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Copywriting Secrets Review: Should You Get A FREE Copy?

Eight out of 10 individuals just read headlines.

Visitors to your website just checked out 20% of the material you compose.

People just read the very first two words on a line– typically, they miss out on the 3rd word.

It’s numbers like this that make you believe you need to hire a copywriter.

But then you learn more about the expenses of working with a copywriter to get more clicks:

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Summary: Copywriting Secrets is a basic and powerful book that will teach you how to get more clicks, acquire more presence, draw in more leads, make more customers, and and land more sales online.

Great freelance copywriters charge up to $250 per hour

Scammy ones will inform you that “all you really require to make sales is terrific sales copy” (lies).

75% of visitors to a site take note of the total quality of the copy, however, and they’ll avoid doing business with a company that doesn’t have tidy and expert copy.

Facts like these make you question if it’s all actually worth it– or if words-that-convert are a matter you can master yourself.

I’m going to let you in on a secret about effective copywriting.

No novice copywriter knows what works. They only learn what works after they go through some experimentation, acquire some genuine data around where customers are leaving and where they’re spending the most time, and refine the copy based on the results.

If they don’t know what works, how can they assist you make more sales?

It’s “basic.”

All you need are:

Copy formulas that help you compose sales copy and after that hook these transformative words into the bigger structure of your sales page.

A precise understanding of who your ideal customers are, what their biggest “discomforts” are, and where they currently live.

Specific, reliable, and consistent “power” words that harness effective, emotional and mental triggers that direct individuals to purchase your services and products.

And that’s precisely what Copywriting Secrets, a basic and powerful book for anyone who wants to earn money utilizing ads, emails, sales letters, teaches you to do.

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What is Copywriting and Why Does it Matter?

When I say that everyone can use Copywriting Secrets, it’s not an exaggeration.

When it comes to motivating individuals to buy, it’s a testament to the power of words. It’s also a clear recognition of simply how important material marketing has actually ended up being when you need to offer anything online.

Many people hear “copywriting” and they believe they’re talking to somebody who practices copyright law.

However copywriting is no place as dry, arcane, or long-winded as legalese. If you’re doing it right, you must be interacting information to your leads at a third-grade reading level.

That suggests you worth your potential customers’ time and you wish to give them access to your offer as plainly and strategically as possible.

Now, the “strategy” part of copywriting secrets originates from knowing which buttons to press when you’re composing advertisement copy or how to inform a sales story that guides a customer from being uninformed about how to resolve a problem to absolutely gung-ho about your service.

In my experience, copywriting is simpler: It’s like being someone’s best good friend and their worst enemy all on one page.

Consider it this way:.

Whether it’s:

  • An e-mail,
  • A sales page,
  • A landing page,
  • A social networks advertisement, or
  • A websites,

… you begin describing your reader’s deepest, darkest, most prevalent pain to them. You hold up a really undesirable mirror.

Then, using words, you continue to poke them everywhere it injures. Slowly, they remember why they require to change, take action, or simply make a different choice.

And then, you’re their friend. You offer them an option that actually works, without being aggressive, scammy, or salesy.

Now, numerous entrepreneurs will inform you that what they desire is for quality causes open their wallets and buy. However the fact is that copywriting has to do with trading something far more important.

Something that’s almost a scarce resource.

Which’s attention.

With numerous services, offers, chances, products, and services, the only possible way for your readers and prospects to trust you, purchase from you, and remain faithful to you is through preserving their attention.

And absolutely nothing grabs attention on the Internet like copy and material.

Clearly, everyone can utilize a trustworthy way to master high-converting copy.

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What is Copywriting Secrets?

The Copywriting Secrets book is not composed by Russell Brunson– although it looks comparable to the DotCom Secrets book (a trilogy including Expert Secrets and the brand-new edition of Traffic Secrets).

Instead, Copywriting Secrets is a book that utilizes the very formulas it’s trying to teach you. As you go through this marketing book, you’ll have the ability to see persuasion in print and action.

Here’s an example of a sales letter, across a series of pages, that earned Jim Edwards, author of the book, $2.5 million in sales.

2.5 M in Sales.

Hey, no one said that looking lovely belonged to copywriting secrets. Rather, the book reveals you book how to use the power of words to:.

Get more clicks,.

Gain more exposure,.

Draw in more leads,.

Make more customers, and.

Land more sales online.

Most copywriting books try to teach you how to “write excellent copy.”.

Except that each time you try, your words fail to persuade anybody to purchase– other than maybe your mommy and a couple of faithful pals.

The book shares with you the greatest secret about copywriting (and it doesn’t matter what you sell).

Focus:

The power of words in well-written sales copy is not an art.

It’s a puzzle.

You do not compose copy– you assemble it.

According to the famous advertiser, Eugene Schwartz, when you’re producing copy:.

” You are working with a series of building blocks, you are putting the building blocks together, and then you are putting them in particular structures.

Does this noise familiar?

If not, read that quote again.

Consider another idea in marketing that counts on strategic positioning, foundation, and the rational, step-by-step journey that guides a prospect from start to finish.

The finish being a sale.

Sales funnels.

Which implies that sales funnels and sales copy abilities go together. Learn one and you’ll improve the experience of the other.

That’s what the Copywriting Secrets book does. Through 305 pages the book unloads 31 proven copywriting formulas to assist you end up being a million-dollar copywriter.

Through the Copywriting Secrets book, you’ll find out to utilize the power of words to get individuals to take action in such a seamless and natural method, your prospects will not even realize they’re being encouraged.

Hint: One of the primary copywriting secrets, states Jim Edwards, is to make sales copy “vanish.”.

As the Copywriting Secrets book tagline says,.

” … no matter what you sell or who you sell it to!”.

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Jim Edwards: The Author of the Copywriting Secrets Book.

There’s a reason that it’s Jim Edwards and not Brunson writing the Copywriting Secrets book.

Jim. Sales Copy.

Duration.

You may have seen him interacting with Russell Brunson on Funnel Scripts, the copywriting software application from the creators of ClickFunnels.

Russell is wise– he knows his lane or area of know-how lies in helping entrepreneurs make benefit from funnel building.

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Russel Brunson Copywriting Secrets Book.

Jim Edwards is the self-taught, go-to guru for success with sales copy. Just take a look at his qualifications:.

He’s the creator and owner of a direct action marketing firm.

He commits hundreds of hours every year to training one-on-one entrepreneur in the Funnel Scripts neighborhood.

He’s a best-selling author who has actually been operating online since he initially started offering e-books online in 1997! (does anyone even remember what the Web appeared like in ’97 or was it a blur of pixels and dial-up noises?).

He’s released several offers for his own products and those of others utilizing sales letters that have actually generated him $2.5 million and $3 million in profits.

He’s been featured in the New York Times, Entrepreneur Magazine, and numerous other leading publications for his copywriting expertise.

Best of all, he used his self-taught copywriting abilities to earn millions– the kind of cash responsible for taking him from dead broke, bankrupt, and living in a trailer park to a paid-off house in 18 months.

Yes, you read that right.

So if this isn’t the ideal man to offer you thorough training through the Copywriting Secrets book– who is?

Is Copywriting Secrets the Same As Funnel Scripts ?

Before we get into the full review, I wish to let you know that the Copywriting Secrets book is not the very same item as the Funnel Scripts software application tool.

Funnel Scripts is a done-for-you copy generator that utilizes your knowledge of your customers and details of your offer to develop high-converting copy for your funnels, advertisements, blog sites, e-mail newsletters, and more.

Which can conserve you a huge quantity of time. It’s the best option to producing or keeping an internal copywriter copy from scratch.

In fact, a lot of the formulas that power Funnel Scripts are checked out further in the Sales Story Secrets upsell (I’ll inform you more about that later on in my evaluation).

Due to the fact that Jim Edwards worked on both– however that must simply show how powerful his capability as a copy creator truly is, they may appear comparable.

The Copywriting Secrets book, on the other hand, will offer you everything you need to tailor, modify, and perfect conversion copy.

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Go Deep Into the Copywriting Secrets Book.

The Copywriting Secrets book is everything about persuasion with words, right?

Well, there are lots of “secrets” to persuading individuals– and, frequently, you have to use a combination of sales letters and sales copy solutions.

Copywriting Secrets Book Review

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These tricks and insights interact so you can use the formulas to build persuasion with time. Some examples in the book include:.

The “Love me. Your words should elicit very strong feelings from individuals and force them to make a decision about you personally– it’s one of the most profitable things your copy can do! (page 181).

Find out how to make more on each possibility, which is best for a sales funnel, using the “give them a shovel … then sell them a bulldozer” method for make more on each (page 179).

How to take a blank screen and transform that blinking cursor into a finished piece of sales copy FAST. It’s a method so powerful, you can use it to break through author’s block (page 168).

A 13-step sales message formula that shows you how to immediately encourage consumers to purchase decision, using deeply deep-rooted psychological triggers (page 143-158).

Speak in the voice of your client and discover the “magic” words consumers use to explain what they wish to buy (page 104).

8 particular locations online that will reveal you the specific triggers encouraging your prospective consumers and getting them to invest their money. You can utilize this to position your own product, service, coaching, software application (page 69-71).

How to quickly assemble the “building blocks” of sales copy that develop a “little city of desire” for your clients and potential customers (page 79).

The “Yellow Brick Road” Formula, another best formula for funnels, that leads people on a journey towards ultimately purchasing from you (page 178).

When you take a look at the sales page for the Copywriting Secrets book, it gets sort of frustrating reading about the sheer quantity of info Jim Edwards crams in a simple book.

So I’ve broken down his deliverables into 5 fundamental areas. I’ll rapidly summarize what you ought to anticipate in each section of the Copywriting Secrets book.

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1. Copywriting Mindset Secrets.

Jim Edwards starts this area showing you how to cultivate the copywriting state of mind, as he calls it. You’ll get a crash course on:.

All the trademarks of high-performing copywriting.

How to establish the practice.

How to approach practically every piece of content you see from now on utilizing a copywriter’s perspective on persuasion.

2. Sales Formula/Letter Secrets.

It’s not simply that great copywriting leaves ideas. This section exposes solutions and design templates for sales, e-mails, and ads letters which have never failed.

3. Make ‘Em Thirsty Secrets.

The secret to selling through sales, advertisements, and emails letters? And the finest method to do that through copywriting is to use 4 standard sales stories.

The stories make your potential customers “thirsty,” and your copywriting will assist individuals to the beverage. This is a proven pattern for success with copywriting.

4. Offer Without Selling Secrets.

Bear in mind that one of the best copywriting tricks is to make it appear you’re not costing all. This is the section that helps you master and embed those secret “stealth closes.”.

Keep in mind Columbo, famous for “playing dumb,” while covertly finding out the fact? Well, Jim Edwards reveals you how to use this area of the Copywriting Secrets book to give your clients value and close without pressure.

Cha-ching!

5. Copy Polishing Secrets.

Do not be deceived by the name of this area in the Copywriting Secrets book. It’s not optional. Copywriting is only as good as the quantity of tweaking and refining you do. Typically, you can use data to direct your decisions.

But you can also use the feedback to plug into a few tested techniques for improving your sales, emails, and advertisements letters. That’s what this area of the Copywriting Secrets book is all about.

How to Get the Copywriting Secrets Book.

There are numerous methods to get Jim Edwards’ Copywriting Secrets book in your hands. Possibly the cheapest is to head directly to the Copywriting Secrets book sales page.

Here, Jim sells the Copywriting Secrets book utilizing the reliable Free plus Shipping Cost deal. This implies that you’ll get the book free of charge as long as you pay the shipping expenses. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else worldwide.

However, Jim also makes you a special promise. If you do not like it, you can ask for a refund and you don’t need to send the book back. You basically get free shipping for the Copywriting Secrets book.

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Where Can I Buy the Copywriting Secrets Audiobook?

To get the audiobook variation of the Copywriting Secrets book, all you need to do is grab the original offer. The audio version will turn up as a “Special Offer” before you complete your purchase of the Copywriting Secrets book.

The second “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that helps you create the ideal stories that will inspire your audience, no matter what you offer.

sales story secrets.

When you’re ready to get even more extensive with discovering copywriting tricks for any market, this is the book you desire on your side.

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Copywriting Secrets Review Summary:

A Tool You’ll Return to Over and Over Again.

Look, this is a genuine kahuna of a book– and I’m not going to lie. I still haven’t utilized every single strategy in Copywriting Secrets.

What I understand for sure, however, is that each time I take a seat to write any of my marketing materials, sales pages, ads, emails, and even social networks posts, I initially thumb through my Copywriting Secrets book.

And I expect I’ll be doing that up until I become a master copywriter. What about you?

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