Brad Edwards Jim Kelly

Copywriting Secrets Review: Should You Get A FREE Copy?

Eight out of 10 individuals just check out headings.

Visitors to your site just checked out 20% of the content you compose.

Individuals just check out the first 2 words on a line– normally, they miss the 3rd word.

It’s numbers like this that make you believe you should employ a copywriter.

However then you learn about the costs of hiring a copywriter to get more clicks:

Brad Edwards Jim Kelly

Summary: Copywriting Secrets is a basic and powerful book that will teach you how to get more clicks, gain more visibility, attract more leads, earn more subscribers, and and land more sales online.

Excellent freelance copywriters charge up to $250 per hour

Scammy ones will tell you that “all you actually need to make sales is great sales copy” (lies).

75% of visitors to a site take notice of the general quality of the copy, though, and they’ll prevent working with a company that does not have expert and tidy copy.

Realities like these make you wonder if it’s all truly worth it– or if words-that-convert are a matter you can master yourself.

I’m going to let you in on a secret about reliable copywriting.

No newbie copywriter knows what works. They just discover what works after they go through some experimentation, acquire some real data around where clients are leaving and where they’re spending the most time, and improve the copy based on the outcomes.

So if they don’t understand what works, how can they assist you make more sales?

It’s “simple.”

All you require are:

Copy formulas that assist you compose sales copy and then hook these transformative words into the larger structure of your sales page.

A precise understanding of who your perfect clients are, what their greatest “pains” are, and where they currently live.

Particular, trustworthy, and consistent “power” words that harness powerful, psychological and mental triggers that direct people to purchase your services and products.

And that’s exactly what Copywriting Secrets, a essential and powerful book for anyone who wishes to earn money using advertisements, e-mails, sales letters, teaches you to do.

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What is Copywriting and Why Does it Matter?

It’s not an exaggeration when I say that everybody can use Copywriting Secrets.

When it comes to inspiring individuals to purchase, it’s a testimony to the power of words. It’s also a clear acknowledgement of just how crucial material marketing has actually become when you need to sell anything online.

The majority of people hear “copywriting” and they think they’re talking with someone who practices copyright law.

Copywriting is no place as dry, arcane, or long-winded as legalese. In fact, if you’re doing it right, you ought to be interacting info to your leads at a third-grade reading level.

That implies you worth your potential customers’ time and you want to provide access to your deal as plainly and strategically as possible.

Now, the “technique” part of copywriting tricks originates from knowing which buttons to push when you’re writing ad copy or how to inform a sales story that guides a consumer from being unaware about how to solve a problem to totally gung-ho about your service.

But, in my experience, copywriting is simpler: It’s like being somebody’s friend and their worst opponent all on one page.

Think of it in this manner:.

Whether it’s:

  • An e-mail,
  • A sales page,
  • A landing page,
  • A social networks ad, or
  • A web page,

… you start off describing your reader’s deepest, darkest, most pervasive pain to them. You hold up a very unpleasant mirror.

Utilizing words, you continue to poke them everywhere it injures. Gradually, they remember why they need to alter, take action, or just make a different decision.

And then, you’re their buddy. You use them a solution that actually works, without being pushy, scammy, or salesy.

Now, many business owners will tell you that what they want is for quality leads to open their wallets and buy. However the fact is that copywriting has to do with trading something much more important.

Something that’s almost a scarce resource.

And that’s attention.

With numerous services, deals, chances, items, and services, the only possible method for your readers and potential customers to trust you, buy from you, and remain faithful to you is through maintaining their attention.

And absolutely nothing grabs attention on the Internet like copy and material.

Plainly, everyone can use a dependable method to master high-converting copy.

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What is Copywriting Secrets?

The Copywriting Secrets book is not composed by Russell Brunson– although it looks similar to the DotCom Secrets book (a trilogy consisting of Expert Secrets and the brand-new edition of Traffic Secrets).

Rather, Copywriting Secrets is a book that uses the very formulas it’s attempting to teach you. As you go through this marketing book, you’ll have the ability to see persuasion in print and action.

Here’s an example of a sales letter, across a series of pages, that earned Jim Edwards, author of the book, $2.5 million in sales.

2.5 M in Sales.

Hey, nobody said that looking beautiful was part of copywriting secrets. Instead, the book shows you book how to use the power of words to:.

Get more clicks,.

Gain more exposure,.

Draw in more leads,.

Make more subscribers, and.

Land more sales online.

A lot of copywriting books try to teach you how to “write great copy.”.

Other than that each time you try, your words stop working to convince anybody to buy– except maybe your mom and a few faithful buddies.

The book shares with you the biggest secret about copywriting (and it doesn’t matter what you offer).

Focus:

The power of words in well-written sales copy is not an art.

It’s a puzzle.

You do not compose copy– you assemble it.

According to the legendary marketer, Eugene Schwartz, when you’re creating copy:.

” You are working with a series of foundation, you are putting the building blocks together, and then you are putting them in particular structures. [Your words are] developing a little city of desire for your person to come and live in.”.

Does this noise familiar?

If not, read that quote once again.

Think about another concept in marketing that counts on strategic placement, building blocks, and the sensible, stepwise journey that guides a possibility from start to finish.

The surface being a sale.

Sales funnels.

Which means that sales funnels and sales copy abilities go together. Discover one and you’ll improve the experience of the other.

That’s what the Copywriting Secrets book does. Through 305 pages the book unloads 31 tested copywriting solutions to assist you become a million-dollar copywriter.

Through the Copywriting Secrets book, you’ll discover to use the power of words to get people to take action in such a seamless and natural way, your prospects will not even recognize they’re being convinced.

Hint: One of the primary copywriting tricks, says Jim Edwards, is to make sales copy “disappear.”.

As the Copywriting Secrets book tagline says,.

” … no matter what you sell or who you offer it to!”.

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Jim Edwards: The Author of the Copywriting Secrets Book.

There’s a reason that it’s Jim Edwards and not Brunson writing the Copywriting Secrets book.

Jim. Knows. Great. Sales Copy.

Period.

You may have seen him collaborating with Russell Brunson on Funnel Scripts, the copywriting software application from the creators of ClickFunnels.

Russell is sensible– he knows his lane or location of competence lies in helping business owners make benefit from funnel structure.

Brad Edwards Jim Kelly

Russel Brunson Copywriting Secrets Book.

Jim Edwards is the self-taught, go-to master for success with sales copy. Just take a look at his credentials:.

He’s the creator and owner of a direct reaction marketing firm.

He commits hundreds of hours every year to training individually company owner in the Funnel Scripts community.

He’s a best-selling author who has actually been operating online since he first started offering e-books online in 1997! (does anybody even remember what the Web appeared like in ’97 or was it a blur of pixels and dial-up sounds?).

He’s released several deals for his own products and those of others using sales letters that have actually generated him $2.5 million and $3 million in revenue.

He’s been featured in the New York Times, Entrepreneur Magazine, and numerous other leading publications for his copywriting expertise.

Most importantly, he used his self-taught copywriting abilities to make millions– the sort of money responsible for taking him from dead broke, bankrupt, and living in a trailer park to a paid-off house in 18 months.

Yes, you check out that.

So if this isn’t the right man to provide you thorough training through the Copywriting Secrets book– who is?

Is Copywriting Secrets the Same As Funnel Scripts ?

Before we enter into the full review, I wish to let you know that the Copywriting Secrets book is not the exact same product as the Funnel Scripts software application tool.

Funnel Scripts is a done-for-you copy generator that utilizes your understanding of your customers and information of your offer to produce high-converting copy for your funnels, advertisements, blog sites, email newsletters, and more.

Which can save you a massive amount of time. It’s the best alternative to developing or keeping an in-house copywriter copy from scratch.

In fact, a great deal of the formulas that power Funnel Scripts are explored even more in the Sales Story Secrets upsell (I’ll inform you more about that later in my review).

Due to the fact that Jim Edwards worked on both– however that should simply show how effective his ability as a copy developer really is, they might appear comparable.

The Copywriting Secrets book, on the other hand, will give you whatever you require to tailor, tweak, and ideal conversion copy.

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Go Deep Into the Copywriting Secrets Book.

The Copywriting Secrets book is everything about persuasion with words, right?

Well, there are numerous “secrets” to persuading individuals– and, typically, you need to use a mix of sales letters and sales copy formulas.

Copywriting Secrets Book Review

Brad Edwards Jim Kelly

These insights and secrets work together so you can utilize the formulas to construct persuasion in time. Some examples in the book include:.

The “Love me. Hate me. There’s no money in the center!” strategy. Your words must generate extremely strong emotions from people and force them to make a decision about you personally– it’s one of the most rewarding things your copy can do! (page 181).

Discover how to make more on each prospect, which is ideal for a sales funnel, utilizing the “provide a shovel … then offer them a bulldozer” approach for make more on each (page 179).

How to take a blank screen and transform that blinking cursor into a completed piece of sales copy FAST. It’s a technique so powerful, you can use it to break through author’s block (page 168).

A 13-step sales message formula that reveals you how to immediately encourage clients to buy decision, using deeply ingrained mental triggers (page 143-158).

Speak in the voice of your customer and discover the “magic” words consumers utilize to describe what they wish to purchase (page 104).

8 specific locations online that will reveal you the precise triggers motivating your prospective customers and getting them to spend their money. You can use this to position your own product, service, coaching, software application (page 69-71).

How to rapidly assemble the “building blocks” of sales copy that develop a “little city of desire” for your prospects and customers (page 79).

The “Yellow Brick Road” Formula, another perfect formula for funnels, that leads people on a journey towards eventually buying from you (page 178).

It gets sort of overwhelming reading about the sheer quantity of information Jim Edwards loads in a mere book when you examine out the sales page for the Copywriting Secrets book.

So I’ve broken down his deliverables into 5 standard areas. I’ll rapidly summarize what you need to anticipate in each section of the Copywriting Secrets book.

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1. Copywriting Mindset Secrets.

Jim Edwards begins this area showing you how to cultivate the copywriting state of mind, as he calls it. You’ll get a crash course on:.

All the hallmarks of high-performing copywriting.

How to establish the practice.

How to approach practically every piece of content you see from now on utilizing a copywriter’s viewpoint on persuasion.

2. Sales Formula/Letter Secrets.

It’s not simply that fantastic copywriting leaves clues. This area reveals solutions and templates for ads, sales, and e-mails letters which have never ever failed.

3. Make ‘Em Thirsty Secrets.

The secret to selling through sales, advertisements, and e-mails letters? And the best way to do that through copywriting is to use 4 basic sales stories.

The stories make your prospects “thirsty,” and your copywriting will guide individuals to the beverage. This is a tested pattern for success with copywriting.

4. Sell Without Selling Secrets.

Keep in mind that one of the very best copywriting secrets is to make it appear you’re not selling at all. This is the area that helps you master and embed those secret “stealth closes.”.

Keep in mind Columbo, well-known for “playing dumb,” while privately figuring out the fact? Well, Jim Edwards shows you how to use this area of the Copywriting Secrets book to give your customers worth and close without pressure.

Cha-ching!

5. Copy Polishing Secrets.

Don’t be tricked by the name of this section in the Copywriting Secrets book. Copywriting is only as excellent as the quantity of tweaking and refining you do.

But you can likewise use the feedback to plug into a few proven techniques for improving your ads, e-mails, and sales letters. That’s what this area of the Copywriting Secrets book is all about.

How to Get the Copywriting Secrets Book.

There are several ways to get Jim Edwards’ Copywriting Secrets book in your hands. Maybe the least expensive is to head directly to the Copywriting Secrets book sales page.

Here, Jim sells the Copywriting Secrets book utilizing the reliable Free plus Shipping Cost offer. This suggests that you’ll get the book for free as long as you pay the shipping expenses. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else in the world.

Nevertheless, Jim also makes you a distinct pledge. If you don’t like it, you can request for a refund and you do not need to send the book back. You essentially secure free shipping for the Copywriting Secrets book.

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Where Can I Buy the Copywriting Secrets Audiobook?

To get the audiobook variation of the Copywriting Secrets book, all you require to do is get the initial deal. The audio version will pop up as a “Special Offer” before you complete your purchase of the Copywriting Secrets book.

The 2nd “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that helps you create the right stories that will motivate your audience, no matter what you sell.

sales story secrets.

This is the book you desire on your side when you’re all set to get back at more thorough with finding out copywriting secrets for any industry.

Get a FREE copy of Copywriting Secrets.

Copywriting Secrets Review Summary:

A Tool You’ll Return to Over and Over Again.

Look, this is a real kahuna of a book– and I’m not going to lie. I still have not used every strategy in Copywriting Secrets.

What I understand for sure, however, is that every time I sit down to write any of my marketing products, sales pages, ads, emails, and even social networks posts, I initially thumb through my Copywriting Secrets book.

And I anticipate I’ll be doing that till I end up being a master copywriter. What about you?

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