriting is about trading something far more important.
Something that’s practically a limited resource.
And that’s attention.
With so many options, deals, opportunities, services, and items, the only possible way for your readers and prospects to trust you, purchase from you, and stay faithful to you is through preserving their attention.
And nothing grabs attention on the Internet like copy and content.
Plainly, everyone can use a trusted way to master high-converting copy.
What is Copywriting Secrets?
The Copywriting Secrets book is not written by Russell Brunson– even though it looks similar to the DotCom Secrets book (a trilogy consisting of Expert Secrets and the brand-new edition of Traffic Secrets).
Instead, Copywriting Secrets is a book that utilizes the really formulas it’s trying to teach you. As you go through this marketing book, you’ll have the ability to see persuasion in print and action.
Here’s an example of a sales letter, throughout a series of pages, that earned Jim Edwards, author of the book, $2.5 million in sales.
2.5 M in Sales.
Hey, no one said that looking stunning was part of copywriting secrets. Rather, the book reveals you book how to use the power of words to:.
Get more clicks,.
Gain more exposure,.
Bring in more leads,.
Earn more subscribers, and.
Land more sales online.
The majority of copywriting books try to teach you how to “write terrific copy.”.
Except that each time you attempt, your words stop working to encourage anyone to purchase– other than perhaps your mother and a few loyal buddies.
The book shares with you the greatest secret about copywriting (and it does not matter what you sell).
The power of words in well-written sales copy is not an art.
It’s a puzzle.
You don’t write copy– you assemble it.
According to the legendary advertiser, Eugene Schwartz, when you’re creating copy:.
” You are working with a series of structure blocks, you are putting the structure obstructs together, and then you are putting them in certain structures.
Does this sound familiar?
If not, checked out that quote again.
Think about another concept in marketing that counts on tactical positioning, foundation, and the rational, stepwise journey that guides a possibility from start to finish.
The finish being a sale.
Which suggests that sales funnels and sales copy abilities go hand-in-hand. Learn one and you’ll improve the experience of the other.
That’s what the Copywriting Secrets book does. Through 305 pages the book unpacks 31 proven copywriting formulas to assist you become a million-dollar copywriter.
Through the Copywriting Secrets book, you’ll find out to utilize the power of words to get individuals to do something about it in such a natural and smooth way, your potential customers won’t even recognize they’re being encouraged.
Hint: One of the primary copywriting secrets, says Jim Edwards, is to make sales copy “disappear.”.
As the Copywriting Secrets book tagline says,.
” … no matter what you offer or who you offer it to!”.
Jim Edwards: The Author of the Copywriting Secrets Book.
There’s a reason that it’s Jim Edwards and not Brunson composing the Copywriting Secrets book.
Jim. Knows. Great. Sales Copy.
You may have seen him working together with Russell Brunson on Funnel Scripts, the copywriting software application from the creators of ClickFunnels.
Russell is smart– he knows his lane or area of proficiency depends on helping business owners make make money from funnel building.
Russel Brunson Copywriting Secrets Book.
However Jim Edwards is the self-taught, go-to guru for success with sales copy. Just take a look at his qualifications:.
He’s the creator and owner of a direct action marketing firm.
He commits hundreds of hours every year to training individually company owner in the Funnel Scripts community.
He’s a very popular author who has been operating online since he first started selling e-books online in 1997! (does anybody even remember what the Web looked like in ’97 or was it a blur of pixels and dial-up sounds?).
He’s launched numerous deals for his own products and those of others utilizing sales letters that have actually produced him $2.5 million and $3 million in income.
He’s been included in the New York Times, Entrepreneur Magazine, and numerous other leading publications for his copywriting proficiency.
Most importantly, he used his self-taught copywriting skills to make millions– the kind of money responsible for taking him from dead broke, bankrupt, and living in a trailer park to a paid-off house in 18 months.
Yes, you read that right.
If this isn’t the best guy to offer you in-depth training through the Copywriting Secrets book– who is?
Is Copywriting Secrets the Same As Funnel Scripts ?
Prior to we get into the full review, I wish to let you understand that the Copywriting Secrets book is not the exact same product as the Funnel Scripts software tool.
Funnel Scripts is a done-for-you copy generator that uses your understanding of your consumers and details of your offer to produce high-converting copy for your funnels, advertisements, blogs, e-mail newsletters, and more.
And that can save you an enormous quantity of time. It’s the perfect option to creating or keeping an internal copywriter copy from scratch.
In fact, a lot of the formulas that power Funnel Scripts are checked out further in the Sales Story Secrets upsell (I’ll inform you more about that later in my review).
They might seem comparable since Jim Edwards worked on both– however that ought to just demonstrate how powerful his capability as a copy developer really is.
The Copywriting Secrets book, on the other hand, will offer you everything you require to tailor, tweak, and best conversion copy.
Go Deep Into the Copywriting Secrets Book.
The Copywriting Secrets book is all about persuasion with words?
Well, there are many “secrets” to convincing people– and, often, you have to employ a combination of sales letters and sales copy formulas.
Copywriting Secrets Book Review
These tricks and insights work together so you can use the formulas to develop persuasion with time. Some examples in the book consist of:.
The “Love me. Dislike me. There’s no money in the middle!” technique. Your words must generate extremely strong emotions from individuals and force them to make a decision about you personally– it’s one of the most profitable things your copy can do! (page 181).
Find out how to make more on each possibility, which is ideal for a sales funnel, utilizing the “provide a shovel … then offer them a bulldozer” technique for make more on each (page 179).
How to take a blank screen and transform that blinking cursor into a finished piece of sales copy FAST. It’s a strategy so powerful, you can utilize it to break through writer’s block (page 168).
A 13-step sales message formula that shows you how to instantly convince clients to purchase choice, utilizing deeply deep-rooted mental triggers (page 143-158).
Speak in the voice of your client and find the “magic” words clients use to describe what they want to buy (page 104).
8 specific locations online that will reveal you the specific triggers encouraging your prospective consumers and getting them to invest their cash. You can utilize this to place your own product, service, coaching, software (page 69-71).
How to quickly assemble the “building blocks” of sales copy that produce a “little city of desire” for your potential customers and consumers (page 79).
The “Yellow Brick Road” Formula, another best formula for funnels, that leads individuals on a journey towards ultimately buying from you (page 178).
It gets sort of frustrating reading about the large quantity of info Jim Edwards loads in a simple book when you inspect out the sales page for the Copywriting Secrets book.
I’ve broken down his deliverables into five standard areas. I’ll quickly summarize what you need to expect in each section of the Copywriting Secrets book.
1. Copywriting Mindset Secrets.
Jim Edwards begins this section showing you how to cultivate the copywriting frame of mind, as he calls it. You’ll get a crash course on:.
All the trademarks of high-performing copywriting.
How to establish the practice.
How to approach almost every piece of content you see from now on utilizing a copywriter’s viewpoint on persuasion.
2. Sales Formula/Letter Secrets.
This is where the rubber satisfies the road. It’s not just that excellent copywriting leaves ideas. It’s that great copy can constantly be plugged in and “developed” using solutions– and these work no matter what you offer. This section exposes formulas and design templates for ads, sales, and emails letters which have actually never ever failed.
3. Make ‘Em Thirsty Secrets.
The secret to selling through ads, emails, and sales letters? And the finest way to do that through copywriting is to utilize 4 standard sales stories.
The stories make your potential customers “thirsty,” and your copywriting will guide individuals to the drink. This is a tested pattern for success with copywriting.
4. Offer Without Selling Secrets.
Bear in mind that one of the best copywriting tricks is to make it appear you’re not selling at all. This is the section that assists you master and embed those secret “stealth closes.”.
Keep in mind Columbo, popular for “playing dumb,” while covertly figuring out the truth? Well, Jim Edwards reveals you how to use this section of the Copywriting Secrets book to give your customers worth and close without pressure.
5. Copy Polishing Secrets.
Don’t be tricked by the name of this area in the Copywriting Secrets book. Copywriting is only as great as the amount of tweaking and refining you do.
However you can also use the feedback to plug into a couple of proven methods for enhancing your advertisements, emails, and sales letters. That’s what this section of the Copywriting Secrets book is everything about.
How to Get the Copywriting Secrets Book.
There are several ways to get Jim Edwards’ Copywriting Secrets book in your hands. Perhaps the most inexpensive is to head directly to the Copywriting Secrets book sales page.
Here, Jim offers the Copywriting Secrets book utilizing the reliable Free plus Shipping Cost offer. This suggests that you’ll get the book for free as long as you pay the shipping costs. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else in the world.
Jim likewise makes you a distinct guarantee. You can ask for a refund and you don’t have to send the book back if you do not like it. You basically secure free shipping for the Copywriting Secrets book.
Where Can I Buy the Copywriting Secrets Audiobook?
To get the audiobook version of the Copywriting Secrets book, all you require to do is get the initial deal. The audio version will turn up as a “Special Offer” before you finish your purchase of the Copywriting Secrets book.
The 2nd “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that helps you create the best stories that will motivate your audience, no matter what you sell.
sales story secrets.
This is the book you want in your corner when you’re ready to get back at more thorough with finding out copywriting tricks for any industry.
Copywriting Secrets Review Summary:
A Tool You’ll Return to Over and Over Again.
Look, this is a genuine kahuna of a book– and I’m not going to lie. I still have not used each and every single strategy in Copywriting Secrets.
What I know for sure, though, is that every time I take a seat to write any of my marketing products, sales pages, advertisements, e-mails, and even social networks posts, I initially thumb through my Copywriting Secrets book.
And I anticipate I’ll be doing that till I become a master copywriter. What about you?