Blackbox Russell Brunson

Copywriting Secrets Review: Should You Get A FREE Copy?

8 out of 10 people just check out headlines.

Visitors to your website just read 20% of the material you compose.

People only check out the first two words on a line– typically, they miss the 3rd word.

It’s numbers like this that make you think you must hire a copywriter.

But then you find out about the expenses of hiring a copywriter to get more clicks:

Blackbox Russell Brunson

Summary: Copywriting Secrets is a powerful and essential book that will teach you how to get more clicks, gain more visibility, bring in more leads, earn more subscribers, and and land more sales online.

Excellent freelance copywriters charge up to $250 per hour

Scammy ones will inform you that “all you actually require to make sales is fantastic sales copy” (lies).

75% of visitors to a site take note of the total quality of the copy, though, and they’ll prevent doing business with a company that does not have professional and tidy copy.

Realities like these make you question if it’s all truly worth it– or if words-that-convert are a matter you can master yourself.

I’m going to let you in on a secret about reliable copywriting.

No beginner copywriter understands what works. They just discover what works after they go through some experimentation, acquire some real data around where consumers are leaving and where they’re investing the most time, and refine the copy based on the results.

So if they do not know what works, how can they assist you make more sales?

It’s “basic.”

All you require are:

Copy solutions that assist you compose sales copy and then hook these transformative words into the bigger structure of your sales page.

A specific understanding of who your ideal customers are, what their biggest “pains” are, and where they presently live.

Particular, reliable, and consistent “power” words that harness effective, mental and emotional triggers that guide people to purchase your services and items.

And that’s exactly what Copywriting Secrets, a powerful and fundamental book for anyone who wishes to make money utilizing ads, emails, sales letters, teaches you to do.

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What is Copywriting and Why Does it Matter?

It’s not an exaggeration when I say that everybody can use Copywriting Secrets.

It’s a testament to the power of words when it concerns motivating people to purchase. It’s also a clear recognition of just how important material marketing has ended up being when you require to offer anything online.

Many people hear “copywriting” and they believe they’re talking with somebody who practices copyright law.

But copywriting is nowhere as dry, arcane, or wordy as legalese. If you’re doing it right, you should be interacting details to your leads at a third-grade reading level.

That implies you value your prospects’ time and you want to provide access to your deal as plainly and tactically as possible.

Now, the “method” part of copywriting secrets comes from understanding which buttons to press when you’re writing ad copy or how to tell a sales story that guides a consumer from being unaware about how to resolve a problem to absolutely gung-ho about your option.

But, in my experience, copywriting is easier: It’s like being somebody’s buddy and their worst opponent all on one page.

Consider it by doing this:.

Whether it’s:

  • An email,
  • A sales page,
  • A landing page,
  • A social networks ad, or
  • A websites,

… you start describing your reader’s deepest, darkest, most pervasive discomfort to them. You hold up an extremely unpleasant mirror.

Then, using words, you continue to poke them all over it injures. Slowly, they keep in mind why they need to change, act, or just make a different choice.

And then, you’re their best friend. You offer them an option that actually works, without being aggressive, scammy, or salesy.

Now, lots of entrepreneurs will tell you that what they want is for quality causes open their wallets and buy. The truth is that copywriting is about trading something far more valuable.

Something that’s nearly a scarce resource.

Which’s attention.

With numerous options, offers, products, opportunities, and services, the only possible way for your potential customers and readers to trust you, purchase from you, and stay devoted to you is through keeping their attention.

And nothing grabs attention on the Internet like copy and material.

Clearly, everybody can utilize a reliable way to master high-converting copy.

Get a FREE copy of Copywriting Secrets.

What is Copywriting Secrets?

The Copywriting Secrets book is not written by Russell Brunson– even though it looks similar to the DotCom Secrets book (a trilogy including Expert Secrets and the brand-new edition of Traffic Secrets).

Rather, Copywriting Secrets is a book that utilizes the extremely formulas it’s attempting to teach you. As you go through this marketing book, you’ll have the ability to see persuasion in print and action.

Here’s an example of a sales letter, throughout a series of pages, that earned Jim Edwards, author of the book, $2.5 million in sales.

2.5 M in Sales.

Hey, no one stated that looking lovely belonged to copywriting tricks. Rather, the book reveals you book how to utilize the power of words to:.

Get more clicks,.

Gain more visibility,.

Draw in more leads,.

Earn more customers, and.

Land more sales online.

A lot of copywriting books attempt to teach you how to “compose terrific copy.”.

Except that every time you attempt, your words fail to convince anybody to buy– other than maybe your mama and a couple of devoted good friends.

The book shares with you the greatest secret about copywriting (and it doesn’t matter what you sell).

Focus:

The power of words in well-written sales copy is not an art.

It’s a puzzle.

You do not compose copy– you assemble it.

According to the legendary advertiser, Eugene Schwartz, when you’re producing copy:.

” You are working with a series of foundation, you are putting the foundation together, and after that you are putting them in specific structures. [Your words are] building a little city of desire for your individual to come and live in.”.

Does this sound familiar?

If not, checked out that quote once again.

Think about another concept in marketing that relies on strategic positioning, foundation, and the logical, step-by-step journey that guides a possibility from start to finish.

The finish being a sale.

Sales funnels.

Which indicates that sales funnels and sales copy abilities go together. Discover one and you’ll boost the experience of the other.

That’s what the Copywriting Secrets book does. Through 305 pages the book unloads 31 tested copywriting formulas to help you become a million-dollar copywriter.

Through the Copywriting Secrets book, you’ll discover to use the power of words to get individuals to take action in such a smooth and natural method, your potential customers will not even understand they’re being encouraged.

Tip: One of the main copywriting secrets, says Jim Edwards, is to make sales copy “disappear.”.

As the Copywriting Secrets book tagline states,.

” … no matter what you sell or who you sell it to!”.

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Jim Edwards: The Author of the Copywriting Secrets Book.

There’s a reason it’s Jim Edwards and not Brunson composing the Copywriting Secrets book.

Jim. Knows. Great. Sales Copy.

Duration.

You may have seen him working together with Russell Brunson on Funnel Scripts, the copywriting software application from the developers of ClickFunnels.

Russell is wise– he knows his lane or area of proficiency depends on assisting entrepreneurs make make money from funnel structure.

Blackbox Russell Brunson

Russel Brunson Copywriting Secrets Book.

Jim Edwards is the self-taught, go-to guru for success with sales copy. Simply have a look at his credentials:.

He’s the creator and owner of a direct action marketing company.

He commits numerous hours every year to training individually business owners in the Funnel Scripts community.

He’s a very popular author who has been operating online considering that he first began selling e-books online in 1997! (does anyone even remember what the Web looked like in ’97 or was it a blur of pixels and dial-up sounds?).

He’s released several offers for his own items and those of others using sales letters that have produced him $2.5 million and $3 million in income.

He’s been included in the New York Times, Entrepreneur Magazine, and several other leading publications for his copywriting competence.

Best of all, he utilized his self-taught copywriting skills to make millions– the sort of money responsible for taking him from dead broke, bankrupt, and living in a trailer park to a paid-off home in 18 months.

Yes, you read that.

If this isn’t the best person to give you thorough training through the Copywriting Secrets book– who is?

Is Copywriting Secrets the Same As Funnel Scripts ?

Before we enter the complete review, I wish to let you know that the Copywriting Secrets book is not the exact same item as the Funnel Scripts software tool.

Funnel Scripts is a done-for-you copy generator that uses your understanding of your clients and details of your deal to create high-converting copy for your funnels, advertisements, blog sites, e-mail newsletters, and more.

Which can conserve you an enormous quantity of time. It’s the perfect alternative to keeping an in-house copywriter or producing copy from scratch.

A lot of the solutions that power Funnel Scripts are explored even more in the Sales Story Secrets upsell (I’ll inform you more about that later in my review).

They may appear comparable due to the fact that Jim Edwards dealt with both– but that ought to simply show how effective his ability as a copy creator genuinely is.

The Copywriting Secrets book, on the other hand, will provide you whatever you require to tailor, fine-tune, and perfect conversion copy.

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Go Deep Into the Copywriting Secrets Book.

The Copywriting Secrets book is all about persuasion with words?

Well, there are numerous “secrets” to persuading individuals– and, often, you have to utilize a mix of sales letters and sales copy solutions.

Copywriting Secrets Book Review

Blackbox Russell Brunson

These insights and secrets collaborate so you can use the formulas to develop persuasion with time. Some examples in the book consist of:.

The “Love me. Dislike me. There’s no cash in the center!” technique. Your words should generate extremely strong emotions from people and force them to decide about you personally– it’s one of the most lucrative things your copy can do! (page 181).

Find out how to make more on each possibility, which is perfect for a sales funnel, utilizing the “give them a shovel … then offer them a bulldozer” approach for make more on each (page 179).

How to take a blank screen and change that blinking cursor into an ended up piece of sales copy FAST. It’s a technique so powerful, you can utilize it to break through author’s block (page 168).

A 13-step sales message formula that reveals you how to immediately encourage consumers to make a purchase decision, utilizing deeply ingrained mental triggers (page 143-158).

Speak in the voice of your consumer and find the “magic” words customers utilize to describe what they wish to purchase (page 104).

8 specific places online that will show you the specific triggers encouraging your potential clients and getting them to spend their cash. You can utilize this to place your own product, service, coaching, software (page 69-71).

How to quickly put together the “foundation” of sales copy that create a “little city of desire” for your clients and prospects (page 79).

The “Yellow Brick Road” Formula, another perfect formula for funnels, that leads individuals on a journey towards ultimately buying from you (page 178).

When you check out the sales page for the Copywriting Secrets book, it gets sort of overwhelming reading about the sheer amount of information Jim Edwards crams in a mere book.

I’ve broken down his deliverables into five fundamental areas. I’ll rapidly summarize what you must anticipate in each section of the Copywriting Secrets book.

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1. Copywriting Mindset Secrets.

Jim Edwards begins this section showing you how to cultivate the copywriting frame of mind, as he calls it. You’ll get a crash course on:.

All the hallmarks of high-performing copywriting.

How to establish the practice.

How to approach practically every piece of content you see from now on using a copywriter’s perspective on persuasion.

2. Sales Formula/Letter Secrets.

This is where the rubber satisfies the roadway. It’s not simply that terrific copywriting leaves ideas. It’s that great copy can constantly be plugged in and “built” using formulas– and these work no matter what you offer. This section exposes formulas and templates for e-mails, ads, and sales letters which have never stopped working.

3. Make ‘Em Thirsty Secrets.

The trick to offering through emails, sales, and ads letters? And the best method to do that through copywriting is to utilize four basic sales stories.

The stories make your potential customers “thirsty,” and your copywriting will assist people to the drink. This is a proven pattern for success with copywriting.

4. Sell Without Selling Secrets.

Remember that one of the best copywriting tricks is to make it appear you’re not costing all. This is the section that assists you master and embed those secret “stealth closes.”.

Remember Columbo, famous for “playing dumb,” while covertly determining the truth? Well, Jim Edwards reveals you how to utilize this section of the Copywriting Secrets book to offer your customers worth and close without pressure.

Cha-ching!

5. Copy Polishing Secrets.

Don’t be tricked by the name of this area in the Copywriting Secrets book. Copywriting is only as good as the quantity of tweaking and refining you do.

You can likewise utilize the feedback to plug into a couple of proven techniques for improving your sales, e-mails, and advertisements letters. That’s what this section of the Copywriting Secrets book is everything about.

How to Get the Copywriting Secrets Book.

There are a number of ways to get Jim Edwards’ Copywriting Secrets book in your hands. Possibly the most inexpensive is to head straight to the Copywriting Secrets book sales page.

Here, Jim offers the Copywriting Secrets book using the tried-and-true Free plus Shipping Cost deal. This indicates that you’ll get the book for free as long as you pay the shipping costs. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else worldwide.

Jim also makes you an unique promise. If you don’t like it, you can ask for a refund and you do not need to send out the book back. You basically secure free shipping for the Copywriting Secrets book.

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Where Can I Buy the Copywriting Secrets Audiobook?

To get the audiobook version of the Copywriting Secrets book, all you need to do is get the original offer. The audio variation will pop up as a “Special Offer” prior to you complete your purchase of the Copywriting Secrets book.

The second “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that assists you produce the ideal stories that will inspire your audience, no matter what you sell.

sales story secrets.

This is the book you want in your corner when you’re all set to get back at more in-depth with learning copywriting tricks for any industry.

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Copywriting Secrets Review Summary:

A Tool You’ll Return to Over and Over Again.

Look, this is a genuine kahuna of a book– and I’m not going to lie. I still have not used every single strategy in Copywriting Secrets.

What I understand for sure, though, is that whenever I sit down to write any of my marketing materials, sales pages, advertisements, emails, and even social networks posts, I first thumb through my Copywriting Secrets book.

And I expect I’ll be doing that till I become a master copywriter. What about you?

Get a FREE copy of Copywriting Secrets.